Latest news with #PantalonesTequila
Forbes
21-07-2025
- Entertainment
- Forbes
Meet Pantalones Organic Tequila Plus 3 Recipes Perfect For Summer
Pantalones' Three Tequila Expressions Ugh, not another celebrity-endorsed liquor brand. In all honesty, those were my first thoughts when Pantalones Organic Tequila came on my radar. I even thought, do we actually need a new tequila, period? After all, there are over 2,000 registered tequila brands. But to my surprise, when I landed on Pantalones' website to learn more about their tequila and the company, I was greeted with a rather hilarious message: 'No. The world doesn't need another celebrity Tequila. But goodness gracious, the Tequila industry sure could use a shot of fun. And that's exactly what Pantalones is: Really good, really clean fun.' This humorous twist instantly entertained me. Despite my initial skepticism, I found myself intrigued enough to give it a shot or three. Camila and Matthew, Co-Founders Of Pantalones And I have to agree with Matthew and Camila McConaughey (the power couple behind the brand) - tequila should be fun. Their influence is evident throughout the website, even in the playful image of them posed in an agave field, pantless. How's that for not taking life too seriously? Learn More About The Tequila Brand Pantalones Organic Tequila prides itself on offering a smooth and flavorful agave-forward tequila that is perfect for sipping, shooting, or mixing up in your favorite cocktails. With each sip, you'll experience the indulgent smoothness that only Pantalones Tequila can provide, leaving you satisfied and craving more. One of the things that sets them apart is their unique inspiration. McConaughey paid homage to his fan-favorite rom-com, How to Lose a Guy in Ten Days, with ten recipes inspired by the film. These recipes, featuring Pantalones tequila, are not just drinks, but a journey through the film's iconic moments. Some of the film-inspired drinks are the Benny Boo Boo, Yellow Dress, and You're So Vain. Meet The Three Tequila Expressions Like other brands, Pantalones offers three expressions of tequila made from organic blue weber agave grown on volcanic soil by 4th-generation farmers across 7,000 acres: Blanco, Añejo, and Reposado, all produced in a distillery in Amatitán, Jalisco. Pantalones Agave Farmer Blanco, a bright, medium-bodied tequila, showcases the heart of Jalisco, offering aromas of cooked and raw agave, caramel, herbal, and fruity notes, along with hints of light guava, lime, and vanilla. On the palate, it offers notes of cooked agave, sweet caramel, fruit, vanilla, and a silky finish. Pantalones Blanco Tequila Reposado, with its comforting golden hue, is a tequila that invites you to unwind. Aged in American Oak Barrels for 9 months, it develops a smoothness that is truly relaxing. Its aromas of cooked agave, vanilla, caramel, smoke, and toasted oak, along with hints of sweet fruit and fresh oak on the palate, create a comforting and relaxing experience. Pantalones Reposado Añejo, with its bright, golden appearance and medium-bodied texture, is a tequila that promises a rich and indulgent experience. Aged in American Oak Barrels for 15 months, it develops a complex blend of aromas, including American oak, nuts, dried fruit, vanilla, caramel, smoke, and toasted barrel. On the palate, it unfolds with a smooth, light sweetness, complemented by American oak, nutty notes, and finishes with a rich and satisfying combination of wood, vanilla, maple, and dates, indulging your senses with every sip. Pantalones' Anejo Now that you're familiar with the brand, why not pick up a bottle or three and get started on creating your new favorite cocktail? Cheers to fun and delicious mixes! Make A Tea Time Trousers Cocktail With Añejo Tequila As a Southern girl, I have a deep love for tea. But now and then, a good tequila is just what the doctor ordered! The tea time trousers cocktail is just the drink you're looking for! Plus, something about knowing it's an award-winning añejo makes it taste a tad bit better! Tea Time Trousers Cocktail 2 oz Pantalones Organic Añejo Tequila 1 Green Tea Bag 2 oz Organic Lemonade 1 oz Sweet Tea 1 oz Sparkling Water Mint Leaves (Cocktail & Garnish) Now, the magic begins. Place your Pantalones Organic Añejo Tequila into a glass and gently drop in your green tea bag. Let the green tea bag steep in your Añejo for about ten minutes, allowing the flavors to blend and the unique taste to develop. Then, remove the tea bag from the mix. In a separate glass, add some mint, muddle it, and then add ice. Pour your tea-quila, organic lemonade, sweet tea, and sparkling water into your muddled mint. Stir the drink with a cocktail spoon, garnish with mint, and enjoy the anticipation of the unique taste you're about to experience. Make A Love Fern Cocktail With Blanco Tequila Love Fern Cocktail This versatile cocktail is a breeze to make, using ingredients you likely already have in your home bar or pantry. It's the perfect drink for any summer occasion, whether you're relaxing by the pool or hosting a backyard barbecue. 1 oz Pantalones Organic Blanco Tequila 0.25 oz Cointreau 0.25 oz Lime Juice Top with Club Soda Mint leaves for garnish It's as simple as this: combine Pantalones Organic Blanco Tequila, Cointreau and lime juice in a glass. Give it a gentle stir. Add ice and top with club soda. Garnish with a fern-worthy amount of mint leaves. Make The Grill Master's Apron Cocktail With Reposado Tequila The Grill Master's Apron Cocktail This drink is a unique summer classic, blending a seasonal fruit like peaches with a quintessential summer pastime, such as grilling. Go ahead and make a pitcher or two, as the flavors blend in a delightful harmony, making it a must-try for the season. 1.5 oz Pantalones Organic Reposado Tequila 1.5 oz Grilled Peach Syrup 1 oz Lime Juice 0.5 oz Orange Liqueur Mint (for garnish) Smoked Salt & Tajin (for rim) Now, let's have some fun making this cocktail! Start by cutting a fresh peach in half, removing the pit, and grilling with the skin facing up for 2-3 minutes. Give that peach some grill marks, like you know your way around the fire pit. Once it has some streaks of success, remove the skin, muddle, and strain the juice into your shaker. In your shaker, add Pantalones Organic Reposado Tequila, lime juice, orange liqueur, and ice. Shake until your apron comes loose. Take your cocktail glass and run a lime across the rim. Dip the edge of your glass into the smoked salt and Tajin, fill the glass with ice, and pour your sweet peach sensation over ice. Top off with mint. Happy Drinking!
Daily Mail
16-07-2025
- Entertainment
- Daily Mail
Matthew McConaughey cuts a dapper figure in a blue suit as he enjoys date day with his wife Camila Alves at Wimbledon's Women's Singles Final
They've been married for 13 years and share three children. But Matthew McConaughey enjoyed a well-deserved break from his busy schedule for a date day with his wife Camila Alves at day 13 of the Wimbledon Tennis Championships on Saturday. The Pantalones Tequila founder, 55, and the Brazilian model, 42, kept a low profile for the rare outing together as they watched the Womens Singles Final at Centre Court, behind a set of sunglasses. For the outing Matthew swore a bright two-piece suit which he layered over a crisp white shirt and a green tie. He accessorised his look with a set of chic Krewe Baker sunglasses, which are priced at £307. Camila looked elegant for the event as she wore a pair of white flared trousers which she paired with an elegant jacket. The Pantalones Tequila founder and the Brazilian model kept a low profile for the rare outing together as they watched on behind a set of Krewe sunglasses In keeping with her ethereal look, she slipped her two-piece over a white top and a pair of heels. To accessorise, Camila wore a fashionable brown hat and myriad of elegant gold necklaces. Matthew and Camila, who married in 2012, share three kids Levi, 16, Vida, 15, and Livingston, 12. Iga Swiatek thrashed Amanda Anisimova in the Women's Final during the popular sporting event. The patron of the All England Lawn Tennis Club will present the trophy to Swiatek after she triumphed 6-0 6-0 against American Anisimova on Centre Court. Anisimova broke down in tears after she became the first woman to lose to a double bagel scoreline at SW19 since 1911. A tearful Anisimova, the 13th seed, wiped away tears as she praised Swiatek and said she had 'run out of gas a bit today'. The 23-year-old was playing in her first Wimbledon final and said 'she would never forget this experience'. Iga previously crushed British No. 2 Emma Raducanu for the second Grand Slam in a row in May, with a 6-1, 6-2 defeat in the second round of Roland Garros. In 2023, Tunisian tennis player Ons Jabeur was tearful after coming runner-up in two consecutive finals, following a loss at the US Open the same year. Today, the temperatures are forecast to peak at around 30C and fall short of a record for a women's singles final day, with 31.2C having been recorded on the day of the 1976 final between Chris Evert and Evonne Goolagong Cawley. Met Office meteorologist Greg Dewhurst said: 'There will be blue skies at Wimbledon throughout the day, so it will feel hot, with very high UV levels and a light wind. 'There might be a little bit more cloud around tomorrow, making it a degree lower.' The men's singles semi-final on Friday between Carlos Alcaraz and Taylor Fritz was stopped twice in less than five minutes because of crowd emergencies, amid temperatures of 32C on Centre Court. Three fans also needed attention on Centre Court on Thursday in similarly hot conditions.
Forbes
08-07-2025
- Entertainment
- Forbes
Matthew And Camila McConaughey's Pantalones Tequila Goes Global
The three expressions of Pantalones Tequila. Pantalones Tequila When Matthew and Camila Alves McConaughey, the Hollywood power couple known for their carefree nature, launched Pantalones Organic Tequila in October 2023, they did it their way by focusing on the joy of sipping tequila. Their cheeky pants-free launch campaign quickly went viral due to its humorous and irreverent spots. But it wasn't just ingenious marketing that catapulted the brand to the forefront of the tequila market; it was the product inside the bottle. It's an organic tequila with no additives that underwent significant research and tastings by its founders before it was deemed worthy of their seal of approval. Perhaps even more critical, it eschewed the temptation to tag its three expressions with the eye-watering prices that are becoming increasingly common in the market these days, especially celebrity-backed tequilas. Forbes discussed the brand's success with Pantalones co-founders to find out what has propelled them forward and what's next. "We're proud of the momentum since launch," says Andrew Chrisomalis, co-founder and chairman of Pantalones Organic Tequila. "At our core, Pantalones is a premium, USDA-certified organic tequila offered at an affordable price point. That, paired with the fun we're having with our marketing, has truly resonated. Matthew and Camila help bring massive awareness, but it's the quality and taste of the liquid inside the bottle that keeps people coming back." Matthew and Camila McConaughey, the co-founders of Pantalones Tequila. Pantalones Tequila The numbers tell the story. In just over a year, Pantalones has become a top-three selling 750ml tequila at Total Wine, trailing only Don Julio and Casamigos. In 2024 alone, it sold more than 100,000 cases and expanded distribution to over 10,000 accounts across 44 states. That kind of growth doesn't happen solely on hype. "We're a playful brand with serious liquid," Chrisomalis says. "That helps us stand out in a crowded category. We also launched with strong strategic partners and a clear go-to-market plan, which helped us scale quickly and show up in all the right places." "Plus, no one forgets a tequila named Pantalones," adds Matthew. While some spirits brands chase lineage and legacy, Pantalones leans hard into being the life of the party. Its fun-first identity is part of the draw in a market flooded with solemn storytelling and dusty barrels. "A lot of brands out there lean into heritage or mystique," says Matthew. "We leaned into having fun. We're organic and award-winning, but we're also lighthearted and have an irreverent energy that invites people in." But don't mistake levity for lack of substance. Pantalones has racked up an impressive roster of awards in under two years. Their Añejo tequila recently won Double Gold at the 2024 San Francisco World Spirits Competition, outperforming legacy brands sold at much higher price points. "We're incredibly proud of this win!" Camila says. "From the beginning, Matthew and I set out to create an organic tequila that didn't just taste great—it had to stand tall next to the best of the best. We believe great quality should be accessible, and this award is a nod to that mission." Camila's role at Pantalones is far more than ceremonial. While Matthew brings the big ideas and branding flair, she is deeply embedded in the day-to-day operations, helping with tasks such as managing logistics, supply chain, and other key aspects. "Fortunately, this isn't my first time starting a business," she says. "But it's the first time for Matthew, and we've gone face forward in this together. I thrive working on accounts, logistics, the numbers, and the behind-the-scenes business side of things. We take Pantalones seriously, but at the same time, we're having so much fun together. It's really special to us. This isn't just us putting our names on a bottle. It's much bigger than that." That balance of business acumen and high-wattage charm has positioned Pantalones for success well beyond its initial splash. In early 2025, the brand began pushing into international markets with launches in Canada and Australia. In June, it officially entered Europe, rolling out in the UK with nationwide availability at Tesco and premium placement at all 40 Cosy Club locations. Andrew Chrisomalis, co-founder of Pantalones Tequila. Pantalones Tequila "This year, we're focused on expanding our footprint on- and off-premise throughout the U.S., and even internationally," says Chrisomalis. "We've also got exciting new campaign content rolling out and more menu placements for consumers to try Pantalones in their favorite cocktails. As for next year? Expect innovation with some things we can't quite reveal yet." That includes a limited-edition expression scheduled for release this holiday season. While details are still under wraps, it signals the brand's ambitions to grow beyond its core trio of blanco, reposado, and añejo. Yet even as they scale up, the Pantalones team remains committed to the idea that quality tequila shouldn't require deep pockets. "From the start, we wanted to make something great that people could actually afford to enjoy regularly, not just collect or try once," says Chrisomalis. "While costs have gone up across the board, we've stayed focused on efficiency and delivering value to consumers at an accessible price point." That discipline may be essential as the spirits market faces new headwinds. Global tariffs, inflation, and shifting consumer spending habits all loom large. "Like anyone in the spirits world, we're keeping a close eye on global trade policies and the economic climate," Chrisomalis says. "We are building the brand with agility and scalability in mind. By staying nimble and maintaining strong distributor and retailer relationships, we've been able to navigate the challenges." If anything, the chaos has only made Pantalones more confident in its identity: fun, accessible, and uncompromising in quality. Its latest marketing push, the "Official Tequila Of…" campaign, leverages that positioning while establishing the brand through lifestyle partnerships across food, music, and hospitality. As a young brand, they're just getting started and seem poised to become a major player in one of the hottest spirit spaces out there these days. They have achieved this by refusing to take themselves too seriously and instead delivering a quality product at a great price point that is good to sip, whether wearing your pants or not. Follow here for the most up to date information about the ever changing beer, wine, and spirits industry. MORE FROM FORBES Forbes How To Read A Bourbon Label By Hudson Lindenberger Forbes Athletic Brewing's Non-Alcoholic Beer Boom: Big Growth Ahead By Hudson Lindenberger Forbes The World's Best Vodkas—According To The 2025 International Wine And Spirit Competition By Hudson Lindenberger Forbes The Best Wheated Bourbon In America—According To The 2025 International Wine & Spirit Competition By Hudson Lindenberger
Daily Mail
21-06-2025
- Entertainment
- Daily Mail
Matthew McConaughey and wife step out with all three kids for rare family day at theme park
Matthew McConaughey and his family were spotted as they embarked on a fun day at a Los Angeles theme park. The Pantalones Tequila founder, 55, was joined by his wife, Camila Alves, 42, and their three kids — Levi, 16, Vida, 15, and Livingston, 12 — on a trip to Universal Studios on Thursday, posing for pictures in front of the gate. The Oscar winner looked laid-back in a light blue linen button-down shirt paired with white linen shorts. The Dallas Buyers Club star wore leather flip-flops and topped off his dark blonde curls with a brown-billed hat. He accessorized with a thick gold chain and a pair of aviator sunglasses. His wife, looked casually chic in a pair of green and navy blue joggers and a loose fitting white sweater. She placed a brown brimmed Stetson hat over her long, dark locks and planned for a long day of walking with a pair of white sneakers. Her mini-me daughter, Vida wore a lowcut pair of wide leg jeans, with a black belt at the waist and white sneakers. She offered a glimpse of her toned tummy with an asymmetrical black and white sweater. Her long, dark hair was pulled back in a ponytail. Her older brother Levi wore a pair of navy blue golf shorts with a white long sleeve T-shirt and white sneakers. Little brother Livingston was dressed in black shorts and a T-shirt with white sneakers. McConaughey and Alves have chosen to raise their family in the actor's native Texas and away from the hustle and bustle of Hollywood. To keep their family life more private, they are rarely seen together in public, although an exception was made earlier this year when all of them attended the annual Mack, Jack & McConaughey Gala in Austin earlier this year. McConaughey has been a strong proponent of bringing more film and TV production to Texas. He and longtime friend Woody Harrelson, are the executive producers of comedy called Brothers, loosely based on their actual friendship. The premise is that the two fictional siblings test the bounds of their relationship as they 'combined families attempt to live together on Matthew's ranch in Texas.' McConaughey and his oldest have teamed up for the feature film The Lost Bus, which is expected to debut on Apple TV+ in the Fall Eight of the 10 episodes had been filmed before production came to a halt after the exit of the showrunner due to creative differences, according to Variety. Levi McConaughey made his feature film debut in The Lost Bus, with his dad starring as the driver a school bus who attempts to rescue stranded elementary school students from a deadly fire. 'My first role in a feature film.. how cool is that?' the young actor shared on his Instagram account with a trailer from the film on June 8. The drama is expected to be released in the Fall.
