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M&S unveils brand-new ‘dessert sandwich'
M&S unveils brand-new ‘dessert sandwich'

Scotsman

time6 hours ago

  • Entertainment
  • Scotsman

M&S unveils brand-new ‘dessert sandwich'

It's inspired by the Japanese 'fruit sando' 🍓 Sign up to our daily newsletter – Regular news stories and round-ups from around Scotland direct to your inbox Sign up Thank you for signing up! Did you know with a Digital Subscription to The Scotsman, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much more. Learn More Sorry, there seem to be some issues. Please try again later. Submitting... M&S has unveiled a brand-new 'dessert sandwich' The sandwich is inspired by the Japanese 'fruit sando' The fruit sandwich is a new take on the British dessert classic of strawberries and cream Marks & Spencer has launched a brand-new sandwich, which has a unique, fruity twist. The limited-edition' dessert sandwich' is named the Strawberry & Creme and features Red Diamond strawberries and a thick layer of whipped cream cheese on sweetened bread. Advertisement Hide Ad Advertisement Hide Ad The new sandwich from M&S is inspired by Japanese 'fruit sando', which are otherwise known as fruit sandwiches. M&S unveils a brand-new 'dessert sandwich' and it's already a hit with customers | Facebook - M&S However, strawberries and cream is a British dessert classic, usually enjoyed during the warmer months. Despite the sandwich including sweet foods, the Strawberry & Creme sandwich will actually be found in the savoury section at the M&S' Foodhall. M&S' Strawberry & Creme sandwich has already received praise from the public, including those who have already tried the sandwich, and those who haven't. Advertisement Hide Ad Advertisement Hide Ad M&S unveiled the brand-new sweet treat to its customers via a Facebook post, showcases an image of the sandwich. In the post, M&S wrote: 'New in the M&S Foodhall – WARNING: this summer stunner is going to be BERRY popular.' What has been the public reaction to M&S' new sweet sandwich? The reaction to M&S' Strawberry & Creme sandwich has been positive from customers. Advertisement Hide Ad Advertisement Hide Ad A Facebook user said: 'I will definitely try this. Looks delicious.' Another wrote: 'Is it socially acceptable to go to my local store and buy all of them?' Other members of the public have urged M&S to make new variations of the Strawberry & Creme sandwich. Requests included; a gluten-free version, a vegan version, different bread types and different fruits. M&S' Strawberry & Creme sandwich is priced at £2.60 and is available to purchase at M&S Foodhall's across the UK now.

The inspiration behind M&S's ‘game-changing' new sandwich
The inspiration behind M&S's ‘game-changing' new sandwich

The Independent

time9 hours ago

  • Business
  • The Independent

The inspiration behind M&S's ‘game-changing' new sandwich

Marks & Spencer has launched a new limited edition dessert sandwich, the Red Diamond Strawberry & Creme Sandwich. Priced at £2.80, the 'game-changing' sandwich features Red Diamond strawberries and light whipped cream cheese on sweetened bread. Its creation was inspired by Japanese"sweet sandos" or fruit sandwiches, which have recently gained popularity in London. M&S promotes the sandwich as a versatile summer indulgence, suitable for various occasions from picnics to afternoon tea. This new offering continues M&S's long history with sandwiches, having sold billions since their introduction in the 1920s.

I tried M&S's new strawberry sandwich and couldn't finish it for one reason
I tried M&S's new strawberry sandwich and couldn't finish it for one reason

Daily Mirror

time9 hours ago

  • Entertainment
  • Daily Mirror

I tried M&S's new strawberry sandwich and couldn't finish it for one reason

It's the season for strawberries and cream - but would you ever eat them in a sandwich? Upmarket retailer M&S have launched a limited edition Red Diamond Strawberry and Creme sandwich and it's definitely causing a stir. With Wimbledon just around the corner, everyone is stocking up on the traditional strawbs and cream, however Marks and Spencers decided to take it up a level with this brand new sandwich. The concept is very M&S, however could this be a new sandwich filling that's able to compete with a beloved ham and cheese or ploughmans sarnie? The limited-edition sandwich goes for £2.80 in stores, and it has been influenced by Japanese cusine, with strawberry sandwiches aka a 'Fruit Sando' found in pretty much every Japanese convienience store they're nothing new. So, with this in mind, I decided to head to my local M&S and give it a go - and it is summer after all. What was once a modest shop where you'd buy your tights and socks, or your uncle a nice bottle of wine, is now going through what looks like a huge experimental process, and all 'traditional' ideas have swiftly gone out of the window. M&S sandwiches have come a long way over the years, they seem to have really stepped outside the box when it comes to their fillings. While you may associate the posh supermarket with cucumber and cream cheese, or salmon and dill stuffed buns, they have gone beyond traditional fillings. Forget your prawn mayo and think more Chicken Katsu Sando or NY style Salt Beef. These aren't just sandwiches, they're M&S sandwiches. Now their dessert style sandwich has been added to the mix - but how did it taste? I was intrigued by this one, as it sounds like it would be way too sweet for me. The Red Diamond strawberries, sitting ontop of a seriously thick layer of sweetened full fat soft cheese and creme fraiche packed between two slices of brioche style bread. This screamed sickly to me and I didn't know what to expect. You are only given one slice of the sandwich, rather than two which already makes it a very expensive 'snack'. For £2.80 I'd have thought you'd get both halves of the sandwich, but as soon as I tried it I knew exactly why - it was a lot. The first hit of strawberry was strong and over-powering, but the creaminess of the cream worked well. I was pleasantly surprised at how mild the sweetness was of the cream and bread. I was expecting it to taste like I was eating a Victoria Sponge cake or a sweet scone, but I was wrong and it was a lot more mild than I thought. The brioche style bread - with crusts included - worked well as it was midly sweet, but not too much. However it was a lot to eat in one sitting, and the thick layer of cream made it tricky to finish. When I didn't get a slice of the strawberry in a bite, I found myself having a mouthful of just bread and cream which was an unusual experience. Overall, I think this is a pretty good sweet treat, but I think cut up into smaller sandwich fingers would be much better - and easier to eat. I think it does work well, and much better than I thought, and to truly top it off, all I need now is a chilled glass of champagne to fully accommodate. I can't say it's replaced a savoury sandwich I'd grab on my lunch break, but it was a very good concept, and fitting for the time of year. It's so wrong it's almost so right? Hats off to you, M&S.

Is Marks & Spencer's Wimbledon-inspired strawberry and cream sarnie a Grand Slam... or a total flop? We try the sandwich everyone is talking about to find out
Is Marks & Spencer's Wimbledon-inspired strawberry and cream sarnie a Grand Slam... or a total flop? We try the sandwich everyone is talking about to find out

Daily Mail​

time9 hours ago

  • Entertainment
  • Daily Mail​

Is Marks & Spencer's Wimbledon-inspired strawberry and cream sarnie a Grand Slam... or a total flop? We try the sandwich everyone is talking about to find out

One major British institution has paid homage to another, as Marks & Spencer has released a strawberry and cream sandwich just in time for Wimbledon - but is it a Grand Slam or a total flop? Celebrating the traditional summer treat, the UK supermarket has unveiled a limited edition sweet snack, inspired by Japanese 'sweet sandos'. Retailing for £2.90 at the High Street Kensington branch, the shop opted for brioche-style sweet bread, filled with soft cheese and crème freche that housed full, decadent slices of its curated Red Diamond strawberries. And sampling the fruity snack, FEMAIL awarded it a full three points. With a sandwich where ingredients are minimal, quality is key - and M&S more than delivers on that front. On first bite, I was wowed by how fresh and richly sweet the berries were, cutting through the creamy barrier with a fragrant tang. The specially grown variety, provided by 'trusted M&S Select Farms' are 'left to ripen for longer to ensure they're deliciously sweet and juicy', proving their prowess in not just their huge size but juicy crimson red hue. The supermarket isn't stingy either, offering a solid spread of three big strawberry halves. Elsewhere the cream mixture - thickened by the addition of cheese - added an icing-like feel to the sandwich whereas as the sweet bread resembled a cakey sponge. The offering felt more like a dessert than a sarnie - and was presented more like one - so expect to fill up on the sugary flavours. While the sweet treat is certainly filling, I did notice that it sat heavy in my stomach for the rest of the day, and I wasn't able to finish it all. Strawberries and cream are a quintessentially refreshing two-ingredient snack; so adding another carb element to it certainly made the meal feel more staunch. The only thing I felt it was lacking was a third addition - perhaps a new texture like a runny jam or a crunchy smattering of sprinkles. It's also not one you can nibble on throughout the day. Within a few hours, the remnants of my sandwich started sagging and falling apart. And M&S isn't the only brand to offer a Wimbledon-themed treat; American restaurant Subway is offering free strawberry and cream sandwiches for one day only. Selected locations will give away subs to fans on Monday 30th June 2025. Lighter and less sweet than the cakey M&S sandwich, strawberry slices, clotted creme and a fruity puree are laid out on savoury Italian white bread. While the ingredients don't feel as flavourful as the UK supermarket's, Subway offers a more delicate treat that doesn't settle as intensely. The creme mixture is less decadent, but allows for a more relaxed and moreish snack. Each participating Subway restaurant will have 100 6-inch Strawberries & Cream Subs to give away on its single day debut; in the below locations: Wimbledon (6/6A Hartfield Road), Birmingham (80 Smallbrook, Queensway), Liverpool (Central Shopping Centre), Derby (Pride Park) and Bristol (Galleries Food Court). Marks & Spencer announced the release of their product - inspired by Japanese fruit sandwiches which originated as fruit shops opened near major train stations and business districts in the early 1900s - earlier this week. As these businesses grew, many began to open cafes to allow the public to access luxury fruits at a reasonable by incorporating them into dishes such as parfaits, shortcakes and sandwiches. M&S said that while its latest creation may be mistaken for a dessert, shoppers will find it in the regular savoury sandwich section. It added the sandwiches were available to purchase in stores now, with some customers claiming to have already tried it. Lighter and less sweet than the cakey M&S sandwich, strawberry slices, clotted creme and a fruity puree are laid out on savoury Italian white bread One person rated it a '100000/10' and said it was the 'best sandwich ever' while commenting on M&S' Instagram account. Another said: ''I have tried this already and it is berry berry good.' A third penned: 'Where are my car keys!!!! I need to get this NOW.' A fourth commented: 'I might have to treat myself to one on the way to work tomorrow,' while another compared it to 'cake on the go'. M&S said: 'Inspired by the Japanese sweet sandos, recently spotted popping up in London 's trendiest Japanese patisseries, our product developers have long dreamed of creating a dessert sandwich. 'With our exclusive Red Diamond Strawberries at their juiciest best, the time has finally come to create the ultimate strawberries and creme experience.' M&S is saying its strawberries and cream sandwich is ideal for 'alfresco lunches, afternoon tea at home, summer picnics, courtside snack breaks or a sweet afternoon pick me up'. M&S Food first sold freshly made sandwiches in the 1920s, and expanded sales with pre-packed sandwiches in the 1980s. The retailer's food halls have sold four billion sandwiches to date. One person rated it a '100000/10' and said it was the 'best sandwich ever' while commenting on M&S' Instagram account Strawberries and cream are a popular British dessert often enjoyed in the summer months when the fruit is in season in the UK. The combination is thought to date back to the Tudor era, where dishes of strawberries and cream would be served at Henry VIII's royal banquets. It has also been made popular after being served at Wimbledon every year and is a popular snack with spectators. Wimbledon announced are raising the price of their world famous strawberries and cream for the first time in 15 years. The All England Club have taken great pride in freezing the price of strawberries at £2.50 per portion since 2010, but Mail Sport can reveal that will increase by 20p for 2025. A spokesperson for the All England Club commented, 'We have taken the decision to slightly increase the price of strawberries this year from £2.50 to £2.70. 'We feel this modest increase still ensures that our world-famous strawberries are available at a very reasonable price.' With tournament running costs increasing every year, the price hike shows even Wimbledon is not immune to the cost of living crisis. The club sell around 140,000 punnets per year, meaning the new price will bring in an extra £28,000. At £2.70 the event's iconic snack is easily the best value food on site. Wimbledon is also one of the very few sporting events which allows fans to bring in their own food and drink - including alcohol - so visitors on a budget can always bring in their own strawberries. They would not be as fresh as those served up at Wimbledon, however, who only serve strawberries picked that morning and shipped in from the family-run Hugh Lowe Farm in Kent.

M&S launches dessert sandwich filled with strawberries and cream
M&S launches dessert sandwich filled with strawberries and cream

Yahoo

timea day ago

  • Business
  • Yahoo

M&S launches dessert sandwich filled with strawberries and cream

Marks & Spencer has launched a dessert sandwich filled with strawberries and cream. The 'game-changing' limited edition Red Diamond Strawberry & Creme Sandwich is filled with the fruit and light whipped cream cheese on fluffy sweetened bread, the retailer said. M&S said its latest creation was inspired by Japanese 'sweet sandos' or fruit sandwiches. M&S said: 'Inspired by the Japanese sweet sandos, recently spotted popping up in London's trendiest Japanese patisseries, our product developers have long dreamed of creating a dessert sandwich. 'With our exclusive Red Diamond Strawberries at their juiciest best, the time has finally come to create the ultimate strawberries and creme experience. 'From alfresco lunches, afternoon tea at home, summer picnics, courtside snack breaks or a sweet afternoon pick me up, the Red Diamond Strawberries & Creme Sandwich is your go-to summer indulgence, wherever, whenever. M&S Food first sold freshly made sandwiches in the 1920s, and expanded sales with pre-packed sandwiches in the 1980s. The retailer's food halls have sold four billion sandwiches to date. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

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