Latest news with #RhodeSkin
Elle
a day ago
- Entertainment
- Elle
These Four Rhode Skin Products Are Actually Worth Your Money
Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. Welcome to Glam Room, where we put celeb-founded beauty brands to the test. As A-listers continue to launch new ranges, we're using our beauty editor expertise to sniff out which products from the line are worth the hype. Our latest contestant: Rhode Skin, created by Hailey Bieber. It's been more than two years since Hailey Bieber launched Rhode Skin and created the Peptide Lip Treatment, the lip balm that every celebrity now carries around in their bag, or better yet, on the back of their Rhode iPhone case. (Note: The launch of Rhode's Lip Case even made me want to upgrade my iPhone–I'm not immune to being influenced.) Along with it, Rhode launched other skin care products: a daily moisturizer called the Barrier Restore Cream, Pineapple Refresh, a cleanser, Barrier Butter cream, a moisturizier, and the Peptide Glazing Fluid, a hydrating serum. Since the brand's inception, it feels like Rhode has done the near-impossible, bypassing the celebrity-founded-beauty-brand pitfalls. People (not just influencers) seem to actually use this brand, re-purchasing their creams and glosses when they run out. For a while, the brand was in their 'everything is out of stock' era, where the products were nearly impossible to purchase. But now, Rhode products seemingly live in makeup bags and medicine cabinets everywhere. Even someone like me, who is always suspicious of celebrity-founded brands (see: this column), had high hopes when Rhode launched. This has less to do with Hailey Bieber's flawless skin and more to do with the fact that, over the years, I've noticed that she has good taste. Since I regularly zoom in on the background of celebrities' videos to spot the products that really live on their vanities, I knew that Bieber was a fan of an esthetician-founded brand called Biba Los Angeles, a personal favorite of mine that will endear me to almost anyone. Plus, with a team of formulators like Ron Robinson—a cosmetic chemist who founded the skin care brand Beautystat—behind Bieber, I was optimistic that Rhode wouldn't be a flop. The ethos of Rhode seems to follow in the footsteps of Glossier (a brand that, coincidentally or not, also launched with skin care and lip products before moving onto color cosmetics): Your skin but better. This year, Rhode sold for a nice sum of money to e.l.f. beauty and ventured more fully into the makeup world, launching a tinted version of their Peptide Lip Treatment, a contour lip pen, and a cream blush. Does the sheer number of glow-packed products exhaust and bewilder me? It sure does. That being said, months of testing revealed four products from Rhode's range that truly stood out. I never fully appreciated Rhode's Peptide Lip Treatment. It comes in many iterations—one unscented, three scented (caramel, watermelon, and vanilla, which are tragically all to0 sweet for me), four tinted versions, and a limited-edition glittery peppermint option that feels like rubbing bits of minty sand on my lips. As a hydrating lip balm, this product misses the mark for me on account of the sticky factor. However, I reached for it often to use as a clear lip gloss that pairs beautifully with a lip liner. Now, I too find myself fishing multiple versions out of my purse. (Rhode, please, make a Lip Case for those of us who haven't bought a new iPhone since 2020.) Milky toners that hydrate and help your skin retain water are all the rage these days. I actually believe that Rhode's version is a clear standout. It is incredibly soothing and hydrating, thanks to ceramides, and sinks into the skin while leaving behind an undeniable glow. This is also one of the products that I see people re-purchase the most as a primer for both skin care and makeup. I know I'm not alone in being impressed. It helps that the 4.7-ounce bottle sells for $30, which is a generous amount of product for the price. In my experience, it is well worth the money. After a month of twice-daily use, I feel like I've barely made a dent. I am a cream blush snob, but the first time I swiped on Rhode's Pocket Blush in the shade Toasted Teddy, I audibly said, 'Whoa,' to an audience of no one. The pigment makes an impact. It's creamy, can be worn on both lips and cheeks, and does an impressive job of lasting throughout the day. My one complaint? The packaging. The product itself is about half the bulk, and the rest is taken up by bulbous plastic (post-consumer recycled, but still.) Pocket? Yeah, right. The only pocket this fits into is in a pair of 2021 cargo pants. It makes zipping up my makeup bag a massive headache. But is the blush good enough that I'll get over it? Yup. I won't lie to you, when I first heard the news that Rhode was launching a thick cream, I was disappointed. Allow me to explain: Beyond the fact that I think the brand is reaching its hydration limit, as someone with acne-prone skin, my regular routine simply doesn't include slathering on a Murumuru seed butter that could clog my pores and cause breakouts. For the sake of science, I persisted in my testing. It is always a surprise and a delight when a product you expect to hate swoops in to collect the award. After the first week of testing, I fell deeply in love with the Barrier Butter. It's not just that I never once had a breakout while wearing it, it's also because it leaves a glow that lasts well into the next day. I actually believe that it has made my skin look better—healthier, brighter, and obviously, less dry. It reminded me of a product from Biba Los Angeles that Bieber herself has used in the past, a cult-favorite moisturizer called the Onerta Barrier Face Cream that celebs like Billie Eilish and Miley Cyrus have gushed about. The ingredients differ from Rhode's version, but the texture and barrier-repairing quality is very similar, and I wouldn't be surprised if Bieber took inspiration. The one big difference? Biba's version is $95 for 1.7 ounces, and Rhode's is $38 for a whopping 5 ounces. The gigantic bottle means that I don't feel the need to be sparing, and I now happily go to bed with a thick layer that my skin drinks up throughout the night. Have I accidentally reached for Rhode's Pineapple Refresh cleanser instead, since the two bottles look identical? I sure have. But I'll give Rhode a pass since my skin has never looked this glowy. I already have a second tube waiting for when I finally finish the first. Here's the thing about Rhode that I don't think all celebrity-founded brands can claim: I believe that Bieber truly cares about the quality of the products she puts out, and she genuinely uses the line herself. That in and of itself makes the brand a standout. I may not be obsessed with every single product, but none of them are flops (except for the glittery Peptide Lip Treatment, let's figure that out!). Overall, from the price points to the formulas, Rhode has done an excellent job creating a line that I believe could exist with or without Bieber's face in the campaigns—not that I want her perfect skin to vanish from my feed just yet. In the meantime, I will rock my glazed-donut glow and impatiently wait to see what Rhode creates next.
IOL News
2 days ago
- Business
- IOL News
Hailey Bieber's $1 billion glow-up: from Hollywood royalty to beauty mogul
Rhode Skin founder and model Hailey Bieber has revealed that she has two ovarian cysts on her Instagram story. Image: Instagram In a stunning move that cements Hailey Bieber as a force in the celebrity beauty business, the 28-year-old model and entrepreneur has sold her skincare brand, Rhode Skin, to e.l.f. Beauty for a jaw-dropping $1 billion. According to various media reports, the deal includes $800 million of cash and stock, plus up to $200 million in potential earnouts based on brand growth over the next three years. But for Hailey Bieber, this isn't just a business transaction, it's the next step in a meteoric rise that began in 2022 when she launched Rhode Skin, a minimalist skincare line named after her middle name. Video Player is loading. Play Video Play Unmute Current Time 0:00 / Duration -:- Loaded : 0% Stream Type LIVE Seek to live, currently behind live LIVE Remaining Time - 0:00 This is a modal window. Beginning of dialog window. Escape will cancel and close the window. Text Color White Black Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Background Color Black White Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Transparent Window Color Black White Red Green Blue Yellow Magenta Cyan Transparency Transparent Semi-Transparent Opaque Font Size 50% 75% 100% 125% 150% 175% 200% 300% 400% Text Edge Style None Raised Depressed Uniform Dropshadow Font Family Proportional Sans-Serif Monospace Sans-Serif Proportional Serif Monospace Serif Casual Script Small Caps Reset restore all settings to the default values Done Close Modal Dialog End of dialog window. Advertisement Video Player is loading. Play Video Play Unmute Current Time 0:00 / Duration -:- Loaded : 0% Stream Type LIVE Seek to live, currently behind live LIVE Remaining Time - 0:00 This is a modal window. Beginning of dialog window. Escape will cancel and close the window. Text Color White Black Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Background Color Black White Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Transparent Window Color Black White Red Green Blue Yellow Magenta Cyan Transparency Transparent Semi-Transparent Opaque Font Size 50% 75% 100% 125% 150% 175% 200% 300% 400% Text Edge Style None Raised Depressed Uniform Dropshadow Font Family Proportional Sans-Serif Monospace Sans-Serif Proportional Serif Monospace Serif Casual Script Small Caps Reset restore all settings to the default values Done Close Modal Dialog End of dialog window. Next Stay Close ✕ Since its debut, the brand has become a social media sensation, generating over $200 million in sales within 12 months, thanks to its viral products, including the Peptide Lip Treatment and Pocket Blush. Now, with e.l.f. Beauty at the helm, Rhode is gearing up for global expansion, including placements in Sephora stores across the U.S. and U.K. Bieber's excitement about this partnership is palpable. 'I always had big dreams for Rhode,' she wrote in a heartfelt Instagram post. 'The most important thing to me is to keep bringing Rhode to more spaces, places and faces globally. Partnering with e.l.f. Beauty marks an incredible opportunity to elevate and accelerate our ability to reach more of our community with even more innovative products.' Bieber will stay on as Chief Creative Officer and Head of Innovation, ensuring Rhode retains her signature aesthetic and brand ethos. Her Instagram announcement radiated pride and gratitude, framing this deal as not just a business milestone but a personal one. e.l.f. Beauty CEO Tarang Amin echoed the sentiment, calling her 'one of the most thoughtful founders I've ever met. What we saw in Rhode was another like-minded disruptor. Hailey's instinct, aesthetic, and ability to connect with her community are unparalleled.' Bieber's move aligns her with a growing roster of A-list beauty moguls who have built billion-dollar businesses by capitalising on their brands. Rihanna's Fenty Beauty, now valued at nearly $3 billion, revolutionised the industry with its inclusive shade ranges. Kylie Jenner sold a majority stake in Kylie Cosmetics to Coty for $600 million in 2020, while Selena Gomez's Rare Beauty has also become a juggernaut, landing her on the Bloomberg Billionaire Index. Celebrity beauty brands are no longer vanity projects, they're powerhouses. In 2023 alone, these brands generated over $1 billion in sales, according to Nielsen IQ. Hailey Bieber's Rhode Skin makes waves in the beauty industry after a historic $1 billion sale to e.l.f. Beauty. Image: Hailey Bieber/Instagram Bieber's success with Rhode underscores the shift in how beauty consumers engage with brands. It's no longer just about the product; it's about the story, the authenticity, and the ability to connect with a community. From Hollywood heiress to beauty mogul Her trajectory is as compelling as the brand she's built. The daughter of actor Stephen Baldwin and niece to Alec, William, and Daniel Baldwin, she grew up under Hollywood's spotlight. But she's carved out her own identity, leveraging her fashion-forward style and marriage to global pop star Justin Bieber into a platform that's as much about influence as it is about entrepreneurship. In a recent "Vogue" interview, she admitted she never anticipated Rhode's explosive success. 'In my wildest dreams, it's already gone beyond what I would've hoped for,' she shared. "Why e.l.f Beauty? e.l.f. Beauty's rise mirrors Rhode's disruptor story. Known for merging high-quality products with affordability, e.l.f. has grown for 25 consecutive quarters, a rarity in the competitive beauty industry." The synergy between e.l.f. and Rhode is rooted in shared values such as inclusivity, innovation, and community engagement. Image: e.l.f cosmetics/Instagram
Daily Mail
3 days ago
- Business
- Daily Mail
Groveling Justin Bieber puts on VERY racy display with wife Hailey Bieber after billion dollar Rhode sale
Justin Bieber celebrated his wife Hailey Bieber selling her Rhode Skin company to e.l.f. Beauty for $1 billion by sharing a racy snap of them together on Instagram. Just weeks after landing in hot water over the bizarre way he congratulated her on landing the cover of Vogue, the pop star, 31, made sure to mark the milestone in a much sweeter way. The Canadian singer-songwriter looked over the moon as he planted a sweet kiss on her cheek and squeezed her chest. In the image, Hailey beamed with joy as she looked directly in the camera and laid back in her man's arms. His post came amid the exciting news that Hailey sold her beauty brand, just three years after launching it. From A-list scandals and red carpet mishaps to exclusive pictures and viral moments, subscribe to the DailyMail's new showbiz newsletter to stay in the loop. e.l.f. Chairman and CEO Tarang Amin confirmed the news on Wednesday in a statement to Business Wire. 'E.l.f. Beauty found a like-minded disruptor in rhode,' Amin told the publication. 'Rhode further diversifies our portfolio with a fast-growing brand that makes the best of prestige accessible.' 'We are excited by Rhode's ability to break beauty barriers, fully aligning with e.l.f. Beauty's vision to create a different kind of company. Rhode is a beautiful brand that we believe is ready for rocketship growth.' Hailey will still serve as founder of the brand and Chief Creative Officer and Head of Innovation, according to Business Wire. Following the news, Hailey took to Instagram to break her silence on the monumental deal. 'When I launched @rhode in 2022, I always had big dreams for the company, and the most important thing to me is to keep bringing rhode to more spaces, places, and faces globally,' she wrote in the caption, which was accompanied by two pictures of her. 'So today I am so incredibly excited and proud to announce that we are partnering with e.l.f. Beauty as we step into this next chapter in the world of rhode. 'I found a like-minded disruptor with a vision to be a different kind of company that believes in big ideas and innovation in the same way that I do and will help us continue to grow the brand,' her message continued. 'I feel invigorated, excited and more ready than ever to step into an even bigger role as Chief Creative Officer, and Head of Innovation of rhode as well as strategic advisor to e.l.f. Beauty.' In the post, Hailey also thanked her dedicated team at rhode and acknowledged that she 'couldn't have done it' without their help. Of course, she also thanked consumers. 'As I've said, this is only the beginning,' Hailey signed off. Justin was quick to reshare the post. He noticeably did not add a caption of his own after sparking backlash with his comments about her recent Vogue cover. E.l.f. cosmetics is currently sold at a variety of stores, like Ulta and Walmart . They offer all different kinds of makeup products at relatively low price points, with mega stars like Jennifer Coolidge working as a spokesperson over the past year. Over the past 12 months, rhode has generated $212 in net sales, according to Fortune. News of the deal comes just one month after the star hired both J.P. Morgan and global investment bank Moelis to assist her in finding potential deal options at $1 billion in value, sources told WWD. However, some sources doubted that a deal would go through, comparing it to other solo celeb-faced beauty brands like Makeup by Mario and Selena Gomez's Rare Beauty. This Fall, Rhode will also be carried in beauty giant Sephora. It will be coming to all locations in the US, Canada and the UK. Bieber's success comes off the back of her Vogue cover this month - which was seemingly ruined by her husband, who revealed that he had once cruelly told his wife during an argument. 'Yo this reminds me when Hailey and I got into a huge fight, I told hails that she would never be on the cover of vogue, Yikes I know, so mean, For some reason because I felt so disrespected I thought I gotta get even,' he explained. Justin continued: 'think as we mature we realize that we're not helping anything by getting even, we're honestly just prolonging what we really want which is intimacy and connection.' He concluded his post by writing a message directly to Hailey, which read: 'So baby u already know but forgive me for saying u wouldn't get a vogue cover cuz clearly i was sadly mistaken.' Many saw his caption as a backhanded compliment and something 'so unnecessary' to share with his more than 294 million Instagram followers. While his caption was meant to be humorous, with Justin quipping he was 'clearly mistaken,' many of his followers failed to see the funny side, and the comments section was flooded with criticism. Following the backlash, Justin appeared to delete the caption from his post, replacing it with a shrugging emoji.
Yahoo
5 days ago
- Entertainment
- Yahoo
Hailey Bieber Shuts Down Justin Bieber Divorce Rumors Permanently
has finally responded to the divorce rumors with her husband of nearly seven years, Justin Bieber, and her reaction is as savage as it gets. The media personality and beauty mogul recently sat for an exclusive interview with Vogue magazine. During her conversation with Alessandra Codinha, the Rhode Skin founder revealed what she felt about the hate she had received online over the years and how it was 'not easy' expressing herself. Hailey Bieber clapped back at the haters who never miss a chance to throw shade at her and her married life with singer Justin Bieber. The businesswoman and her husband have been a target of online criticism for quite some time now, and rumors about their divorce have been all over social media. In an exclusive interview with Vogue, when the interviewer asked Bieber how she felt regarding these online speculations about her marriage, the media personality had a savage reply. While mentioning her nearly seven years of married life with the singer, she said, 'I thought seven years in it would've already, and it hasn't.' She continued, 'You would think after having a child, people would maybe move on, chill out a little bit, but no.' The media personality emphasized, 'So I guess these b—— are going to be mad.' During the Vogue interview, Bieber also went on to open up about how she changed after welcoming her baby boy, Jack Blues. The beauty mogul expressed, 'I cry a lot more than I did before… I was so not confrontational before.' She added how it has not been 'easy' for her to 'express things that bothered me or when people were pushing or stepping over boundaries.' However, Bieber currently feels 'so much more clear about, Hey, this does not work for me.' Originally reported by Nikita Nath on Reality Tea. The post Hailey Bieber Shuts Down Justin Bieber Divorce Rumors Permanently appeared first on Mandatory.
Yahoo
23-05-2025
- Entertainment
- Yahoo
Hailey Bieber Celebrates Her and Justin's Son Jack's Latest Milestone in New Photo: ‘My Sweet Baby'
Hailey Bieber is such a proud mom! She shared a milestone moment in son Jack Blues Bieber's life with fans in a rare photo of the child she shares with husband Justin Bieber. 'My sweet baby is 9 months old today,' Hailey, 28, wrote on a Thursday, May 22, Instagram Story photo showing a black and white picture of her son, Jack, who was born in Los Angeles on August 22, 2024. The Rhode Skin founder added a teary emoji, showing how moved she was that her son is growing up so quickly. Jack was seen sitting up on his own while turned away from the camera. He was dressed in a little white T-shirt and jeans while going barefoot, seeming fascinated by an object on his lap. While Hailey and Justin, 31, have been careful not to show their son's face in photos, they frequently share updates about him on social media. The new snapshot comes after the model opened up about motherhood in Vogue's Summer Issue. In an interview published on Tuesday, May 20, Hailey said of her son, 'He's my priority. He is the most important thing to me.' She called motherhood her "biggest teacher so far "and explained how it changed her relationship with Justin, saying it is 'the biggest teacher in my relationship. You see your partner so differently.' While calling Justin an amazing dad and a "natural," Hailey shared, 'I think you empathize with your parents a lot more. There's so much perspective that comes with it," about being a mom. "I like who I am so much more than I ever have," she told the publication. "There's an ease that comes with [being a mother], a confidence. You really start to give less of a f--k about so many things. You're just like, 'I don't have the time, actually. I don't have the energy.'" The Arizona native explained why she and Justin have had limited family outings with Jack while making Los Angeles their home base. 'We don't take him to a lot of places. We don't want anyone to ... I mean, you've just got to see how invasive it all is. It feels mean to put a baby into that,' Hailey said about the constant paparazzi presence around herself and the "Holy" singer. The model revealed how her body changed after giving birth to Jack, as she struggled to lose the final 15 pounds she gained during her pregnancy. 'When people talk about 'bouncing back' — back where, because my hips are wider, my boobs are actually bigger than they were before. They did not go back. And great, I'll take it, but it's not the same body that it was before,' she revealed. 'You're not the same person that you were before. You change head to toe. And I think there was a minute where I kept really hyper-fixating on getting back to what I was. And then I had to go through that acceptance of, I'm not going back. So, it's really about how do I want to move forward? Who do I want to be?' Hailey also confessed she was able to lose the remaining weight with the help of a team of experts who focused on everything from spinal and core realignment to her pelvic floor.
