Latest news with #SaudiFashion
Arab News
23-05-2025
- Entertainment
- Arab News
Fashion trailblazers honored at Riyadh awards
RIYADH: Women's Wear Daily, in collaboration with the Saudi Fashion Commission, honored several creatives at an awards ceremony in Riyadh on Thursday. For the latest updates, follow us on Instagram @ Alessandro Sartori, artistic director of Zegna, was named International Designer of the Year, while Matteo Tamburini, creative director of Tod's, received the International Brand of the Year award. Patrick Ta, founder of Patrick Ta Beauty, was named International Beauty Innovator of the Year, and Glow Recipe was awarded International Beauty Brand of the Year. Additional awards presented by the Saudi Fashion Commission celebrated the achievements of several Saudi Arabia brands and individuals. Rawan Kattoa was named Fashion Stylist of the Year, Rayyan Nawawi received the Fashion Photographer of the Year award, and KML was recognized as Menswear Brand of the Year. In addition, Abadia was named Womenswear Brand of the Year, Charmaleena as Jewelry Brand of the Year, and the Elite Model Honorary Award for Model of the Year went to Talida Tamer. The judging panel included industry leaders Law Roach, Amanda Smith, Burak Cakmak, Xavier Romatet, Mohammed Aldabbageh, and Mai Badr. In her acceptance speech, Kattoa said: 'This award means so much to me. It represents a journey that started as a freelancer ... I want to thank my husband for his support, my parents for their inspiration, and all the creatives who made this possible.' Ahmad Hassan, co-founder of KML, said: 'This is such an award for the first time ... It means the world to us. Being recognized in our home country makes this achievement even more special.' 'We were born and raised here, and to have our work celebrated in Riyadh is a dream come true. This award inspires us to push boundaries and innovate in our designs,' he added. Reflecting on the evolving fashion scene, Hassan said: 'Events like this showcase the incredible talent we have in Saudi Arabia. It encourages us to keep creating and to elevate our craft.' 'We are committed to telling our story through fashion and contributing to this vibrant industry,' he added.
Arab News
16-05-2025
- Business
- Arab News
Jeddah to host 3rd Saudi Fashion and Text Exhibition
JEDDAH: Pyramids Group held a press conference at the theater hall of the Jeddah Exhibition and Convention Center to unveil details of the third edition of the Saudi Fashion and Textile Exhibition, scheduled to take place from September 25 to 28. Attended by a select group of prominent figures, media leaders, fashion designers, influencers, and businessmen. This exhibition is expected to mark a turning point in the fashion industry in the Kingdom, solidifying its position as a global hub for creativity and fashion. The exhibition aligns with Saudi Vision 2030, which aims to promote the creative industries and attract global brands to the Saudi market Mohammed Al-Sherif, CEO of Pyramids Group for International Exhibitions and Conferences, confirmed the participation of over 550 exhibitors from 25 countries, including Saudi Arabia, Turkey, Egypt, Italy, the USA, Japan, India, the UAE, and others. 'The Saudi Fashion and Textile Exhibition is the gateway to the future of fashion in the Middle East, where the world meets Saudi Arabia. We expect to attract over 18,000 specialized visitors, including wholesalers, fashion designers, retailers, and investors in the industry.' He added: 'The fashion and textile market in the Kingdom has witnessed significant growth in recent years. Saudi Arabia is emerging as one of the most dynamic and promising markets in the world, driven by Vision 2030, a young population, booming retail sector, and a strong push for creativity and sustainability.' Filiz Karakul, Managing Director of Pyramids Group, stated: 'Fashion is the interpretation of society through history, it is a cultural home. That's why we are here in Jeddah, launching the Saudi Fashion Exhibition for the first time. We are bringing together fashion experts from around the globe to create a global hub for textile innovation and style. It's more than an event; it's a new chapter for fashion in Saudi Arabia.' Riyad Bakili told Arab News: 'Saudi Arabia has started to attract designers and European brands from France, Italy, Switzerland, and others, reflecting a growing interest in fashion as part of the tourism experience. Tourism represents a major opportunity to support local fashion and open new horizons for passionate young Saudis. There's a new generation that has not yet participated in specialized exhibitions or summits, despite the presence of notable Saudi designers and factories. He added, 'This exhibition, offers an opportunity for those interested to explore new trends in design and discover the distinct styles and embellishments of each designer. Significant developments are underway in the tourism sector, and we hope everyone participates to benefit from shared knowledge and impactful results.' Mohammed Al-Safh, Director of the Jeddah Exhibition and Convention Center, said: 'This major event is a key platform for local and international companies in the field. It reflects Saudi Arabia's aspirations to achieve sustainable urban development aligned with the goals of its national vision.' During the press conference, a short promotional video was presented, highlighting the exhibition's milestones and previous editions, setting the stage for an exceptional edition that reflects the Kingdom's ambitions and the flourishing of its fashion industry. The exhibition will blend tradition with innovation, featuring the latest collections from both global and local designers in a showcase that combines elegance, modernity, and cultural diversity. It was also an exclusive fashion design competition which willbe held during the exhibition, offering local talents the chance to shine on the global stage by presenting their work to international buyers and media. The competition promises prestigious prizes, global recognition, and potential collaborations with leading fashion houses. Furthermore, the first International Fashion Conference in the Kingdom was revealed. It will take place during the exhibition and feature expert-led seminars, discussion panels, and advanced workshops on topics such as global fashion trends and market forecasts, sustainable fashion and textiles, AI and digital transformation in design, empowering fashion entrepreneurship as well as merging traditional and modern fashion in the Gulf.
Arab News
15-05-2025
- Entertainment
- Arab News
Princess Reema chooses Honayda design for Trump's departure from Riyadh
DUBAI: As US President Donald Trump concluded his visit to Saudi Arabia and departed for Qatar, Princess Reema bint Bandar, Saudi Arabia's ambassador to the United States, again wore a creation by Saudi designer Honayda Serafi. For the latest updates, follow us on Instagram @ For the occasion, Princess Reema chose a light pink ensemble consisting of a long, flowing dress paired with a structured overcoat. The overcoat featured a soft floral pattern, with delicate embroidery scattered across its surface. The look was completed with a matching light pink headscarf. The outfit followed her look from the day before, when she wore a bespoke royal blue abaya by Serafi during Trump's official welcome in Riyadh. #فيديو | فخامة رئيس الولايات المتحدة الأمريكية يغادر المملكة، وسمو #ولي_العهد في مقدمة مودعيه.#الرئيس_الأمريكي_في_المملكة | #TrumpInKSA#٩٢_عامًا_من_الشراكة_والازدهار #واس — واس الأخبار الملكية (@spagov) May 14, 2025 The floor-length abaya featured detailed gold embroidery. The symmetrical patterns extended across the bodice and sleeves, while smaller gold motifs were scattered throughout the lower part of the garment. The look was completed with a matching blue headscarf. Honayda Serafi, founder of Honayda, posted a statement about Princess Reema's appearance on Instagram, saying: 'I am so pleased and deeply proud to see HRH Princess Reema bint Bandar, our remarkable Saudi Ambassador to the United States, standing as a symbol of strength, progress and leadership, as one of the first women to break barriers and champion women's empowerment. 'It is a special moment to see her shine as she welcomes President Trump on his historic visit to Riyadh, wearing a bespoke piece by Honayda for this significant occasion. I look forward to sharing more about the inspiration behind this design,' she added. Serafi is known for dressing prominent figures in the Middle East and the rest of the world. Celebrities who have worn her designs include Priyanka Chopra, Lupita Nyong'o and Princess Rajwa Al-Hussein of Jordan. She is a favorite of Saudi-born Princess Rajwa and dressed the royal for her henna night festivities in 2023 and for Jordanian King Abdullah II's silver jubilee celebrations in Amman in 2024. After leaving Riyadh, Trump is visiting Doha, Qatar, for meetings with Qatari leadership. After this stop, he is scheduled to travel to the UAE, where discussions will continue on economic cooperation, defense partnerships and regional security.
Vogue Arabia
14-05-2025
- Entertainment
- Vogue Arabia
Princess Noura's New Assouline Book Explores the Kingdom's Fashion Heritage
Who better to write a book about Saudi fashion than Her Highness Princess Noura bint Faisal Al Saud? The great-granddaughter of King Abdulaziz, founder of Saudi Arabia, is also the pioneer behind Saudi Fashion Week, so it's only fitting that she has penned Assouline's latest tome, Costumes of Saudi Arabia: A Heritage of Fashion . The 200-page hardback, which comes in a luxury clamshell case, was written in collaboration with Sian Tichar and features photography by Laziz Hamani. The idea for the publication was born in 2019 when Her Highness and Tichar curated a physical exhibition of traditional Saudi clothing in Riyadh for the Ministry of Culture and published a supporting catalogue for it. 'Since that moment we had been seeking a publisher who could produce a more permanent documentation of the incredible fashion pieces that we were able to pull together. For us, this book has been a labour of love and also a long time in the making,' reveals Tichar. Highlighting the cultural clothing of the various Arab tribes unified under the kingdom, the book is organised into five provinces – north, south, east, west and central. 'Fashion was distinctive not only from region to region but from tribe to tribe, and clothes identified the provenance of the wearer,' explains Her Highness. 'When writing the book, we included information so that readers would be able to ascertain not only where a costume was from, but also the socioeconomic position of its wearer.' Costumes of Saudi Arabia, she emphasises, is an important resource because it goes beyond aesthetics to reveal the roots and relevance of each garment, situating it within a colourful timeline of the country's cultural attire. 'The fabric used and the patterns embroidered tell stories about trade routes of the time in which they were made. For example, garments from the eastern part of the kingdom have more influence from India and Asia, as the fabrics that arrived there came on trade routes from those countries,' says Her Highness. 'Meanwhile the fashions of the north are crafted from hardier fabrics such as woven sheep's wool, to accommodate the colder winter temperatures. Each item tells a story and we hope this book is a guide to decipher such insights.' In addition to clothing, the new book spotlights accessories and jewellery from Saudi, such as decorative headpieces as well as kohl vessels embellished by fabric and adornments, becoming fashion items in their own right.
Vogue Arabia
14-05-2025
- Entertainment
- Vogue Arabia
Princess Reema Wears Custom Honayda Gown for Trump's Historic Visit to Saudi Arabia
As U.S. President Donald Trump touched down in Riyadh to kick off his Middle East tour, all eyes were not only on diplomacy but also on style — notably, the powerful sartorial statement made by Saudi Arabia's Ambassador to the United States, Her Royal Highness Princess Reema bint Bandar Al Saud. Marking the high-profile occasion, Princess Reema was seen wearing a bespoke royal blue gown created by celebrated Saudi designer Honayda Saleh Serafi, founder and creative director of the label Honayda. The floor-length gown, adorned with intricate Arabic and Islamic embroidery, stood out as a sophisticated blend of heritage and modern elegance. In an exclusive interview with Vogue Arabia, Honayda expressed her pride in crafting the piece: "Creating this bespoke piece for Her Royal Highness Princess Reema bint Bandar for this historic moment in Riyadh, as she welcomes President Trump, is a true honour for me. She represents the strength, progress, and boundless potential of Saudi women — a leader breaking barriers and inspiring change." The choice of royal blue was intentional, Serafi noted, symbolizing 'her power and wisdom,' while the detailed motifs woven into the fabric pay homage to Saudi Arabia's deep-rooted cultural and artistic legacy. 'It's a deeply meaningful moment for me to see her shine,' Serafi added, 'embodying the spirit of empowerment that my designs stand for.' Princess Reema, known for her trailblazing role as the Kingdom's first female ambassador and her work advocating for women's empowerment, often uses fashion as a means of quiet diplomacy — reflecting national pride and social progress through carefully curated style. This moment not only underscores the significance of Trump's visit but also highlights the evolving role of Saudi women on the global stage — where tradition, identity, and leadership meet in striking form.
