Latest news with #PlanetPlay
Yahoo
3 days ago
- Entertainment
- Yahoo
How to watch the Green Games Showcase at Summer Game Fest 2025
This year's Summer Game Fest will feature a new showcase for games that highlight environmental causes and make direct contributions to real-world sustainability efforts. The Green Games Showcase, led by the not-for-profit PlanetPlay, will be held on Saturday, June 7 at 4:00PM ET (1:00PM PT) and streamed live on YouTube. PlanetPlay says the event will be "a celebration of game studios that have raised over $100,000 for certified environmental projects around the world." Those projects so far include Abundant Village, a regenerative garden project in South Africa; the carbon forestry project WithOneSeed in Timor-Leste; The Hongera Clean Cookstove project in Kenya; and The Teeny Tiny Truth, which aims to reduce microplastics in New Zealand's fresh water systems. The Green Games Showcase is one of several streams that are set to take place between Summer Game Fest Live on Friday and the Xbox Games Showcase on Sunday. Be sure to also check out Day of the Devs, Devolver Direct, Wholesome Direct, the Women-Led Games Showcase, the Latin American Game Showcase and the Southeast Asian Games Showcase. It'll all wrap up with a Death Stranding 2: On the Beach premiere event, where you can get an early look at the game ahead of its release on June 26.
Engadget
3 days ago
- Entertainment
- Engadget
How to watch the Green Games Showcase at Summer Game Fest 2025
This year's Summer Game Fest will feature a new showcase for games that highlight environmental causes and make direct contributions to real-world sustainability efforts. The Green Games Showcase, led by the not-for-profit PlanetPlay , will be held on Saturday, June 7 at 4:00PM ET (1:00PM PT) and streamed live on YouTube . PlanetPlay says the event will be "a celebration of game studios that have raised over $100,000 for certified environmental projects around the world." Those projects so far include Abundant Village, a regenerative garden project in South Africa; the carbon forestry project WithOneSeed in Timor-Leste; The Hongera Clean Cookstove project in Kenya; and The Teeny Tiny Truth, which aims to reduce microplastics in New Zealand's fresh water systems. The Green Games Showcase is one of several streams that are set to take place between Summer Game Fest Live on Friday and the Xbox Games Showcase on Sunday. Be sure to also check out Day of the Devs , Devolver Direct , Wholesome Direct , the Women-Led Games Showcase , the Latin American Game Showcase and the Southeast Asian Games Showcase . It'll all wrap up with a Death Stranding 2: On the Beach premiere event , where you can get an early look at the game ahead of its release on June 26.
Business Mayor
12-05-2025
- Entertainment
- Business Mayor
PlanetPlay's Play2Act poll finds 79% make positive change after playing green games
PlanetPlay announced that data drawn from a new in-game poll called Play2Act showed evidence that gaming has the potential to incentivize greener habits among gamers. The poll found 79% of respondents who had played games with green messages or environmental content reported making at least one positive behavioral change after playing these games. Among these players, 47% report reducing their environmental impact through energy use or public transport, while 34% report making greener consumption choices. Launched in September 2024, Play2Act is a poll embedded in popular games, designed to explore the role of games in tackling the climate and nature crises. The initiative was developed by PlanetPlay, a not-for-profit platform that contributes to environmental action through games, in collaboration with the United Nations Development Programme (UNDP). Over 181,000 players from 189 countries, including 70 Least Developed Countries or Small Island Developing States, responded to a series of Play2Act survey questions placed in 24 popular games such as Subway Surfers, Beatstar, Pokemon GO! and Avakin Life, among others. The poll leveraged the participating games' reach of 80 million players per week. The questions aimed to collect players' perspectives on their experiences with green games, and their impact on behavior and sentiment toward climate and environmental action. 20 games studios and platforms have participated in the Play2Act initiative, including Actrio, Bandai Namco, CM Games, E-Line Media, Futurevision, Funplus, Hutch, Jagex, Lockwood, Microsoft/Xbox Insider, Niantic, Outplay, Reliance, Rovio, Space Ape Games, SYBO, Ten Square Games, Trailmix, Tripledot and Unity. 'Games are uniquely positioned to engage a vast and diverse audience on environmental issues. Seeing so many players adopt greener habits after engaging with green content is a powerful testament to the impact games can have in shaping a more sustainable future,' said Rhea Loucas, CEO at PlanetPlay, in a statement. 'The Play2Act results prove that when sustainability is embedded into gameplay, it doesn't just inform—it inspires real action.' 'With our game Subway Surfers reaching an extensive global audience, we hold an opportunity and a huge responsibility to understand players' views on climate and nature. We are committed to supporting efforts to protect our planet, ensuring everyone has a voice in this matter. Games can be a powerful tool to amplify climate and environmental action, which is why we actively participate in initiatives like Play2Act', added Matthias Gredal Norvig, CEO of Sybo, in a statement. The Play2Act survey also contributes to the 'Games Realizing Effective and Affective Transformation (GREAT)' project, funded by the European Union Horizon and UK Research and Innovation (UKRI). It aims to engage the gaming community—gamers and studios—in addressing the climate and nature crises by exploring how games can drive social engagement and spark new dialogues for positive change. While participating game studios will further analyze Play2Act survey's data to promote measures and actions within the industry, UNDP aims to use the aggregate results to better understand global opinion on climate and nature action, with a particular interest in the younger generations and the global south. 'More needs to be done to enhance awareness of the climate and nature crises. We must utilize every tool at our disposal to drive meaningful change, and this effort should involve every segment of society, including the private sector and the gaming industry,' said Cassie Flynn, global director of climate change at UNDP, in a statement. 'The Play2Act initiative shows the potential of games — not only as an entertainment tool, but also as platforms for gathering insights and engaging with individuals, especially young people, on a large scale.' PlanetPlay is a not-for-profit platform that empowers gamers worldwide to contribute to environmental action through in-game purchases and gameplay with our affiliated game studios. Alongside the pioneering eco-conscious games marketplace, it is also a movement designed to inspire, educate, and mobilize players to support our planet and its rich diversity of life.
Yahoo
09-04-2025
- Entertainment
- Yahoo
PLANETPLAY LAUNCHES EARTH DAY CAMPAIGN WITH CELEBRITY AMBASSADORS AND MAJOR DONATIONS DRIVE
Games legend Sir Ian Livingstone CBE, actress Briana Evigan and Formula E driver Pascal Wehrlein to help mobilise 3bn gamers as part of PlanetPlay's Make Green Moves initiative LONDON, April 9, 2025 /PRNewswire/ -- PlanetPlay, the trailblazing not-for-profit using the power of video games for environmental action, is approaching Earth Day (April 22nd) with a powerful surge of activity designed to rally the global games industry and player community in support of a greener future. Earth Day is now in its 45th year of focusing the minds of the world on environmental protection. The theme for this year is 'Our Power, Our Planet', and PlanetPlay is looking to make a real difference for Earth Day and beyond. New Celebrity Ambassadors As part of its on-going Make Green Moves (MGM) campaign, PlanetPlay is proud to unveil three new celebrity Ambassadors who will help shine a spotlight on the organisation's mission to mobilise the world's 3+ billion gamers to create real-world environmental impact. Joining PlanetPlay as official Ambassadors are: Sir Ian Livingstone CBE – A founding father of the UK games industry and a leading advocate for 'the power of play' Briana Evigan – American actress, dancer, and passionate advocate for environmental causes Pascal Wehrlein – German and Mauritian Formula E world champion Briana Evigan explains why she's supporting MGM: Each of these high-profile figures brings a unique voice and global fanbase to the PlanetPlay movement. In their new roles, they will work closely with PlanetPlay to champion sustainability both in and beyond the video games world, including by contributing exclusive in-game content to be featured across titles from PlanetPlay's partner studios. They follow in the footsteps of fellow icons Demi Lovato, David 'The Hoff' Hasselhoff and Joe Jonas in supporting the MGM cause. Participating Games MGM content will feature in April across top titles including Avakin Life (Lockwood Publishing), Fishing Clash (Ten Square Games), Peridot (Niantic), and Subway Surfers (SYBO). From April 22–29, Google Play will spotlight PlanetPlay's Earth Day campaign with a dedicated page. Players can earn Play Points boosters when purchasing MGM items in these games. Earth Month Donations Campaign In celebration of Earth Month – a month-long global focal point for environmental awareness and action – PlanetPlay is also kicking off a bold donations campaign, encouraging both individuals and game studios to contribute directly to the non-profit's expanding ecosystem of climate-positive projects. 100% of the funds raised will go directly to environmental initiatives, supporting impactful climate-positive projects around the world. By donating, players and game studios help drive tangible sustainability efforts while enjoying the games they love. You can donate to the campaign here: Sir Ian Livingstone CBE said: "Throughout my career, I've seen how games can unlock the imagination, build skills, and inspire generations. With PlanetPlay, we have an opportunity to harness that same power for the planet. I'm thrilled to be part of a movement that turns play into purpose, and helps gamers become everyday heroes in their quest for a greener future." Briana Evigan said: "I'm so excited about becoming an Ambassador for PlanetPlay because it's giving us the opportunity to blend storytelling and gaming in a way that helps bring people back to the heart of the earth. Stories have always been how we heal, connect, and grow, ultimately having the ability to transform the lives of millions." Pascal Wehrlein said: "As Formula E World Champion, I've seen firsthand how innovation and technology can drive real progress in sustainability. Gaming has the power to inspire change on a global scale. That's why I'm excited to join PlanetPlay – together, we can engage millions of players in making a real impact for the planet while doing what we love." Rhea Loucas, CEO of PlanetPlay, said: "Video games have an incredible ability to connect people, inspire action, and make change feel accessible. Earth Month and Earth Day are cornerstone moments for the sustainability movement, and we are ramping up our efforts to meet that energy. "From welcoming powerful new Ambassadors, to launching a donations campaign – we are more committed than ever to helping gamers make green moves that matter." To download Make Green Moves media assets, click here. To learn more about PlanetPlay and to support the campaign, visit Watch how PlanetPlay works: To explore partnership opportunities, visit Follow PlanetPlay on Instagram | X | Facebook | YouTube | #MakeGreenMoves NOTES FOR EDITORS About PlanetPlay PlanetPlay is a not-for-profit platform that empowers gamers worldwide to contribute to environmental action through in-game purchases and gameplay with our affiliated game studios. Alongside the pioneering eco-conscious games marketplace, it is also a movement designed to inspire, educate, and mobilise players to support our planet and its rich diversity of life. We are dedicated to unlocking the potential of green initiatives powered by gamers. With its vast reach and influence, the games industry has immense potential to drive positive environmental impacts. In our first year, we have driven over $2.2 million in funding for environmental and nature projects. For more information, visit Photo - - View original content to download multimedia: SOURCE PlanetPlay Sign in to access your portfolio
