Latest news with #PuraSeries


UAE Moments
4 days ago
- UAE Moments
Glaze and Gravitas: The Sculptural Design of the HUAWEI Pura 80 Series is a Study in Form and Texture
Since its brand refresh, the HUAWEI Pura Series has become the face of Huawei's fashion-forward design philosophy, turning itself into an icon at the intersection of technology and style. With the new HUAWEI Pura 80 Series, that vision continues to evolve. It refines the Forward Symbol design and introduces a pure, elegant glazed colour scheme, reinterpreting the essence of the Pura identity through a seamless integration of form, texture, and tone. Naturally Perfect Glazing The HUAWEI Pura 80 Pro colourways embrace the beauty of monochrome, rendered in pure glazes that exude understated sophistication. The smooth, glaze-like textures and graceful curves flow like a single streamlined form, uniting colour and contour in perfect harmony. The frame adopts the Silk-Textured Frame, inspired by classic Italian woven gold jewellery. Its horizontal brushed finish brings a delicate, silky sheen to the curved frame, elevating the tactile experience. The Prestige Gold model presents a glazed gold texture that adds metallic lustre over the glaze, shining as brilliantly as gold. The Golden Black model is low-key yet profound, showcasing professional capabilities through its golden lens ring and patterns. Dazzling Forward Symbol Design The HUAWEI Pura 80 Ultra and the Glazed Red version of the Pura 80 Pro unveil a bold evolution of the Forward Symbol design. Inspired by timeless sunray motifs found in luxury watches and fine jewellery, the new sunburst pattern creates a striking interplay of light and shadow. This radiant design captures the feeling of first light breaking through the sky, each beam reflecting off the surface with dazzling brilliance. A golden XMAGE badge and golden lens ring enhance the illusion of light, giving both models a commanding presence. On the Pura 80 Ultra, the camera module is framed by a bold, golden ring that forms the iconic Forward Symbol, a glowing emblem of the series' identity and a dramatic visual focal point. Every curve, texture, and accent on the HUAWEI Pura 80 Series reflects elegance, craftsmanship, and innovation. This is a continuation of the Pura legacy of turning smartphones into art pieces mastering the art of photography. The Pura 80 Series is a design statement as much as it's a camera master.


GSM Arena
22-06-2025
- GSM Arena
Weekly poll: which (if any) would you rather have, Pura 80 Ultra or one of the other three?
Huawei has not detailed plans for a global rollout of the new Pura 80 series, but given that the Pura 70 models are available in places like Europe, Indonesia and others, it's hard to imagine that the new generation will be available only in China. So, assuming the Pura 80 phones are available near you soon, would you buy one – and which one? Huawei Pura 80 • Huawei Pura 80 Pro • Huawei Pura 80 Pro+ • Huawei Pura 80 Ultra Starting with the Huawei Pura 80 Ultra, that has a crazy complicated camera system that moves the same 50MP 1/1.28' sensor between two lenses – 3.7x/83mm and 9.4x/212mm. The phone also has a 1'-type 50MP main sensor and a 40MP ultra-wide camera. The 6.8' LTPO display is backed by a 5,700mAh battery with 100W wired and 80W wireless charging. The Huawei Pura 80 Pro and Pura 80 Pro+ mainly differ in areas like memory and satellite connectivity. Both keep the 1'-type main camera from the Ultra, but settle for a single telephoto camera – a 48MP 4x/93mm module. The ultra-wide is still 40MP. The display and battery are the same as the Ultra too. The vanilla Huawei Pura 80 has a smaller 6.6' display, still an LTPO OLED, and a 5,600mAh battery with 66W wired and 50W wireless charging. The camera system is more basic, but still quite capable with a 50MP 1/1.3' main, 12MP 5x/125mm tele and 13MP ultra-wide. Note that the Pura 80 launch is still pending. Huawei is keeping chipset details under wraps, but we think it's the same chipset as on the Mate X6, at least at the top of the Pura 80 range. And these phones don't run Android but HarmonyOS. The global variants should get EMUI instead, though. Here are pricing details for the Huawei Pura 80 family, but keep in mind that the USD amounts are simple conversion and the real global price will likely be different. Pura 80 Pro Pura 80 Pro+ Pura 80 Ultra 12GB/256GB CNY 6,500 USD 905 - - - - 12GB/512GB CNY 7,000 USD 975 CNY 8,000 USD 1,115 - - 16GB/1TB - - - - CNY 10,000 USD 1,390 12GB/1TB CNY 8,000 USD 1,115 CNY 9,000 USD 1,250 - - 16GB/1TB - - - - CNY 11,000 USD 1,530