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Daily Mail
3 days ago
- Entertainment
- Daily Mail
Grin and bear it: Fast-food mascot Grimace unmasked as giant taste bud
It's a pop-culture mystery that has long bedeviled fans - just who or what is Grimace, the lovable purple blob used for years by McDonald's to flog milkshakes. Theories have included a brightly hued shake or some sort of alien. But now Daily Mail can reveal the truth thanks to a senior insider at the fast-food chain - it's a giant, anthropomorphic taste bud. Reacting to the news, one social media user said: 'This is horrifying and hilarious at the same time.' Grimace made his debut in 1971 as 'Evil Grimace' - a scaly, four‑armed villain who stole cups in McDonaldland to prevent anyone from enjoying milkshakes or Coca‑Cola. 'The original Grimace was scaly, mean‑looking, had four arms, and had no charm whatsoever,' former McDonald's vice‑president of advertising Roy T Bergold Jr wrote in QSR magazine. The character proved a little too terrifying for young customers, so McDonald's gave him a major glow‑up - ditching the extra limbs and menace for a softer, cuddlier look and a sweet tooth for shakes. The revelation of Grimace's true form has set the world alight - some horrified and others claiming they had a 'hunch' all along. 'Grimace species has been ID'd! He's a tastebud! Ewwww,' one wrote. Grimace is a taste bud? I have so many questions for McDonald's,' said another. Of course, Grimace is just one member of the McDonaldland cast. There's Ronald McDonald himself, Birdie the Early Bird - the perky mascot for the breakfast menu - and the mischievous Hamburglar, whose one mission is to nab as many burgers as possible. But while each of them has a role, none has sparked quite as many late‑night debates as Grimace. Now that the mystery has been solved, it seems one thing is certain: whether he's a blob, a buddy, or the world's most famous tastebud, Grimace will always have a special place in the hearts (and Instagram feeds) of McDonald's fans everywhere.


Daily Mail
5 days ago
- Entertainment
- Daily Mail
McDonald's finally confirms what iconic purple character Grimace REALLY is - and fans can't cope
After decades of wild speculation, McDonald's has finally put an end to one of the most bizarre pop‑culture mysteries of all time. Grimace, the lovable purple blob who's been part of the McDonaldland crew for generations, is… a taste bud. Yes, you read that right. A giant, anthropomorphic taste bud who has somehow managed to charm millions around the globe. Fans have spent years theorising about Grimace's true origin. Was he a milkshake? A blob? Some sort of alien? Now we know the truth. Grimace made his debut in 1971 as 'Evil Grimace' - a scaly, four‑armed villain who stole cups in McDonaldland to prevent anyone from enjoying milkshakes or Coca‑Cola. 'The original Grimace was scaly, mean‑looking, had four arms, and had no charm whatsoever,' former McDonald's vice‑president of advertising Roy T. Bergold Jr. wrote in QSR magazine. The character proved a little too terrifying for young customers, so McDonald's gave him a major glow‑up - ditching the extra limbs and menace for a softer, cuddlier look and a sweet tooth for shakes. Of course, Grimace is just one member of the iconic McDonaldland cast. There's Ronald McDonald himself, Birdie the Early Bird - the perky mascot for the breakfast menu - and the mischievous Hamburglar, whose one mission is to nab as many burgers as possible. But while each of them has a role, none has sparked quite as many late‑night debates as Grimace. Now that the mystery has been solved, it seems one thing is certain: whether he's a blob, a buddy, or the world's most famous tastebud, Grimace will always have a special place in the hearts (and Instagram feeds) of McDonald's fans everywhere.