Latest news with #Perceptive
NZ Herald
26-05-2025
- Business
- NZ Herald
One NZ survey shows most New Zealanders don't trust AI and fear job losses from it
The majority of New Zealanders fear artificial intelligence will take their jobs, but that hasn't stopped them from using it. A survey of 1,000 people conducted by market research firm Perceptive and commissioned by One NZ shows conflicting attitudes towards AI: 65% fear job losses, 62% worry about the use of AI leading to unfair decision-making, 67% of people were concerned about the misuse of personal data, and 47% did not trust large companies to use AI ethically. None of this has prevented people from adopting AI, with 77% of respondents saying they had knowingly used AI services over the past year. However, there are generational differences with 90% of 18 to 34-year-olds having interacted with AI compared to 60% of people aged 55 years and older.
NZ Herald
26-05-2025
- Business
- NZ Herald
Most NZers distrust AI, fear job losses despite usage
A One NZ survey shows most New Zealanders don't trust AI and fear job losses from it. NZers fear AI job losses and distrust it. The majority of New Zealanders fear artificial intelligence will take their jobs, but that hasn't stopped them from using it. A survey of 1000 people conducted by market research firm Perceptive and commissioned by One NZ shows conflicting attitudes towards AI: 65% fear job losses, 62% worry about the use of AI leading to unfair decision-making, 67% of people were concerned about the misuse of personal data, and 47% did not trust large companies to use AI ethically. None of this has prevented people from adopting AI, with 77% of respondents saying they had knowingly used AI services over the past year. However, there are generational differences with 90% of 18 to 34-year-olds having interacted with AI compared to 60% of people aged 55 years and older.
Scoop
11-05-2025
- General
- Scoop
Local Water Done Not So Well: Public Understanding And Confidence In Framework Severely Lacking
Press Release – Local Water Done Well An additional 19 per cent said they had heard of it but didnt know any details, bringing the total number of respondents with no real knowledge of the framework to 74 per cent, or nearly three out of four people. As many district councils across the country are currently seeking public feedback on proposed models for delivering water services and who pays for it, under the Local Water Done Well (LWDW) legislative framework, new data from Perceptive, New Zealand's leading insights and market research agency, raises an important question: is the public informed enough to be weighing in? While the LWDW framework plays a key role in shaping how waste, storm and drinking water services are planned, built and paid for in New Zealand, more than half of respondents (55 per cent) said they had never heard of it, with one person stating, 'I have absolutely no idea what it is about.' An additional 19 per cent said they had heard of it but didn't know any details, bringing the total number of respondents with no real knowledge of the framework to 74 per cent, or nearly three out of four people. Only a small proportion of those who were surveyed feel informed, with 4 per cent reporting a good understanding of the framework. Mark Vincett, Director of Strategy at Perceptive, says this highlights an opportunity for councils across the country to better inform residents ahead of and during consultation phase, especially as 85 per cent of New Zealanders rely on water provided by councils. 'The lack of public awareness and understanding of LWDW is concerning and shows that more needs to be done to educate the public,' says Vincett. 'There's a big risk that Kiwis won't engage in the consultation phase if they don't know what it's about or how it can affect them.' 'Being better informed helps to nurture trust, so it's not surprising that the data also shows there's mixed public confidence in whether or not councils can decide on the best way to deliver regional water services.' When asked about their councils' ability to deliver under the LWDW framework, one fifth (21 per cent) said they do not trust the council to choose the best option, with 36 per cent being unsure and 43 per cent trusting their council. Some also took the time to mention that LWDW feels like a rebrand of the former Three Waters policy without any improvements, with one respondent saying 'Seems like we are redoing Three Waters… I wish our governments would stop undoing each other's work.' Notes: The survey was conducted by Perceptive with a sample size of 1,325 individuals. The survey was conducted between January – March 2025. All respondents are over 18 years old. Key survey questions and datasets are below. Regional and raw data tables available on request. Have you heard of 'Local Water Done Well'? I have never heard of it 55% I have heard of it, but don't know anything about it 19% I have heard of it and know a bit about it 13% I have good knowledge of this plan 4% Don't know 8% I trust my local council's ability to objectively and impartially assess the options and choose the best delivery method for the current and future water services in my area. Strongly agree 4% Agree 39% Neither 36% Disagree 13% Strongly disagree 8% How is your home's drinking water provided?
Scoop
11-05-2025
- General
- Scoop
Local Water Done Not So Well: Public Understanding And Confidence In Framework Severely Lacking
As many district councils across the country are currently seeking public feedback on proposed models for delivering water services and who pays for it, under the Local Water Done Well (LWDW) legislative framework, new data from Perceptive, New Zealand's leading insights and market research agency, raises an important question: is the public informed enough to be weighing in? While the LWDW framework plays a key role in shaping how waste, storm and drinking water services are planned, built and paid for in New Zealand, more than half of respondents (55 per cent) said they had never heard of it, with one person stating, 'I have absolutely no idea what it is about.' An additional 19 per cent said they had heard of it but didn't know any details, bringing the total number of respondents with no real knowledge of the framework to 74 per cent, or nearly three out of four people. Only a small proportion of those who were surveyed feel informed, with 4 per cent reporting a good understanding of the framework. Mark Vincett, Director of Strategy at Perceptive, says this highlights an opportunity for councils across the country to better inform residents ahead of and during consultation phase, especially as 85 per cent of New Zealanders rely on water provided by councils. 'The lack of public awareness and understanding of LWDW is concerning and shows that more needs to be done to educate the public,' says Vincett. 'There's a big risk that Kiwis won't engage in the consultation phase if they don't know what it's about or how it can affect them.' 'Being better informed helps to nurture trust, so it's not surprising that the data also shows there's mixed public confidence in whether or not councils can decide on the best way to deliver regional water services.' When asked about their councils' ability to deliver under the LWDW framework, one fifth (21 per cent) said they do not trust the council to choose the best option, with 36 per cent being unsure and 43 per cent trusting their council. Some also took the time to mention that LWDW feels like a rebrand of the former Three Waters policy without any improvements, with one respondent saying 'Seems like we are redoing Three Waters… I wish our governments would stop undoing each other's work.' Notes: The survey was conducted by Perceptive with a sample size of 1,325 individuals. The survey was conducted between January - March 2025. All respondents are over 18 years old. Key survey questions and datasets are below. Regional and raw data tables available on request. Have you heard of 'Local Water Done Well'? I have never heard of it 55% I have heard of it, but don't know anything about it 19% I have heard of it and know a bit about it 13% I have good knowledge of this plan 4% Don't know 8% I trust my local council's ability to objectively and impartially assess the options and choose the best delivery method for the current and future water services in my area. Strongly agree 4% Agree 39% Neither 36% Disagree 13% Strongly disagree 8% How is your home's drinking water provided? Council/town supply 85%
