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Rivian (RIVN) Stock Gets $13 Price Target as UBS Eyes Long-Term Potential in R2 Launch

We recently published a list of . In this article, we are going to take a look at where Rivian Automotive, Inc. (NASDAQ:RIVN) stands against other AI stocks gaining Wall Street's attention. On May 27, Investment bank UBS Group AG maintained a 'Neutral' rating for Rivian Automotive, Inc. (NASDAQ:RIVN) and upgraded its price target to $13 from $12. Rivian Automotive is an automaker that creates and manufactures electric vehicles, as well as software and services. The Swiss investment bank views a positive long-term outlook for the stock despite the challenging near-term environment for EVs. This is particularly because of the upcoming launch of the R2 model, anticipated in 2026. 'We remain Neutral rated on RIVN given a likely tougher near-term EV environment, but we do see potential for a positive longer term outlook, particularly as we get closer to R2 launch and gain more clarity on the potential ramp.' A state-of-the-art electric vehicle charging at a station at a suburban mall. Here is the investment note from analyst Joseph Spak: 'In this report, we focus on Rivian-specific trends from our 2025 UBS Evidence Lab Global EV survey results. While an increasing number of U.S. consumers are aware of the Rivian brand, overall awareness remains low (13% vs. 10% last year). Further, only ~5% of BEV owners/buyers indicated they would consider purchasing a Rivian (up from 4.5% last year). For reference, we estimate Rivian's 2024 U.S. BEV share (excluding vans) was ~3%. The survey indicates that consumers still want more EV choices and alternatives, which may be positive for Rivian. In fact, of those who would consider buying a Tesla, ~30% are more likely to consider purchasing a Rivian (up from 26% last year). Overall, RIVN ranks 7th on our list of AI stocks gaining Wall Street's attention. While we acknowledge the potential of RIVN as an investment, our conviction lies in the belief that some AI stocks hold greater promise for delivering higher returns and have limited downside risk. If you are looking for an AI stock that is more promising than RIVN and that has 100x upside potential, check out our report about this cheapest AI stock. READ NEXT: and . Disclosure: None. This article is originally published at Insider Monkey.