Latest news with #SalesforceAppExchange
Business Wire
3 days ago
- Business
- Business Wire
Pricefx Launches Negotiation Guidance Solution on Salesforce AppExchange to Transform Revenue Management
MUNICH & CHICAGO--(BUSINESS WIRE)-- Pricefx, the global leader in AI-powered pricing software, today announced the launch of its Negotiation Guidance solution on Salesforce AppExchange, a leading enterprise marketplace for partner apps and experts. With this new solution Pricefx will help manufacturing and distribution customers unlock greater value from various areas of revenue management, available through Salesforce AppExchange. The launch aims to streamline processes across sales agreements, rebates, and account forecasting and more, providing enterprises with the most comprehensive, industry-specific revenue management solution. Designed for sales and powered by AI, Negotiation Guidance equips salespeople with clear, data-backed price guidance and recommendations tailored to an individual customer and product set, reflecting the unique dynamics of every sales situation and account. With integration into Salesforce Revenue Cloud, reps get real-time, intelligent pricing help right where they quote, driving smarter commercial conversations, higher win rates, and more profitable deals. Negotiation Guidance harnesses purpose-built AI to analyze customer-specific data, market trends, and historical performance to recommend pricing that maximizes margins and win rates – without slowing down the deal process. The tool presents simple pricing bands in a user-friendly format, helping teams make fast, flexible decisions with confidence and transparency. 'In hyper-competitive markets, pricing matters more than ever. The Negotiation Guidance solution is a welcome addition to AppExchange, helping customers unlock value fast,' said Meredith Schmidt, Executive Vice President, Revenue Cloud, Salesforce. 'We're excited to team up with Pricefx to drive innovation and results for our joint customers.' Pricefx's new solution comes at a pivotal moment for manufacturers and distributors. Market uncertainty – from tariffs, trade wars, and more – is at an all-time high. These conditions create immense pressure on businesses across the supply chain. 'It's a crucial time for Pricefx to help more enterprises use pricing as a strategic lever. Businesses desperately want help pricing to minimize business fluctuations, protect margins, and maintain competitive edge,' said Ronak Sheth, CEO at Pricefx. 'We can help companies achieve commercial objectives, whether that's maximizing profit, growing volume, or strengthening customer relationships. And with Negotiation Guidance on the AppExchange now, we can instantly give reps, pricing experts, and customers the confidence and trust they require for difficult deal negotiations.' Salesforce AppExchange, a leading enterprise marketplace for partner apps and experts, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways. Since its launch in 2006, the platform has grown to include more than 8,000 apps and experts, with over 13 million customer installs. AppExchange connects customers of all sizes and across industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge. Follow Pricefx LinkedIn: X: Salesforce, AppExchange and others are among the trademarks of Salesforce, inc. About Pricefx Pricefx is the global leader in AI SaaS pricing software, offering an end-to-end platform solution that is fast to implement, flexible to configure, and friendly to learn and use. Since pioneering cloud-native pricing technology more than a decade ago, its leading AI price optimization and management capabilities deliver the industry's fastest time-to-value with activation in 6 months or less and the industry's highest average ROI of 7,000% in the first 12 months from activation. Pricefx's award-winning solution is focused on productized industry use cases proven to solve the most common and complex pricing challenges for large enterprise B2B companies in manufacturing, distribution, process engineering, and select other verticals. It is the leading AI price optimization and management platform that enterprises rely on to dynamically Plan, Price, and Profit. Pricefx's business model is entirely based on fairness, and the satisfaction and loyalty of their customers is recognized by years of leading rankings among customer review forums. For more information, please visit
Yahoo
6 days ago
- Business
- Yahoo
Mediafly Enhances AI Revenue Enablement Suite with Appinium Acquisition
The deal adds the number one Salesforce-native learning management system to Mediafly's product suite, consolidating marketing, sales, service and learning data in a single platform to empower businesses to leverage their content effectively CHICAGO, June 02, 2025 (GLOBE NEWSWIRE) -- Mediafly, the revenue enablement company, announces the acquisition of Appinium, the top learning management system in the Salesforce AppExchange. The deal closed in April and all Appinium employees and executives have joined Mediafly. Financial terms of the deal are not being disclosed. The sales enablement market is rapidly evolving to address challenges faced by sales and marketing teams, including misalignment, content overload, poor tech adoption, data silos and difficulty measuring effectiveness. Unified platforms, especially those driven by AI, can simplify workflows, boost user adoption, foster better alignment between departments, improve sales efficiency and ensure the delivery of relevant, timely content to prospects. Mediafly's AI-driven platform is used daily by top B2B go-to-market teams to engage buyers, prepare sellers, quantify value and continuously optimize sales team performance. The platform features enterprise functionality, including robust user management and permissioning, stringent brand governance, effortless personalization, seamless data integration and reliable security. Mediafly customers include ADP, Adobe, Heineken, Honeywell, Nestle and TransUnion. Appinium is a 100% native-to-Salesforce learning management system that empowers companies and partners to leverage content (video, e-learning, audio, PDFs, etc.) seamlessly throughout marketing, sales, enablement, training and support. Using Agentic AI, customers can leverage consumption data and Salesforce outcome data to predict and drive behaviors. And because it's native, the entire administration, user experience and data collection stays within Salesforce. Appinium customers include Cellebrite, FICO, Hire Heroes and Mitsubishi. This acquisition plays a foundational role in Mediafly's agentic AI-supported revenue enablement vision: a world in which intelligent agents collaborate with sales teams to analyze content engagement, recommend training, surface next-best actions and streamline execution, enhancing revenue enablement by amplifying the skills, behavior and performance of every rep. The combined platform delivers four core capabilities: Revenue Enablement: Arm sellers with personalized content and skill-building programs, while AI agents analyze performance and surface tools, messaging or learning. Learning Enablement: Create and deliver employee, partner and customer learning experiences directly inside Salesforce. Intelligent agents will soon recommend upskilling paths based on rep behavior and deal outcomes. Marketing Intelligence: Track real-time engagement with video and interactive content to better understand buying signals. Mediafly's Automation as a Service vision brings these insights into automated campaign optimization and sales coaching. Service Enablement: Enhance post-sale success with interactive video content and smart support workflows, allowing agents to automate knowledge delivery based on case context and customer behavior. 'The acquisition is about more than expanding our product – it creates depth with an intelligent agent layer on top of the content and learning that fuels modern sales teams,' said Miles Nurse, CPO of Mediafly. 'With Appinium, we can unify enablement, content and AI-driven insights in a single workflow, allowing businesses to move from insight to action, and eventually automation.' 'Appinium is the number one Salesforce-native LMS in the AppExchange,' said Steve Jacobson at Appinium. 'The acquisition is a great outcome for our customers, who will benefit from a comprehensive Mediafly platform that consolidates marketing, sales, service and learning data in a single solution to empower revenue professionals with the content they need, when they need it.' 'By acquiring Appinium, we have strengthened our platform and secured our position as the leading revenue enablement platform for CRM users,' said Bill Walsh, CEO of Mediafly. 'It also accelerates our path to autonomous workflows by providing the fuel (data) and context (CRM-native workflows) for agents to act intelligently. It moves us from 'content delivery' to autonomous performance enablement, allowing revenue professionals to focus on customers and deals.' About MediaflyMediafly is the revenue enablement company market-facing teams rely on to plan, predict, coach, and engage at the highest levels. Our integrated platform empowers sellers to lead with value, managers to coach at scale, leaders to forecast with confidence — and buyers to interact through personalized, content experiences. In today's complex, unpredictable market, top revenue teams worldwide, including PepsiCo, Nestle, Databricks, Honeywell, and Sealed Air, turn to Mediafly to accelerate pipeline growth and close more deals faster. To learn more, visit About AppiniumAppinium is a native Salesforce application designed to streamline content delivery and engagement across various business functions, including marketing, sales, service, and learning. By integrating directly within the Salesforce ecosystem, Appinium enables organizations to manage and track multimedia content—such as videos, webinars, and interactive training materials—without relying on external platforms Contact:Kevin Wolfkevin@ in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Business Upturn
29-04-2025
- Business
- Business Upturn
PSAG Technologies Appoints Ashok Sahdev as Independent Director – Strategic Alliances & Growth
By PR Newswire Published on April 29, 2025, 17:31 IST MELBOURNE, Australia , April 29, 2025 /PRNewswire/ — PSAG Technologies, a leading Salesforce consulting and solutions provider from Melbourne, Australia , today announced the appointment of Ashok Sahdev as Independent Director – Strategic Alliances & Growth. In this role, Ashok will drive strategic growth initiatives, forge key alliances, and expand PSAG's market presence globally. Industry Veteran with Decades of Experience Ashok Sahdev brings over 35 years of industry experience to PSAG. He has held senior leadership positions at Accenture, IBM, and Nortel Networks, where he spearheaded large-scale transformation projects and regional growth strategies. Known for his expertise in building alliances and stakeholder management, he has successfully led multi-million-dollar consulting engagements across Asia-Pacific , Middle East and Europe . His strong techno-commercial acumen and ability to build high-performing teams have consistently delivered significant revenue growth and operational excellence throughout his career. 'I'm excited to join PSAG Technologies and contribute to its next phase of strategic growth. Together, we aim to strengthen partnerships, drive innovation, and expand our global footprint.' — Ashok Sahdev , Independent Director – Strategic Alliances & Growth, PSAG Technologies Driving Growth and Global Market Reach Ashok's appointment is pivotal for PSAG Technologies as the company accelerates the growth of its flagship product, SOLFI. SOLFI is an innovative zero-code, native Salesforce integration platform available on the Salesforce AppExchange that enables organizations to automate Salesforce integrations in four steps seamlessly. Leveraging his extensive network and experience, Ashok will guide strategic partnerships to extend SOLFIs reach and drive PSAG's expansion into new markets. 'We are thrilled to welcome Ashok to the PSAG leadership team,' said Sachin Nagi, Chief Executive Officer of PSAG Technologies. 'Ashok's expertise in alliances and enterprise growth makes him a critical addition to our leadership team. His presence strengthens our vision to scale SOLFI and accelerate PSAG's global expansion.' — Sachin Nagi, CEO, PSAG Technologies About PSAG Technologies: PSAG Technologies is a trusted Salesforce consulting and technology company providing cloud-based solutions and services to clients worldwide. Founded in 2016 and headquartered in Melbourne, Australia – with offices in India and the USA – PSAG specializes in Salesforce CRM implementations, customizations, and integration solutions. The company's offerings include its flagship product Solfi, a no-code integration platform available on the Salesforce AppExchange, alongside a wide range of consulting services that help organizations drive digital transformation and business growth. Photo: Photo: View original content to download multimedia: Disclaimer: The above press release comes to you under an arrangement with PR Newswire. Business Upturn takes no editorial responsibility for the same. PR Newswire is a distributor of press releases headquartered in New York City.
Yahoo
10-03-2025
- Business
- Yahoo
BridgeFT and ShellBlack Partner to Provide Multi-Custodial Data Aggregator Accelerator for Salesforce Financial Services Cloud
This partnership creates a 'single source of truth' for client, account, securities, and transactional data-providing a holistic view of clients' investments to fuel more personalized experiences. CHICAGO, IL / / March 10, 2025 / BridgeFT, a cloud-native, API-first wealth infrastructure software company that enables enterprise wealth management firms, registered investment advisors (RIAs), turnkey asset management platforms (TAMPs), and Fintech innovators to deliver better, data-driven outcomes for their clients, announced today their partnership with ShellBlack, a leading Salesforce consulting partner specializing in wealth management solutions. The two firms have partnered to launch a Multi-Custodial Data Aggregator Accelerator for Salesforce Financial Services Cloud (FSC) on the Salesforce AppExchange. Powered by enriched multi-custodial data via BridgeFT's WealthTech API, this innovative solution addresses one of the wealth management industry's most pressing challenges: unified total wealth data integration across multiple investment platforms. The Multi-Custodial Data Aggregator represents a significant advancement in wealth management technology, offering seamless integration with more than 900 direct feeds from major financial institutions, including Charles Schwab, Fidelity Institutional, Pershing Advisor Solutions and Interactive Brokers. "For many RIAs and wealth management firms, Salesforce FSC has quickly become the engine that connects the enterprise. By partnering with ShellBlack on this innovative new App, we are making it easier for financial institutions to link critical client and investment account information, transactional data, and CRM data seamlessly," said BridgeFT Chief Commercial Officer Dave Hagen. "We are thrilled to be partnering with the ShellBlack team on this initiative, and we are excited to add them to our growing list of BridgeFT Marketplace partners that are reshaping wealth management technology." Key features of the solution include: Automated synchronization of financial accounts, positions, balances, transactions, tax lots and more Household-level investment visibility Multi-tiered matching logic for accurate data integration Pre-configured reports and dashboards for enhanced business insights Unlike traditional portfolio management system connectors, ShellBlack's solution offers benefits that are unique in the industry, including tax lot synchronization and multi-provider data integration capabilities from hundreds of financial data sources. This comprehensive approach enables wealth management firms to streamline operations, enhance client service, and make more informed investment decisions. "Wealth management firms have long struggled with fragmented data systems and time-consuming reconciliation processes," said Shell Black, president of ShellBlack. "Our Multi-Custodial Data Aggregator eliminates these pain points by providing a single, comprehensive view of client investments directly within Salesforce FSC." The Multi-Custodial Data Aggregator supports data feeds from a broad spectrum of financial institutions, including custodians, banks, insurance carriers, and retirement plan providers, making it one of the most versatile solutions in the market. The solution is simple to configure, customizable, and integrates natively with Salesforce analytics and business process automation. BridgeFT and ShellBlack are unveiling a live demo of the Multi-Custodial Data Aggregator Accelerator during an upcoming webinar on Wednesday, March 26th at 2:00pm EST. Register for the webinar to see the accelerator in action. For more information about ShellBlack's Multi-Custodial Data Aggregator Accelerator, powered by BridgeFT, or to schedule a demonstration, visit or contact info@ About BridgeFT BridgeFT is a cloud-native, API-first wealth infrastructure software company that enables financial institutions, FinTech innovators, TAMPs, and registered investment advisors to deliver better, data-driven outcomes for their clients. Our WealthTech-as-a-Service platform, WealthTech API, makes wealth management technology better by accelerating, simplifying and reducing the cost of app development and maintenance, so our clients can focus on delivering next generation wealth management applications and unique digital experiences that amplify their differentiators. Leading financial services firms and technology companies trust BridgeFT to power their digital wealth management ecosystems and automate critical back-office operations, seamlessly aligning multi-custodial data aggregation, advanced analytics and reporting, and application services to deliver truly personalized client experiences. For more information, visit About ShellBlack ShellBlack is a Salesforce consulting firm that equips clients to tap into the power and productivity of the world's leading customer relationship management (CRM) platform. With certified and tenured professionals across the United States, ShellBlack's technical expertise includes cloud implementations, marketing automation, data migrations, custom development, business process workflows, training and more. The firm is especially renowned for its targeted focus on wealth management, with more than 100,000 project hours delivered in this sector. Since 2010, the company has helped registered investment advisors (RIAs) of all sizes grow and succeed with Salesforce - including 40% of Barron's Top 20. Contact Details For BridgeFTPeter Page, Vocatusppage@ Company Website SOURCE: BRIDGEFT View the original press release on ACCESS Newswire
