Latest news with #SalehMohamedAlGeziry
Trade Arabia
11-05-2025
- Business
- Trade Arabia
DCT Abu Dhabi unveils incentives scheme to celebrate excellence in visitor experience
The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has unveiled a new Incentives and Rewards scheme at Arabian Travel Market 2025, designed to recognise and celebrate excellence in visitor experience across Abu Dhabi's thriving tourism and cultural sectors. This initiative underscores DCT Abu Dhabi's commitment to inspiring exceptional service across the emirate's visitor-facing touchpoints by incentivising and rewarding tourism and cultural businesses and frontline workers in hospitality, retail, restaurants, attractions, and more. Saleh Mohamed Al Geziry, Director General Tourism Sector at DCT Abu Dhabi, said: 'Frontline workers and tourism businesses are the heart of Abu Dhabi's visitor experience. This initiative empowers them, celebrates their passion, and inspires even greater levels of service. Through recognition programmes such as this, we are investing in the future of our tourism sector while ensuring seamless experiences for every visitor.' The Incentives and Rewards scheme supports Abu Dhabi's long-term ambition to become the world's leading destination, offering unparalleled experiences and consistent service, driven by frontliners who continually deliver a strong visitor experience (VX). To strengthen this workforce, DCT Abu Dhabi announced earlier this week the establishment of a brand-new Visitor Experience (VX) Academy in partnership with the Abu Dhabi Hospitality Academy – Les Roches. The VX Academy will play a vital role in upskilling frontline workers, empowering them to deliver exceptional service and become eligible for these incentives and rewards. This investment in tailor-made professional development trainings will contribute to a consistently high standard of service across the emirate.
Tourism Breaking News
09-05-2025
- Business
- Tourism Breaking News
Department of Culture and Tourism – Abu Dhabi and Abu Dhabi Hospitality Academy – Les Roches partner to establish Visitor Experience (VX) Academy
Post Views: 82 Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has partnered with Abu Dhabi Hospitality Academy – Les Roches to establish a Visitor Experience (VX) Academy, aimed at enhancing excellence across every stage of the visitor journey. The strategic agreement appoints Abu Dhabi Hospitality – Les Roches as the operating partner of the academy, which is scheduled to launch this July. A key initiative by DCT Abu Dhabi, VX Academy will deliver tailor-made professional development training to frontline workers across various industries, including hospitality, transport, retail, immigration, and more. It aims to enhance operational efficiency and effectiveness, ensure consistent delivery of exceptional service aligned with Emirati core values, and further elevate visitor experience standards across the emirate. The initiative will empower frontline workers to provide outstanding service, further reinforcing Abu Dhabi's position as a leading tourist destination. His Excellency Saleh Mohamed Al Geziry, Director General for Tourism at DCT Abu Dhabi, said: 'This strategic partnership with Abu Dhabi Hospitality Academy – Les Roches reflects our ongoing commitment to elevating Abu Dhabi's tourism sector. By leveraging their expertise, we are empowering our frontline workers with the skills and knowledge necessary to deliver exceptional visitor experiences, further solidifying Abu Dhabi's position as a premier global destination. Our commitment to embracing cutting-edge technologies, including AI-driven learning platforms, will enable us to create even greater value for our partners, personalise the visitor journey, and set new benchmarks for service excellence across the emirate.' Powered by AI-driven e-learning modules, the VX Academy will consolidate existing training efforts across Abu Dhabi's tourism sector and enhance learning pathways. Partnering with Abu Dhabi Hospitality Academy – Les Roches will ensure the VX Academy's day-to-day operations are managed with the highest standards of excellence, leveraging the institute's renowned expertise in hospitality education and established presence in Abu Dhabi. Abu Dhabi Hospitality Academy – Les Roches will take the lead in key areas across the learning lifecycle. This includes spearheading curriculum and content development to ensure alignment with Abu Dhabi's tourism standards and Code of Conduct. They will also develop and oversee assessments, collaborate with DCT Abu Dhabi on market analysis, and champion quality assurance to meet the emirate's evolving needs. Georgette Davis, Managing Director, Abu Dhabi Hospitality Academy Les Roches, said: 'We are honoured to partner with DCT Abu Dhabi on this initiative. As the operating partner of the Visitor Experience (VX) Academy, Abu Dhabi Hospitality Academy – Les Roches is committed to delivering world-class training that empowers the emirate's tourism and cultural workforce. This collaboration reflects our shared ambition to elevate every touchpoint of the visitor journey — creating exceptional, authentic, and memorable experiences that define Abu Dhabi as a global tourism leader.'
Trade Arabia
04-05-2025
- Business
- Trade Arabia
Abu Dhabi Stopover Programme sees 47pc growth
The Abu Dhabi Stopover Programme, launched by the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Etihad Airways, has seen a 47% growth in sales compared to 2024, with 25,000 bookings in the first four months of 2025. The number of visitors has also surged to 44,000 between January and April 2025, a 76% increase from the 25,000 recorded in the same period last year. The programme has attracted visitors from across Etihad's global network, with notable interest from the US and Canada, as well as European visitors from the UK, Germany, and France. The programme also resonates with travellers from India, Japan, and South Korea, highlighting Abu Dhabi's diverse appeal to international visitors. The new Abu Dhabi Pass, launched in March, provides additional benefits for travellers seeking to maximise their time in the emirate, including free airport transfers, a tourist SIM card with data connectivity, unlimited access to public buses, and 24-hour unlimited access to the hop-on-hop-off tourist bus network. Pass holders also enjoy exclusive discounts of up to 15% at leading attractions, such as Qasr Al Watan, Louvre Abu Dhabi, and Yas Island's entertainment destinations. Saleh Mohamed Al Geziry, Director General for Tourism at DCT Abu Dhabi, said: "Abu Dhabi's strategic investment in data-led marketing, diverse programming, and a culture-first approach is yielding significant tourism growth, evidenced by 1.4 million Q1 2025 overnight guests. With the success of our stopover programme, we aim to strengthen partnerships and broaden our global reach, ensuring our unique cultural identity remains central to our long-term tourism vision. 'The multi-sensory teamLab Phenomena Abu Dhabi opened on 18 April and is the newest addition to Saadiyat Cultural District. This 17,000 sqm immersive art space features transformative exhibits at the intersection of art, science, and technology, adding to the emirate's growing portfolio of world-class experiences.' Antonoaldo Neves, Etihad Airways Chief Executive Officer, said: "Our Stopover Programme continues to exceed expectations as more travellers choose to break their journey and discover Abu Dhabi. The 76% growth in visitors during the first four months of 2025 demonstrates the programme's accelerating momentum. By offering up to two complimentary hotel nights, we're giving visitors the perfect opportunity to experience our remarkable destination. The introduction of the Abu Dhabi Pass has further enhanced this experience, providing practical benefits and exclusive discounts that allow visitors to make the most of their time in the emirate." The average length of stay for stopover visitors has increased since 2024, with travellers exploring more attractions during their visit. This growth supports the objectives of Abu Dhabi's Tourism Strategy 2030, which aims to attract 39.3 million visitors, create 178,000 new jobs in the tourism sector, and contribute AED 90 billion ($24 billion) to Abu Dhabi's GDP by 2030.
Mid East Info
02-05-2025
- Business
- Mid East Info
DCT Abu Dhabi Unveil Incentives and Rewards Scheme to Celebrate Excellence in Visitor Experience - Middle East Business News and Information
Helicopter point of view of sea and skyscrapers in Corniche bay in Abu Dhabi, UAE. Turquoise water and blue sky combined with building exterior. Programme will recognise businesses and frontliners across Abu Dhabi's tourism and cultural sectors for exceptional service delivery Abu Dhabi, UAE: The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has unveiled a new Incentives and Rewards scheme at Arabian Travel Market 2025, designed to recognise and celebrate excellence in visitor experience across Abu Dhabi's thriving tourism and cultural sectors. This initiative underscores DCT Abu Dhabi's commitment to inspiring exceptional service across the emirate's visitor-facing touchpoints by incentivising and rewarding tourism and cultural businesses and frontline workers in hospitality, retail, restaurants, attractions, and more. Saleh Mohamed Al Geziry, Director General Tourism Sector at DCT Abu Dhabi, said: 'Frontline workers and tourism businesses are the heart of Abu Dhabi's visitor experience. This initiative empowers them, celebrates their passion, and inspires even greater levels of service. Through recognition programmes such as this, we are investing in the future of our tourism sector while ensuring seamless experiences for every visitor.' The Incentives and Rewards scheme supports Abu Dhabi's long-term ambition to become the world's leading destination, offering unparalleled experiences and consistent service, driven by frontliners who continually deliver a strong visitor experience (VX). To strengthen this workforce, DCT Abu Dhabi announced earlier this week the establishment of a brand-new Visitor Experience (VX) Academy in partnership with the Abu Dhabi Hospitality Academy – Les Roches. The VX Academy will play a vital role in upskilling frontline workers, empowering them to deliver exceptional service and become eligible for these incentives and rewards. This investment in tailor-made professional development trainings will contribute to a consistently high standard of service across the emirate. DCT Abu Dhabi encourages all businesses and frontliners across Abu Dhabi's tourism ecosystem to embrace this exciting opportunity and actively engage in elevating service standards. Recognition will be awarded to those who demonstrate exceptional commitment to the visitor experience, adhering to Abu Dhabi's service standards and guidelines.
Zawya
02-05-2025
- Business
- Zawya
Abu Dhabi Stopover Programme attracts 44,000 visitors during Jan-Apr 2025
The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Etihad Airways celebrated the remarkable success of the Abu Dhabi Stopover Programme at Arabian Travel Market 2025, with visitor numbers continuing to accelerate at an impressive pace. The Stopover Programme has achieved 25,000 bookings in the first four months of 2025, representing a 47 percent growth in sales compared to the same period in 2024. More significantly, the number of visitors has surged to 44,000 between January and April 2025, marking a substantial 76 percent increase over the 25,000 visitors recorded during the same period last year. The success of the Abu Dhabi Stopover Programme extends beyond initial visits, with many travellers who first experienced the emirate during a short stopover returning for longer dedicated holidays. This growth builds on the strong performance throughout 2024, which welcomed 85,000 international stopover visitors compared to 12,000 in 2023. Etihad Airways anticipates hosting more than 130,000 stopover guests in 2025, continuing to bring incremental visitors to Abu Dhabi at an accelerated pace. The programme attracts visitors from across Etihad's global network, with notable interest from the United States and Canada, where travellers are increasingly breaking their journey to experience Abu Dhabi's cultural attractions. European visitors from the United Kingdom, Germany, and France are discovering the emirate's unique blend of tradition and modernity. The programme also resonates with travellers from India, Japan, and South Korea, highlighting Abu Dhabi's diverse appeal to international visitors. The programme's appeal has been further enhanced by the new Abu Dhabi Pass launched in March, which provides additional benefits for travellers seeking to maximise their time in the emirate. The digital Abu Dhabi Pass provides visitors with free airport transfers, a tourist SIM card with data connectivity, unlimited access to public buses, and 24-hour unlimited access to the hop-on-hop-off tourist bus network. Pass holders also enjoy exclusive discounts of up to 15 percent at leading attractions including Qasr Al Watan, Louvre Abu Dhabi, and Yas Island's entertainment destinations such as Ferrari World Abu Dhabi, Warner Bros. World™ Abu Dhabi, SeaWorld Yas Island, Abu Dhabi and Yas Waterworld. Saleh Mohamed Al Geziry, Director-General for Tourism at DCT Abu Dhabi, said, "Abu Dhabi's strategic investment in data-led marketing, diverse programming, and a culture-first approach is yielding significant tourism growth, evidenced by 1.4 million Q1 2025 overnight guests. With the success of our stopover programme, we aim to strengthen partnerships and broaden our global reach, ensuring our unique cultural identity remains central to our long-term tourism vision. 'The multi-sensory teamLab Phenomena Abu Dhabi opened on 18th April and is the newest addition to Saadiyat Cultural District. This 17,000 sqm immersive art space features transformative exhibits at the intersection of art, science, and technology, adding to the emirate's growing portfolio of world-class experiences.' Antonoaldo Neves, Etihad Airways Chief Executive Officer, said, 'Our Stopover Programme continues to exceed expectations as more travellers choose to break their journey and discover Abu Dhabi. The 76 percent growth in visitors during the first four months of 2025 demonstrates the programme's accelerating momentum. By offering up to two complimentary hotel nights, we're giving visitors the perfect opportunity to experience our remarkable destination. The introduction of the Abu Dhabi Pass has further enhanced this experience, providing practical benefits and exclusive discounts that allow visitors to make the most of their time in the emirate.' The average length of stay for stopover visitors has increased since 2024, with travellers exploring more attractions during their visit. This growth supports the objectives of Abu Dhabi's Tourism Strategy 2030, which aims to attract 39.3 million visitors, create 178,000 new jobs in the tourism sector, and contribute AED90 billion to Abu Dhabi's GDP by 2030. Looking ahead, DCT Abu Dhabi and Etihad Airways plan to further enhance the visitor experience through continued collaboration, with ambitious targets set for international visitor arrivals in the coming years.
