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USA Today
18-07-2025
- Entertainment
- USA Today
Pabst Blue Ribbon cheddar cheese is weirder than you think
Pabst came out with its new light beer and a new beer-infused cheddar cheese in the same three month span. This, naturally, led to a less-than-fancy pairing and tasting. Thus one Sunday afternoon, with a Milwaukee Brewers game on in the background, I dug in. On the surface, the idea of a Pabst Blue Ribbon cheese makes perfect sense. Beer cheese is already a thing, and it's awesome. But PBR Light also made sense, and it earned a robust D+ grade from the drinkers over at Beer Advocate. That's not a product of beer snobbery (well, maybe some of it is) -- PBR Light tasted like someone filtered the original beer through a slice of white bread and into a glass of water. Now it's been replaced with an ostensible upgrade. Gone is PBR Light, in its place arrives the more elegantly branded Pabst Light. There's a wide range of outcomes for both ribbon-stamped products. Let's see where this beer-and-cheese pairing lands. Pabst Blue Ribbon Beer-Infused Cheddar Cheese: C+ It gives way with Silly Putty consistency when you take a knife to it, which tracks with the "pasteurized process" on the label. While the headline is beer-infused, if smells more herbal than brewed. I'm getting some pizza spices off the top. There is, whooooo, a lot going on here. It's clearly not beer cheese, even if it is, technically, beer cheese. There's a bit of a citrus taste up front, which seems out of place. Then the beer clocks in, with a little bit of malt and some... basil? All the while, that basic white cheddar current floats everything along from underneath. It's more complex than I expected. There's a creamy richness from the cheese that eventually ties everything together, making everything finish much better than it started. On its own, it's a lot to chew through. On top of a cracker, that depth shines a bit more cleanly. Adding a little salt to the mix helps, and spacing out the texture of the cheese really helps for me, a guy who dislikes the texture of cheese. Still, I'm getting more citrus and sweetness than beer from this infused cheese. It's not a bad thing. It's just not what I expected. Pabst Light: B- PBR Light was... well, better than its reputation, but bad in the way most $8 per case beers are. That's a standard deviation beneath your typical PBR, which is a perfectly fine beer but not the best in its price range (Hamm's, you know I love you). I'm drinking this straight from the can because that's the way it was meant to be consumed. The smell wafting off the top is light barley and not much else. The first sip has a little more depth. Not a ton, but you're still some minor malt and a lot of carbonation to create a crisp, poundable beer. It's weird to say "this beer is less complex than its cheese," yet here we are. Like the cheese there is a bit of citrus in here, but mostly you're getting barley, water and bubbles. That's fine! That's all I wanted from a Pabst! It's light, easy to drink and generally pleasant. That's a step above the old PBR Light and a nice addition to the "cheap, but not problematically cheap" beer tier. Would I drink it instead of a Hamm's? This a pass/fail mechanism where I compare whatever I'm drinking to my baseline cheap beer. That's the standby from the land of sky-blue waters, Hamm's. So the question to answer is: on a typical day, would I drink Pabst Light over a cold can of Hamm's? Maybe for the lighter calorie count and lower ABV. But Hamm's tastes better and is cheaper, so it's gonna win that battle eight times out of 10. This is part of FTW's Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage that pairs well with sports. Yes, even cookie dough whiskey.


Forbes
28-06-2025
- Business
- Forbes
Pabst Fans Get 'the Boot' with Timberland PRO Collaboration
Pabst and Timberland PRO are teaming up for a limited-edition line of boots and clothes. Plenty of beer and sneaker companies have collaborated, but what about beer and das boot? This natural step forward of a beer company collaborating with a boot company has been taken by Pabst Blue Ribbon and Timberland PRO®, which have debuted a limited-edition lineup of professional-grade footwear and apparel that can work both on the job or off duty. 'This collaboration came together prety naturally,' says Kata Mata, PBR's director of cultural marketing. 'Both Pabst and Timberland PRO saw a chance to team up around shared values like hard work and authenticity.' The clothing and boot line appeals to both fans of Pabst and Timberland PRO, she says. 'Our audiences have a lot of overlap,' she says. 'The idea to combine PBR's iconic look with Timberland PRO's trusted workwear to create something that felt true to both brands just made sense.' 'Partnering with Pabst Blue Ribbon allowed us to create a collection that's tough, comfortable, and made to honor the moment when the job's done and the boots stay on,' says Ryan Murphy, head of marketing for Timberland. The line includes several different, waterproof work boots, as well as clothing like t-shirts and hoodies, and costs run from $25 for a trucker cap to $185 for a pair of boots. The limited-edition line will be sold through July 31 or until they're sold out. Such a collaboration can be particularly effective with Gen Z and Millennial consumers, says Shopmium, as 60 percent of consumers in these generations report purchasing special edition releases. This also aligns with what Trendhunter reports as good opportunities for beer companies. 'Collaborations between beverage companies and fashion designers open up possibilities for cross-industry innovation,' Trendhunter reports, adding that there is industry implications. Other recent footwear and brew partnerships include Heineken and The Shoe Surgeon, Busch Light and Crocs, Fat Tire and Vans, Deschutes Brewery and Brooks Running, and Athletic Brewing Company and Kane Footwear. But none of these collaborations focused work boots, which is a very different market. There's 'no best' way to wear the new Timberland PRO boots, Mata says. 'Truly, you should wear them however they feel most like you,' she says. 'These boots are made to be worn — whether that's on the job, out in the elements or just part of your everyday style.' Since they're actually made for hard work, they're made to hold up to the work. 'Don't worry about keeping them too clean,' Mata says. 'Break them in, let them get beat up, and let them tell your story of who you are and what you do.' Both Timberland and Pabst had previously worked with different companies in their respective industries - Pabst with Nike and Timberland with Samuel Adams. Pabst also is collaborating with Hey Dude on a pair of sneakers this summer. 'This isn't Pabst's first time teaming up with a clothing or shew brand, but it's definitely the most exciting,' Mata says. 'And while Timberland has worked with a beer brand, this marks the first time Timberland PRO is partnering with a beer brand.' Mata says that this collaboration is authentic. 'We're speaking to a wide crowd, but especially those seasoned pros who show up every day, put in the work and know the value of quality whether it's in their boots or the beer they crack open after hours,' she says.


Eater
27-06-2025
- Business
- Eater
The Violet Hour, Chicago's Trailblazing Cocktail Bar, Has Permanently Closed
The Violet Hour won't reopen along Damen Avenue, ending an 18-year run. The news comes three weeks after owners at One Off Hospitality Group announced that the pioneering cocktail bar was closed indefinitely due to landlord negotiations over plumbing issues. There were faint hopes that Violet Hour could reach an agreement with its landlords to complete what the bar described as 'substantial' fixes. But that evaporated after 'extensive efforts and negotiations' failed, according to a rep. The bar opened in 2007 at 1520 N. Damen Avenue. It had been closed for weeks and was forced to relocate a recent pop-up event hosting Portland, Oregon's Scotch Lodge over the James Beard Awards weekend. 'The Violet Hour has remained an essential fixture in Wicker Park and a quiet icon on the national cocktail scene,' a portion of a statement from the bar reads. 'From the artists who painted our ever-changing facade to the bartenders who opened their own award-winning bars, we're proud of the role we played in sparking a cultural shift in how this city drinks and gathers.' The statement also teased that this wasn't 'the end of The Violet Hour as a brand,' and that customers 'may see us again somewhere down the line.' The closure pulls the curtain on a transformative time for Wicker Park, Bucktown, and One Off Hospitality. Violet Hour's opening predated Big Star's arrival across the street, where it replaced Pontiac Cafe & Bar, a dive with live-band karaoke and customers who sat on the patio. After opening the Violet Hour, One Off invested further in the area with the arrival of Dove's Luncheonette. In 2016, the group opened Publican Anker, a spinoff of the Fulton Market restaurant. Anker is now a Foxtrot. Violet Hour's landlord is Magic Carpet LLC, part of Newcastle Investors. Newcastle acquired the property two years ago. But even before Violet Hour, the space carried a history vital to the rise of Wicker Park as a restaurant and bar destination. One Off partner Terry Alexander ran MOD from 2000 to 2005. Del Toro would replace MOD with Alexander, handing the reins to Andrew Zimmerman, who went on to open West Loop icon Sepia. To locate the Violet Hour, customers would wander to an unmarked storefront, leaving their name and phone number for a call back. Queues would ruin the mystique and were discouraged. Murals from local artists covered the door, and once through the heavy door, past the check-in stand and curtain, guests would be whisked away to a candle-lit space with Mad Hatter chairs inspired by Alice in Wonderland . The neighborhood, then surrounded by dives slinging Pabst Blue Ribbon in cans, had never witnessed such a scene. The bar earned several accolades, and in 2015 won the James Beard Award for Outstanding Bar Program. The house rules became legendary. The Violet Hour discouraged cell phone usage, warned bros that Budweiser and Jägermeister weren't available, and — more importantly — demanded that customers 'not bring anyone to Violet Hour that you wouldn't bring to your mother's house for Sunday dinner.' But as Chicago's cocktail scene proudly embraced highbrow/lowbrow tavern culture with drinkers equally into cocktails with less familiar ingredients as they were with an Old Style and a shot of whiskey, Violet Hour didn't disappoint. This fancy cocktail lounge even served malört, albeit a knockoff version from Leatherbee, a local distiller. Violet Hour alum Brad Bolt would describe the experience in Josh Noel's Malört: The Redemption of a Revered and Reviled Spirit . Violet Hour's acceptance of malört accelerated the drink's recent resurgence. Bartenders in other cities, especially in New York, quickly took notice of Violet Hour's success. There was mild shock that a Midwestern city with a hard-drinking reputation could create sophisticated drinks. Violet Hour is credited as the originator of the Paper Plane and The Art of Choke, two standards featured on cocktail lists around the world. Bars, including Cure in New Orleans and the Silver Dollar in Louisville, were heavily influenced by the Chicago trailblazer. Bolt later opened the fabled Bar DeVille a few blocks south on Damen. He was just one of the bar's noted alumni. Bartender Mike Ryan took what he learned in Wicker Park and brought it downtown when Kimpton Hotels opened Sable Kitchen & Bar. The late Michael Rubel went on to Estereo. In Lincoln Park, long a neighborhood crowded by sports bars and recently graduated frat boys, Barrelhouse Flat brought classy cocktails to Lincoln Avenue thanks to Violet Hour alum Stephen Cole. Nandini Khaund brought her talents to Cindy's off the Mag Mile. Other notable alumni include Toby Maloney and Abe Vucekovich. The latter recently opened a new bar, Friends of Friends, with Alexander. Of course, the Violet Hour wasn't for everyone. Some customers writhed while waiting for bartenders to mix their drinks. There was a resistance to the rise of the mixologist. Parks & Recreation didn't call out the Violet Hour by name, but a memorable scene from the NBC sitcom used Illinois native Nick Offerman's Ron Swanson to protest esoteric drinks by having a 'cocktail' spritzed on his hands as if it were skin moisturizer. The fictional Indianapolis bar, Essence, specialized in 'molecular mixology.' See More: Bars Chicago Restaurant Closings
Yahoo
14-06-2025
- Entertainment
- Yahoo
Timberland x Pabst Blue Ribbon's Boozy Boots Are Selling Out Fast — Here's Where You Can Still Buy Them In Stock
Rolling Stone and Yahoo may earn commission from links in this article. Pricing and availability subject to change. In a collab that screams 'hold my beer,' celeb-loved boot brand Timberland has joined forces with Pabst Blue Ribbon (yes, that PBR) to drop a limited-edition line of work boots that are basically every beer snob's fantasy footwear. Think rugged, iconic Timberlands, but with PBR's classic logo stamped right on the side and, get this, a built-in bottle opener. Now, you can literally crack a cold one with your foot. (But make sure you still pay attention to open container laws on the go). These boots come in classic tan or bold PBR-blue leather, so whether you're building a deck or walking around Midtown, there's a pair for you. Advertisement More from Rolling Stone Pabst Blue Ribbon x Timberland Boots: Where to Buy PBR Boots Online Timberland x Pabst Blue Ribbon Work Boot $180.00 Buy Now on timberland 'At Timberland PRO, we build gear with purpose — footwear and apparel that work as hard as the people wearing them,' says Ryan Murphy, Head of Marketing for Timberland, in a release. 'Partnering with Pabst Blue Ribbon allowed us to create a collection that's tough, comfortable, and made to honor the moment when the job's done and the boots stay on.' Timberland has been stomping around since 1973 and was first created as the go-to boot for construction workers and blue-collar laborers, later becoming a streetwear staple thanks to the explosion of 90s hip-hop. Everyone from Wu-Tang Clan to Rihanna to Jay-Z has rocked a pair. And now, thanks to this boozy collab, your dad might finally, too (they make a great Father's Day gift, by the way). Advertisement Pabst, meanwhile, has been around since 1844, perfecting the art of budget-friendly beer with its instantly recognizable can, crisp flavor, and no-nonsense vibe. Pabst Blue Ribbon x Timberland Boots: Where to Buy PBR Boots Online Timberland x Pabst Blue Ribbon Work Boot $180.00 Buy Now on timberland 'PBR has always been about celebrating those who take pride in their craft so this partnership with Timberland PRO was a no-brainer,' says Kat Mata, Culture Marketing Director at PBR, in a release. 'This collection wasn't just about creating a cool collaboration. It was designed with the community at the forefront, and we're excited to see this drop finally come to life!' Advertisement Available in sizes 7 to 15, these boots are tough, trendy, and casually cool. You can pair them with your favorite pair of jeans, an oversized band tee, and a PBR, and you'll be ready to party — just don't try to shotgun a beer with your new boots; that's what the included bottle opener is for. Grab these boots while they're still available because sizes are selling out fast. And if you want even more merch from this duo, Pabst Blue Ribbon and Timberland also launched an exclusive shirt, hat, and sweatshirt, which you can shop below. Pabst Blue Ribbon x Timberland Boots: Where to Buy PBR Boots Online Timberland x Pabst Blue Ribbon Hoodie $55.00 Buy Now on timberland Pabst Blue Ribbon x Timberland Boots: Where to Buy PBR Boots Online Timberland x Pabst Blue Ribbon Hat $25.00 Advertisement Buy Now on timberland Pabst Blue Ribbon x Timberland Boots: Where to Buy PBR Boots Online Timberland x Pabst Blue Ribbon Tee $25.00 Buy Now on timberland Best of Rolling Stone Sign up for RollingStone's Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.
Yahoo
05-06-2025
- Yahoo
She Lost Her 5-Year-Old Daughter in a Crash — Days Later, Her Family Faced a Second Devastating Blow
The Massachusetts mother of a 5-year-old girl killed by an alleged drunk driver in a wrong-way crash over Memorial Day weekend has died — and the suspect now faces serious criminal charges. On Saturday, May 24, at about 6:22 p.m., David Blanchard, 21, of Franklin, who allegedly had an open container of alcohol in his pick-up truck and was operating under the influence of alcohol, struck a car carrying a family of four, the Norfolk District Attorney's Office said. Five-year-old Krisha Patel, a passenger in the car, was rushed to a local hospital where she was later pronounced dead. Her brother, 14, and mother, Minaben Patel, 38, were rushed to the hospital where they were listed in critical condition, CBS News reports. On Tuesday, June 4, Norfolk District Attorney Michael Morrissey announced that Minaben Patel had succumbed to her injuries. The father, Atulkumar Patel, who was driving the car, was treated and released. The crash took place just after the family left a soccer game, a neighbor said, WCVB reports. The father told officers they were on their way to the restaurant Blackstone to celebrate his son's 14th birthday when he 'saw a truck driving in his lane,' according to a Franklin police report, WCVB reports. Blanchard allegedly had two bottles of vodka in his pick-up truck and was drinking from one of them when he crashed into the Patels' car, Prosecutor Christopher Meade said, CBS News reports. Blanchard had a blood alcohol level of 0.189. The legal limit in Massachusetts is 0.08. Blanchard told officers he was coming home from Plainville, where he works, 'and then all of a sudden there was a crash," the police report stated, according to WCVB. Asked if his truck drove in the oncoming lane, Blanchard "provided an evasive response saying that he doesn't remember too much and that the crash happened very fast," according to the report. According to the police report, Blanchard, a mechanic, told detectives he stopped at a liquor store in Plainville after work, and bought a 1.75-liter bottle of Tito's vodka and Pabst Blue Ribbon beer, then went to a landscaping job, WCVB reports. "At the landscaping job, he had two beers,' the report said, according to WCVB. 'When he left, he opened the bottle of Tito's, which he had bought earlier, and began drinking straight out of it and drove home. 'When asked about the two bottles of Tito's in his vehicle, he said the empty bottle was from the night before, and the one that was 1/4 full of vodka was the bottle he bought earlier in the day, and the one he was drinking from before the crash," the police report said. "It should be noted that [the suspect] drank 3/4 of a 1.75-liter bottle of Tito's vodka," detectives noted in the report. He was arrested and charged with motor vehicle homicide, drunk driving and several other offenses. The district attorney's office did not respond to PEOPLE's request about additional charges possibly being filed against Blanchard. He pleaded not guilty. He is being held on a $250,000 bond. It is unclear whether he has retained an attorney who can speak on his behalf. Her family invited the community to honor Minaben's life at a Service of Remembrance on Thursday, June 5, 2025, at 6:00 PM, to be held at 72 Grove Street, Unit #1, Franklin, Mass., "to celebrate a life marked by love, kindness, and quiet strength," according to a Facebook post from the Town of Medway. Read the original article on People