Latest news with #SabreHospitality
Zawya
05-08-2025
- Business
- Zawya
60% of UAE travellers use AI for trip planning: ATM report
Travel technology is transforming the industry globally, changing how travellers plan, book, and experience their journeys. 60 per cent of travellers in the UAE trust Artificial Intelligence (AI) to manage every aspect of their trips, compared to 48 per cent of travellers in other countries. This figure is predicted to rise as technology becomes more integrated into consumer habits, according to a recent report by Tourism Economics on behalf of Arabian Travel Market (ATM). According to the report, AI is becoming a key tool for travellers planning trips to the Middle East. Nearly six in ten have used AI for travel planning, with 21 per cent using it before their most recent trip. As AI adoption grows, it is expected to play an increasing role in delivering personalised recommendations and booking experiences for tech-savvy travellers. The research also confirmed that travel firms are harnessing AI to enhance customer service and drive economic impact. In line with the digital transformation within travel and tourism, ATM 2025 provided a platform for experts across the technology, hospitality and events industries to discuss the implications for human connection as AI-powered tools, personalised service platforms, and data-led design become more prevalent. Speaking during the event, Amy Read, VP Innovation at Sabre Hospitality, said: 'It is important to recognise that human connection is at the core of hospitality. When we think about innovation within hospitality, we try to find ways that amplify those key moments, rather than replace them. We want to free up staff time so that they can engage in more meaningful interactions.' Read acknowledged that it is vital for the industry to recognise that technology has changed guests' expectations of hospitality providers as they now seek instant gratification and swift responses. This has led to the development of innovative solutions such as SynXis Concierge AI, which uses generative AI to transform customer service for hoteliers, providing immediate, detailed, and accurate responses to specific queries, reducing the reliance on individual staff knowledge and ensuring consistent, high-quality service around the clock. Other examples include Miral's AI concierge, Majd Al, which is utilised at attractions such as Yas Bay Waterfront and Ferrari World Yas Island in Abu Dhabi. The service offers tailored suggestions based on individual preferences, helping visitors maximise their experience. Fellow panellists agreed that human-centric innovation begins with understanding consumer behaviour, with organisations like Almosafer adopting a co-creation approach, developing tools based on customer pain points. Similarly, travel agent platform Expedia TAAP builds technology informed by insights from travel agents themselves, ensuring that its tools are aligned with customer needs and are usable. Meanwhile, the rise of AI in the business events (MICE) sector is delivering significant gains in efficiency and insight. With the global meetings and events industry set to reach $945 billion in 2025 and projected to exceed $2.3 trillion by 2032, the need for scalable, intelligent tools has never been greater. Data-led personalisation is now critical to driving attendee engagement and loyalty, with AI helping to automate sourcing, translate content in real time, and generate tailored event experiences. However, speakers were united in warning against over-reliance on technology at the expense of authenticity. As AI becomes central to personalising travel experiences and improving operational efficiency, it does not replace human roles but rather reshapes them, encouraging organisations to realign talent towards more meaningful, guest-focused interactions. Ultimately, as event planners and travel providers aim to create experiences that resonate, the consensus remains that human connection must stay central to every digital advancement. Danielle Curtis, Exhibition Director ME, Arabian Travel Market, commented: 'When it comes to travel and tourism innovations, the most effective technologies are those that amplify human interactions, improve efficiency and respond directly to customer needs. The industry has a shared commitment to responsible innovation by placing people at the centre of every technology solution.' Copyright 2025 Al Hilal Publishing and Marketing Group Provided by SyndiGate Media Inc. (
Al Bawaba
05-08-2025
- Business
- Al Bawaba
As 60% of UAE travellers rely on AI to plan trips, human connection remains vital
Travel technology is transforming the industry globally, changing the way travellers plan, book, and experience their journeys. According to a recent report by Tourism Economics on behalf of Arabian Travel Market (ATM), 60% of travellers in the UAE trust Artificial Intelligence (AI) to plan every aspect of their trips, compared to 48% of travellers in other countries, with this figure predicted to rise as technology becomes more embedded into consumer to the report, AI is becoming a key tool for travellers planning trips to the Middle East. Nearly six in ten have used AI for travel planning, with 21% using it before their most recent trip. As AI adoption grows, it is expected to play an increasing role in delivering personalised recommendations and booking experiences for tech-savvy travellers. The research also confirmed that travel firms are harnessing AI to enhance customer service and drive economic line with the digital transformation within travel and tourism, ATM 2025 provided a platform for experts across the technology, hospitality and events industries to discuss the implications for human connection as AI-powered tools, personalised service platforms, and data-led design become more during the event, Amy Read, VP Innovation at Sabre Hospitality, said: 'It is important to recognise that human connection is at the core of hospitality. When we think about innovation within hospitality, we try to find ways that amplify those key moments, rather than replace them. We want to free up staff time so that they can engage in more meaningful interactions.'Read acknowledged that it is vital for the industry to recognise that technology has changed guests' expectations of hospitality providers as they now seek instant gratification and swift responses. This has led to the development of innovative solutions such as SynXis Concierge AI, which uses generative AI to transform customer service for hoteliers, providing immediate, detailed, and accurate responses to specific queries, reducing the reliance on individual staff knowledge and ensuring consistent, high-quality service around the examples include Miral's AI concierge, Majd Al, which is utilised at attractions such as Yas Bay Waterfront and Ferrari World Yas Island in Abu Dhabi. The service offers tailored suggestions based on individual preferences, helping visitors maximise their panellists agreed that human-centric innovation begins with understanding consumer behaviour, with organisations like Almosafer adopting a co-creation approach, developing tools based on customer pain points. Similarly, travel agent platform Expedia TAAP builds technology informed by insights from travel agents themselves, ensuring that its tools are aligned with customer needs and are the rise of AI in the business events (MICE) sector is delivering significant gains in efficiency and insight. With the global meetings and events industry set to reach USD 945 billion in 2025 and projected to exceed USD 2.3 trillion by 2032, the need for scalable, intelligent tools has never been greater. Data-led personalisation is now critical to driving attendee engagement and loyalty, with AI helping to automate sourcing, translate content in real time, and generate tailored event speakers were united in warning against over-reliance on technology at the expense of authenticity. As AI becomes central to personalising travel experiences and improving operational efficiency, it does not replace human roles but rather reshapes them, encouraging organisations to realign talent towards more meaningful, guest-focused interactions. Ultimately, as event planners and travel providers aim to create experiences that resonate, the consensus remains that human connection must stay central to every digital Curtis, Exhibition Director ME, Arabian Travel Market, commented: 'When it comes to travel and tourism innovations, the most effective technologies are those that amplify human interactions, improve efficiency and respond directly to customer needs. The industry has a shared commitment to responsible innovation by placing people at the centre of every technology solution.' Reflecting the travel industry's total convergence with technology and innovation, ATM Travel Tech was larger than ever at the 2025 edition, with an increase of over 26% in the number of products showcased. ATM 2026, which takes place from 4-7 May, will build further on this innovation focus, showcasing the latest technologies that are shaping the future of travel.
Skift
08-07-2025
- Business
- Skift
TPG Completes Acquisition of Sabre Hospitality Solutions, Gets Investment From Hotel Operator
Key Points TPG has completed its $1.1 billion acquisition of Sabre Hospitality, rebranding it as Hospitality Solutions. Hotel operator MCR has joined as a strategic minority investor, with its CEO Tyler Morse becoming vice chairman of the new board. Teresa Mackintosh, former CEO of Trintech, is the new CEO of Hospitality Solutions, replacing Scott Wilson. Summary TPG has finalized its $1.1 billion purchase of Sabre Hospitality, rebranding the company as Hospitality Solutions and bringing in hotel operator MCR as a strategic minority investor. MCR's CEO, Tyler Morse, will serve as vice chairman of the board, while Teresa Mackintosh, formerly of Trintech, takes over as CEO. The acquisition allows Sabre to concentrate on its core airline and travel agency businesses while positioning Hospitality Solutions for growth amid a broader digital transformation in hospitality.
Yahoo
24-06-2025
- Business
- Yahoo
Sabre Enhances SynXis Concierge.AI with Advanced AI for Hotel Bookings
Sabre Corporation (NASDAQ:SABR) is one of the best small cap tech stocks with biggest upside potential. On June 16, Sabre Hospitality announced advancements to its SynXis which integrates advanced AI capabilities into the SynXis Booking Engine. The enhancement aims to improve the guest experience while driving conversions through immediate, intelligent responses across various communication channels, such as hotel websites, emails, social media platforms, and voice interactions. The SynXis operates from a unified inbox and offers powerful insights that help boost conversions, increase website engagement, and streamline hotel operations. Early adopter testing of the new SynXis functionality within the SynXis Booking Engine began in June, with self-service capabilities via the Community Portal becoming available to customers in July. Hotels can configure the solution at the chain, brand, or individual property level to ensure consistency and control. An international traveler consulting the company's app on their smartphone, illustrating their successful online marketplace. The updated SynXis offers several key features, such as the 'Booking Agent,' which is an AI-powered chatbot embedded directly into the SynXis Booking Engine. The chatbot can communicate in 50+ languages and delivers personalized responses, which can reduce booking abandonment rates and secure direct bookings that might otherwise be lost to online travel agencies (OTAs). Sabre Corporation (NASDAQ:SABR) is a software and technology company for the travel industry internationally. It operates in two segments: Travel Solutions and Hospitality Solutions. While we acknowledge the potential of SABR as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the . READ NEXT: and . Disclosure: None. This article is originally published at Insider Monkey.
Associated Press
14-05-2025
- Business
- Associated Press
Hospitality Plus renews Sabre Hospitality suite of products to further innovation, increase revenue and expand distribution globally
SOUTHLAKE, Texas, May 14, 2025 /PRNewswire/ -- Sabre Hospitality and global distribution partner Hospitality Plus today announced the multi-year renewal of their strategic partnership. The renewed collaboration will continue to include SynXis Booking Engine, SynXis Retailing, Gift Cards & Vouchers, GDS Distribution, OTA distribution, and Digital Marketing. Existing new hotel partners connected to Hospitality Plus services will also stand to benefit from the SynXis Platform's distribution and retailing solutions. Hospitality Plus is a global partner that specializes in the Indian Ocean region serving over 60 percent of accommodation providers – including Mauritius, the Maldives, Seychelles, Madagascar, and French-speaking Africa – with the aim of improving profitability for its hotelier customers. 'We are pleased with Sabre Hospitality's commitment to innovation at a time when speed, agility, turnkey solutions and improved revenue streams matter more than ever before in an ever-evolving travel ecosystem,' said Philip Taylor, owner of of Hospitality Plus. 'The SynXis suite of products are paramount to our improved bookings, increased revenue streams, and excellence in customer satisfaction.' 'Hospitality Plus signing a multi-year renewal speaks volumes about the positive results Sabre Hospitality technology and its expert teams brings to the table,' said Frank Trampert, Senior Vice President, Global Managing Director at Sabre Hospitality. 'As a Global Partner in the Indian Ocean region for many years, Hospitality Plus offers its customers premium customer reservation systems and retailing solutions within a leading network of distributors.' As part of Sabre Hospitality's Global Partners network, Hospitality Plus extends Sabre's presence to help hotel properties optimize revenue and expand partner hotels while leveraging the most advanced technology solutions driven by the SynXis platform. About Sabre Corporation Sabre Corporation is a leading technology company that takes on the biggest opportunities and solves the most complex challenges in travel. Sabre harnesses speed, scale, and insights to build tomorrow's technology today – empowering airlines, hoteliers, agencies, and other partners to retail, distribute and fulfill travel worldwide. Headquartered in Southlake, Texas, USA, with employees across the world, Sabre serves customers in more than 160 countries globally. For more information visit About Hospitality Plus Hospitality Plus is engaged in providing a menu of digital solutions to the hospitality industry with the aim of sustainably improving the hotel profitability. Our services include reservations & distribution solutions, revenue management outsourced service, CRM & e-marketing tools, re-marketing & re-engagement solutions to improve website performances, revenue management & marketing intelligence tools, online reputation management solutions, hotel applications and websites. SABR-F Media Contacts: Cassidy Smith-Broyles [email protected] Chandra Moyse [email protected] Investors Brian Evans [email protected] View original content to download multimedia: SOURCE Sabre Hospitality Solutions
