18-07-2025
- Business
- Fashion Value Chain
GJEPC Launches SAJEX to Boost Exports to Saudi Arabia
In a significant move to boost India's gems and jewellery exports, the Gem & Jewellery Export Promotion Council (GJEPC), supported by the Ministry of Commerce & Industry, Government of India, has launched SAJEX – The Saudi Arabia Jewellery Exposition. This first-of-its-kind B2B jewellery trade show in the Kingdom is set to take place from 11th to 13th September 2025 at the Jeddah Superdome.
The initiative is part of GJEPC's strategy to diversify into high-growth markets, with Saudi Arabia's jewellery market projected to nearly double from USD 4.56 billion in 2024 to USD 8.34 billion by 2030. SAJEX aims to tap into the demand for 18K and 21K gold, diamond-studded jewellery, and premium design-led products driven by the country's young, urban demographic and thriving luxury retail sector.
With over 200 exhibitors from India, Saudi Arabia, UAE, Turkey, Hong Kong, and Lebanon, and 2,000+ international buyers expected, SAJEX will showcase a vast array of jewellery—ranging from bridal to pret, gemstone and diamond-studded, lab-grown diamond jewellery, and cutting-edge jewellery technology.
A major highlight of the event is the World Jewellery Investment Forum, co-hosted by GJEPC and the Ministry of Investment of Saudi Arabia, bringing together government officials, investors, and global brands to explore sector-wide collaborations.
Dr. Suhel Ajaz Khan, Ambassador of India to Saudi Arabia, remarked:
'India and Saudi Arabia share a strategic and deep-rooted relationship, and SAJEX reflects this evolving bond… This initiative opens new avenues for bilateral partnerships… and contributes meaningfully to Saudi Arabia's Vision 2030 goals.'
Fahad Ahmed Khan Suri, Consul General of India in Jeddah, said:
'SAJEX 2025 is more than just an exhibition — it is a symbol of the growing partnership between India and Saudi Arabia… This platform sets the stage for a vibrant and collaborative jewellery ecosystem.'
Kirit Bhansali, Chairman of GJEPC, added:
'SAJEX is a proactive step towards expanding India's jewellery exports to high-potential markets like Saudi Arabia… This partnership is set to reshape the industry and set new benchmarks for collaboration, innovation, and growth.'
SAJEX 2025 will also feature curated networking sessions, design ateliers, knowledge talks, and strategic B2B matchmaking, reinforcing Saudi Arabia's aspirations to become a jewellery innovation and investment hub under its Vision 2030 roadmap.
