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talabat partners with Flyby to introduce smart delivery boxes in Dubai - Middle East Business News and Information
talabat partners with Flyby to introduce smart delivery boxes in Dubai - Middle East Business News and Information

Mid East Info

time3 hours ago

  • Business
  • Mid East Info

talabat partners with Flyby to introduce smart delivery boxes in Dubai - Middle East Business News and Information

Dubai, UAE – 20 June 2025 – talabat, the leading on-demand delivery platform in the MENA region, has partnered with AdTech company Flyby, to introduce Smart Delivery Boxes across its delivery fleet in Dubai. These digitally enhanced boxes turn delivery bikes into mobile, data-driven advertising platforms, offering brands a powerful and measurable way to reach consumers across the UAE. The Smart Delivery Boxes feature digital LED screens that display geo-targeted ads, turning everyday delivery routes into mobile, real-time advertising opportunities. This innovative solution creates a new channel for brand storytelling aligning with talabat's commitment to sustainable, tech-driven operations. 'We're always looking for meaningful ways to enrich talabat's ecosystem — for riders, partners, and the communities we serve,' said Pedram Assadi, COO at talabat. 'Our partnership with Flyby enables scalable, hyperlocal campaigns that integrate seamlessly into everyday life, delivering brand moments where they matter most.' Cheyenne Kamran, CEO of Flyby, added: 'By turning last-mile logistics into intelligent, connected media, we're enabling delivery platforms like talabat to unlock more value from their fleet and rethink what urban engagement can look like.' The Smart Delivery Boxes offer direct benefits to talabat's partners by making hyperlocal marketing more accessible and impactful. Key Features of the boxes include: Mobile Digital Billboards : LED screens display targeted ads in high-traffic areas across Dubai. : LED screens display targeted ads in high-traffic areas across Dubai. Real-Time Performance : Advertisers gain access to live dashboards with impression counts and campaign analytics. : Advertisers gain access to live dashboards with impression counts and campaign analytics. Geo-Fencing Technology : Ads can be precisely targeted to specific neighborhoods or times, ensuring relevance and reach. : Ads can be precisely targeted to specific neighborhoods or times, ensuring relevance and reach. Sustainable Storytelling: Smart Delivery Boxes only display ads while in motion, reducing energy waste and maximizing relevance. The boxes are also cloud-connected via 4G and 5G, enabling seamless remote updates and eliminating the need for printed materials. This partnership highlights talabat as a tech-first platform, where innovation serves customers, partners, and the wider community. About talabat: talabat is the leading on-demand delivery platform in the Middle East and North Africa (MENA) region, offering customers a convenient and personalized way to order food, groceries, and other convenience products from a wide selection of restaurants and retailers. Founded in Kuwait in 2004, talabat has expanded its operations to the United Arab Emirates, Oman, Qatar, Bahrain, Jordan, Iraq, and Egypt, serving over six and a half million active customers as of December 2024. talabat is headquartered in Dubai, the United Arab Emirates and in December 2024, successfully completed its initial public offering on the Dubai Financial Market (DFM). As a subsidiary of Delivery Hero SE, talabat leverages global expertise to strengthen its market position and drive innovation in the on-demand delivery sector, focusing on expanding its product offerings and increasing market penetration across its operating regions. With a robust network of over thousands of partners and riders, talabat continues to solidify its leadership in the MENA region's on-demand delivery market, connecting customers, partners, and riders through its advanced technology platform. About Flyby: Flyby is an AdTech company transforming last-mile delivery into a dynamic advertising channel. Its Smart Delivery Boxes combine digital moving OOH advertising with real-time telematics and AI-powered rider safety monitoring. Headquartered in Dubai with an R&D centre in Munich and operations across the UAE and Germany, Flyby is driving innovation in mobility, advertising, and road safety.

Talabat partners with Flyby to introduce smart delivery boxes in Dubai
Talabat partners with Flyby to introduce smart delivery boxes in Dubai

Zawya

time10 hours ago

  • Business
  • Zawya

Talabat partners with Flyby to introduce smart delivery boxes in Dubai

Dubai, United Arab Emirates: talabat, the leading on-demand delivery platform in the MENA region, has partnered with AdTech company Flyby, to introduce Smart Delivery Boxes across its delivery fleet in Dubai. These digitally enhanced boxes turn delivery bikes into mobile, data-driven advertising platforms, offering brands a powerful and measurable way to reach consumers across the UAE. The Smart Delivery Boxes feature digital LED screens that display geo-targeted ads, turning everyday delivery routes into mobile, real-time advertising opportunities. This innovative solution not only creates a new channel for brand storytelling, but also aligns with talabat's commitment to sustainable, tech-driven operations. Pedram Assadi, COO at talabat, said 'At talabat, we're always looking for meaningful, innovative ways to enrich our ecosystem - for riders, partners, and the communities we serve. Through our partnership with Flyby, we are creating smarter, more scalable, and truly immersive brand experiences that seamlessly blend into everyday urban life, bringing brands closer to people in ways that feel natural and impactful.' Cheyenne Kamran, CEO of Flyby, said, 'We're turning last-mile delivery assets into intelligent media that move with the city. Partnering with talabat, the region's leading on-demand delivery platform, we're unlocking a smarter, more connected form of urban engagement.' The Smart Delivery Boxes offer direct benefits to talabat's partners by making hyperlocal marketing more accessible and impactful. Mobile Digital Billboards: LED screens display ads on-the-go, transforming delivery routes into impactful media moments across Dubai. Real-Time Performance: Advertisers gain access to live dashboards with impression counts and campaign analytics. Geo-Fencing Technology: Ads can be precisely targeted to specific neighborhoods or times, ensuring relevance and reach. Sustainable Storytelling: Smart Delivery Boxes only display ads while in motion, reducing energy waste and maximizing relevance. The boxes are also cloud-connected via 4G and 5G, enabling seamless remote updates and eliminating the need for printed materials. This partnership highlights talabat as a tech-first platform, where innovation serves customers, partners, and the wider community. About talabat: talabat is the leading on-demand delivery platform in the Middle East and North Africa (MENA) region, offering customers a convenient and personalized way to order food, groceries, and other convenience products from a wide selection of restaurants and retailers. Founded in Kuwait in 2004, talabat has expanded its operations to the United Arab Emirates, Oman, Qatar, Bahrain, Jordan, Iraq, and Egypt, serving over six and a half million active customers as of December 2024. talabat is headquartered in Dubai, the United Arab Emirates and in December 2024, successfully completed its initial public offering on the Dubai Financial Market (DFM). As a subsidiary of Delivery Hero SE, talabat leverages global expertise to strengthen its market position and drive innovation in the on-demand delivery sector, focusing on expanding its product offerings and increasing market penetration across its operating regions. With a robust network of over thousands of partners and riders, talabat continues to solidify its leadership in the MENA region's on-demand delivery market, connecting customers, partners, and riders through its advanced technology platform. About Flyby: Flyby is an AdTech company transforming last-mile delivery into a dynamic advertising channel. Its Smart Delivery Boxes combine digital moving OOH advertising with real-time telematics and AI-powered rider safety monitoring. Headquartered in Dubai with an R&D centre in Munich and operations across the UAE and Germany, Flyby is driving innovation in mobility, advertising, and road safety.

talabat and Emarat Renew Strategic Partnership to Drive Innovation, Rider Welfare, and Sustainable Growth
talabat and Emarat Renew Strategic Partnership to Drive Innovation, Rider Welfare, and Sustainable Growth

Hi Dubai

time21-04-2025

  • Business
  • Hi Dubai

talabat and Emarat Renew Strategic Partnership to Drive Innovation, Rider Welfare, and Sustainable Growth

talabat, the leading on-demand delivery platform in MENA, signed a Memorandum of Understanding (MoU) with Emirates Petroleum Company PJSC (Emarat), as part of a strategic partnership that reflects both entities' commitment to innovation, community impact, and sustainable growth. This partnership brings together two market leaders with a shared vision for enhancing service ecosystems and delivering long-term value across key touchpoints. Under this MoU, the partnership will focus on several initiatives including subsidized operational fuel costs, summer rest areas, and special EmCan membership for talabat employees. Pedram Assadi, Chief Operations Officer at talabat, said: 'We are proud to extend our partnership with Emarat for the second year in a row. At talabat, we're always looking for meaningful ways to support and empower our community - especially the people who are at the heart of everything we do. This strategic partnership with Emarat reflects our shared values of innovation, dedication, and long-term commitment to improving everyday experiences.' Ali Bin Zayed Al Falasi, Chief Retail Officer & Senior Vice President - Marketing said: 'Our partnership with talabat reinforces the role of Emirates Petroleum Company (Emarat) at the heart of the delivery ecosystem, through a series of collaborations. The MoU includes rider-focused benefits, enhancing both the welfare and efficiency of talabat's delivery fleet. Additionally, by streamlining B2B fuel offerings through Emarat's Loyalty Program – EmCan, we are making fuel more accessible and convenient & supporting the development of a robust and scalable technological solution that meets the evolving needs of the delivery sector.' Having witnessed the initiative's success last year, talabat and Emarat are relaunching the Summer Together solar-powered rest areas across key Emarat fuel stations in the UAE. As an added benefit, talabat employees are now eligible for special membership on Emarat's loyalty program, EmCan, which includes increased point accumulation and other exclusive benefits. News Source: talabat

Talabat UAE and Emarat sign Memorandum of Understanding
Talabat UAE and Emarat sign Memorandum of Understanding

Zawya

time18-04-2025

  • Business
  • Zawya

Talabat UAE and Emarat sign Memorandum of Understanding

Dubai, United Arab Emirates: talabat, the leading on-demand delivery platform in MENA, signed a Memorandum of Understanding (MoU) with Emirates Petroleum Company PJSC (Emarat), as part of a strategic partnership that reflects both entities' commitment to innovation, community impact, and sustainable growth. This partnership brings together two market leaders with a shared vision for enhancing service ecosystems and delivering long-term value across key touchpoints. Under this MoU, the partnership will focus on several initiatives including subsidized operational fuel costs, summer rest areas, and special EmCan membership for talabat employees. Pedram Assadi, Chief Operations Officer at talabat, said: 'We are proud to extend our partnership with Emarat for the second year in a row. At talabat, we're always looking for meaningful ways to support and empower our community - especially the people who are at the heart of everything we do. This strategic partnership with Emarat reflects our shared values of innovation, dedication, and long-term commitment to improving everyday experiences.' Ali Bin Zayed Al Falasi, Chief Retail Officer & Senior Vice President - Marketing said: 'Our partnership with talabat reinforces the role of Emirates Petroleum Company (Emarat) at the heart of the delivery ecosystem, through a series of collaborations. The MoU includes rider-focused benefits, enhancing both the welfare and efficiency of talabat's delivery fleet. Additionally, by streamlining B2B fuel offerings through Emarat's Loyalty Program – EmCan, we are making fuel more accessible and convenient & supporting the development of a robust and scalable technological solution that meets the evolving needs of the delivery sector.' Having witnessed the initiative's success last year, talabat and Emarat are relaunching the Summer Together solar-powered rest areas across key Emarat fuel stations in the UAE. As an added benefit, talabat employees are now eligible for special membership on Emarat's loyalty program, EmCan, which includes increased point accumulation and other exclusive benefits. About talabat "talabat is the leading on-demand delivery platform in the Middle East and North Africa (MENA) region, offering customers a convenient and personalized way to order food, groceries, and other convenience products from a wide selection of restaurants and retailers. Founded in Kuwait in 2004, talabat has expanded its operations to the United Arab Emirates, Oman, Qatar, Bahrain, Jordan, Iraq, and Egypt, serving over six and a half million active customers as of December 2024. talabat is headquartered in Dubai, the United Arab Emirates and in December 2024, successfully completed its initial public offering on the Dubai Financial Market (DFM). As a subsidiary of Delivery Hero SE, talabat leverages global expertise to strengthen its market position and drive innovation in the on-demand delivery sector, focusing on expanding its product offerings and increasing market penetration across its operating regions. With a robust network of over thousands of partners and riders, talabat continues to solidify its leadership in the MENA region's on-demand delivery market, connecting customers, partners, and riders through its advanced technology platform." About Emarat Emirates Petroleum Company PJSC (Emarat) is one of the UAE's leading energy providers, established in 1980 to meet the nation's growing energy demands. Emarat operates an extensive network of service stations across the UAE, offering high-quality fuel, convenience retail, and automotive services, alongside a comprehensive range of commercial fuel, natural gas, and lubricant products. Emarat is committed to health & safety standards, corporate social responsibility, sustainability, and community well-being, aligning with the UAE's vision for a sustainable future.

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