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Reiss links with Tom Daley for Pride collection
Reiss links with Tom Daley for Pride collection

Fashion Network

time5 days ago

  • Entertainment
  • Fashion Network

Reiss links with Tom Daley for Pride collection

Premium retailer Reiss has just launched a special collection with Tom Daley, the diving champion known for his love of knitting. It's been launched to mark Pride Month and combines Daley's knitting (and crochet) obsession with Reiss's 'modern design aesthetic', as well as being inspired by the themes of 'love, pride and water'. The unisex capsule collection consists of 15 pieces in 'relaxed silhouettes with a focus on knitwear, crochet and sequins'. The love theme comes via the Lover logo that can be found embroidered, knitted or printed across the pieces, as well as the embossed leather patches and heart-shaped motifs on several items. Meanwhile water is shown through the tonal blue shades used throughout with waterfall sequins on shirts and knits and wave-patterned knit shirts. Water and swimming are also referenced on the abstract image used for the label and a coordinating print T-shirt, created by LGBTQ+ artist Richard Kilroy showing two swimmers in a pool. And as a direct reference to Daley's knit and crochet craft, there are chunky knit pieces with hand-crocheted panels on an ecru denim jacket and co-ord shorts, as well as blanket stitch details on a cardigan, shirt, sleeveless polo top and ribbed jersey vest. It launched this week with Daley saying that his inspirations included some of his favourite things, 'water and the craft of knitting. Sequins really spoke to me when it came to knitting as they bounce light off the piece, as you would see if you were looking on the surface of the water. I love texture and elements that look hand-finished, such as blanket stitching, and it was really important to me to include these little details in the collection'. All proceeds from the collection will be donated to Rainbow Railroad, a charity that helps provide support and safety for LGBTQ+ people around the world.

Reiss collaborates with Tom Daley for Pride 2025
Reiss collaborates with Tom Daley for Pride 2025

Fashion United

time6 days ago

  • Entertainment
  • Fashion United

Reiss collaborates with Tom Daley for Pride 2025

British premium brand Reiss has unveiled an exclusive collaboration with Olympic medal-winning diver and knitting enthusiast Tom Daley in celebration of Pride 2025 to benefit charity Rainbow Railroad. The unisex 15-piece collection combines Daley's love of knitting and crochet, as well as his career as a diver, and Reiss' modern design aesthetic, inspired by the themes of love, pride and water. Offering relaxed silhouettes with a focus on knitwear, crochet and sequins, the Reiss | Tom Daley collection features chunky knits, graphic T-shirts, shorts, a denim jacket, shirts, vests, and a sleeveless polo top. Reiss | Tom Daley collection campaign imagery Credits: Reiss There is a recurring theme of love throughout the collection with the 'Lover' logo found embroidered, knitted or printed across pieces, as well as embossed leather patches and heart-shaped motifs that adorn several styles. While the theme of water is shown through tonal blue shades, from waterfall sequins featured on shirts and knits to the wave-patterned knit shirts. Water and swimming are also referenced on the abstract image used for the collection label and a coordinating print T-shirt created by LGBTQ+ artist Richard Kilroy, which depicts two swimmers in a pool. Reiss | Tom Daley collection campaign imagery Credits: Reiss Tom Daley designs Pride collection with Reiss Daley's passion for knitting and crochet is also highlighted with chunky knit pieces that appear hand-knitted, crocheted panels on an ecru denim jacket and co-ord shorts, and blanket stitch details on a cardigan, shirt, sleeveless polo top and ribbed jersey vest. Highlights include the Hun sleeveless chunky knit polo shirt with sequin stripes and 'Lover' across the front, a blue sequinned Atlantis shirt with 'Lover' across the back, and the Poseidon blanket stitch cardigan with heart and 'Lover' logos. Reiss | Tom Daley collection campaign imagery Credits: Reiss Commenting on the collection, Daley said in a statement: 'My inspiration for designing the Reiss | Tom Daley collection were some of my favourite things – water and the craft of knitting. Sequins really spoke to me when it came to knitting as they bounce light off the piece, as you would see if you were looking on the surface of the water. 'I love texture and elements that look hand-finished, such as blanket stitching, and it was really important to me to include these little details in the collection.' The Reiss | Tom Daley collection is available at selected Reiss stores across the UK and All proceeds from the Reiss | Tom Daley collection will be donated to Rainbow Railroad, a charity that helps provide support and safety for LGBTQ+ people around the world. Prices range from 48 to 248 pounds. Reiss | Tom Daley collection campaign imagery Credits: Reiss Reiss | Tom Daley collection campaign imagery Credits: Reiss Reiss | Tom Daley collection campaign imagery Credits: Reiss Reiss | Tom Daley collection campaign imagery Credits: Reiss Reiss | Tom Daley collection campaign imagery Credits: Reiss

Tom Daley has launched a new clothing collaboration with Reiss and you can shop it here
Tom Daley has launched a new clothing collaboration with Reiss and you can shop it here

Daily Mail​

time6 days ago

  • Business
  • Daily Mail​

Tom Daley has launched a new clothing collaboration with Reiss and you can shop it here

In 2024 he hung up his trunks and picked up his knitting needles instead. Now Tom Daley has taken a deep dive into the sartorial swimming pool with one of the biggest names on the British high street. This summer, Reiss has enlisted Daley to create an exclusive design collaboration in celebration of Pride 2025. The 15 piece unisex capsule collection reflects a career built from the 10-metre platform, with relaxed silhouettes in tonal blue shades of turquoise and cerulean, sequins that resemble falling water, contrasting embroidery, embossed leather patches and even chunky crocheted cardigans and sweater vests. 'These designs were inspired by some of my favourite things – water and the craft of knitting. I particularly love texture and elements that look hand-finished, such as blanket stitching,' says Daley. My favourites include the plain white 'Lover' slogan ribbed vest top, the cream crochet patch pocket jorts (jean shorts) and the cobalt loose stitched pullover with contrasting seams. Don't miss the oversized turquoise t-shirt emblazoned with an abstract image created by LGBTQ + artist Richard Kilroy, which depicts two swimmers in a pool. And prices start as low as £48. It's not unusual for Reiss to tap up household names and sporting talent to gain new shoppers. Previously it has produced successful collections with the Mclaren F1 team, featuring the likes of Lando Norris who won the Monaco Grand Prix just last month. But the best bit about this partnership? All proceeds from the capsule which is available to shop now below will be donated to Rainbow Railroad, a charity that helps provide support and safety for LGBTQ+ people around the world. Knit shirt £158 Shop Vest £48 Shop

IKEA Canada renews partnership with Rainbow Railroad to support at-risk LGBTQI+ individuals for a second year
IKEA Canada renews partnership with Rainbow Railroad to support at-risk LGBTQI+ individuals for a second year

Associated Press

time29-05-2025

  • Business
  • Associated Press

IKEA Canada renews partnership with Rainbow Railroad to support at-risk LGBTQI+ individuals for a second year

Rainbow Cake makes a sweet return to IKEA stores across Canada on June 1st and every slice contributes to a good cause BURLINGTON, ON, May 29, 2025 /CNW/ - IKEA Canada is proud to announce the renewal of its partnership with Rainbow Railroad for a second consecutive year, reinforcing its ongoing commitment to a fairer and more inclusive world. This continued collaboration supports Rainbow Railroad's mission to help LGBTQI+ individuals facing persecution and violence find safety through emergency relocation, crisis response, and advocacy. This year, IKEA Canada will donate up to $200,000 from the proceeds of its Rainbow Cake, available in stores nationwide from June 1 to July 31, 2025. Every purchase of this colourful dessert directly supports Rainbow Railroad's lifesaving efforts, helping approximately 300 LGBTQI+ individuals find safety and resettle in Canada—more than twice the number typically supported in a single year. 'Our vision at IKEA is to create a better everyday life for the many people – a vision that holds even greater significance today,' says Selwyn Crittendon, CEO & CSO, IKEA Canada. 'Supporting the 2SLGBTQ+ community is deeply rooted in our values. The Rainbow Cake initiative reflects our belief that everyone deserves to feel safe, respected and truly at home in every aspect of their lives. Pride is not just a moment; it's a movement, and we're proud to stand as allies every day of the year.' Through this partnership and others, IKEA Canada continues to be a vocal advocate for those facing persecution for simply being who they are. Over 70 countries still criminalize same-sex relationships, and in many, LGBTQI+ people are targets of violence and exclusion at home, at work, and in their communities. 'We are proud to continue our partnership with IKEA Canada during this Pride season,' says Scott Ferguson, Director of Corporate Partnerships at Rainbow Railroad. 'Thanks to the leadership of IKEA and the generosity of Canadians, we are helping more LGBTQI+ individuals than ever before escape dangerous situations and begin new lives where they can live freely and authentically.' In recognition of IKEA Canada's long-standing commitment to 2SLGBTQ+ inclusion and the strength of this partnership, the collaboration with Rainbow Railroad has been recognized with North American honours, reaffirming the impact of aligning purpose with action. 'Rainbow Railroad's mission to support people fleeing anti-LGBTQI+ violence closely aligns with IKEA Canada's ongoing efforts to welcome and support refugees and newcomers,' says John Williams, Equality, Diversity, and Inclusion Leader, IKEA Canada. 'Together, we have a great opportunity to create meaningful change in local communities and help build a more inclusive and compassionate Canada.' This year, IKEA Canada will continue championing everyday allyship of the 2SLGBTQ+ community by: To learn more about how to support this initiative or get involved, visit: ABOUT RAINBOW RAILROAD Rainbow Railroad is an international non-profit organization with headquarters in New York and Toronto dedicated to helping LGBTQI+ people escape state-sponsored violence and persecution. Since its founding in 2006, the organization has helped more than 20,000 LGBTQI+ individuals find safety through emergency relocation, crisis response, cash assistance, and other forms of support. Rainbow Railroad is a registered Canadian charity and 501(c)(3) organization in the United States. For more information, visit ABOUT IKEA CANADA Founded in 1943 in Sweden, IKEA is a leading home furnishing retailer, offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. IKEA Canada is part of Ingka Group which operates 574 IKEA stores, shops and planning studios in 31 countries, including 16 in Canada. Last year, IKEA Canada welcomed 32.6 million visitors to its stores and 162.6 million visitors to IKEA Canada operates business through the IKEA vision - to create a better everyday life for the many people and does so through its local community efforts and sustainability initiatives. For more information on IKEA Canada, please visit SOURCE IKEA Canada Limited Partnership

IKEA Canada renews partnership with Rainbow Railroad to support at-risk LGBTQI+ individuals for a second year Français
IKEA Canada renews partnership with Rainbow Railroad to support at-risk LGBTQI+ individuals for a second year Français

Cision Canada

time29-05-2025

  • Business
  • Cision Canada

IKEA Canada renews partnership with Rainbow Railroad to support at-risk LGBTQI+ individuals for a second year Français

This year, IKEA Canada will donate up to $200,000 from the proceeds of its Rainbow Cake, available in stores nationwide from June 1 to July 31, 2025. Every purchase of this colourful dessert directly supports Rainbow Railroad's lifesaving efforts, helping approximately 300 LGBTQI+ individuals find safety and resettle in Canada—more than twice the number typically supported in a single year. "Our vision at IKEA is to create a better everyday life for the many people – a vision that holds even greater significance today," says Selwyn Crittendon, CEO & CSO, IKEA Canada. "Supporting the 2SLGBTQ+ community is deeply rooted in our values. The Rainbow Cake initiative reflects our belief that everyone deserves to feel safe, respected and truly at home in every aspect of their lives. Pride is not just a moment; it's a movement, and we're proud to stand as allies every day of the year." Through this partnership and others, IKEA Canada continues to be a vocal advocate for those facing persecution for simply being who they are. Over 70 countries still criminalize same-sex relationships, and in many, LGBTQI+ people are targets of violence and exclusion at home, at work, and in their communities. "We are proud to continue our partnership with IKEA Canada during this Pride season," says Scott Ferguson, Director of Corporate Partnerships at Rainbow Railroad. "Thanks to the leadership of IKEA and the generosity of Canadians, we are helping more LGBTQI+ individuals than ever before escape dangerous situations and begin new lives where they can live freely and authentically." In recognition of IKEA Canada's long-standing commitment to 2SLGBTQ+ inclusion and the strength of this partnership, the collaboration with Rainbow Railroad has been recognized with North American honours, reaffirming the impact of aligning purpose with action. "Rainbow Railroad's mission to support people fleeing anti-LGBTQI+ violence closely aligns with IKEA Canada's ongoing efforts to welcome and support refugees and newcomers," says John Williams, Equality, Diversity, and Inclusion Leader, IKEA Canada. "Together, we have a great opportunity to create meaningful change in local communities and help build a more inclusive and compassionate Canada." This year, IKEA Canada will continue championing everyday allyship of the 2SLGBTQ+ community by: Raising the Progress Pride Flag at all stores across Canada on International Day Against Homophobia, Biphobia, and Transphobia (IDAHOBIT); Sponsoring and participating in Pride parades in cities across Canada; Partnering with Pride at Work Canada and the Canadian Centre for Diversity and Inclusion to foster inclusion and intersectional education in the workplace; Donating $40,000 to local 2SLGBTQ+ organizations across Canada within the communities in which we serve; Providing safe spaces where co-workers can be themselves and support one another through internal forums such as the Rainbow Connections Co-worker Resource Group; Encouraging customers to take part by supporting purpose-driven campaigns, such as the Rainbow Cake. To learn more about how to support this initiative or get involved, visit: ABOUT RAINBOW RAILROAD Rainbow Railroad is an international non-profit organization with headquarters in New York and Toronto dedicated to helping LGBTQI+ people escape state-sponsored violence and persecution. Since its founding in 2006, the organization has helped more than 20,000 LGBTQI+ individuals find safety through emergency relocation, crisis response, cash assistance, and other forms of support. Rainbow Railroad is a registered Canadian charity and 501(c)(3) organization in the United States. For more information, visit ABOUT IKEA CANADA Founded in 1943 in Sweden, IKEA is a leading home furnishing retailer, offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. IKEA Canada is part of Ingka Group which operates 574 IKEA stores, shops and planning studios in 31 countries, including 16 in Canada. Last year, IKEA Canada welcomed 32.6 million visitors to its stores and 162.6 million visitors to IKEA Canada operates business through the IKEA vision - to create a better everyday life for the many people and does so through its local community efforts and sustainability initiatives. For more information on IKEA Canada, please visit

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