Latest news with #SatoshiKanemura
Broadcast Pro
25-03-2025
- Business
- Broadcast Pro
FOR-A to introduce software-defined live production platform at NAB
FOR-A will also hold a technology sneak preview just before the start of NAB, 'FOR-A Connect,' on Saturday, April 5. In response to the growing demand for cost-effective and flexible live video production, FOR-A is set to introduce its next-generation platform, FOR-A IMPULSE, at the NAB Show 2025 in April. This solution consolidates multiple production functions into a single host machine, eliminating the need for dedicated devices while maintaining high-quality video production. FOR-A America will showcase the new platform at Booth N707 during the event, which takes place from April 6-9 in Las Vegas. FOR-A IMPULSE (Integrated Media Platform with UnLimited StructurE) integrates essential production functions such as signal processing, multi-viewing, switching, graphics, audio mixing and media playback into software-based nodes. Operators can intuitively connect these nodes using the system's graph editor, allowing for flexible and easily reconfigurable production pipelines. Satoshi Kanemura, President, FOR-A America, said: 'By creating an efficient and flexible production environment, FOR-A IMPULSE will have a major impact on live production workflows. Until recently, live production has required purchasing large-scale, physical equipment and combining a variety of devices. We are introducing a fully software-based platform that's easy to change as you like depending on the application. 'As the amount of video production continues to skyrocket, there are several issues we wanted to address immediately: the shortage of technical talent, the efficient use of equipment resources, and streamlining workflows. Since our design philosophy is to create 'Software Defined' technology, we created a solution that includes all the functions needed for video production as software nodes, creating a 'Station in a Box' model.' By consolidating backup and maintenance functions, FOR-A IMPULSE minimises technical burdens and offers an intuitive interface, making it accessible even to users without advanced expertise. Its comprehensive support structure ensures smooth operation through license management and service assistance. Designed for remote and distributed production, FOR-A IMPULSE allows full control via a web browser, enabling operation from virtually any location. Additionally, hardware panels can be connected for enhanced flexibility, supporting collaboration across multiple locations. Beyond individual production environments, FOR-A IMPULSE integrates with the Hi-RDS hierarchical RDS solution, facilitating shared resource allocation across different production islands. This capability helps reduce equipment costs and increases productivity by dynamically assigning nodes to various projects based on scheduling needs. Offering deployment flexibility, FOR-A IMPULSE can operate on-premises, in data centres, or within public cloud environments, giving users strategic control over infrastructure and costs. Future cloud-based deployments will enable a scalable, cost-efficient approach, allowing users to start with lightweight instances and expand as needed. With no vendor lock-in, the platform supports multi-cloud environments, ensuring reliability and redundancy. FOR-A plans to continuously enhance the FOR-A IMPULSE lineup, introducing updates to the on-premise model along with the development of a new cloud-based solution. Additionally, FOR-A will host a technology preview event, FOR-A Connect, on April 5 at 3 PM in Room S232 of the South Hall, offering attendees an exclusive first look at the platform ahead of its NAB Show debut.
Broadcast Pro
18-03-2025
- Business
- Broadcast Pro
FOR-A to unveil HANABI HVS-Q12 switcher at NAB 2025
FOR-A will also hold an NAB welcome reception, 'FOR-A Connect,' on Saturday, April 5th at 3pm in Room S232 in the South Hall. FOR-A is set to debut its latest innovation, the HANABI HVS-Q12 switcher, at the NAB Show 2025 in April, aligning with its theme, 'Connecting the Present, Building the Future.' Designed for broadcast control rooms and live event production, the 3G-SDI switcher can be upgraded to 12G-SDI, offering versatility in a compact 4RU design. The HVS-Q12 supports up to 60 inputs and 30 outputs in 3G mode and up to 42 inputs and 21 outputs in 12G, with expandable keyer options for enhanced production flexibility. It features an intuitive web GUI, IP interface compatibility with Dante and NDI, and seamless integration with existing HANABI Series models. Satoshi Kanemura, President of FOR-A America, said: 'The 'Q' in HVS-Q12 stands for quantum. The HVS-Q12 represents a quantum leap in design for the HANABI Series. With its feature set, ease of use, stability, cost- and space-efficient design, the HVS-Q12 is a true game changer for live event and broadcast TV producers. 'With the ease of its SDI to IP conversion, the HANABI Series connects today's high-end workflows to the future, while our software-based SOAR-A and FOR-A IMPULSE production platforms connect producers to a powerful future.' In addition to event memory, the HVS-Q12 includes functions from the HANABI Series such as sequences, macros, GPI for external control, user flags and user button functions. FOR-A's intuitive solutions offer a seamless migration path for all flavors of IP and feature full support for SMPTE ST 2110 standards. Stand #N707
Broadcast Pro
18-03-2025
- Business
- Broadcast Pro
FOR-A brings ‘Connecting the Present, Building the Future' theme to NAB
The company leads the way with its new software-based production platform, 12G switcher, software-based switcher, advanced LED displays and cutting-edge cloud and AI technology. FOR-A is set to showcase a range of innovations at the upcoming NAB Show, reinforcing its commitment to the theme: 'Connecting the Present, Building the Future.' Among the highlights are a new software-based live video production platform, a software-driven video switcher, expanded Dante support and a cutting-edge 12G video switcher. Designed to facilitate a smooth transition to IP workflows, these solutions fully support SMPTE ST 2110 standards. Satoshi Kanemura, President of FOR-A Americas, said: 'A software-defined architecture is the perfect solution for a cost-effective migration from SDI to media-over-IP. Adding new functionality through software means the customer can configure the system to their needs, without additional hardware investment. It also means that hybrid production, using a variety of signal formats, can be accomplished easily.' Leading the company's product lineup is FOR-A IMPULSE, an advanced software-based production platform that consolidates functionalities from multiple FOR-A and third-party products into a single host machine. The platform offers essential production tools, including signal processing, multi-viewing, switching, graphics, audio mixing and media playback, all configured through an intuitive graph editor. Its adaptable software structure allows easy reconfiguration for specific production requirements and supports cloud-based hybrid operations. Another key debut at NAB is the HANABI HVS-Q12 switcher. Housed in a compact 4RU frame, it supports up to 60 inputs and 30 outputs at 3G and can be upgraded to 12G, offering up to 42 inputs and 21 outputs. Featuring an intuitive web-based GUI and NDI support, the switcher also introduces a DANTE I/O module, now available across the HANABI series, including the HVS-190S/190I and HVS-490 models. Originally introduced at IBC 2024, the FOR-A Mixboard is a fully software-based switcher built for modern broadcast and live production environments. It leverages a software-defined architecture for maximum reliability and flexibility, featuring an intuitive interface and two configurations—one supporting 16 inputs and another with 8 inputs. FOR-A America, the exclusive US partner of Spanish LED screen manufacturer Alfalite, will also present the latest display innovations at its NAB booth. Alfalite's new MATIX AlfaCOB (Chip-on-Board) and AlfaMIP (MicroLED-in-Package) technologies power the high-end Neopix and UHD Finepix LED panels, available in pixel pitches ranging from 1.5mm to 3.9HBmm. These premium panels are ideal for rental and virtual production applications. Additionally, FOR-A will introduce its AI-powered solution, AiDi+, designed to streamline workflows and enhance creativity. Developed through extensive analysis of over 50 years of archival data, AiDi+ aims to reduce production burdens while expanding creative possibilities. Kanemura added: 'We've been very busy developing solutions that provide the greatest creative flexibility for our customers. In response to extensive customer feedback, FOR-A is focused on creating highly customizable SDI- to IP-based solutions with the power and features to produce dynamic content at a very accessible price point.' Stand #N707
