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Before the ‘Saiyaara' Spotlight! When Ananya Panday celebrated Raksha Bandhan virtually with Ahaan Panday during 2020 lockdown
Before the ‘Saiyaara' Spotlight! When Ananya Panday celebrated Raksha Bandhan virtually with Ahaan Panday during 2020 lockdown

Time of India

timea day ago

  • Entertainment
  • Time of India

Before the ‘Saiyaara' Spotlight! When Ananya Panday celebrated Raksha Bandhan virtually with Ahaan Panday during 2020 lockdown

As Raksha Bandhan draws near, we're looking back at a heartwarming moment that lit up social media during the lockdown days of 2020. When the world was separated by screens, Ananya Panday and her younger brother Ahaan Panday found a way to keep the sibling bond alive—virtually, yet vibrantly. Ahaan Panday and Ananya Panday celebrate Rakhi That year, despite being miles apart, Ananya shared a screenshot of their video call Rakhi celebration, radiating joy and sibling love. Both smiling ear to ear, the brother-sister duo looked effortlessly adorable as they laughed and reminisced through the screen. Along with it, Ananya posted throwback pictures from past Rakhis—hug-filled, laughter-laced frames that captured the magic of growing up together. Her heartfelt caption read: "The one who fights with me the most but fights for me even more, happy Rakhi, my Ahaani. I wish I was with you this year too. #ThroughTheYears #Rakshabandhan" Cut to 2025—and that same 'Ahaani' is now making headlines of his own. Ahaan Panday has officially stepped into the spotlight with Yash Raj Films ' Saiyaara, earning praise for his screen presence and emotional depth. From being the kid sister Ananya lovingly teased on Instagram to becoming a name to watch in Bollywood, Ahaan's journey is just beginning. As he basks in his debut success, we can only imagine how proud Ananya must be. From virtual Rakhis to red carpet moments, the Panday siblings have come a long way—but their bond, clearly, remains unbreakable. And this year, as Raksha Bandhan comes around again, fans are hoping the two can celebrate in person—recreating those precious memories, this time without the screen in between. On the work front… Ananya Panday is keeping busy with a mix of genres. After her Amazon Prime series Call Me Bae and the thriller CTRL, she's now gearing up for the romantic drama Chand Mera Dil. She's also filming Tu Meri Main Tera Main Tera Tu Meri opposite Kartik Aaryan, adding yet another fresh pairing to her filmography. Sibling love, career highs, and growing up in the limelight—this is one throwback we'll keep coming back to.

MyFlowerTree Reports 60% Surge in Online Rakhi Gifting Ahead of Raksha Bandhan 2025
MyFlowerTree Reports 60% Surge in Online Rakhi Gifting Ahead of Raksha Bandhan 2025

Business Standard

time22-07-2025

  • Business
  • Business Standard

MyFlowerTree Reports 60% Surge in Online Rakhi Gifting Ahead of Raksha Bandhan 2025

VMPL New Delhi [India], July 22: Leading online gifting platform MyFlowerTree has reported a 60% year-over-year increase in online Raksha Bandhan gifting orders, reflecting a growing trend among Indian consumers to celebrate sibling bonds with thoughtful, timely, and long-distance-friendly gift options. With Raksha Bandhan falling on August 9th, 2025, early data from MyFlowerTree suggests that more people than ever before are choosing to send Rakhi gifts online, especially to siblings living in different cities or countries. The brand attributes this growth to a sharp rise in demand for personalized combos, same-day delivery options, and emotionally driven gifting experiences. "Raksha Bandhan is no longer just about tying a Rakhi -- it's about expressing love in creative, memorable ways," said Sumit Chhabra, Founder and CEO of MyFlowerTree. "We've seen incredible demand for curated gift combos that include Rakhis, sweets, personalized mugs, indoor plants, and even cakes. The convenience of online delivery combined with emotional storytelling is driving the shift." Top Rakhi Gifting Trends from MyFlowerTree 2025: Customized Combos Rule: Bundles featuring personalized mugs, Rakhi threads, chocolates, and greeting cards have seen a 75% surge. Pan-India Reach: Orders from tier 2 and 3 cities have doubled as families reconnect across geographies. Same-Day Deliveries Up by 85%: Express gifting is in demand as last-minute shoppers seek instant ways to surprise loved ones. Plant-Based Gifting Rising: Eco-friendly Rakhi gifts like indoor plants and seed Rakhis are trending with Gen Z shoppers. Personalized Products Dominate: Names, messages, and photos on Rakhi combos continue to gain traction. Changing Consumer Behavior As per internal insights, more than 65% of MyFlowerTree's Rakhi orders are being placed by sisters sending gifts to brothers, often accompanied by heartfelt messages or personalized notes. The platform also reported a growing interest in "Return Rakhi Gifts" -- where brothers are now sending flowers, cakes, and personalized gifts back to their sisters, redefining the tradition as a two-way celebration. Digital Gifting Becomes the New Normal The brand's seamless website and mobile platform, along with fast-tracked logistics and pan-India delivery capability, have played a crucial role in enabling meaningful, long-distance celebrations. With a presence in over 550+ cities and a wide selection of Rakhi gift combos, fresh flowers, cakes, and personalized items, MyFlowerTree continues to bridge the emotional gap between siblings -- even when miles apart. "We're not just delivering gifts -- we're delivering emotions. The rise in Rakhi orders this year is proof that people are prioritizing relationships more than ever, and we're honored to be a part of that story," added Puneet Agarwal - Category Head.

Celebrate Raksha Bandhan 2025 with Unique Rakhi Gifts from Rakhi.com - Now Live!
Celebrate Raksha Bandhan 2025 with Unique Rakhi Gifts from Rakhi.com - Now Live!

News18

time22-07-2025

  • Entertainment
  • News18

Celebrate Raksha Bandhan 2025 with Unique Rakhi Gifts from Rakhi.com - Now Live!

Exclusive Rakhi Gifts Collection for Raksha Bandhan New Delhi [India], July 22: Raksha Bandhan is around the corner. The market is flooded with unique Rakhis and Rakhi gifts to make this occasion special for everyone. This year, has also introduced a unique collection of Rakhi and Rakhi gifts that can melt everyone's heart. The company is available online to help you send or buy Rakhi and Rakhis gifts with ease. So, no matter how busy you are, you can visit the online Rakhi store and buy the best Rakhi gifts for your dearest brothers, sisters, sisters-in-law, nephews, etc. This online Rakhi store has renewed the collection to double the charm of celebrating this festival and fill the environment with a festive mood. This Rakhi season, explore unique Rakhi gifts for brothers and sisters such as cushions, coffee mugs, photo frames, bracelets, grooming kits, travel accessories, LED lamps, t-shirts, showpieces, tabletops, wall-hangings, and many more. Also, you can choose unique Rakhi gifts hampers like Rakhi with chocolates, Rakhi with sweets, Rakhi with dry fruits, etc. The Rakhi gift choices at do not end here; you also have the option to personalise the gift items according to your choice and make it special for your siblings. Yes, this Raksha Bandhan, send personalised Rakhi gifts for sisters and brothers, such as custom coffee mugs, portraits, personalised cushions, and so on. Designer Rakhi Unique designer Rakhis are available at to woo brothers. Explore unique collections on the website and choose the latest designer rakhi to send to India and abroad. Bracelet Rakhi The Bracelet Rakhi is quite trendy these days. So, why not go with the uniqueness and surprise your brother with a unique Rakhi that can enhance his personality too. Handcrafted Rakhi This Raksha Bandhan, go for a handcrafted rakhi to add uniqueness to your celebration. It is one of the best choices to tie on the wrist of your brother and shower him with love and blessings. Cartoon Rakhi Kids love cartoons. Therefore, this Rakhi season, buy attractive Cartoon Rakhis for your little brother and nephew. The unique Kids Rakhi collection you can explore at includes Chhota Bheem Rakhi, Spiderman Rakhi, Motu Patlu Rakhi, etc. Silver Rakhi The craze for Silver Rakhi has come from ancient times, and its charm is still alive. Therefore, this Raksha Bandhan, send a Silver Rakhi to your brother without a second thought and see a big smile on your brother's face. Extraordinary Rakhi and Rakhi Gifts for Brothers and Sisters at Raksha Bandhan is a festival that is special for everyone. Everyone wants to choose the best Rakhi and Rakhi gifts to send to their siblings so that they can celebrate this pious day in the best way, even not stay together. Keeping these feelings in mind, allows people to send the best Rakhi gifts along with the latest designer Rakhi to India. Not only that, they help you reduce the distances between two countries. You can send Rakhi to USA, UK, Australia, Canada, New Zealand, etc., quickly through So, send Kids Rakhi, Rakhi sets, Bhaiya Bhabhi Rakhi, Lumba Rakhi, and many more along with adorable gifts and celebrate the festival of tying the holy thread by following all the rituals. Here, you can also get a Rakhi puja thali, which is loaded with a beautiful Rakhi along with Roli and Chawal as per the Indian tradition. has offered the best to maintain the Indian tradition and even follow it in foreign countries. When we spoke to the founder of the company, Mr. Rakesh Prajapati, about the new arrival of Rakhi and Rkahi gifts at he exclaimed. 'Every year, we try our best to make Raksha Bandhan unique and special for brothers and sisters across India and abroad. In 2025, we will make the latest designer Rakhis and Rakhi gifts live so people can do their Rakhi shopping at the best place and send their love to their siblings from foreign countries without facing any trouble. With the hope that our unique Rakhi and Rkahi gifts collection can win everyone's heart, we have made them live on our website." About the Company is India's No.1 online Rakhi store, founded by Mr Rakesh Prajapati and his wife Mrs. Kiran Prajapati, which has now spread its wings to different countries. Sending Rakhi and Rakhi gifts outside India is now easier with them. The unique qualities that make them stand out from others in the gifting world are unique varieties, online gift delivery on time, free shipping facility, accessible customer support facility, etc. Therefore, avail yourself of the benefits. Send the best Rakhi and gifts through the best online Rakhi store. For more information, visit – (Disclaimer: The above press release comes to you under an arrangement with PNN and PTI takes no editorial responsibility for the same.). PTI PWR PWR (This story has not been edited by News18 staff and is published from a syndicated news agency feed - PTI) view comments First Published: July 22, 2025, 16:15 IST News agency-feeds Celebrate Raksha Bandhan 2025 with Unique Rakhi Gifts from - Now Live! Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.

Postal dept offers Ganga Jal at doorsteps
Postal dept offers Ganga Jal at doorsteps

Time of India

time10-07-2025

  • General
  • Time of India

Postal dept offers Ganga Jal at doorsteps

Dhanbad: With the auspicious month of Shravan beginning from Friday, devotees who are unable to travel to Sultanganj in Bihar to collect water for offering prayers in Deoghar's Baidyanath Dham can procure it at home. Tired of too many ads? go ad free now The Dhanbad head post office will provide Ganga Jal, fetched from Gangotri, in packaged bottles of 250 ml to those who requisition for it. Priced at Rs 30 per bottle, the initiative will provide relief to the devotees who cannot travel to Sultanganj for fetching Ganga Jal. "During Shravan, devotees traditionally pour Ganga Jal over Shivling across the temples. Understanding the need of the common people, we decided to make this holy water accessible locally," said senior superintendent of post Uttam Kumar Singh. He added that the service will be available from tomorrow, exclusively at the Dhanbad head post office. In addition to Ganga Jal, the post office also introduced a special plastic-coated envelope for sending Rakhis ahead of Raksha Bandhan. This envelope is designed to protect Rakhis from damage during transit. "Both services—the Ganga Jal and special Rakhi envelope—are parts of our efforts to serve the public better during festive times," Singh said. Devotees have welcomed the initiative. "Ganga Jal is available in the market, but we are unsure about its purity. The post office, being a govt body, gives us that assurance," said Anuradha, a devotee from Hirapur locality of the city. She also praised the Rakhi envelope, calling it a thoughtful gesture by the postal department.

ETBWS 2025: Building bonds, one gift at a time: The story of IGP's D2C success
ETBWS 2025: Building bonds, one gift at a time: The story of IGP's D2C success

Time of India

time08-07-2025

  • Business
  • Time of India

ETBWS 2025: Building bonds, one gift at a time: The story of IGP's D2C success

HighlightsTarun Joshi, founder and chief executive officer of IGP, articulated the company's core philosophy of being in 'the business of relationships,' emphasizing the emotional connection fostered through gifting. The initial target audience for IGP was identified as the 31 million non-resident Indians, particularly focusing on women wanting to send Rakhis, which provided valuable insights into customer expectations. IGP established its own dark stores in 2018 to meet consumer demand for rapid delivery, recognizing that 89 percent of customer inquiries were about receiving products within four hours. In a spotlight session at ETBrandEquity's Brand World Summit 2025, Tarun Joshi , founder and chief executive officer of IGP, shared the entrepreneurial journey of India's gifting platform. Offering profound insights into building a successful direct-to-consumer (D2C) brand, Joshi articulated IGP's core philosophy, established early in 2016: to be in "the business of relationships." Beyond products: The power of connection "We started thinking about a larger purpose, which is beyond what we are going to sell," Joshi explained. He emphasised that every customer interaction, whether buying flowers or cakes, inherently aims at enhancing relationships. "Every time that you give a product, there's a sense of pride that you feel when you're giving out and someone who's receiving it starts feeling much more emotionally connected. So it basically helps enhance social capital." This foundational understanding became the North Star, guiding every pivot and brand enhancement at IGP. Identifying the right cohort: The NRI advantage Achieving product-market fit was paramount. The team strategically identified their initial target audience. "We picked up the first cohort, which was at that time Amazon was growing at a fast pace. We had vertical players like Nykaa, Myntra, all of them coming and we are a platform as a brand," Joshi stated. Their focus landed on the 31 million non-resident Indians (NRIs), a demographic already comfortable with online purchases and less dependent on cash-on-delivery. Within this large cohort, they honed in on a smaller, emotionally resonant niche: women wanting to send Rakhis . This specific focus provided invaluable insights into customer expectations around product variety and price points, revealing a wide variance. "Single cohort helps us a lot, and then you can keep announcing cohorts," Joshi advised. This success led to expanding to other migrant Indians facing similar challenges of missing family occasions. The imperative of team building and capital Post-product-market fit, securing capital became crucial. For a platform business like IGP, this meant investing heavily in technology. However, a non-negotiable factor was building a robust core team. "It's important to have at least about six to eight core members right from the start; it will cost a lot more," Joshi emphasised, recalling the significant investment in their first highly-paid, experienced employee. "The journey is an ever-growing journey, so let's not compromise on something that has been extremely important for us." Marketing in a D2C world: Proximity and policy In the D2C landscape, traditional distribution channels are limited, making direct customer engagement vital. "For us, it's like 90 per cent [traffic from our own platform] because we have platforms," Joshi noted. This direct interaction is crucial for gathering feedback and refining the product. Lessons learned were practical: "Chocolates cannot be couriered in it but sweets can." Recognising the rapid growth of third-party logistics in India, the IGP team understood the importance of seamless delivery. Consumers expect products to arrive in perfect condition, mirroring a retail experience. The platform's defining differentiator came from a tough decision: establishing their own dark stores in 2018, even before quick commerce boomed. "We realised that 89 per cent of our consumers were basically when they were calling us for their feedback, they were asking only one question, that, 'Can I get this product in the next four hours?'" This proactive move addressed an immediate consumer need, fostering "brand love" through superior product delivery. Growing digital channels: Time, effort and quality For D2C brands heavily reliant on digital-first channels, Joshi advised against expecting quick, cheap returns. "Every single channel will require time, effort, energy, quality of content, quality of pictures," he stated. Digital platforms, optimising for clicks and revenue, favor brands that invest in high-quality engagement. As these channels mature, strategic partnerships further amplify reach. From humble beginnings with a few dozen consumers nine years ago, IGP now attracts about 60 million visitors to its platform. They travel approximately 400,000 kilometers daily, delivering gifts across the country. This continuous evolution, marked by constant pivots and expansions, remains the core DNA of the brand, stated Joshi.

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