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Latest news with #PDRNHyaluronicAcidCapsuleSerum

Viral K-beauty brand lands at Boots with ‘lifesaving' £18 serum that has one weird ingredient
Viral K-beauty brand lands at Boots with ‘lifesaving' £18 serum that has one weird ingredient

Daily Mirror

time5 days ago

  • Health
  • Daily Mirror

Viral K-beauty brand lands at Boots with ‘lifesaving' £18 serum that has one weird ingredient

This K-Beauty brand that's been a viral sensation has just landed at Boots, and shoppers are rushing to grab the £18 serum that's been hailed 'a lifesaver' - once you get over its weird ingredient Within the world of cosmetic procedures, there's one skincare treatment that has rapidly gained popularity. Aiming to stimulate collagen and elastin creation, polynucleotide injections are a cutting-edge way of successfully diminishing fine lines, dark circles, and loose skin. Whilst the procedure has sparked some raised eyebrows, thanks to one of its shocking ingredients, its effectiveness in tackling visible ageing signs cannot be questioned. But if you don't fancy taking the leap into receiving injections, there is a needle-free option— Anua's PDRN Hyaluronic Acid Capsule Serum. Designed to be added seamlessly into your skincare routine alongside your other go-to serums, this viral hit works to provide the same results as the polynucleotide injections by using the same weird ingredient. This £18 formula hails from the popular Korean skincare label Anua, which has become a cult favourite and viral sensation on social media platforms like TikTok. The serum features PDRN (salmon DNA or 'salmon sperm'), alongside hyaluronic acid and collagen, to intensively moisturise and plump the complexion. This diminishes fine line visibility, unveiling the coveted "glass skin" that K-beauty has made famous. The serum's revolutionary capsule technology enables its active components to penetrate more deeply into the skin, addressing various epidermal levels to deliver fuller, more luminous skin almost instantly. The PDRN Capsule Serum features a featherlight and rapidly absorbing consistency, enabling you to apply it multiple times for an overnight treatment effect or mix it with your foundation for a glowing finish. This serum is ideal for everyday application, and the brilliant aspect is that there's no requirement for injections, needles, or bookings—simply add it to your usual skincare regimen. Dot a few drops onto your face and gently pat it in with your fingertips before slathering on your moisturisers or oils. And if you're using it during the day, don't forget to layer on SPF30 to protect your skin. Not only does it combat signs of ageing and quench your skin's thirst, but it also repairs and maintains your skin barrier, leaving you with a lasting, radiant glow. But the PDRN Capsule Serum isn't the only unique skincare serum from the Korean beauty world. The COSRX Advanced Snail 96 Mucin Power Essence, now £24.99 (down from £27.99), is another darling among beauty aficionados. It boasts real snail secretions and promises to deliver ultra-intense hydration and repair dry, damaged skin. Rodial's bee venom-infused skincare range also features an unusual ingredient. Each product genuinely contains bee venom – or more precisely, melittin peptides ethically sourced from bee venom – and is said to give your skin a fuller, plumper look. This skincare sensation is up for grabs from Cult Beauty and Lookfantastic for £20, but those looking to save a couple of pounds can grab this Anua serum for £18 from Boots and Amazon. Not long after landing at Boots, this serum has already garnered a near-perfect 4.8 out of 5-star rating on Boots' website. One thrilled shopper says: "Glowing, glass skin. Sat really well under other serums." Another 5-star rater gushes: " PDRN serum has been a lifesaver for my skin —it works incredibly well, and I use it religiously every morning and night." And a third chimes in: "Boots are nailing it with the Korean beauty supplies recently! I have been using this serum for a good 2 weeks+ and my skin overall feels more hydrated/plump, and I have noticed my redness has also reduced. Safe to say I enjoy this serum and would recommend this!"

Boots drops new £20 ‘salmon DNA' serum that promises to reverse signs of ageing
Boots drops new £20 ‘salmon DNA' serum that promises to reverse signs of ageing

Daily Mirror

time15-05-2025

  • Health
  • Daily Mirror

Boots drops new £20 ‘salmon DNA' serum that promises to reverse signs of ageing

Salmon DNA injectables have become a go-to treatment for anti-ageing and plumping up skin, but now Korean skincare brand ANUA offers it in a serum formula that's available at Boots When it comes to aesthetics treatments, polynucleotide injections – also known as salmon DNA or 'salmon sperm' – have become one of the quickest-rising procedures. The treatment takes purified DNA from salmon sperm and injects it under the skin to stimulate the production of collagen and elastin, helping reduce fine lines, dark circles and saggings skin. The treatment has raised a few eyebrows, but it has been proven to work on reversing the appearance of ageing. However if you're not one for injectables there's finally a solution that doesn't have a needle in sight – Anua's PDRN Hyaluronic Acid Capsule Serum. The £20 serum hails from viral Korean skincare brand Anua, and includes PDRN (salmon DNA), as well as hyaluronic acid and collagen to help hydrate and plump up your skin, reducing the appearance of fine lines and leaving you with the coveted 'glass skin' that was made popular by K-beauty. The serum's smart capsule technology helps those active ingredients absorb even deeper into your skin, reaching multiple layers of your epidermis to create fuller, more hydrated skin almost instantly. It has a lightweight and fast-absorbing texture, so you're able to apply the PDRN Capsule Serum in two or three layers at a time to create a mask effect overnight, or mix it into your foundation to create a dewy glow. It's suitable for every day use, and most importantly you don't need to worry about injections, needles or making appointments – you can simply slot it into your daily skincare routine. You simply apply a few drops to your face and pat it in with your finger tips before using moisturisers or oils. If you're using it during the day, it's recommended you make sure you use SPF30 to protect your skin. As well as reducing those tell tale signs of ageing and hydrating your skin, it also repairs and maintains your skin barrier, giving it a lasting radiant glow. However the PDRN Capsule Serum isn't the only unusual skincare serum to come from Korean beauty. The COSRX Advanced Snail 96 Mucin Power Essence, £24.99 (was £27.99) is also a big hit with beauty fans. It contains real snail secretions, and promises to give your skin ultra intense hydration and repair dry, damaged skin. Rodial's bee venom-infused skincare range also contains an unusual skincare ingredient. Each item really does include bee venom – or, more accurately, melittin peptides which are ethically derived from bee venom – and is said to give your skin a fuller, plumper appearance. However the PDRN Capsule Serum is the first of its kind to be available in the UK, and is currently exclusively stocked at Boots. Although its new launch means it hasn't racked up any reviews on the Boots website, it has plenty of reviews on US Amazon. One reviewer wrote: 'My skin has changed almost overnight. I was very happy with my skin care routine before, but I wanted to add in a hyaluronic acid. It began to look so much healthier after only just the first few uses- and better and better every day! I do have sensitive skin, and I tend to have outbreaks when starting new products. I have had zero issues at all incorporating this product into my routine. Highly recommend' One was less impressed, saying: 'I wish I could say this did something but I am half way through the bottle and I'm not seeing a difference.' However another raved about it, writing: 'INSTANT PLUMPNESS, the hydration is insane and the anti aging benefits in this serum is even better. Get it asap and thank me later.'

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