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Perficient Research Finds Disconnect Between Business Executives and Their Employees on Generative AI Adoption
Perficient Research Finds Disconnect Between Business Executives and Their Employees on Generative AI Adoption

Yahoo

time12-05-2025

  • Business
  • Yahoo

Perficient Research Finds Disconnect Between Business Executives and Their Employees on Generative AI Adoption

New Study Underscores Need for Stronger GenAI Communication and Training Across Workforces SAINT LOUIS, May 06, 2025--(BUSINESS WIRE)--Perficient, the leading global digital consultancy transforming the world's largest enterprises and biggest brands, today announced its research findings on the state of Generative AI (GenAI) in the workforce. Based on a survey of more than 1,000 U.S. office workers, the study reveals a growing divide between executives and employees around GenAI adoption, communication, and training. GenAI is transforming the workplace, and businesses are increasingly investing in AI-powered tools and programs to drive efficiency and productivity. As companies rapidly embrace AI-powered tools, Perficient's research found that experiences and perceptions differ more by job level than by age, challenging common assumptions. While executives are enthusiastic about GenAI's potential, many employees feel uncertain and unsupported. "Organizations are moving quickly to adopt GenAI, but our research shows many employees aren't receiving the communication or training they need to adapt," said Santhosh Nair, senior vice president, Perficient. "Companies that proactively bridge this gap will be better positioned to turn AI anxiety into a real competitive advantage." Key findings from the study include: 76% of respondents said GenAI improved their productivity, either by increasing output quality or quantity 42% of employees reported receiving no formal communication about GenAI from their employer Fewer than 35% of respondents had access to hands-on, role-specific GenAI training These results point to a clear opportunity for organizations to strengthen GenAI governance, increase transparency, and invest in targeted employee enablement programs. "GenAI holds incredible promise, but it's not enough for leadership to be excited," said Eric Walk, principal, Perficient. "Success will depend on building trust, providing clear guidance, and empowering employees at all levels." About Perficient's GenAI Workforce Study Perficient surveyed 1,054 U.S. office employees across industries and experience levels to understand perceptions, adoption patterns, and readiness for AI-powered transformation. The study showed that despite growing investments in AI-powered tools, employee experiences vary dramatically depending on their seniority within the organization. Perficient's research also found that executives are enthusiastic about integrating GenAI into operations, while many individual contributors remain uncertain. Visit The State of GenAI in the Workforce to learn more and download the full report. Perficient's award-winning GenAI consulting services help businesses design and implement intelligent solutions responsibly. For more information about Perficient's AI expertise, follow us on social media. About Perficient Perficient is the leading global digital consultancy. Our strategists, designers, technologists, and engineers enable the world's largest enterprises and biggest brands to boldly advance their business and drive real results through the power of technology. We shatter boundaries, obsess over outcomes, and forge the future for our customers. For more information, visit View source version on Contacts For more information, please contact:Connor Stieferman, Senior Communications

Perficient Research Finds Disconnect Between Business Executives and Their Employees on Generative AI Adoption
Perficient Research Finds Disconnect Between Business Executives and Their Employees on Generative AI Adoption

Business Wire

time06-05-2025

  • Business
  • Business Wire

Perficient Research Finds Disconnect Between Business Executives and Their Employees on Generative AI Adoption

SAINT LOUIS--(BUSINESS WIRE)-- Perficient, the leading global digital consultancy transforming the world's largest enterprises and biggest brands, today announced its research findings on the state of Generative AI (GenAI) in the workforce. Based on a survey of more than 1,000 U.S. office workers, the study reveals a growing divide between executives and employees around GenAI adoption, communication, and training. GenAI is transforming the workplace, and businesses are increasingly investing in AI-powered tools and programs to drive efficiency and productivity. As companies rapidly embrace AI-powered tools, Perficient's research found that experiences and perceptions differ more by job level than by age, challenging common assumptions. While executives are enthusiastic about GenAI's potential, many employees feel uncertain and unsupported. 'Organizations are moving quickly to adopt GenAI, but our research shows many employees aren't receiving the communication or training they need to adapt,' said Santhosh Nair, senior vice president, Perficient. 'Companies that proactively bridge this gap will be better positioned to turn AI anxiety into a real competitive advantage.' Key findings from the study include: 76% of respondents said GenAI improved their productivity, either by increasing output quality or quantity 42% of employees reported receiving no formal communication about GenAI from their employer Fewer than 35% of respondents had access to hands-on, role-specific GenAI training These results point to a clear opportunity for organizations to strengthen GenAI governance, increase transparency, and invest in targeted employee enablement programs. 'GenAI holds incredible promise, but it's not enough for leadership to be excited,' said Eric Walk, principal, Perficient. 'Success will depend on building trust, providing clear guidance, and empowering employees at all levels.' About Perficient's GenAI Workforce Study Perficient surveyed 1,054 U.S. office employees across industries and experience levels to understand perceptions, adoption patterns, and readiness for AI-powered transformation. The study showed that despite growing investments in AI-powered tools, employee experiences vary dramatically depending on their seniority within the organization. Perficient's research also found that executives are enthusiastic about integrating GenAI into operations, while many individual contributors remain uncertain. Visit The State of GenAI in the Workforce to learn more and download the full report. Perficient's award-winning GenAI consulting services help businesses design and implement intelligent solutions responsibly. For more information about Perficient's AI expertise, follow us on social media. About Perficient Perficient is the leading global digital consultancy. Our strategists, designers, technologists, and engineers enable the world's largest enterprises and biggest brands to boldly advance their business and drive real results through the power of technology. We shatter boundaries, obsess over outcomes, and forge the future for our customers. For more information, visit

The Car Worthy Of Your Digital Trust
The Car Worthy Of Your Digital Trust

Forbes

time01-05-2025

  • Automotive
  • Forbes

The Car Worthy Of Your Digital Trust

Trust is an ephemeral, amorphous descriptor of consumers' behaviors, which in days of old would've ... More been described generically by "quality" but now has multiple words to describe it. Thirty years ago, the word 'trust' was invoked in automotive realms only when gauging the vehicle's overall quality. Yes, reliability or quality were consistently amongst the top five drivers of purchasing decisions in 1995 (along with price, safety, brand, and styling), but there weren't multiple definitions of trust and few quantifications beyond JD Power's Initial Quality Survey (IQS) or recalls. Then in 1995, the mass-produced, connected car became a reality with the launch of OnStar, and both the opinion of trust and the nomenclature expanded. In a recent study by Perficient, manufacturers of connected products ranked trust as the absolute lowest of influential factors for a customer's purchase decision, whereas consumers ranked it the highest, and commercial users ranked it the second highest. 'It's alarming that the manufacturers and their customers don't value trust in the same way,' summarizes Jim Hertzfeld, the Area Vice President for Strategy at Perficient. And just like the number of words describing snow in Inuit and Yupik (a.k.a. 'Eskimo'), the societal focus on automotive trust is birthing a combination of prefixes to articulate nuances about how the noun feels. A few possible prefixes defined herein shall explain a portion of the perplexing landscape: Fail-forward (trust), Cyber (trust), Personal (trust) and Nightingale (trust). MARCH 2025: The OTA & Software Updates Guide graphs the global software reflash capability versus ... More the frequency it's exercised, thereby demonstrating a difficult balance between consumer experience, trust, safety and technology enablement. Genesis is the only brand in the corner marked 'Safe & Trusted'. In a now famous, previously-internal corporate mantra, Mark Zuckerberg (CEO and co-Founder of Facebook), coined the phrase 'Move fast and break things.' To some extent, this has been the mentality of Silicon Valley's influence on software development over the past 5-10 years: don't worry over pesky defects since more and more vehicles – just like cellphones – can reflash all of the software post-production and, therein, fix any launched mistakes. Fail forward. This Over-the-Air (OTA) capability of reflashing is arguably the most confusing of the trusts since it invokes one of two opposing reactions from consumers: faith in software prowess (e.g., the automaker has impressive development capabilities that will defend me) or misgivings about bad behavior (e.g., laziness of upfront rigor via 'We'll fix it later' mentality). 'There's still a wide span of capabilities in the marketplace for Over-the-Air updates and conscious choices to be made on how frequently each automaker chooses to exercise it,' states Jeffrey Hannah, Chief Commercial Officer of SBD Automotive, an independent automotive technology research and strategy firm that tracks such automotive reflashing. 'This is really an evolving area of confidence which sits between the manufacturer and end consumer.' 'We have seen a noticeable uptick in initial quality problems, especially in software,' states SBD's North American Director, Alex Oyler, 'It is enabling bad behavior. What's happening below the surface there is that [automakers] are trying to increase the cadence of product development to launch new products, but they haven't been able to simplify the complexity out of their business.' The global digital footprint continues to be hacked around the world with increasing regularity, yet ... More cyber trust remains an expectation of customers. The most ephemeral of the earned faiths is cybersecurity trust since all parties understand that new threats evolve every day, that any well-funded hacker can penetrate even the securest of designs, and that global automotive attacks continue to rise. And yet the customer's expectation is quiet, bulletproof protection. To sustain that confidence, the automaker must pivot by utilizing that same reflashing capability. 'You are no longer necessarily building a vehicle for all of what it shall be able to do for its entire life,' states Bill Mazzara, the Society of Automotive Engineers (SAE) Chairman of the Vehicle Electrical and Hardware Security Taskforce. 'Instead, you're now building for [intended, future functionality] one day. We're headed towards a world where products will get updated, grow, and live their life. Of course, good intent never leads to actual security. Hackers will hack you for your faults in implementation rather than your cult of intent.' Consumers have an inherent, unspoken assumption that corporations will safeguard their private ... More information, however historically this has not been universally true. The most obvious trust issue is 'Will the corporations be good stewards of my personal information?' For instance, one recent vulnerability discovered within twelve brands permitted employees and possibly hackers to understand exactly where a vehicle has been over the past year within the accuracy of a parking space. Some 2024 vehicles from BYD, a leading Electric Vehicle (EV) automaker in China, had internal SIM cards that could transmit audio from inside the vehicle (e.g., the Atto 3) without the driver's knowledge. And a portion of OnStar's service that enables an insurance discount based upon drivers' habits for safe behavior shall be discontinued in 2025 since numerous privacy complaints, lawsuits, and a Federal Trade Commission ban (for providing precise geolocation data and driving behavior without adequate, affirmative consent) have made the business prohibitive and likely strained trust with some General Motors's customers. These are just a few examples from the past year, let alone the last thirty. On the positive side, digital information has the ability to provide an additional safety value. OnStar had a long-standing ad campaign called 'Real Stories' – and still has a devoted website – which featured customers' real-world accounting for technology saving their lives. Additional, innovative post-crash services have been birthed using digital information to improve the outcomes of the crash's victims. Even from a preventative standpoint, a whole sector of product development called Advanced Driver-Assistance Systems (ADAS) relies upon digital information going to and from the cloud to improve maps, algorithms, responses, etc. Yes, akin to Florence Nightengale, the social reformer, statistician and founder of modern nursing, the vehicle's flow of information can provide a heathier outcome and, therein, improve the digital trust. This discourse probably confuses and frustrates the reader even more. 'Which ONE vehicle can I trust? How do I parse through this to make a buying decision?' I'd love to give you the decoder ring or point you to the window sticker's 5-star rating for trust. But they don't exist. And it would be outdated tomorrow. Here's my best advice: watch the number of software recalls. If a brand has to keep cleaning-up its messes, it obviously hasn't figured out how to prevent the messes.

Perficient Receives Two Awards for Exceptional Customer Excellence
Perficient Receives Two Awards for Exceptional Customer Excellence

Business Wire

time28-04-2025

  • Business
  • Business Wire

Perficient Receives Two Awards for Exceptional Customer Excellence

ST. LOUIS--(BUSINESS WIRE)-- Perficient, the leading global digital consultancy transforming the world's largest enterprises and biggest brands, today announced that it has been named an Organization of the Year in the 2025 Excellence in Customer Service Awards, presented by the Business Intelligence Group, and a Gold Winner in the Globee Awards for Customer Excellence. Both awards highlight Perficient's commitment to delivering exceptional end-to-end digital experiences to its clients that maximize business impact. The Excellence in Customer Service Awards celebrate the individuals, teams, and organizations that are transforming how companies engage with their customers. The Business Intelligence Group recognized Perficient as an Organization of the Year for representing the best in customer innovation and execution. Perficient recently leveraged its AI expertise to transform the customer shopping experience for one of the world's leading automobile manufacturers. Perficient partnered with the automotive company to create meaningful customer experiences and establish a clear roadmap for navigating the complex AI landscape, identifying realistic use cases, and building a new B2C online purchasing experience. Perficient designed, tested, and implemented a new AI chatbot with comprehensive cognitive capabilities that provides customers with a simple and easy purchasing experience, resulting in a 28% increase in user engagement and high-value actions on the company's website. The Globee Awards has also named Perficient a Gold Winner in the Customer Excellence category. The award recognizes Perficient for transforming customer service and optimizing costs for a multinational manufacturing conglomerate. Perficient leveraged its Envision Framework and Journey Science methodology to develop a multi-year strategy to enhance the manufacturer's contact center. Perficient also implemented Amazon Connect and AWS AI/ML to resolve common customer service scenarios via a chatbot, virtual agent, and automation. Perficient's roadmap and AI-enabled solution elevated the manufacturer's contact center experience, reducing service calls and emails by 39%, while identifying $25 million in traceable annual cost savings. 'We're honored to be recognized by the Business Intelligence Group and Globee Awards for customer excellence,' said Ed Hoffman, senior vice president, Perficient. 'At Perficient, we understand that we only succeed when our clients do. We're committed to driving progress through groundbreaking innovation that shatters boundaries for our clients. These awards are a testament to that commitment and our global teams' relentless focus on creating digital experiences that achieve substantial client growth.' For more information about Perficient's commitment to customer excellence, follow us on social media. Perficient is the leading global digital consultancy. Our strategists, designers, technologists, and engineers enable the world's largest enterprises and biggest brands to boldly advance their business and drive real results through the power of technology. We shatter boundaries, obsess over outcomes, and forge the future for our customers. For more information, visit

Perficient Named a 2025 Top Workplace by USA Today
Perficient Named a 2025 Top Workplace by USA Today

Yahoo

time20-03-2025

  • Business
  • Yahoo

Perficient Named a 2025 Top Workplace by USA Today

SAINT LOUIS, March 20, 2025--(BUSINESS WIRE)--Perficient, the leading global digital consultancy transforming the world's largest enterprises and biggest brands, today announced it has been named a 2025 Top Workplace by USA Today, underscoring the company's dedication to fostering a people-first culture and exceptional colleague experience. The recognition marks the third consecutive year Perficient has received a national top workplace distinction. Perficient has also earned several culture awards in recent years, including three 2024 Top Workplaces Culture Excellence Awards: Professional Development Top Workplaces, Top Workplaces for Appreciation, and Employee Well-Being Top Workplaces. The 2025 USA Today Top Workplace awards are based on feedback gathered from a voluntary employee engagement survey administered by Energage, an employee and research technology firm. The award recognizes quality workplace culture and honors organizations that are placing its people first. "Perficient's Top Workplace recognition serves as a testament to our unique company culture and colleagues who make a difference," said Rachel Sorenson, vice president of people, Perficient. "What we're building at Perficient is truly special. Our vision is to be the place where great minds and great companies converge to boldly advance business, and our talented, global colleagues are making that vision a reality. We're thrilled to once again be named one of the Top Workplaces in the nation and will continue making strategic investments that further enable our colleagues to thrive." The Perficient People Promise outlines the company's commitment to challenge, champion, and celebrate its colleagues. A key pillar of the promise is the company's "Growth for Everyone" initiative, a system of training programs and career development resources aimed at guiding everyone on their path to success at Perficient. Perficient fosters opportunities for innovation and connection through its colleague-led groups like the Generative AI Innovation Group (IG) and five Employee Resource Groups (ERGs) – Women in Technology, Perficient Giving, Cultural Connections, LiveWell, and PRISM. In addition, Perficient prioritizes community involvement with dedicated charitable match and global grant programs focused on advancing STEM education and improving health and well-being. For more information about Perficient's award-winning culture, read the Life at Perficient blog and follow us on social media. About Perficient Perficient is the leading global digital consultancy. Our strategists, designers, technologists, and engineers enable the world's largest enterprises and biggest brands to boldly advance their business and drive real results through the power of technology. We shatter boundaries, obsess over outcomes, and forge the future for our customers. For more information, visit View source version on Contacts Connor Stieferman, Communications Sign in to access your portfolio

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