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Time of India
a day ago
- Entertainment
- Time of India
Joseph Caroff, designer of James Bond's iconic 007 logo and classic movie posters, passes away at 103
Joe Caroff, the graphic designer who created classic works such as James Bond's 007 gun logo, posters for West Side Story and A Hard Day's Night, and typography for Last Tango in Paris, Manhattan, and Rollerball, passed away on August 17. He was 103 years old, according to The Hollywood Reporter. Caroff died in hospice care at his home in Manhattan, his sons, Peter and Michael Caroff, told The New York Times. Caroff also created the opening title sequences for films like Richard Attenborough 's A Bridge Too Far (1977), Volker Schlondorff's Death of a Salesman (1985), Gene Saks ' Brighton Beach Memoirs (1986), and Martin Scorsese's The Last Temptation of Christ (1988), which revealed a crown of thorns. His portfolio of posters included Woody Allen films as well as Oh Dad, Poor Dad, Mamma's Hung You in the Closet and I'm Feelin' So Sad (1963), A Fistful of Dollars (1964), For a Few Dollars More (1965), Too Late the Hero (1970), Tell Me That You Love Me, Junie Moon (1970), Cabaret (1972), An Unmarried Woman (1978) and Gandhi (1982), as per the outlet. For his first film assignment, he worked on over 300 campaigns throughout his career -- United Artists executive David Chasman hired him to design the poster for West Side Story (1961), then asked him to come up with the letterhead for a publicity release tied to the first Bond film, Dr. No. (Chasman had designed the poster for the 1962 movie.), according to The Hollywood Reporter. "He said, 'I need a little decorative thing on top,'" Caroff recalled in 2021. "I knew Bond's designation was 007, and when I wrote the stem of the seven, I thought, 'That looks like the handle of a gun to me.' It was very spontaneous, no effort, it was an instant piece of creativity." Inspired by Ian Fleming's favourite gun, a Walther PPK, Caroff attached a barrel and trigger to the 007 and, for his work, received USD 300, the going rate for such an assignment, he said. Even though the logo, though altered in subtle ways, has been featured on every Bond film and millions of pieces of merchandise, he received no credit, no residuals, no royalties, as per The Hollywood Reporter. The logo did, however, bring him "a lot of business," he said. "It was like a little publicity piece for me." Joseph Caroff was born on August 18, 1921, in Linden, New Jersey. He had four older sisters and a younger brother. His father, Julius, was a painter who "could make a plaster wall look like a wood wall ... it wasn't as if he just painted it, he rendered it," he said. He retired in 2006 at age 86 to concentrate on painting. In addition to his sons, survivors include his daughters-in-law, Ruth and Cynthia, and his granddaughter, Jennifer. After decades of being ignored by Bond producers, Caroff received an Omega watch with an 007 engraving from Barbara Broccoli , Michael G. Wilson and EON Productions as a 100th birthday gift, according to The Hollywood Reporter. "Get the latest news updates on Times of India, including reviews of the movie Coolie and War 2 ."
News18
a day ago
- Entertainment
- News18
James Bond 007 logo designer Joe Caroff passes away at 103
Washington DC [US], August 18 (ANI): Joe Caroff, the graphic designer who created classic works such as James Bond's 007 gun logo, posters for West Side Story and A Hard Day's Night, and typography for Last Tango in Paris, Manhattan, and Rollerball, died on August 17. He was 103 years old, according to The Hollywood Reporter. Caroff died in hospice care at his home in Manhattan, his sons, Peter and Michael Caroff, told The New York also created the opening title sequences for films like Richard Attenborough's A Bridge Too Far (1977), Volker Schlondorff's Death of a Salesman (1985), Gene Saks' Brighton Beach Memoirs (1986), and Martin Scorsese's The Last Temptation of Christ (1988), which revealed a crown of portfolio of posters included Woody Allen films as well as Oh Dad, Poor Dad, Mamma's Hung You in the Closet and I'm Feelin' So Sad (1963), A Fistful of Dollars (1964), For a Few Dollars More (1965), Too Late the Hero (1970), Tell Me That You Love Me, Junie Moon (1970), Cabaret (1972), An Unmarried Woman (1978) and Gandhi (1982), as per the outlet. For his first film assignment, he worked on over 300 campaigns throughout his career — United Artists executive David Chasman hired him to design the poster for West Side Story (1961), then asked him to come up with the letterhead for a publicity release tied to the first Bond film, Dr. No. (Chasman had designed the poster for the 1962 movie.), according to The Hollywood Reporter. 'He said, 'I need a little decorative thing on top,'" Caroff recalled in 2021. 'I knew Bond's designation was 007, and when I wrote the stem of the seven, I thought, 'That looks like the handle of a gun to me.' It was very spontaneous, no effort, it was an instant piece of creativity."Inspired by Ian Fleming's favourite gun, a Walther PPK, Caroff attached a barrel and trigger to the 007 and, for his work, received USD 300, the going rate for such an assignment, he said. Even though the logo, though altered in subtle ways, has been featured on every Bond film and millions of pieces of merchandise, he received no credit, no residuals, no royalties, as per The Hollywood Reporter. The logo did, however, bring him 'a lot of business," he said. 'It was like a little publicity piece for me."Joseph Caroff was born on August 18, 1921, in Linden, New Jersey. He had four older sisters and a younger brother. His father, Julius, was a painter who 'could make a plaster wall look like a wood wall … it wasn't as if he just painted it, he rendered it," he retired in 2006 at age 86 to concentrate on addition to his sons, survivors include his daughters-in-law, Ruth and Cynthia, and his granddaughter, Jennifer. After decades of being ignored by Bond producers, Caroff received an Omega watch with an 007 engraving from Barbara Broccoli, Michael G. Wilson and EON Productions as a 100th birthday gift, according to The Hollywood Reporter. (ANI)
San Francisco Chronicle
20-06-2025
- Entertainment
- San Francisco Chronicle
AP WAS THERE: 'Jaws' and the parental debates it set off
LOS ANGELES (AP) — It didn't take long for 'Jaws' to make an impression. The movie that launched the summer blockbuster season and changed how people view sharks and the ocean 50 years ago also created a dilemma for parents: Was it a movie their children could watch? To help answer that, The Associated Press went to the film's star, Roy Scheider. Legendary AP Special Correspondent Linda Deutsch interviewed Scheider and others for a story that ran on July 28, 1975, roughly a month after 'Jaws' arrived in theaters. The story is included below as it ran. ___ At a sunny hotel swimming pool, a small freckle faced boy rushes up to Roy Scheider and exclaims with delight: 'I think you played really good in 'Jaws.'' 'You see,' says Scheider as the boy runs off to swim. 'Some children seem able to handle it.' Scheider, star of the smash hit film which is breaking box-office records, was reacting to a stormy issue now almost as hot as the movie itself — should children see 'Jaws'? The debate stems from the rating given to the movie — PG, meaning parental guidance suggested. Several critics and members of the movie industry have called the rating too lenient. Some use it as an example of flaws in the frequently criticized rating system. In practice, PG places no restrictions on who may see a film. Any child with the price of a movie ticket can view 'Jaws,' which climaxes with a man vomiting blood as a giant shark chews him up. Los Angeles Times critic Charles Champlin noted that the PG 'does not sufficiently warn parents that the giant shark includes children among its victims and that children are known to be particularly impressed by what happens to children on the screen.' Movie makers whose films recently were give the more restrictive 'R' rating — requiring an adult to accompany any child under 17 — have protested loudly. Some have even appealed to the rating board of the Motion Picture Association of America for a rating change. 'With some of our innocuous action pictures we've been hit with Rs,' says Paul Heller, producer of 'Enter the Dragon.' 'But here we get a picture where there's all sorts of gore and blood, where arms and legs are seen floating in the water, where a girl is seen covered by crabs on the beach, and other horrifying scenes, and it gets a PG.' Producers of the film 'Rollerball' unsuccessfully appealed their R rating after 'Jaws' was released, claiming their film's violence was far less objectionable. Universal Studios, which released 'Jaws,' has taken the unusual steps of warning in its advertisements that the film 'may be too intense for younger children.' Youngsters interviewed at a Los Angeles area beach after the movie's release expressed fears of swimming in the ocean. One 12-year-old girl confessed 'I think about it so much. I dreamed about it. It really scared me.' But Universal has no complaints about the PG rating, and, according to Rating Administration, no one may appeal a film's rating other than its producer and distributor. Scheider, who portrays the sheriff of the beach resort menaced by the killer shark, recalls that 'Jaws' was made with the intention of obtaining a PG rating. 'The picture was judiciously shot to avoid unnecessary amounts of gore,' he says, recalling that some bloody scenes were added after final footage was reviewed by the filmmakers. 'When the film was brought back to the post, the editor and director found that it was necessary to show, after an hour and a half, what the shark does. the audience demands it.' The scene of the girl covered with crabs was added later, he notes and the finale in which Robert Shaw is chewed up was embellished. 'I personally think that scene could have been modulated a bit,' says Scheider. But Jack Valenti, president of the MPAA and father of the seven-year-old rating system, defends the 'Jaws' rating. 'In the view of the rating board, 'Jaws' involved nature's violence, rather than man's violence against man,' Valenti has said. 'This is the same kind of violence as in 'Hansel and Gretel.' Children might imitate other kinds of violence, but not the kind seen in 'Jaws.'' Valenti declared that, 'If this were a man or woman committing violence as seen in 'Jaws,' it would definitely go in the R category. But it's a shark, and I don't think people will go around pretending they're a shark.' The rating controversy hasn't hurt business. Universal reports that 'Jaws' grossed an incredible $60 million in its first month and seems destined to grow richer than 'The Godfather,' the current record holder. Scheider says his own 12-year-old daughter has seen 'Jaws' twice — but only after he and his wife explained 'which things she was going to see were real and which ones were not real.' 'She was scared in many parts, but she knew it was a movie,' he says, suggesting that parents who let children see the movie explain first that 'This is going to scare you. It's going to be like a roller coaster ride.' 'Some kids understand his and some don't,' he concedes. '... I would be very careful about children under 10. If they're susceptible to nightmares, get scared easily and are impressionable, I'd say no, don't see it. If the child can handle it, fine, see it.' Scheider holds the cynical view that the rating system exists because 'most parents don't give a damn what their kids see.' But he is convinced that a child who sees 'Jaws' without guidance won't be permanently traumatized by it. 'It'll go away,' he says. 'You can live through it. Traumatic shocks in entertainment disappear. Traumatic shocks through the lack of love and ill treatment by parents and peers persist through all of life.'
Hamilton Spectator
20-06-2025
- Entertainment
- Hamilton Spectator
AP WAS THERE: ‘Jaws' and the parental debates it set off
LOS ANGELES (AP) — It didn't take long for 'Jaws' to make an impression. The movie that launched the summer blockbuster season and changed how people view sharks and the ocean 50 years ago also created a dilemma for parents: Was it a movie their children could watch? To help answer that, The Associated Press went to the film's star, Roy Scheider. Legendary AP Special Correspondent Linda Deutsch interviewed Scheider and others for a story that ran on July 28, 1975, roughly a month after 'Jaws' arrived in theaters. The story is included below as it ran. ___ At a sunny hotel swimming pool, a small freckle faced boy rushes up to Roy Scheider and exclaims with delight: 'I think you played really good in 'Jaws.'' 'You see,' says Scheider as the boy runs off to swim. 'Some children seem able to handle it.' Scheider, star of the smash hit film which is breaking box-office records, was reacting to a stormy issue now almost as hot as the movie itself — should children see 'Jaws'? The debate stems from the rating given to the movie — PG, meaning parental guidance suggested. Several critics and members of the movie industry have called the rating too lenient. Some use it as an example of flaws in the frequently criticized rating system. In practice, PG places no restrictions on who may see a film. Any child with the price of a movie ticket can view 'Jaws,' which climaxes with a man vomiting blood as a giant shark chews him up. Los Angeles Times critic Charles Champlin noted that the PG 'does not sufficiently warn parents that the giant shark includes children among its victims and that children are known to be particularly impressed by what happens to children on the screen.' Movie makers whose films recently were give the more restrictive 'R' rating — requiring an adult to accompany any child under 17 — have protested loudly. Some have even appealed to the rating board of the Motion Picture Association of America for a rating change. 'With some of our innocuous action pictures we've been hit with Rs,' says Paul Heller, producer of 'Enter the Dragon.' 'But here we get a picture where there's all sorts of gore and blood, where arms and legs are seen floating in the water, where a girl is seen covered by crabs on the beach, and other horrifying scenes, and it gets a PG.' Producers of the film 'Rollerball' unsuccessfully appealed their R rating after 'Jaws' was released, claiming their film's violence was far less objectionable. Universal Studios, which released 'Jaws,' has taken the unusual steps of warning in its advertisements that the film 'may be too intense for younger children.' Youngsters interviewed at a Los Angeles area beach after the movie's release expressed fears of swimming in the ocean. One 12-year-old girl confessed 'I think about it so much. I dreamed about it. It really scared me.' But Universal has no complaints about the PG rating, and, according to Rating Administration, no one may appeal a film's rating other than its producer and distributor. Scheider, who portrays the sheriff of the beach resort menaced by the killer shark, recalls that 'Jaws' was made with the intention of obtaining a PG rating. 'The picture was judiciously shot to avoid unnecessary amounts of gore,' he says, recalling that some bloody scenes were added after final footage was reviewed by the filmmakers. 'When the film was brought back to the post, the editor and director found that it was necessary to show, after an hour and a half, what the shark does. the audience demands it.' The scene of the girl covered with crabs was added later, he notes and the finale in which Robert Shaw is chewed up was embellished. 'I personally think that scene could have been modulated a bit,' says Scheider. But Jack Valenti, president of the MPAA and father of the seven-year-old rating system, defends the 'Jaws' rating. 'In the view of the rating board, 'Jaws' involved nature's violence, rather than man's violence against man,' Valenti has said. 'This is the same kind of violence as in 'Hansel and Gretel.' Children might imitate other kinds of violence, but not the kind seen in 'Jaws.'' Valenti declared that, 'If this were a man or woman committing violence as seen in 'Jaws,' it would definitely go in the R category. But it's a shark, and I don't think people will go around pretending they're a shark.' The rating controversy hasn't hurt business. Universal reports that 'Jaws' grossed an incredible $60 million in its first month and seems destined to grow richer than 'The Godfather,' the current record holder. Scheider says his own 12-year-old daughter has seen 'Jaws' twice — but only after he and his wife explained 'which things she was going to see were real and which ones were not real.' 'She was scared in many parts, but she knew it was a movie,' he says, suggesting that parents who let children see the movie explain first that 'This is going to scare you. It's going to be like a roller coaster ride.' 'Some kids understand his and some don't,' he concedes. '... I would be very careful about children under 10. If they're susceptible to nightmares, get scared easily and are impressionable, I'd say no, don't see it. If the child can handle it, fine, see it.' Scheider holds the cynical view that the rating system exists because 'most parents don't give a damn what their kids see.' But he is convinced that a child who sees 'Jaws' without guidance won't be permanently traumatized by it. 'It'll go away,' he says. 'You can live through it. Traumatic shocks in entertainment disappear. Traumatic shocks through the lack of love and ill treatment by parents and peers persist through all of life.'
Winnipeg Free Press
20-06-2025
- Entertainment
- Winnipeg Free Press
AP WAS THERE: ‘Jaws' and the parental debates it set off
LOS ANGELES (AP) — It didn't take long for 'Jaws' to make an impression. The movie that launched the summer blockbuster season and changed how people view sharks and the ocean 50 years ago also created a dilemma for parents: Was it a movie their children could watch? To help answer that, The Associated Press went to the film's star, Roy Scheider. Legendary AP Special Correspondent Linda Deutsch interviewed Scheider and others for a story that ran on July 28, 1975, roughly a month after 'Jaws' arrived in theaters. The story is included below as it ran. ___ At a sunny hotel swimming pool, a small freckle faced boy rushes up to Roy Scheider and exclaims with delight: 'I think you played really good in 'Jaws.'' 'You see,' says Scheider as the boy runs off to swim. 'Some children seem able to handle it.' Scheider, star of the smash hit film which is breaking box-office records, was reacting to a stormy issue now almost as hot as the movie itself — should children see 'Jaws'? The debate stems from the rating given to the movie — PG, meaning parental guidance suggested. Several critics and members of the movie industry have called the rating too lenient. Some use it as an example of flaws in the frequently criticized rating system. In practice, PG places no restrictions on who may see a film. Any child with the price of a movie ticket can view 'Jaws,' which climaxes with a man vomiting blood as a giant shark chews him up. Los Angeles Times critic Charles Champlin noted that the PG 'does not sufficiently warn parents that the giant shark includes children among its victims and that children are known to be particularly impressed by what happens to children on the screen.' Movie makers whose films recently were give the more restrictive 'R' rating — requiring an adult to accompany any child under 17 — have protested loudly. Some have even appealed to the rating board of the Motion Picture Association of America for a rating change. 'With some of our innocuous action pictures we've been hit with Rs,' says Paul Heller, producer of 'Enter the Dragon.' 'But here we get a picture where there's all sorts of gore and blood, where arms and legs are seen floating in the water, where a girl is seen covered by crabs on the beach, and other horrifying scenes, and it gets a PG.' Producers of the film 'Rollerball' unsuccessfully appealed their R rating after 'Jaws' was released, claiming their film's violence was far less objectionable. Universal Studios, which released 'Jaws,' has taken the unusual steps of warning in its advertisements that the film 'may be too intense for younger children.' Youngsters interviewed at a Los Angeles area beach after the movie's release expressed fears of swimming in the ocean. One 12-year-old girl confessed 'I think about it so much. I dreamed about it. It really scared me.' But Universal has no complaints about the PG rating, and, according to Rating Administration, no one may appeal a film's rating other than its producer and distributor. Scheider, who portrays the sheriff of the beach resort menaced by the killer shark, recalls that 'Jaws' was made with the intention of obtaining a PG rating. 'The picture was judiciously shot to avoid unnecessary amounts of gore,' he says, recalling that some bloody scenes were added after final footage was reviewed by the filmmakers. 'When the film was brought back to the post, the editor and director found that it was necessary to show, after an hour and a half, what the shark does. the audience demands it.' The scene of the girl covered with crabs was added later, he notes and the finale in which Robert Shaw is chewed up was embellished. 'I personally think that scene could have been modulated a bit,' says Scheider. But Jack Valenti, president of the MPAA and father of the seven-year-old rating system, defends the 'Jaws' rating. 'In the view of the rating board, 'Jaws' involved nature's violence, rather than man's violence against man,' Valenti has said. 'This is the same kind of violence as in 'Hansel and Gretel.' Children might imitate other kinds of violence, but not the kind seen in 'Jaws.'' Valenti declared that, 'If this were a man or woman committing violence as seen in 'Jaws,' it would definitely go in the R category. But it's a shark, and I don't think people will go around pretending they're a shark.' The rating controversy hasn't hurt business. Universal reports that 'Jaws' grossed an incredible $60 million in its first month and seems destined to grow richer than 'The Godfather,' the current record holder. Scheider says his own 12-year-old daughter has seen 'Jaws' twice — but only after he and his wife explained 'which things she was going to see were real and which ones were not real.' 'She was scared in many parts, but she knew it was a movie,' he says, suggesting that parents who let children see the movie explain first that 'This is going to scare you. It's going to be like a roller coaster ride.' 'Some kids understand his and some don't,' he concedes. '… I would be very careful about children under 10. If they're susceptible to nightmares, get scared easily and are impressionable, I'd say no, don't see it. If the child can handle it, fine, see it.' Scheider holds the cynical view that the rating system exists because 'most parents don't give a damn what their kids see.' But he is convinced that a child who sees 'Jaws' without guidance won't be permanently traumatized by it. 'It'll go away,' he says. 'You can live through it. Traumatic shocks in entertainment disappear. Traumatic shocks through the lack of love and ill treatment by parents and peers persist through all of life.'
