01-08-2025
Fury as major supermarket AXES Pepsi Max from all its stores with shoppers sobbing ‘what have you done?'
PESPI Max is a staple hydrating elixir for many and a firm favourite ahead of its rivals.
However, shoppers at one major retailer have been given a major blow after it was axed from all its food courts.
Pepsi axed
For many, a trip to Costco is virtually incomplete without nipping into the food court and languishing in the plethora of food and drink options.
And yet regular visitors to the major supermarket will notice a change to the drinks offering, after Costco decided to remove Pepsi Max.
That's because the company has axed Pepsi Max from all of its drinks machines across the USA and UK.
Coca-Cola Zero.
Customers can also choose from Diet Coke, Fanta and Sprite.
Fans 'devastated'
It's safe to say that for the passion Pepsi Max fans, the decision has caused a huge uproar.
One fan commented: "Oh nahhhhhh Pepsi max is GOAT."
While another said: "I'm devo about it, I'm sorry since when was Coke a replacement for Pepsi Max?"
Another account posted: "Costco what have you done."
However, it was not all bad, as some fans welcome the change.
One commented: "Cannot wait to have a proper drink of Diet Coke - not Pepsi rubbish."
The reason
Costco's American CEO announced in January that they would be switching the drinks fountains to Coca-Cola products.
And the roll-out of the new drinks began in early July, making its way across Costco food courts in 14 countries, including the UK.
In a statement given to USA TODAY, the company claimed the change was an 'ice-cold Coca-Cola upgrade'.
Costco first switched from Coca-Cola to Pepsi in 2013, in order to keep their famous hot dog and drink deal at the low price of £1.50.
There are currently 29 Costco stores across England, Scotland and Wales, with the business reportedly having plans to open more sites in the future.
The recent decision to switch back to Coke is likely influenced by a handful of factors, including lowered prices from Coca-Cola.
After a period where Costco reportedly pulled all Coke products, the beverage giant reduced its prices, allowing for the switch back, per a post from the Costco Insider Instagram page.