3 days ago
Optiemus starts manufacturing Realme Buds T200 Lite locally, to scale capacity to 10,000 units daily
NEW DELHI:
Optiemus Electronics
(OEL) has started manufacturing 2,500 units per day of the
Realme Buds T200 Lite
, and plans to ramp up the capacity to 10,000 units daily in the coming months, the smartphone brand said on Wednesday.
Realme
had earlier partnered with OEL to manufacture up to 5 million
AIoT devices
annually, and potentially create over 2,000 jobs.
The Realme Buds T200 Lite is the first product being locally produced under this collaboration, the companies said in a joint statement, adding that the production of hybrid active noise cancellation (ANC) earbuds, including the Realme Buds T200, will also commence soon.
Realme aims to shift its entire AIoT product portfolio, including earphones, smartwatches, and headphones, to Indian manufacturers in the next three years. The brand is also working toward sourcing key components such as batteries, PCBs, cables, and chargers from within India.
'This is exactly the kind of progress we set out to make when we partnered with OEL. Getting the T200 Lite into production and out into the market from India is a clear step forward,' said
Francis Wong
, head of product marketing at Realme.
In a recent interview, Wong told
ETTelecom
that Realme is actively exploring opportunities to export Made-in-India AIoT products to global markets, bolstering its aim to position India as a key hub for innovation, manufacturing, and global distribution in this space.
'With realme, it's not just about hitting production targets — it's about building something meaningful and long-term,' said Ashok Gupta, chairman, Optiemus Group. 'The speed at which the T200 Lite has gone from plan to production shows what's possible when both sides are focused. We look forward to scaling this up together.'
