2 days ago
Quality standards, local food to fuel wellness tourism growth: Wellness experts
Ujjain: Stakeholders from the hospitality, wellness, yoga sectors along with experts, emphasised that setting quality standards and the use of locally cultivated food will multiply the benefits and growth of the wellness tourism industry in Madhya Pradesh.
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This was highlighted in the panel discussions held during the Spiritual and Wellness Summit on Thursday.
The summit featured two panel discussions focused on 'ideating the partnership model and building wellness ecosystem and workforce', where experts and industry members underlined the need for a clear policy framework, establishing quality standards, a skilled workforce, collaborations and the use of traditional food for wellness.
Speakers highlighted that temple city Ujjain possesses the potential to become a hub for wellness and could emerge as a training centre for spiritual and wellness tourism.
Experts suggested integrating farmers and tribal communities into wellness tourism to extend its benefits to them.
During the introductory session of the panel discussion, principal secretary of Industrial Policy and Investment Promotion, Raghavendra Singh, stated that Ujjain is not only the spiritual centre of Madhya Pradesh but of the entire country, and that this summit acts as an important platform to promote wellness tourism and its ancillary industries in the state.
Collector Ujjain, Roshan Kumar Singh, mentioned that 10 lakh square feet of ready-to-move plots are available in Ujjain for the establishment of a spiritual hub and wellness centre.
