Latest news with #SamsungTV
Tom's Guide
3 days ago
- Tom's Guide
Samsung HW-S60D review: An affordable upgrade from TV speakers, but only if that TV's a Samsung
Samsung's HW-S60D could be one of the best soundbars… but only if you have a Samsung TV. While the S60D has a range of premium features that make its $349 MSRP much more appealing, said features are restricted to Samsung TVs. Features like Wireless Dolby Atmos and Active Voice Analyzer are unfortunately only available on compatible Samsung TVs, so I was unable to experience these while testing on my Panasonic. That's not to say the S60D is a bad soundbar — if you've got a Samsung TV, it could be a great way to upgrade from the built-in TV speakers for a relatively affordable price. However, if you've got any other brand (or an older Samsung model), then you'd be better off with something else. Don't worry, I'll go through all the details in my Samsung HW-S60D soundbar review. Price $349 / £359 Connectivity HDMI, Optical, Bluetooth Weight 6 pounds Dimensions 26.3 x 2.4 x 4.1 inches Colors Black Subwoofer No Dolby Atmos No; Wireless Dolby Atmos only with Samsung TV Channel 5.0 The Samsung S60D is $347 on Amazon U.S., but its MSRP on Samsung U.S. is $349. The S60D has an RRP of £359 in the U.K. but is available for just £279 on Amazon U.K.. £279 is a much better price for this soundbar — I think £359 is pretty steep considering you can get the Polk Signa S4 soundbar and subwoofer for just £329 (a 3.1.2 channel setup as opposed to the S60D's 5.0). If you're a home theater newbie looking for your first home setup, I wholeheartedly recommend the Polk Signa S4. It's got a subwoofer and soundbar for just $399. The Signa S4 is my go-to recommendation for beginners, as it's relatively affordable and sounds just as good as some of the $500+ options. Honestly, there's not really much to say about the S60D's appearance. It looks like a soundbar. They all look the same. Still, there's nothing inherently negative about that — there's a style, and it works. The S60D is quite inconspicuous, but it's deeper than the S801D's tiny 1.5-inch depth. It's not one if you need a super slim soundbar — the Polk Signa S4 I praised earlier could help you out there at just 2.4 inches deep. Although the S60D is unassuming in appearance, it's very easy to set up. I only had to plug it in and connect with an HDMI cable to my Panasonic MZ1500 4K OLED and it was ready to go. I love the on-bar buttons: there's volume, mic, and an on/off button. You don't need to use these, though: the S60D comes with a lovely remote control that has a range of features, including channel level and listening modes. The Samsung remote is much better than the Bose remote, which I find lacking in features. As with other Samsung soundbars, the S60D uses the Smart Things app. This is one of the best smart home apps I've ever used. I'm already familiar with it as I own a Samsung washing machine, and I can't lie — it's nice to see my virtual home fill up with more products. You can name each product to whatever you like (Soundbar McSoundbarface, anyone?). As you can see, there's a range of playback modes in the Smart Things app. I found that DTS Virtual X sounded the best across a range of movies and TV shows. You can even increase center and surround channel speakers to imitate true surround sound (but obviously it isn't 'true' surround as there's no Dolby Atmos on this soundbar, and there aren't enough channels). As with the Samsung S801D Ultra Slim soundbar I recently tested, the S60D's flagship features are restricted to Samsung TVs. As I was testing on our Panasonic testing TV, unfortunately, these features were lost to me. I think this is a fair criticism, as not everyone has a Samsung TV, therefore virtually limiting users of this soundbar to Samsung loyalists. It's a shame that I couldn't experience 'Wireless Dolby Atmos' as this was the mode I was most excited about. However, the DTS Virtual X listening mode made a valiant effort to create a Dolby Atmos experience. The S60D claims it has Dolby Atmos, but it doesn't really. The upfiring channel speakers don't perform adeptly enough to create an immersive experience, and Wireless Dolby Atmos is limited to Samsung TVs, as I just mentioned. Of course you can still use it (and enjoy it, as I did), but it's a shame that these major features are restricted. I'm sure that the room calibration feature, Space Fit Sound Pro, works a treat. I just didn't get the opportunity to experience it in all its glory. There are still a range of sound modes, though, including 'Standard', 'Game', 'Music' and 'DTS Virtual X'. I found that DTS Virtual X was pretty good at tricking my brain into thinking I was listening with true Dolby Atmos, as I'll get into below. As I watched movies with this soundbar, I actually felt like I had a full surround setup. However, I do think the S60D could benefit from a dialogue enhancement sound mode. There were a few moments in 'A Complete Unknown' where I couldn't hear anything. That's definitely to do with the acting and sound mixing as well (the S60D isn't completely guilty), but is something to note if you struggle with hearing already. As I do with all soundbars I test, I watched various movies and TV shows, and listened to music. I watched 'Top Gun: Maverick', 'The Wild Robot', 'A Complete Unknown' on 4K UHD Blu-Ray, 'Stranger Things' on Netflix, and a range of music via Qobuz. Before we start, a word of warning: do not use 'Standard' audio mode, as it's really tinny. Like, really tinny. Just skip immediately to DTS Virtual X. As always, I watched 'Top Gun: Maverick' on 4K Blu-Ray. To see how immersive it could be, I upped the channel speakers to attempt Dolby Atmos. However, this didn't really improve the surround sound experience. As this soundbar doesn't have surround sound, I wasn't expecting it to mimic true 360° audio anyway. The high-frequency sounds like metal clinking and ropes swishing were a little lost with the bassy soundtrack. The jet engine sounds overpowered these smaller sound effects — I'd say the audio in this specific Top Gun scene was comparable to the Bose Smart Soundbar ($499). The louder parts of the soundtrack fell a little flat, but it's easily overlookable. It's good, but not mind-blowing. Next, I watched 'A Complete Unknown'. The singing sounded good, but there wasn't much clarity in the vocals. Dialogue scenes were a little overpowered by the soundtrack. I thought the semi-mumbled dialogue could be the problem, but I was able to hear this on the Samsung S801D. Also, I feel like loads of movies nowadays have mostly muted speech. The Samsung 60D lacks the AI voice-enhancing tech I've seen on other soundbars like the Polk Signa S4's 3 'voice adjust' modes. Samsung does have an Adaptive Sound mode for enhanced audio, but, again, this is restricted to Samsung TVs, which is a major disappointment. Last, I watched 'The Wild Robot'. There's one particular scene that's excellent for immersive audio, where the goose character is swimming for the first time. I use this always use this scene to test soundbars — the sound mixing here is excellent. Splashes in seemingly 360°, feathers rustling, and plenty of underwater bubble sounds. Even though the S60D doesn't have Dolby Atmos, the swimming scene sounded immersive and expansive. I felt like I could have been immersed in the water myself. However, it's worth noting that the water sounds weren't as clear as on the Samsung D801D Ultra Slim soundbar. To test TV, I watched 'Stranger Things'. Again, some dialogue was a bit quiet, mostly the gruffer actors like David Harbour, but I could hear all of the kids' speech clearly. In a few scenes, I felt a little overwhelmed; the dialogue was sibilance-heavy yet muffled at the same time. However, in general, the audio was good. Not excellent, but good, and way, way better than TV speakers ever could be. In the scene where Will is hiding from the monster, I felt immersed in his fear, and could hear the hissing lightbulb and his rapid breathing clearly. It was just in louder school scenes that the ambient noise overpowered the dialogue a little. 'Music' mode did enhance the dialogue a bit, but it lost some of the DTS Virtual X mode's immersive experience. It's a toss up: clear dialogue, or more surround immersion? I settled for the surround sound. Just as with the Samsung S801D soundbar, listening to music on the S60D soundbar was merely fine. It's not amazing, and it won't impress anyone really serious about the music. But does it do the trick? Sure, it's better than an Alexa or Google Home, but if you want a good speaker, you'll need to buy a speaker (or two). I listened to 'Let It Happen' by Tame Impala. While the synth mids and vocals were clear and powerful, the percussion and bass were both extremely lacking and disappointing. Next, I listened to 'Moaning Lisa Smile' by Wolf Alice, hoping to get some oomph. The heavy, grungy chorus was loud and effectual, but again, that percussion was rather tinny. Even so, I had a good time listening to music on this soundbar, but it wouldn't be the first thing I reached for for a party. If you've got a Samsung TV, you'll likely have a better experience than me. However, it's worth criticising the Samsung ecosystem for barring the best features from third-party TVs. Panasonic, Sony, TCL, and LG TVs are still incredibly popular in the U.S. and the U.K., and there's a good chance that you don't have a Samsung TV. So, if you've got a Samsung TV, then sure, this could be a great soundbar — I just couldn't test any of its flagship features. But if you have any other brand, it's just a good soundbar. I think you can get a much better deal with the Polk Signa S4 ($399 for a 3.1.2 channel, as opposed to $349 for a 5.0 setup).
Geeky Gadgets
6 days ago
- Entertainment
- Geeky Gadgets
How to Set Up Xbox Cloud Gaming on Your Samsung TV 2025 Guide
Imagine sitting on your couch, controller in hand, ready to dive into the latest blockbuster game. But instead of booting up a bulky console or waiting for endless updates, you simply turn on your Samsung TV and launch the Xbox app. No wires, no hardware clutter—just instant access to a massive library of games streamed directly from the cloud. This isn't a futuristic dream; it's the reality of Xbox Cloud Gaming, a service that's reshaping how we play. Whether you're a seasoned gamer or someone curious about innovative tech, this framework will show you how to transform your Samsung TV into a gaming powerhouse, all without the need for a console. In this step-by-step guide, Aldo James walks you through everything you need to know to get started, from making sure your TV is compatible to optimizing your setup for the smoothest gameplay. You'll uncover the key benefits of cloud gaming, such as skipping lengthy downloads and saving space, while also learning how to navigate potential challenges like input latency or internet dependency. By the end, you'll not only have the tools to set up Xbox Cloud Gaming but also the confidence to make the most of this innovative gaming experience. So, what does it take to turn your living room into a console-free gaming hub? Let's explore. Xbox Cloud Gaming Guide What You Need to Get Started Before you begin using Xbox Cloud Gaming on your Samsung TV, ensure you meet the following requirements: Xbox Game Pass Ultimate subscription: This subscription is necessary to access Xbox Cloud Gaming and its extensive library of games, including popular titles across various genres. This subscription is necessary to access Xbox Cloud Gaming and its extensive library of games, including popular titles across various genres. Compatible Samsung TV: Your TV must support the Xbox app, which is typically available on newer Samsung Smart TV models released in recent years. Your TV must support the Xbox app, which is typically available on newer Samsung Smart TV models released in recent years. Bluetooth-enabled controller: A compatible controller, such as an Xbox controller, PlayStation controller, or a third-party Bluetooth option, is required for gameplay. A compatible controller, such as an Xbox controller, PlayStation controller, or a third-party Bluetooth option, is required for gameplay. Stable internet connection: A reliable high-speed internet connection is crucial for smooth gameplay. A minimum speed of 10 Mbps is recommended, although higher speeds will provide a better experience. Making sure you meet these requirements will allow you to enjoy a seamless gaming experience without the need for additional hardware. Step-by-Step Setup Guide Setting up Xbox Cloud Gaming on your Samsung TV is a straightforward process. Follow these steps to get started: Access the Xbox app: Navigate to your Samsung TV's Smart Hub and locate the Xbox app in the gaming section. If the app is not pre-installed, download it from the app store. Navigate to your Samsung TV's Smart Hub and locate the Xbox app in the gaming section. If the app is not pre-installed, download it from the app store. Sign in or create an account: Use the on-screen QR code to log in with your Microsoft account via a mobile device or web browser. If you don't already have an account, create one to proceed. Use the on-screen QR code to log in with your Microsoft account via a mobile device or web browser. If you don't already have an account, create one to proceed. Pair your Bluetooth controller: Follow the on-screen instructions to connect your controller. Ensure the controller is in pairing mode and within range of the TV for a successful connection. Once these steps are completed, you'll gain access to the Xbox Cloud Gaming library and can start playing your favorite games immediately. Xbox Cloud Gaming on Samsung TVs : 2025 Guide Watch this video on YouTube. Here are additional guides from our expansive article library that you may find useful on gaming gear. Key Features and Benefits Xbox Cloud Gaming offers a range of features that make it an attractive option for gamers. Here are some of the key benefits: No console required: Play games directly on your Samsung TV without needing a physical Xbox console, reducing both cost and space requirements. Play games directly on your Samsung TV without needing a physical Xbox console, reducing both cost and space requirements. Instant access to games: Skip lengthy downloads and updates, as games are streamed directly from the cloud, allowing you to jump into gameplay quickly. Skip lengthy downloads and updates, as games are streamed directly from the cloud, allowing you to jump into gameplay quickly. Extensive game library: With an Xbox Game Pass Ultimate subscription, you can access a wide variety of games, including popular titles like Halo, Forza Horizon, and Minecraft. With an Xbox Game Pass Ultimate subscription, you can access a wide variety of games, including popular titles like Halo, Forza Horizon, and Minecraft. Familiar interface: The Xbox app replicates the console's interface, providing an intuitive and user-friendly experience for navigating the game library and settings. These features make Xbox Cloud Gaming a convenient and cost-effective way to enjoy high-quality gaming without the need for traditional hardware. Limitations to Be Aware Of While Xbox Cloud Gaming offers numerous advantages, there are some limitations to consider: Internet dependency: The quality of your gaming experience is heavily reliant on your internet connection. Slow or unstable connections can result in lag, latency, and interruptions during gameplay. The quality of your gaming experience is heavily reliant on your internet connection. Slow or unstable connections can result in lag, latency, and interruptions during gameplay. Beta status: As of 2025, the service remains in beta, meaning certain features, such as multi-controller support and advanced settings, may not yet be fully available. As of 2025, the service remains in beta, meaning certain features, such as multi-controller support and advanced settings, may not yet be fully available. Input latency: Cloud gaming may introduce slight delays in controller input, which can affect performance in fast-paced or competitive games. Understanding these limitations can help you set realistic expectations and optimize your setup for the best possible experience. Additional Tips for a Better Experience To enhance your gaming experience with Xbox Cloud Gaming on your Samsung TV, consider the following tips: Manage your subscription: Use the Xbox app to monitor and manage your Game Pass Ultimate subscription, making sure uninterrupted access to the game library. Use the Xbox app to monitor and manage your Game Pass Ultimate subscription, making sure uninterrupted access to the game library. Customize settings: Adjust language, audio, and display settings within the app to suit your preferences and optimize gameplay. Adjust language, audio, and display settings within the app to suit your preferences and optimize gameplay. Seamlessly switch between games: The Xbox app allows you to easily switch between titles or exit games, mimicking the functionality of a traditional Xbox console. The Xbox app allows you to easily switch between titles or exit games, mimicking the functionality of a traditional Xbox console. Optimize your internet connection: For the best performance, connect your TV to the internet via Ethernet or position your Wi-Fi router closer to the TV to reduce latency and improve stability. These tips can help you make the most of Xbox Cloud Gaming, making sure a smooth and enjoyable gaming experience on your Samsung TV. Media Credit: Aldo James Filed Under: Gadgets News Latest Geeky Gadgets Deals Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
Associated Press
27-05-2025
- Business
- Associated Press
Samsung Electronics Introduces Its Most Advanced TVs and Soundbars Yet, Powered by Vision AI
Samsung puts customers' lifestyles and viewing experience front and centre with its 2025 TV lineup, including Neo QLED 8K, Neo QLED 4K, OLED, and Lifestyle TVs. SINGAPORE - Media OutReach Newswire - 27 May 2025 - Samsung Electronics Singapore unveiled its highly anticipated 2025 lineup of AI-powered TVs and soundbars at the Unbox & Discover event. Redefining home entertainment, the new range introduces the groundbreaking Samsung Vision AI. This transforms the way users interact with their screens, delivering deeply personalised and immersive experiences, and placing the TV at the heart of the connected smart home. - The 2025 lineup is headlined by the flagship Samsung Neo QLED 8K and Samsung Neo QLED 4K TV series. These new offerings bring stunning visuals and immersive sound, and are the first to feature Samsung Vision AI 1 with smarter, adaptive features that reimagine what Samsung TVs can do. Samsung Neo QLED 8K QN990F is Samsung's most advanced TV to date. 'At Samsung, we believe that the best innovations come from truly listening to our customers and understanding how they live their lives. We know that our consumers in Singapore value technology that feels more personal and intuitive. That is exactly what we set out to do with our 2025 lineup of AI-powered TVs,' said Patrick Khor, Head of Department, TV & Audio, Samsung Singapore. 'Powered by our most advanced processors and Samsung Vision AI, our TVs have now become intelligent companions that adapt and learn your preferences, suggest content that matches your mood, while seamlessly connecting your smart home through SmartThings. Through technology, we are creating experiences that enrich the moments that matter most to families in Singapore.' Samsung Vision AI Enabling Smarter, More Personal Screen Experiences Samsung Vision AI represents the next step in Samsung's journey to deliver intelligent, intuitive, and seamless screen experiences, and will be integrated across the 2025 range of Neo QLED, QLED, OLED, and The Frame models. Samsung Neo QLED 4K QN90F continues to offer stellar viewing experience enhanced by AI and Glare-Free technology. With the ability to make your Samsung TV aware of its surroundings, adaptive to user preferences and autonomous in delivering intuitive features, Samsung Vision AI transforms the brand's 2025 AI TVs into smart companions that enhance entertainment, simplify interactions, and seamlessly integrate into connected lifestyles. Samsung OLED S95F delivers impressive colour contrast and accuracy with our brightest-ever OLED screen. At the core of Samsung Vision AI are intelligent and personalised features which redefine how users interact with their screen and engage more deeply with their favourite content. Generative Wallpaper2 transforms screens into dynamic, personalised art canvases, allowing users to make images that perfectly match their taste or occasion. Own a Galaxy Watch? Universal Gestures3 lets you control your TV through your smartwatch – with simple hand motions like rotating the watch bezel to scroll the screen or making a fist to return to a previous menu. The Frame Pro delivers even brighter and sharper visuals with Neo QLED technology. Looking beyond personalisation, Samsung's 2025 AI TVs come equipped with a built-in SmartThings Hub, transforming the TV into a central hub for smarter living through integration with the SmartThings ecosystem, as well as new SmartThings4 features that simplify and enhance daily life. All your favourite apps, services and the latest Samsung Vision AI features are available through One UI Tizen – available now on all of Samsung's 2025 range of Neo QLED, QLED, OLED, and The Frame models. One UI Tizen introduces a fresh, clean interface that mirrors what you will find on many Galaxy smartphones, tablets, and watches. It also allows your household to create separate profiles and receive curated recommendations tailored to their preferences. Samsung is now offering up to seven years7 of OS upgrades; this extends the longevity of each device, keeping it up to date with the latest features, security enhancements, and performance improvements, so that users' investments in Samsung Vision AI-powered TVs are truly future proof. Best paired with the Samsung 2025 TV line-up, the HW-Q990F and HW-QS700F offers audio optimisation to enhance the overall home entertainment experience. Security is crucial for Singapore households today due to the increasing prevalence of cyber threats, and the need to protect sensitive personal information within households. Samsung TVs are protected by Samsung Knox, a comprehensive security platform that safeguards user data and privacy, with high security standards maintained for the benefit of home users. It helps to shield families from malicious threats by protecting sensitive data like passwords8, monitoring connected IoT devices, blocking phishing websites to protect against malicious sites, and enhancing personal information protection through Samsung Knox Vault. Samsung TVs also receive constant security updates, with a dedicated security team providing regular updates that help keep your TV safe, for at least 3 years from TV launch9, ensuring your family's digital safety evolves with emerging threats. Samsung continues to shape how people experience art at home by expanding access to the Samsung Art Store10, a premium digital platform for fine art exclusively on Samsung Smart TVs. For the first time, the Samsung Art Store will be available on 2025 Samsung Neo QLED 8K, Neo QLED 4K, and QLED models11, as well as on The Frame and MICRO LED series, making art from the world's leading artists, museums, and galleries more accessible that ever. The Samsung Art Store offers access to a vast catalogue of over 3,000 curated works from prestigious global partners, including MoMA and the estates of Magritte and Basquiat. Samsung 2025 TV lineup: Exceptional advancements, made possible with AI. Samsung Vision AI also delivers exceptional advancements in picture and sound quality, making every on-screen moment captivating. On-device AI picture and sound technologies analyse content and environmental factors in real time, dynamically adjusting visuals and audio for an optimised experience. The flagship Neo QLED 8K QN990F is Samsung's most advanced TV to date, powered by the NQ8 AI Gen3 Pro processor12, leverages a suite of on-device AI features to enhance picture quality, sound clarity and overall viewing experience. 8K AI Upscaling Pro13 elevates lower-resolution content up to stunning 8K quality, ensuring incredible detail and clarity in every frame. Motion Xcelerator 240Hz14 ensures blazing fast motion clarity for gaming and sports, while AI Motion Enhancer Pro15 smooths the motion of fast-moving visuals and text, so you can always keep your eye on the ball. Dedicated top-channel speakers power Dolby Atmos sound, while Object Tracking Sound Pro16 provides dynamic, realistic audio that follows the movements on screen – like creepy footsteps in a horror movie or cars zooming around a track. The QN990F also integrates our award-winning Glare-Free technology, offering stunning 8K visuals across dark and bright rooms. Plus, the all-new Wireless One Connect Box17 is a game changer for cable management, offering a wireless connection between the TV and the external box up to 30 feet away., allowing for cleaner installations and more flexible room setups. The Samsung 2025 Neo QLED 4K lineup is our most expansive yet, including four model series (QN90F, QN85F, QN80F, and QN70F), all featuring Quantum Matrix Mini LEDs for stellar brightness and accurate colour across every scene. The flagship QN90F features the upgraded NQ4 AI Gen3 Processor18, which offers improved picture and sound quality. The processor upscales older content into 4K resolution, while Neo Quantum HDR+19 analyses each scene to boost brightness and make visuals appear even more realistic. The QN90F also comes with Glare-Free technology, offering greater flexibility for placement of the TV regardless of lighting conditions at home. Motion Xcelerator 165Hz20 ensures ultra-smooth motion of action-packed content. Our OLED lineup is also refreshed with the S95F series, featuring OLED Glare-Free technology that eliminates glare and reflections from sunlight or ambient lighting, while delivering impressive colour contrast and accuracy OLEDs are known for. The S95F boasts our brightest-ever OLED screen and OLED HDR Pro – delivering vibrant, full-screen brightness, deep blacks, and Pantone®-validated colours. Powered by the powerful NQ4 AI Gen3 Processor21 that optimises contrast, brightness, depth and colour across every scene, the TV can also upscale lower resolution content into brilliant 4K visuals. For gamers, Motion Xcelerator 165Hz14 ensures smooth motion and blazing fast speeds from even the most demanding games. Together, these upgrades make the S95F our best OLED yet, offering a cinematic picture without distractions. A New Vision of Art: Introducing the Frame Pro Samsung is strengthening its commitment to seamlessly blending art and technology with the launch of The Frame Pro, a new addition to the iconic Frame lineup. The Frame Pro enhances the art and entertainment experience with advanced Neo QLED picture quality that delivers brighter colours, sharper contrasts, and improved local dimming for deeper blacks. Powered by the NQ4 Gen3 AI Processor, The Frame Pro offers improved picture quality across your favourite artwork and shows. It also comes with the innovative Wireless One Connect, allowing for more flexible installations that blend in seamlessly with your environment. A New Dimension of Sound with AI To accompany the stunning 2025 AI TV lineup, Samsung has introduced a new range of soundbars that combine state-of-the-art hardware with intelligent AI-driven features, designed to elevate home entertainment with unparalleled sound. As the successor to the highly acclaimed HW-Q990D, the HW-Q990F takes home audio to new heights. It features newly engineered dual active subwoofers that deliver robust bass and ultra-low-frequency precision. Plus, a new cube design reduces the subwoofers to half the size of its predecessor, minimising resonance and blending flawlessly into modern interiors with a refined serrated finish. The HW-Q990F delivers advanced AI-driven sound optimization through features such as Dynamic Bass Control which enhances clarity in low-frequency ranges by utilizing non-linear bass management for balanced and distortion-free sound. Q-Symphony immerses the user in 3D surround sound by detecting the position of wireless speakers like the Music Frame and automatically optimising audio effects based on its distance and angle. In this mode, the HW-Q990F uses the Samsung TV's Neural Processing Unit (NPU) to make dialogue clearer and to deliver more immersive, synchronised audio. Active Voice Amplifier Pro provides real-time content analysis that reduces background noise and emphasises dialogue for an enhanced viewing experience. The HW-QS700F offers even more versatility in home audio with its sleek design and innovative gyro-sensor technology. Suitable for both wall-mounted and tabletop setups, this soundbar adapts to the user's space. Its built-in gyro-sensor can automatically detect whether it is positioned vertically or horizontally, fine-tuning the audio output to ensure optimal clarity and immersive sound in any configuration. Samsung AI TV Pre-order Promotions No matter which Samsung screen you choose, you can shop confidently from the #1 global TV brand for 19 years running 22. Customers who pre-order a Samsung AI-powered TV can enjoy free gifts23 worth up to S$1,448, until 1 June 202524. Pre-order benefits include: To learn more about the pre-order promotion, please visit For more information about the 2025 TV and sound systems line-up, please visit [1] Samsung Vision Al is only available on 2025 Neo QLED 8K, Neo QLED, OLED, QLED and The Frame TV models. Samsung Vision Al features vary by TV model. (Excludes Crystal UHD, FHD and HD TV models). [2] Generative Wallpaper: The number of generation attempts allowed per day may be limited. The image depicted on the TV screen is AI-generated images created through the Generative Wallpaper function. This feature is not supported on OLED models. This feature is not supported in China. [3] Requires Galaxy Watch 4 and higher / Wear OS 5 and higher. [4] SmartThings: Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice. Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account. Connected devices are sold separately. UI is subject to change without prior notice. [5] Family Care: Real-time streaming on mobile is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. Real-time streaming on TV is also supported. Camera is sold separately. [6] Pet Care: Real-time streaming on mobile devices is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. TV must be connected to a power source to use this feature. TV and mobile device must be connected to SmartThings to send and receive notifications. Real-time streaming is not supported on TV. Camera is sold separately. [7] Samsung Account required for network-based smart services, including streaming apps and other smart features. Computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available. One UI Tizen OS updates are available for up to 7 years from the product release year starting in 2023. Availability, features, contents, apps and services are subject to change without notice and may vary by product and model. OS updates does not cover hardware-related performance, features or durability. [8] Samsung Knox Security: Personal data includes directly input PIN-codes and passwords, and IoT device information shared through the SmartThings app. The latest software is required. [9] Samsung Knox Security: Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015. Latest software update is required. [10] Fees apply to Art Store subscription service. Art pieces in the Art Store are subject to change without prior notice. [11] Available models may vary by country. [12] Utilises AI Based formulas to upscale to 8K resolution. Resulting picture may vary based on source content. [13] Utilises AI Based formulas to upscale to 8K resolution. Resulting picture may vary based on source content. [14] 4K 240Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary. [15] Utilises AI-based formulas. [16] Utilises AI-based formulas. [17] TV must be connected wirelessly for full TV functionality. Wireless connection may be affected by surrounding environment, may not connect when enclosed or blocked by metal (e.g., from inside a metal cabinet) or by other physical objects such as walls. TV and Wireless One Connect require separate power cord connections. [18] Utilises AI Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content. [19] Compared to Neo Quantum HDR, 50″ & 43″ QN90 have Neo Quantum HDR. [20] 4K 165Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary. 115″ QN90 has Motion Xcelerator 144Hz. [21] Utilises AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content. [22] According to market research firm Omdia, Samsung achieved a 28.3% market share in the global TV market in 2024, maintaining the number one ranking it has held since 2006. [23] Purchase of different products entitles you to different gifts. [24] While stocks last. Terms & conditions apply. [25] Trade-up value dependent on 2025 TV model selected. While stocks last. Terms & conditions apply. [26] Free 5 months subscription to the Art Store is only applicable to the Frame Pro 75" or 85". [27] Promotion applies to HW-Q990F/HW-Q800F / HW-QS700F only. Hashtag: #Samsung The issuer is solely responsible for the content of this announcement. Samsung Electronics Co., Ltd. Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at
Zawya
27-05-2025
- Business
- Zawya
Samsung Electronics Introduces Its Most Advanced TVs and Soundbars Yet, Powered by Vision AI
RELATED TOPICS Asia Press Release Samsung puts customers' lifestyles and viewing experience front and centre with its 2025 TV lineup, including Neo QLED 8K, Neo QLED 4K, OLED, and Lifestyle TVs. SINGAPORE - Media OutReach Newswire - 27 May 2025 - Samsung Electronics Singapore unveiled its highly anticipated 2025 lineup of AI-powered TVs and soundbars at the Unbox & Discover event. Redefining home entertainment, the new range introduces the groundbreaking Samsung Vision AI. This transforms the way users interact with their screens, delivering deeply personalised and immersive experiences, and placing the TV at the heart of the connected smart home. The 2025 lineup is headlined by the flagship Samsung Neo QLED 8K and Samsung Neo QLED 4K TV series. These new offerings bring stunning visuals and immersive sound, and are the first to feature Samsung Vision AI 1 with smarter, adaptive features that reimagine what Samsung TVs can do. "At Samsung, we believe that the best innovations come from truly listening to our customers and understanding how they live their lives. We know that our consumers in Singapore value technology that feels more personal and intuitive. That is exactly what we set out to do with our 2025 lineup of AI-powered TVs," said Patrick Khor, Head of Department, TV & Audio, Samsung Singapore. "Powered by our most advanced processors and Samsung Vision AI, our TVs have now become intelligent companions that adapt and learn your preferences, suggest content that matches your mood, while seamlessly connecting your smart home through SmartThings. Through technology, we are creating experiences that enrich the moments that matter most to families in Singapore." Samsung Vision AI Enabling Smarter, More Personal Screen Experiences Samsung Vision AI represents the next step in Samsung's journey to deliver intelligent, intuitive, and seamless screen experiences, and will be integrated across the 2025 range of Neo QLED, QLED, OLED, and The Frame models. With the ability to make your Samsung TV aware of its surroundings, adaptive to user preferences and autonomous in delivering intuitive features, Samsung Vision AI transforms the brand's 2025 AI TVs into smart companions that enhance entertainment, simplify interactions, and seamlessly integrate into connected lifestyles. At the core of Samsung Vision AI are intelligent and personalised features which redefine how users interact with their screen and engage more deeply with their favourite content. Generative Wallpaper 2 transforms screens into dynamic, personalised art canvases, allowing users to make images that perfectly match their taste or occasion. Own a Galaxy Watch? Universal Gestures 3 lets you control your TV through your smartwatch – with simple hand motions like rotating the watch bezel to scroll the screen or making a fist to return to a previous menu. Looking beyond personalisation, Samsung's 2025 AI TVs come equipped with a built-in SmartThings Hub, transforming the TV into a central hub for smarter living through integration with the SmartThings ecosystem, as well as new SmartThings 4 features that simplify and enhance daily life. SmartThings Energy offers insights into energy consumption patterns, promoting efficient energy use throughout the home. Family Care 5 enhances comfort by automatically adjusting room settings, like dimming the lights when a child falls asleep, while providing real-time updates and recorded events through TVs. With Pet Care 6, potentially use your TV as a pet-sitting assistant when you are outside. Your TV can detect noises like barking through its microphone, and then automatically turn on your pet's favourite content. Home Insights 4 provides notifications from your connected smart devices right on screen, including a 3D Map View that shows information and details of your entire smart home so that you can monitor and manage directly from the TV. All your favourite apps, services and the latest Samsung Vision AI features are available through One UI Tizen – available now on all of Samsung's 2025 range of Neo QLED, QLED, OLED, and The Frame models. One UI Tizen introduces a fresh, clean interface that mirrors what you will find on many Galaxy smartphones, tablets, and watches. It also allows your household to create separate profiles and receive curated recommendations tailored to their preferences. Samsung is now offering up to seven years 7 of OS upgrades; this extends the longevity of each device, keeping it up to date with the latest features, security enhancements, and performance improvements, so that users' investments in Samsung Vision AI-powered TVs are truly future proof. Security is crucial for Singapore households today due to the increasing prevalence of cyber threats, and the need to protect sensitive personal information within households. Samsung TVs are protected by Samsung Knox, a comprehensive security platform that safeguards user data and privacy, with high security standards maintained for the benefit of home users. It helps to shield families from malicious threats by protecting sensitive data like passwords 8, monitoring connected IoT devices, blocking phishing websites to protect against malicious sites, and enhancing personal information protection through Samsung Knox Vault. Samsung TVs also receive constant security updates, with a dedicated security team providing regular updates that help keep your TV safe, for at least 3 years from TV launch 9, ensuring your family's digital safety evolves with emerging threats. Samsung continues to shape how people experience art at home by expanding access to the Samsung Art Store 10, a premium digital platform for fine art exclusively on Samsung Smart TVs. For the first time, the Samsung Art Store will be available on 2025 Samsung Neo QLED 8K, Neo QLED 4K, and QLED models 11, as well as on The Frame and MICRO LED series, making art from the world's leading artists, museums, and galleries more accessible that ever. The Samsung Art Store offers access to a vast catalogue of over 3,000 curated works from prestigious global partners, including MoMA and the estates of Magritte and Basquiat. Samsung 2025 TV lineup: Exceptional advancements, made possible with AI. Samsung Vision AI also delivers exceptional advancements in picture and sound quality, making every on-screen moment captivating. On-device AI picture and sound technologies analyse content and environmental factors in real time, dynamically adjusting visuals and audio for an optimised experience. The flagship Neo QLED 8K QN990F is Samsung's most advanced TV to date, powered by the NQ8 AI Gen3 Pro processor 12, leverages a suite of on-device AI features to enhance picture quality, sound clarity and overall viewing experience. 8K AI Upscaling Pro 13 elevates lower-resolution content up to stunning 8K quality, ensuring incredible detail and clarity in every frame. Motion Xcelerator 240Hz 14 ensures blazing fast motion clarity for gaming and sports, while AI Motion Enhancer Pro 15 smooths the motion of fast-moving visuals and text, so you can always keep your eye on the ball. Dedicated top-channel speakers power Dolby Atmos sound, while Object Tracking Sound Pro 16 provides dynamic, realistic audio that follows the movements on screen – like creepy footsteps in a horror movie or cars zooming around a track. The QN990F also integrates our award-winning Glare-Free technology, offering stunning 8K visuals across dark and bright rooms. Plus, the all-new Wireless One Connect Box 17 is a game changer for cable management, offering a wireless connection between the TV and the external box up to 30 feet away., allowing for cleaner installations and more flexible room setups. The Samsung 2025 Neo QLED 4K lineup is our most expansive yet, including four model series (QN90F, QN85F, QN80F, and QN70F), all featuring Quantum Matrix Mini LEDs for stellar brightness and accurate colour across every scene. The flagship QN90F features the upgraded NQ4 AI Gen3 Processor 18, which offers improved picture and sound quality. The processor upscales older content into 4K resolution, while Neo Quantum HDR+ 19 analyses each scene to boost brightness and make visuals appear even more realistic. The QN90F also comes with Glare-Free technology, offering greater flexibility for placement of the TV regardless of lighting conditions at home. Motion Xcelerator 165Hz 20 ensures ultra-smooth motion of action-packed content. Our OLED lineup is also refreshed with the S95F series, featuring OLED Glare-Free technology that eliminates glare and reflections from sunlight or ambient lighting, while delivering impressive colour contrast and accuracy OLEDs are known for. The S95F boasts our brightest-ever OLED screen and OLED HDR Pro – delivering vibrant, full-screen brightness, deep blacks, and Pantone®-validated colours. Powered by the powerful NQ4 AI Gen3 Processor 21 that optimises contrast, brightness, depth and colour across every scene, the TV can also upscale lower resolution content into brilliant 4K visuals. For gamers, Motion Xcelerator 165Hz 14 ensures smooth motion and blazing fast speeds from even the most demanding games. Together, these upgrades make the S95F our best OLED yet, offering a cinematic picture without distractions. A New Vision of Art: Introducing the Frame Pro Samsung is strengthening its commitment to seamlessly blending art and technology with the launch of The Frame Pro, a new addition to the iconic Frame lineup. The Frame Pro enhances the art and entertainment experience with advanced Neo QLED picture quality that delivers brighter colours, sharper contrasts, and improved local dimming for deeper blacks. Powered by the NQ4 Gen3 AI Processor, The Frame Pro offers improved picture quality across your favourite artwork and shows. It also comes with the innovative Wireless One Connect, allowing for more flexible installations that blend in seamlessly with your environment. A New Dimension of Sound with AI To accompany the stunning 2025 AI TV lineup, Samsung has introduced a new range of soundbars that combine state-of-the-art hardware with intelligent AI-driven features, designed to elevate home entertainment with unparalleled sound. As the successor to the highly acclaimed HW-Q990D, the HW-Q990F takes home audio to new heights. It features newly engineered dual active subwoofers that deliver robust bass and ultra-low-frequency precision. Plus, a new cube design reduces the subwoofers to half the size of its predecessor, minimising resonance and blending flawlessly into modern interiors with a refined serrated finish. The HW-Q990F delivers advanced AI-driven sound optimization through features such as Dynamic Bass Control which enhances clarity in low-frequency ranges by utilizing non-linear bass management for balanced and distortion-free sound. Q-Symphony immerses the user in 3D surround sound by detecting the position of wireless speakers like the Music Frame and automatically optimising audio effects based on its distance and angle. In this mode, the HW-Q990F uses the Samsung TV's Neural Processing Unit (NPU) to make dialogue clearer and to deliver more immersive, synchronised audio. Active Voice Amplifier Pro provides real-time content analysis that reduces background noise and emphasises dialogue for an enhanced viewing experience. The HW-QS700F offers even more versatility in home audio with its sleek design and innovative gyro-sensor technology. Suitable for both wall-mounted and tabletop setups, this soundbar adapts to the user's space. Its built-in gyro-sensor can automatically detect whether it is positioned vertically or horizontally, fine-tuning the audio output to ensure optimal clarity and immersive sound in any configuration. Samsung AI TV Pre-order Promotions No matter which Samsung screen you choose, you can shop confidently from the #1 global TV brand for 19 years running 22. Customers who pre-order a Samsung AI-powered TV can enjoy free gifts 23 worth up to S$1,448, until 1 June 2025 24. Pre-order benefits include: Free Galaxy Watch 7 (Bluetooth 40mm) worth S$448, when you purchase a TV that is 75" and above. Enjoy a trade-up value of up to S$1,000 when you trade in your old TV for the latest Vision AI TV 25. Enhance your space with a beautiful work of art. Get up to a 5-month free subscription to the Art Store 26 worth S$6.99 per month. Get an additional S$150 e-voucher when you purchase our latest soundbars with any Samsung TV 27. To learn more about the pre-order promotion, please visit For more information about the 2025 TV and sound systems line-up, please visit [1] Samsung Vision Al is only available on 2025 Neo QLED 8K, Neo QLED, OLED, QLED and The Frame TV models. Samsung Vision Al features vary by TV model. (Excludes Crystal UHD, FHD and HD TV models). [2] Generative Wallpaper: The number of generation attempts allowed per day may be limited. The image depicted on the TV screen is AI-generated images created through the Generative Wallpaper function. This feature is not supported on OLED models. This feature is not supported in China. [3] Requires Galaxy Watch 4 and higher / Wear OS 5 and higher. [4] SmartThings: Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice. Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account. Connected devices are sold separately. UI is subject to change without prior notice. [5] Family Care: Real-time streaming on mobile is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. Real-time streaming on TV is also supported. Camera is sold separately. [6] Pet Care: Real-time streaming on mobile devices is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. TV must be connected to a power source to use this feature. TV and mobile device must be connected to SmartThings to send and receive notifications. Real-time streaming is not supported on TV. Camera is sold separately. [7] Samsung Account required for network-based smart services, including streaming apps and other smart features. Computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available. One UI Tizen OS updates are available for up to 7 years from the product release year starting in 2023. Availability, features, contents, apps and services are subject to change without notice and may vary by product and model. OS updates does not cover hardware-related performance, features or durability. [8] Samsung Knox Security: Personal data includes directly input PIN-codes and passwords, and IoT device information shared through the SmartThings app. The latest software is required. [9] Samsung Knox Security: Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015. Latest software update is required. [10] Fees apply to Art Store subscription service. Art pieces in the Art Store are subject to change without prior notice. [11] Available models may vary by country. [12] Utilises AI Based formulas to upscale to 8K resolution. Resulting picture may vary based on source content. [13] Utilises AI Based formulas to upscale to 8K resolution. Resulting picture may vary based on source content. [14] 4K 240Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary. [15] Utilises AI-based formulas. [16] Utilises AI-based formulas. [17] TV must be connected wirelessly for full TV functionality. Wireless connection may be affected by surrounding environment, may not connect when enclosed or blocked by metal (e.g., from inside a metal cabinet) or by other physical objects such as walls. TV and Wireless One Connect require separate power cord connections. [18] Utilises AI Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content. [19] Compared to Neo Quantum HDR, 50″ & 43″ QN90 have Neo Quantum HDR. [20] 4K 165Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary. 115″ QN90 has Motion Xcelerator 144Hz. [21] Utilises AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content. [22] According to market research firm Omdia, Samsung achieved a 28.3% market share in the global TV market in 2024, maintaining the number one ranking it has held since 2006. [23] Purchase of different products entitles you to different gifts. [24] While stocks last. Terms & conditions apply. [25] Trade-up value dependent on 2025 TV model selected. While stocks last. Terms & conditions apply. [26] Free 5 months subscription to the Art Store is only applicable to the Frame Pro 75" or 85". [27] Promotion applies to HW-Q990F/HW-Q800F / HW-QS700F only. Hashtag: #Samsung The issuer is solely responsible for the content of this announcement. Samsung Electronics Co., Ltd. Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at Samsung Electronics Singapore
Malay Mail
27-05-2025
- Malay Mail
Samsung Electronics Introduces Its Most Advanced TVs and Soundbars Yet, Powered by Vision AI
Samsung puts customers' lifestyles and viewing experience front and centre with its 2025 TV lineup, including Neo QLED 8K, Neo QLED 4K, OLED, and Lifestyle TVs. Samsung Neo QLED 8K QN990F is Samsung's most advanced TV to date. Samsung Neo QLED 4K QN90F continues to offer stellar viewing experience enhanced by AI and Glare-Free technology. Samsung OLED S95F delivers impressive colour contrast and accuracy with our brightest-ever OLED screen. The Frame Pro delivers even brighter and sharper visuals with Neo QLED technology. SmartThings Energy offers insights into energy consumption patterns, promoting efficient energy use throughout the home. offers insights into energy consumption patterns, promoting efficient energy use throughout the home. Family Care 5 enhances comfort by automatically adjusting room settings, like dimming the lights when a child falls asleep, while providing real-time updates and recorded events through TVs. enhances comfort by automatically adjusting room settings, like dimming the lights when a child falls asleep, while providing real-time updates and recorded events through TVs. With Pet Care 6 , potentially use your TV as a pet-sitting assistant when you are outside. Your TV can detect noises like barking through its microphone, and then automatically turn on your pet's favourite content. , potentially use your TV as a pet-sitting assistant when you are outside. Your TV can detect noises like barking through its microphone, and then automatically turn on your pet's favourite content. Home Insights4 provides notifications from your connected smart devices right on screen, including a 3D Map View that shows information and details of your entire smart home so that you can monitor and manage directly from the TV. Best paired with the Samsung 2025 TV line-up, the HW-Q990F and HW-QS700F offers audio optimisation to enhance the overall home entertainment experience. Free Galaxy Watch 7 (Bluetooth 40mm) worth S$448, when you purchase a TV that is 75" and above. Enjoy a trade-up value of up to S$1,000 when you trade in your old TV for the latest Vision AI TV 25 . . Enhance your space with a beautiful work of art. Get up to a 5-month free subscription to the Art Store 26 worth S$6.99 per month. worth S$6.99 per month. Get an additional S$150 e-voucher when you purchase our latest soundbars with any Samsung TV27. [1] Samsung Vision Al is only available on 2025 Neo QLED 8K, Neo QLED, OLED, QLED and The Frame TV models. Samsung Vision Al features vary by TV model. (Excludes Crystal UHD, FHD and HD TV models). [2] Generative Wallpaper: The number of generation attempts allowed per day may be limited. The image depicted on the TV screen is AI-generated images created through the Generative Wallpaper function. This feature is not supported on OLED models. This feature is not supported in China. [3] Requires Galaxy Watch 4 and higher / Wear OS 5 and higher. [4] SmartThings: Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice. Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account. Connected devices are sold separately. UI is subject to change without prior notice. [5] Family Care: Real-time streaming on mobile is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. Real-time streaming on TV is also supported. Camera is sold separately. [6] Pet Care: Real-time streaming on mobile devices is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. TV must be connected to a power source to use this feature. TV and mobile device must be connected to SmartThings to send and receive notifications. Real-time streaming is not supported on TV. Camera is sold separately. [7] Samsung Account required for network-based smart services, including streaming apps and other smart features. Computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available. One UI Tizen OS updates are available for up to 7 years from the product release year starting in 2023. Availability, features, contents, apps and services are subject to change without notice and may vary by product and model. OS updates does not cover hardware-related performance, features or durability. [8] Samsung Knox Security: Personal data includes directly input PIN-codes and passwords, and IoT device information shared through the SmartThings app. The latest software is required. [9] Samsung Knox Security: Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015. Latest software update is required. [10] Fees apply to Art Store subscription service. Art pieces in the Art Store are subject to change without prior notice. [11] Available models may vary by country. [12] Utilises AI Based formulas to upscale to 8K resolution. Resulting picture may vary based on source content. [13] Utilises AI Based formulas to upscale to 8K resolution. Resulting picture may vary based on source content. [14] 4K 240Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary. [15] Utilises AI-based formulas. [16] Utilises AI-based formulas. [17] TV must be connected wirelessly for full TV functionality. Wireless connection may be affected by surrounding environment, may not connect when enclosed or blocked by metal (e.g., from inside a metal cabinet) or by other physical objects such as walls. TV and Wireless One Connect require separate power cord connections. [18] Utilises AI Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content. [19] Compared to Neo Quantum HDR, 50″ & 43″ QN90 have Neo Quantum HDR. [20] 4K 165Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary. 115″ QN90 has Motion Xcelerator 144Hz. [21] Utilises AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content. [22] According to market research firm Omdia , Samsung achieved a 28.3% market share in the global TV market in 2024, maintaining the number one ranking it has held since 2006. [23] Purchase of different products entitles you to different gifts. [24] While stocks last. Terms & conditions apply. [25] Trade-up value dependent on 2025 TV model selected. While stocks last. Terms & conditions apply. [26] Free 5 months subscription to the Art Store is only applicable to the Frame Pro 75" or 85". [27] Promotion applies to HW-Q990F/HW-Q800F / HW-QS700F only. SINGAPORE - Media OutReach Newswire - 27 May 2025 -Samsung Electronics Singapore unveiled its highly anticipated 2025 lineup of AI-powered TVs and soundbars at the Unbox & Discover event. Redefining home entertainment, the new range introduces the groundbreaking. This transforms the way users interact with their screens, delivering deeply personalised and immersive experiences, and placing the TV at the heart of the connected smart 2025 lineup is headlined by the flagshipandTV series. These new offerings bring stunning visuals and immersive sound, and are the first to feature Samsung Vision AI with smarter, adaptive features that reimagine what Samsung TVs can do."At Samsung, we believe that the best innovations come from truly listening to our customers and understanding how they live their lives. We know that our consumers in Singapore value technology that feels more personal and intuitive. That is exactly what we set out to do with our 2025 lineup of AI-powered TVs," said Patrick Khor, Head of Department, TV & Audio, Samsung Singapore."Powered by our most advanced processors and Samsung Vision AI, our TVs have now become intelligent companions that adapt and learn your preferences, suggest content that matches your mood, while seamlessly connecting your smart home through SmartThings. Through technology, we are creating experiences that enrich the moments that matter most to families in Singapore."Samsung Vision AI represents the next step in Samsung's journey to deliver intelligent, intuitive, and seamless screen experiences, and will be integrated across the 2025 range of Neo QLED, QLED, OLED, and The Frame the ability to make your Samsung TVof its surroundings,to user preferences andin delivering intuitive features, Samsung Vision AI transforms the brand's 2025 AI TVs into smart companions that enhance entertainment, simplify interactions, and seamlessly integrate into connected the core of Samsung Vision AI are intelligent and personalised features which redefine how users interact with their screen and engage more deeply with their favourite screens into dynamic, personalised art canvases, allowing users to make images that perfectly match their taste or occasion. Own a Galaxy Watch?lets you control your TV through your smartwatch – with simple hand motions like rotating the watch bezel to scroll the screen or making a fist to return to a previous beyond personalisation, Samsung's 2025 AI TVs come equipped with atransforming the TV into a central hub for smarter living through integration with the SmartThings ecosystem, as well as new SmartThingsfeatures that simplify and enhance daily your favourite apps, services and the latest Samsung Vision AI features are available through– available now on all of Samsung's 2025 range of Neo QLED, QLED, OLED, and The Frame models. One UI Tizen introduces a fresh, clean interface that mirrors what you will find on many Galaxy smartphones, tablets, and watches. It also allows your household to create separate profiles and receive curated recommendations tailored to their preferences. Samsung is now offering; this extends the longevity of each device, keeping it up to date with the latest features, security enhancements, and performance improvements, so that users' investments in Samsung Vision AI-powered TVs are truly future is crucial for Singapore households today due to the increasing prevalence of cyber threats, and the need to protect sensitive personal information within households. Samsung TVs are protected by, a comprehensive security platform that safeguards user data and privacy, with high security standards maintained for the benefit of home users. It helps to shield families from malicious threats by protecting sensitive data like passwords, monitoring connected IoT devices, blocking phishing websites to protect against malicious sites, and enhancing personal information protection through Samsung Knox Vault. Samsung TVs also receive constant security updates, with a dedicated security team providing regular updates that help keep your TV safe, for at least 3 years from TV launch, ensuring your family's digital safety evolves with emerging continues to shape how people experience art at home by expanding access to the, a premium digital platform for fine art exclusively on Samsung Smart TVs. For the first time, the Samsung Art Store will be available on 2025 Samsung Neo QLED 8K, Neo QLED 4K, and QLED models, as well as on The Frame and MICRO LED series, making art from the world's leading artists, museums, and galleries more accessible that ever. The Samsung Art Store offers access to a vast catalogue of over 3,000 curated works from prestigious global partners, including MoMA and the estates of Magritte and Vision AI also delivers exceptional advancements in picture and sound quality, making every on-screen moment captivating. On-device AI picture and sound technologies analyse content and environmental factors in real time, dynamically adjusting visuals and audio for an optimised flagshipis Samsung's most advanced TV to date, powered by the NQ8 AI Gen3 Pro processor, leverages a suite of on-device AI features to enhance picture quality, sound clarity and overall viewing lower-resolution content up to stunning 8K quality, ensuring incredible detail and clarity in every blazing fast motion clarity for gaming and sports, whilesmooths the motion of fast-moving visuals and text, so you can always keep your eye on the ball. Dedicated top-channel speakers power Dolby Atmos sound, whileprovides dynamic, realistic audio that follows the movements on screen – like creepy footsteps in a horror movie or cars zooming around a QN990F also integrates our award-winning, offering stunning 8K visuals across dark and bright rooms. Plus, the all-newis a game changer for cable management, offering a wireless connection between the TV and the external box up to 30 feet away., allowing for cleaner installations and more flexible room Samsung 2025 Neo QLED 4K lineup is our most expansive yet, including four model seriesand, all featuring Quantum Matrix Mini LEDs for stellar brightness and accurate colour across every flagship QN90F features the upgraded, which offers improved picture and sound quality. The processor upscales older content into 4K resolution, whileanalyses each scene to boost brightness and make visuals appear even more realistic. The QN90F also comes with, offering greater flexibility for placement of the TV regardless of lighting conditions at ultra-smooth motion of action-packed OLED lineup is also refreshed with the, featuringthat eliminates glare and reflections from sunlight or ambient lighting, while delivering impressive colour contrast and accuracy OLEDs are known for. The S95F boasts ourand– delivering vibrant, full-screen brightness, deep blacks, and Pantone®-validated colours. Powered by the powerfulthat optimises contrast, brightness, depth and colour across every scene, the TV can also upscale lower resolution content into brilliant 4K visuals. For gamers,ensures smooth motion and blazing fast speeds from even the most demanding games. Together, these upgrades make the S95F our best OLED yet, offering a cinematic picture without is strengthening its commitment to seamlessly blending art and technology with the launch of, a new addition to the iconic Frame lineup. The Frame Pro enhances the art and entertainment experience with advanced Neo QLED picture quality that delivers brighter colours, sharper contrasts, and improved local dimming for deeper blacks. Powered by the, The Frame Pro offers improved picture quality across your favourite artwork and shows. It also comes with the innovative, allowing for more flexible installations that blend in seamlessly with your accompany the stunning 2025 AI TV lineup, Samsung has introduced a new range of soundbars that combine state-of-the-art hardware with intelligent AI-driven features, designed to elevate home entertainment with unparalleled the successor to the highly acclaimed HW-Q990D, thetakes home audio to new heights. It features newly engineered dual active subwoofers that deliver robust bass and ultra-low-frequency precision. Plus, a new cube design reduces the subwoofers to half the size of its predecessor, minimising resonance and blending flawlessly into modern interiors with a refined serrated advanced AI-driven sound optimization through features such aswhich enhances clarity in low-frequency ranges by utilizing non-linear bass management for balanced and distortion-free the user in 3D surround sound by detecting the position of wireless speakers like the Music Frame and automatically optimising audio effects based on its distance and angle. In this mode, the HW-Q990F uses the Samsung TV's Neural Processing Unit (NPU) to make dialogue clearer and to deliver more immersive, synchronised real-time content analysis that reduces background noise and emphasises dialogue for an enhanced viewing even more versatility in home audio with its sleek design and innovative gyro-sensor technology. Suitable for both wall-mounted and tabletop setups, this soundbar adapts to the user's space. Its built-in gyro-sensor can automatically detect whether it is positioned vertically or horizontally, fine-tuning the audio output to ensure optimal clarity and immersive sound in any matter which Samsung screen you choose, you can shop confidently from the #1 global TV brand for 19 years running Customers who pre-order a Samsung AI-powered TV can enjoy free giftsworth up to S$1,448, until 1 June 2025. Pre-order benefits include:To learn more about the pre-order promotion, please visit For more information about the 2025 TV and sound systems line-up, please visit Hashtag: #Samsung The issuer is solely responsible for the content of this announcement. Samsung Electronics Co., Ltd. Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at
