Latest news with #PremierePro
Yahoo
3 days ago
- Business
- Yahoo
Miles Hudson found guilty on 2 counts of reckless driving in Seattle
The Brief A jury found Miles Hudson, notoriously known as the "Belltown Hellcat," guilty of reckless driving and reckless driving racing in Seattle between December 1, 2023, and February 24, 2024. On the stand, Hudson claimed the viral street racing video was a staged and edited Need for Speed–style skit for his Instagram audience, asserting the car never actually reached 107 mph as shown in the Instagram video he posted. Despite Hudson's claim of video editing and performance art, jurors were swayed by police testimony and video evidence allegedly showing real-life dangerous driving through Seattle's public streets. SEATTLE - The Seattle Municipal Court jury has reached a verdict in the highly publicized case of Miles Hudson, finding the 22-year-old social media personality, guilty on both counts of reckless driving and reckless driving racing. The incidents in question took place between December 1, 2023, and February 24, 2024, on the streets of downtown Seattle and the Belltown neighborhood. Hudson, known to his hundreds of thousands of online followers as the "Belltown Hellcat," was charged after multiple videos surfaced showing his uniquely painted black and beige Dodge Charger SRT Hellcat — alleged to be driven by Hudson — speeding, weaving through traffic, and appearing to engage in street racing. Prosecutors argued that the conduct posed a serious public safety threat and was glamorized online for social media content. What we know The city presented three witnesses — two Seattle Police Department officers and a detective — who testified about the danger and illegality of the high-speed maneuvers depicted in Hudson's online videos. Footage showed cars revving engines, performing maneuvers in downtown intersections and reaching speeds upwards of 100 mph. One critical piece of evidence was a video clip allegedly showing a speedometer reading of 107 mph. The prosecution argued this was proof of street racing and reckless endangerment in a busy urban area. Hudson took the stand in his own defense Tuesday, denying that he ever raced or reached those speeds. Instead, he characterized the videos as "skits," designed as content for his Instagram page, SRT Miles. "It's like a movie. You saw the final result of me and the homies," Hudson testified. "We staged some Need for Speed stuff … it's entertainment." Miles Hudson Hudson claimed that what appeared to be speeding was achieved through video editing, using tools like Premiere Pro and DaVinci Resolve. He explained that a "dynamic mask" was used to overlay the speedometer, fabricating the 107 mph readout. He also said the sound effects were added in post-production. The defense emphasized that many of the scenes were scripted and rehearsed, and that props like Nerf guns and ski masks were used to enhance the illusion of intensity. However, the jury was not persuaded. What they're saying After a brief deliberation, the jury returned with a guilty verdict on both counts. Judge Melanie Tratnik, who presided over the trial following a last-minute reassignment from Judge Andrew Simons, set a sentencing date of July 7. Although Hudson's attorney asked the court to lift his home monitoring requirement, the judge declined to change the terms of his release. Hudson will remain on electronic home monitoring, and restrictions on his social media use will also stay in effect until his sentencing on July 7. What we don't know It is unknown if Hudson's attorney, Sheley Anderson, will appeal the verdict. City Prosecutor, Christopher Karr, led the case for the city of Seattle. Hudson's sentencing is expected on Monday, July 7. He could face fines, license suspension, mandatory driving courses or even jail time, depending on the judge's decision. This case has sparked broader conversations about Seattle's new reckless driving law and social media's influence on risky behavior, especially among young car enthusiasts. The Source Information in this story came from the Seattle Municipal Court and FOX 13 Seattle original reporting. Bodies of 3 missing Wenatchee, WA girls found, father wanted for murder 'I am in a lot of pain': Lakewood, WA mass shooting survivors being released from hospitals Alaska Airlines announces nonstop flight from Seattle to Rome WATCH: TikTok video of woman digging for geoduck in WA goes viral Carnation fed up with traffic from Remlinger Farms concerts To get the best local news, weather and sports in Seattle for free, sign up for the daily FOX Seattle Newsletter. Download the free FOX LOCAL app for mobile in the Apple App Store or Google Play Store for live Seattle news, top stories, weather updates and more local and national news.


Geeky Gadgets
24-05-2025
- Geeky Gadgets
5 Best Video Editing Apps for Every Creator from Beginner to Pro
What if the perfect video editing tool could transform your creative process, turning hours of frustration into seamless productivity? Whether you're crafting a cinematic masterpiece or curating the next viral social media clip, the software you choose can make or break your workflow. With so many options available, from professional-grade tools to beginner-friendly apps, finding the right fit can feel overwhelming. But here's the truth: the right video editing app isn't just about features—it's about how it aligns with your unique goals and skill level. In this perspective, we'll explore five of the best video editing apps for PC, each offering distinct advantages to help you unleash your creative potential. From industry-standard powerhouses like Adobe Premiere Pro to intuitive, AI-driven platforms like Filmora, this guide will introduce you to tools tailored for every type of creator. Whether you're seeking advanced color grading, quick social media edits, or user-friendly templates, you'll discover options that cater to your needs without compromising on quality. Along the way, you'll gain insights into how these apps can enhance your editing experience, save you time, and elevate your content. So, which one will become your go-to creative companion? Let's explore the possibilities and find the perfect match for your vision. Top Video Editing Apps Adobe Premiere Pro: The Professional's Choice Adobe Premiere Pro is widely recognized as the gold standard for professional video editing. As part of the Adobe Creative Cloud suite, it integrates seamlessly with other Adobe tools like After Effects and Photoshop, offering a comprehensive ecosystem for complex, high-quality projects. This software is particularly suited for long-form content, such as feature films, documentaries, and television productions. Its advanced features include multi-camera editing, precise color grading, and motion tracking, giving you unparalleled control over every aspect of your project. While the learning curve can be steep, the software's versatility and robust toolset make it a go-to choice for professionals. If you're seeking a solution that offers unmatched flexibility and creative freedom, Adobe Premiere Pro is an excellent investment. Adobe Premiere Rush: Quick and Easy for Social Media For those new to video editing or focused on creating short-form content, Adobe Premiere Rush provides a streamlined and effective solution. Designed with social media creators in mind, it allows you to edit videos across multiple devices, including PCs, Macs, smartphones, and tablets, making it a versatile, cross-platform tool. Premiere Rush includes essential features like trimming, transitions, and video optimization for platforms such as Instagram and TikTok. While the free version covers basic editing needs, upgrading unlocks additional tools and capabilities. This app is ideal for users who want to produce engaging content quickly without the complexity of professional-grade software. If you're looking for a user-friendly tool to create social media-ready videos, Premiere Rush is a strong contender. 5 Awesome Video Editing Apps for PC Watch this video on YouTube. Discover other guides from our vast content that could be of interest on video editing. DaVinci Resolve: Precision in Color Grading DaVinci Resolve is a standout choice for those who prioritize precision and quality, particularly in color grading. Known for its professional-grade tools, it is widely used in high-end projects, including feature films and television productions. The software offers both a free version and a one-time payment option for the full version, making it accessible to a broad range of users. Its interface is intuitive for those familiar with Adobe Premiere Pro, easing the transition for experienced editors. Beyond its renowned color grading capabilities, DaVinci Resolve also includes features like multi-camera editing, visual effects, and audio post-production tools, making it a comprehensive solution for professional workflows. If achieving precise color accuracy and cinematic quality is your priority, this software is an excellent choice. Filmora: Efficiency with AI-Powered Tools Filmora is designed for creators who value efficiency and automation in their editing process. It offers a range of AI-driven tools, such as smart cuts, motion tracking, and multi-camera editing, allowing users to produce polished videos with minimal effort. This software strikes a balance between being beginner-friendly and powerful enough for more advanced projects. A free version is available, with paid upgrades unlocking additional features like advanced effects and templates. Filmora is particularly appealing for users who prioritize speed and convenience without compromising on quality. Whether you're a beginner or an intermediate editor, this software provides a reliable and efficient editing experience. CapCut: Simplicity and Templates for Beginners CapCut is a user-friendly video editing app that emphasizes simplicity and accessibility. Its web-based interface and AI tools make it easy to create videos quickly, even for those with no prior editing experience. The app also offers a variety of templates, making it ideal for social media content creation. While CapCut is best suited for casual users and short-form projects, it lacks the depth and advanced features required for professional workflows. However, its intuitive design and focus on convenience make it a popular choice for beginners or those creating content for platforms like Instagram and TikTok. If you're looking for a straightforward tool to get started with video editing, CapCut is a great option. How to Choose the Right Video Editing App Selecting the right video editing app depends on your skill level, project requirements, and creative goals. Here's a breakdown to help you decide: Adobe Premiere Pro: Best for professionals working on long-form, high-quality projects with advanced editing needs. Best for professionals working on long-form, high-quality projects with advanced editing needs. Adobe Premiere Rush: Ideal for beginners and social media creators looking for quick and easy editing tools. Ideal for beginners and social media creators looking for quick and easy editing tools. DaVinci Resolve: Perfect for professionals who prioritize advanced color grading and precision in their projects. Perfect for professionals who prioritize advanced color grading and precision in their projects. Filmora: Great for users seeking AI-driven efficiency and automation to save time while maintaining quality. Great for users seeking AI-driven efficiency and automation to save time while maintaining quality. CapCut: Suited for casual users and beginners creating short-form content for social media platforms. By understanding the unique strengths of each app, you can choose the one that aligns with your specific needs and creative vision. Whether you're producing cinematic masterpieces or quick social media clips, the right software can significantly enhance your editing experience and help you achieve your goals. Media Credit: Howfinity Filed Under: Guides Latest Geeky Gadgets Deals Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.


Hindustan Times
24-04-2025
- Business
- Hindustan Times
AI agents are an opportunity to rethink creativity: Adobe's Govind Balakrishnan
While the generative artificial intelligence (AI) battles continue in earnest, headlined by the likes of OpenAI, Google and others with the definitive leaps they make with new models, there is one focused AI product that continues to deliver within a focused set of apps. Adobe's Firefly models, which can be further segregated depending on images, vectors or videos, have clocked more than 22 billion asset generations. The new Image Model 4 and Image Model 4 Ultra will underline Adobe's AI efforts across apps including Express and Photoshop. At this year's Adobe Max London conference, the company has detailed plans for general availability of Firefly Video models addition of non-Adobe models (GPT image generation, Google Imagen 3 and Veo 2, Flux) as choice for creators, an upcoming Firefly app for smartphones, and significant upgrades across Photoshop, Illustrator, Lightroom, Premiere Pro and InDesign. The versatile Adobe Express platform is adding significant new functionality too, as it competes with the likes of Canva as well as a number of AI-based tools that have become proficient at replicating some of Express' functionality. The new additions add video generation, enhancing speech to remove background noise, animation for objects in static designs and an AI clip maker that creates shorter duration clips from a larger video, optimised for social media sharing. Adobe is taking forward steps with AI Agents, across Photoshop and Premiere Pro. Also Read:Agentic AI: Next big leap in workplace automation On the sidelines, Govind Balakrishnan, senior vice president for Express Product Group & Digital Media Services at Adobe, spoke with HT from London, and detailed India's importance as a market for Adobe Express, how important it is to leverage Firefly amidst stiffer competition, if Adobe Express' perceived value proposition has changed with time and the excitement around AI Agents (Adobe has detailed plans to bring agentic AI to Express). Edited excerpts. Adobe Express has come a long way since the big revamp in 2021. Did Adobe, at that time, envision such a thick AI layer to envelope Express over time, and is Adobe Express today exactly as you'd thought of it then? The benefit of starting with a complete free platform is that we have an ability to think holistically about where we think the product should go, and we obviously have the advantage that we were beginning to see what was happening in the industry around us, including advancements that were happening in AI and more. Importantly, even the advancements happening in generative AI. One of the key tenets that we wanted to hold true to was that we would provide recommendations, that is we would not put the burden entirely on users to figure out what to do and when to do it. From the beginning, we architected the product in a way that we could provide font recommendations. We give our users access to more than 30, 000 fonts now, but that doesn't help if you can't figure out how to pick the right one. Look at the content, context, and we make some recommendations. Similarly, we are also making colour, stock assets and other recommendations. Users don't have to go searching for these pieces of content. Then along came generative AI. We were still in the middle of building the product when generative AI started taking off as much as it did. Adobe has deep experience in generative AI base, and how we got Firefly to where it is today. But since we were building the product, we didn't have to bolt it all as an afterthought. We have actually seamlessly and contextually integrated it with the workflows in the journey. While you're creating, just add something as simple as video generation, that we just did. Now, it's not something you start with. You actually start with your intent. You can start with video generation if you choose to, but the more natural way is, you're now creating a Instagram reel for instance and as part of that, you're putting some clips together. Now, you need a five second clip that is a filler potentially? So, in that workflow, in that context, we give you the ability to generate video. It's that integration seamless integration as part of your workplace that has been a big advantage for us. Also Read: Video Gen AI battles begin, as Adobe releases Firefly Video model into the world Did we expect the product to be what it is today? I would say, not necessarily. I take pride in is the fact that the product has evolved based on what we are seeing and how we're seeing our customers use the product. So, rather than us sort of saying, you know, this is exactly what the product should be, and this is how all the workflows and experiences should be, we have chosen to morph, adjust and build the product based on what we hear from our community and our users How pivotal has Firefly been to Express, as it has been to the likes of Photoshop and Premiere Pro for instance, and does that need to be Adobe's AI trump card considering the AI ecosystem is creating focused alternative after alternative at a rapid pace? I would say yes, and for a few reasons. We have essentially created the creative category, and we have more experience and expertise in the creative space than any other company in the world. Our researchers have been hard at work for many years, making sure they build the models that are best in class. There will be pointed solutions that will come and obviously challenge us, which is great. But if you look at it holistically, I would say that our ability to deliver the best results is real and is something that we are investing in and stay ahead of everyone else. What then differentiates our Firefly models is that what we have built is safe for commercial use. We have trained these models with data that we have access to and essentially what we have done is, regardless of whether you're a student, a solo planner or someone in a business, we have given you the ability to leverage generative AI capabilities and use it for your creative work without being concerned about your IP infringement of any kind. That's the other one that we have held through to. Also Read: We aren't building AI models for the sake of it: Adobe's Deepa Subramaniam The third piece to this is that because we have built the tools that work on content. We have been able to bridge those solutions together and make those available through these seamless, contextually relevant touch points. The integration works better unlike a point solution that can be used to generate a stunning image. The questions, what do you do with that image? The image is not an end to itself, and you generally have to do something with the image. Perhaps put it into a poster, into a birthday card, or a social media campaign. We can now make all of that available to one single tool that gets you to start from an intent, use generative AI wherever your design, and then take it out with the flexibility across social media to banners to flyers. Users now have an end-to-end solution that only Adobe can provide right now. It's a matter of plugging these pieces together and obviously continuing to make sure we deliver the highest quality delivered safely. Do the contours of perceived value proposition for Adobe Express change with time, and surely that ties in with what the consumer and business audiences are looking for? For consumers, in general, their primary goal is to get started with an intent as soon as possible. We give them the ability to either start with a template, their own content, or generate their own images or videos. You can essentially enter a prompt to generate a design, modify it and get to desired outcomes. As part of that journey, users are able to use our generative AI in a meaningful way. When I say generated, it relates to image generation, video generation, text effects and an ability to create captions for social content. With Enterprises, we are seeing a significant traction, and adoption, for generative AI in particular. That is given the quality of what's created or generated, but more interestingly, also because whatever we generate for commercial use is proving to be something that a large number of enterprises care about and value. The fact that it's safe for commercial use, and it's the confidence that there is no IP infringement. Those are the two things that go hand in hand as it plays to the value proposition that we are offering with generative AI to enterprise customers. Also Read: Our AI innovation undergoes careful evaluation and diligence: Adobe's Grace Yee AI agents are now very much part of the conversation for businesses, and perhaps in due course, for consumers too. What is Adobe's vision for agentic AI in Adobe Express and what shall form the core of this evolution? This is an area once again that I get very excited about and often tell my team in the context of the advancements that we are seeing, and the tools that we have in our toolbox, are AI agents, now really a path to, or a way to interact with these applications. The opportunity that we have is to essentially reimagine and rethink creativity. This next wave, with the capabilities that are available and with the direction that we are headed in, we're seeing just the tip of where we want to go. As we deliver on that vision, we think a user will now have the ability to essentially interact with the application, purely using prompt based interaction models. It can be conversational or input text based and a user will no longer have to take the time and energy to essentially learn a tool like Adobe Express to get work done. Think of it as the ability to bring what's in your mind's eye, to a digital service. No need to learn a tool to do that. What makes us even more magical though is that even as a user goes through that process, is the granular control to get to your desired outcome. The tools that we have in a product like Adobe Express are still available and a user can very seamlessly go from interacting using prompts to actually going into the tool and making the tweaks and adjustments manually. Users are not giving up on control by adopting, but enhancing an ability to start using these interfaces and capabilities to then get to the desired outcome as well as possible. Also Read: Video Gen AI battles begin, as Adobe releases Firefly Video model into the world Please tell us about India as a market for Adobe Express. What are users here demanding, and does that feedback and research help build for the rest of the world? India is one of the most unique markets in the world, through diversity and its dynamic nature. I strongly believe that it is one of our biggest growth areas as we look ahead, not just for Adobe Express, but more holistically for Adobe. Given how creative the Indian population is, India presents a huge opportunity. One of our biggest challenges previously was that we did not have the tools and applications that could lower the barrier to entry. To address the broad base of users in India, Adobe Express is bringing all these capabilities together and we believe we have lowered the barrier to entry sufficiently enough for us to have lots of viable and exciting offerings for India. We are going to invest heavily, and even based on investments and the advancements we have made, we are seeing a 3x increase in the number of Adobe Express users in India over the past 12 months. We expect that number to continue to grow. Our focus is on investing in making sure that we have the right content for the Indian market, be it templates, stock images, or forms. We are doing everything we can to increase the breadth of content that we have available for users in India. In parallel, we are also trying to build solutions such as an AI assistant and agent solutions that don't necessarily rely on templates and content — a user simply explains what they want to do, and generate the right content. We will also add support for additional languages. We recently added a few additional languages in terms of localisation of the UI itself, but beyond that, we are making it so that users can translate content into as many as 15 Indian languages. Adobe is also partnering with educational institutions and the education industry at large, the Ministry of Education and we have a number of compelling partnerships in the works. There is a big opportunity in education for kids and students in schools and educational institutions to use Express for their learning and creative work. If we put it all together, it is a big opportunity for us in India. It is a priority and we intend to stay focused.
Yahoo
24-04-2025
- Business
- Yahoo
Adobe Delivers Creative Pros Unparalleled Speed, Precision and Flexibility with New Creative Cloud Innovations and Firefly App
100+ Creative Cloud innovations and productivity upgrades equip creative professionals to work faster, with more control and precision over the finest details Firefly-powered innovations in Photoshop, Illustrator, Express and Premiere Pro bring creative professionals powerful, streamlined workflows to generate and edit graphics, extend video footage and animate images Creative pros can explore and ideate with the new Firefly app – including the new Firefly Boards for AI-first moodboarding – with Adobe's commercially safe Firefly models and choice in partner models to explore concepts and create images, vectors, audio and video LONDON, April 24, 2025--(BUSINESS WIRE)--Today, at its MAX London creativity conference, Adobe (Nasdaq:ADBE) unveiled over one hundred all-new innovations across its Creative Cloud apps which empower creative professionals to work faster, with greater precision and control. This release further advances the world's largest creative platform, with performance upgrades that work as much as 5x faster, and new innovations that span from creative exploration to execution. Creators can easily jumpstart their designs with Text to Pattern in Illustrator, instantly sift through terabytes of video footage with Media Intelligence in Premiere Pro, quickly edit with supercharged Remove Background in Photoshop and streamline font selection with more than 1,500 new popular fonts like Helvetica and Gotham. New Firefly-powered generative AI capabilities across Photoshop, Premiere Pro, Adobe Express, Illustrator and InDesign provide creators with superpowers for quickly generating images, videos, graphics and patterns, animating still images and turning long video footage into social-size clips. Adobe also announced the new Firefly app, which brings creative professionals an all-in-one home for AI-assisted content ideation, creation and production. Firefly incorporates Adobe's commercially safe creative AI models – including the new ultra-realistic Firefly Image Model 4 and new Firefly Video Model – and now gives creators the choice to explore in different aesthetic styles with models from partners including Google and OpenAI. New Firefly Boards, now in public beta in the Firefly app, offers an AI-first workspace for moodboarding, rapid concept exploration and collaborative ideation. Firefly's latest innovations empower creators to move from concept to delivery faster, with greater flexibility and precision. "Adobe is laser focused on empowering creative professionals with the best tools to do their best work, which means bringing them more speed, precision, control, flexibility and, of course, amazing creative superpowers," said Deepa Subramaniam, Vice President, Product Marketing, Creative Cloud at Adobe. "Today, we're bringing creative professionals major advancements in app performance, highly requested productivity features and all-new AI features powered by Firefly to give creators everything they need to bring their creativity to the world." Empowering Creative Professionals with New Tools and Productivity Upgrades in Creative Cloud Creative professionals around the globe – from photographers to designers, illustrators, video editors and beyond – trust Adobe's flagship Creative Cloud tools to tell their stories and do their best and most important work. Adobe is announcing powerful new AI innovations across Creative Cloud apps to empower creative pros with tools that deliver unprecedented speed, control and precision: Photoshop upgrades deliver a combination of greater speed, smarter suggestions and tools for working with precise details. They include Firefly-powered AI features like Composition Reference in Text to Image, which unlocks powerful creative controls for ideating by generating assets with the same structure and visual arrangement as a reference image; Select Details, which make it faster and more intuitive to select things like hair, facial features and clothing; Adjust Colors, which simplifies the process of adjusting color hue, saturation and lightness in images for seamless, instant color adjustments; and a reimagined Actions panel (beta), which delivers smarter workflow suggestions. Express upgrades deliver advanced video, animation and on-brand tools that empower creators to do more with their designs, illustrations and footage. These include Clip Maker to instantly convert long video footage into social-length clips; Dynamic Animation to animate still images with a single click; Enhance Speech to remove distracting background noise for polished, pro-quality sound; Generate Video using text and image prompts to generate custom, commercially safe b-roll or background footage; and Generate Similar to instantly generate a multitude of variations of a reference image. The new features help creative professionals work quickly across new mediums to extend the reach and impact of their content and make it easy for small business owners, teachers, marketers and others to elevate the quality and impact of their social, digital and in-real-life assets. Illustrator upgrades deliver new AI generation tools along with speedier performance. Firefly-powered Generative Shape Fill and Text to Pattern help designers jumpstart their design process and customize concepts in their own individual style. Menu access is now more responsive, so designers can start their projects more quickly and complete tasks faster than ever. Across the board, Illustrator's most popular effects are now up to five times faster. InDesign upgrades deliver new Firefly-powered image generation along with productivity boosts like easily converting PDFs to InDesign documents. Generative Fill (beta) transforms vector graphics into artwork from simple text prompts. Math Expressions empower creators to place complex mathematical notations directly in layouts. Lightroom upgrades deliver new tools for editing and sharing photos on both desktop and in the mobile app. All-new Select Landscape in Lightroom and Lightroom Classic helps photographers automatically detect and create masks for common landscape elements like water, plants, sky and more. Additionally, Lightroom Mobile and Web are introducing new sharing capabilities. Upgrades to Quick Actions make it simple to retouch group photos with precision and control. Premiere Pro upgrades deliver tools for generating, editing and searching footage at lightning speed. Firefly-powered Generative Extend is now generally available and production ready with support for 4K and vertical video; Media Intelligence helps editors find relevant clips by searching terabytes of footage in seconds; and Caption Translation instantly localizes captions in 27 languages. Adobe Fresco upgrades deliver a new "created without generative AI tag" which can be included in an image's Content Credentials to protect the author's rights and the capability to link exports directly to social media accounts. In addition, Adobe added more than 1500 of the most popular fonts to Creative Cloud applications through the Adobe Fonts library, including Arial, Gotham, Helvetica and Times New Roman. AI Agents in Creative Cloud Adobe believes AI agents will be powerful and productive tools for creative professionals similar to how generative AI assists them today. The company recently shared its vision for agentic AI and is working to bring creative professionals tools that can use natural language to access more than 1,000 one-click actions in Photoshop, help them learn new features and handle repetitive tasks with the creator in control and in the driver's seat. Photoshop's new reimagined Actions panel (beta) offers smart suggestions to creators that can inspire them to try out various creative directions and help them choose a series of multi-step edits to undertake. The Actions panel enables them to enact these edits with a single click. It is the foundation of what will become Photoshop's first creative AI agent. Adobe has also laid the foundation for agentic professional video workflows in Premiere Pro with Media Intelligence, which understands the content clips, automatically recognizing objects and the visual composition of shots in every frame. Adobe is also planning to bring agentic AI to Adobe Express, transforming it into a creative partner that helps users of all skill levels quickly and intuitively create standout visual content and bring ideas to life with ease. Supporting the Creative Community As it showcased its latest innovations, Adobe invited the creative community to participate in a new Creative Apprenticeship initiative, aimed at helping the next generation of creators establish themselves in their careers. Adobe has recruited hundreds of mentors and employers to the initiative, which provides participants with hands-on learning opportunities, mentorship and real-world experience. Adobe also announced new protections for creators to help ensure they receive credit for their work and to protect it from misuse and misrepresentation. The launch of the Adobe Content Authenticity app, now in public beta, offers a free tool to let creators choose which information is attached to their work via Content Credentials. It includes verified identity (powered by Verified on LinkedIn and social media accounts. Creators can include a tag in their Content Credentials to state they don't want generative AI models to train on their work. Adobe takes the most creator-friendly approach to AI in the industry. It views AI as a tool for, not a replacement of, human creativity and believes that generative AI can be developed responsibly, starting with respect for creators' rights. For information on our approach to generative AI, visit: About Adobe Adobe is changing the world through digital experiences. For more information, visit © 2025 Adobe. All rights reserved. Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe in the United States and/or other countries. All other trademarks are the property of their respective owners. View source version on Contacts Public relations contact Erin Di LevaAdobeedileva@ Sign in to access your portfolio
Yahoo
14-04-2025
- Business
- Yahoo
Adobe (NasdaqGS:ADBE) Expands Creative Cloud With Monotype Partnership For Global Font Access
Adobe has extended its partnership with Monotype Imaging Inc., enhancing Adobe Creative Cloud with over 2,800 high-quality fonts, likely boosting user satisfaction and brand consistency. Despite this positive development, Adobe's stock fell 11.27% over the past week, a move that mirrors the broader market downturn amid rising U.S.-China trade tensions and sweeping tariffs announced by the Trump administration. While the integration of new AI tools in Adobe's Premiere Pro and After Effects demonstrates commitment to innovation, such enhancements were not enough to counter the prevailing market uncertainty affecting technology stocks, including Adobe's share performance. Buy, Hold or Sell Adobe? View our complete analysis and fair value estimate and you decide. Explore 21 top quantum computing companies leading the revolution in next-gen technology and shaping the future with breakthroughs in quantum algorithms, superconducting qubits, and cutting-edge research. The recent extension of Adobe's partnership with Monotype Imaging Inc., enhancing its Creative Cloud with over 2,800 high-quality fonts, could positively influence user satisfaction and brand consistency, potentially improving customer retention and expansion. However, Adobe's stock's recent weekly decline of 11.27% reflects broader market weaknesses amid U.S.-China trade tensions, rather than issues specific to the company. Over a five-year period, Adobe's total shareholder return, including both stock price and dividends, was a 0.22% decline, suggesting longer-term performance challenges despite robust short-term product innovations. In the last year, Adobe underperformed the US Software industry, which experienced a 10.5% decline. This broader underperformance highlights the challenging competitive landscape Adobe faces, even as it continues to innovate with integrations like AI-powered tools in Premiere Pro and After Effects. Looking forward, the integration of AI and diversified offerings could bolster revenue and earnings forecasts, but execution risks remain. With the current share price at US$340, below the consensus analyst price target of US$517, market sentiment suggests room for potential upward movement, especially if revenue and earnings meet or exceed expectations. However, investors should consider individual tolerance for risk in relation to these price movements. Review our historical performance report to gain insights into Adobe's track record. This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned. Companies discussed in this article include NasdaqGS:ADBE. Have feedback on this article? Concerned about the content? with us directly. Alternatively, email editorial-team@