Latest news with #ScaleTrack
Globe and Mail
14-07-2025
- Business
- Globe and Mail
Scale Track Launches a Next-Gen Ad Tracking Platform for Performance Marketers, Agencies, and Affiliates
Scale Track Technologies, LLC officially launches Scale Track — a next-generation ad tracking platform and analytics suite built specifically for affiliate marketers, performance agencies, and eCommerce brands looking to scale with clarity. Originally developed as an internal tool to power multi-million-euro campaigns, Scale Track was built to solve real problems marketers face when trying to scale — unreliable attribution, broken data across platforms, and lack of actionable insight. 'We created Scale Track because traditional trackers weren't built for scale. We needed deep reporting, clean data, and real control over performance. Now we're sharing it with teams who scale like we do,' said Esef Cosic, co-founder of Scale Track. Built by Practitioners, Not Just Engineers Unlike generic SaaS tracking tools, Scale Track was engineered by an in-house performance marketing team that understands what it takes to run and scale profitable campaigns. After years of internal development and battle-testing across affiliate, eCommerce, and lead gen campaigns — the platform is now available to the public. Key Features & Benefits Scale Track provides a complete tracking and optimization infrastructure built around the real needs of media buyers and agencies: - Multi-account campaign tracking for Facebook, TikTok, Google & native — with source-level breakdowns - Funnel View to monitor drop-off points and optimize conversion flow in real-time - Smart tracking templates and easy postback setup — no technical team required - Performance reports by ad, creative, landing page, GEO, device, and more - Team collaboration tools including agency dashboards and multi-user access - Automated ad account warmup tracking to monitor early-stage campaigns and maintain health - Fast-loading analytics dashboard optimized for day-to-day media buyer workflows - Built-in support for scaling campaigns across hundreds of variations without data loss - Reliable data sync even during traffic spikes and platform delays Whether users are optimizing affiliate funnels, launching DTC products, or managing large client portfolios — Scale Track ensures that every click, event, and conversion is tracked with clarity. Ready for Agencies, Affiliates & Brands Scale Track is now onboarding early users across Europe and North America. Its flexible structure and intuitive setup process make it ideal for: - Affiliate teams running performance arbitrage or smartlink models - Agencies managing client campaigns across multiple ad platforms - eCommerce brands scaling offers across paid social and native traffic - Lead generation experts who need clean, accurate data across devices and sessions 'We've used nearly every tracker on the market. Scale Track finally combines the depth we need with the speed we expect,' said one of the agency beta users. To learn more or request early access, visit About Scale Track Technologies, LLC Scale Track Technologies, LLC is a privately-owned technology company headquartered in Vilnius, Lithuania. The company builds performance marketing infrastructure and SaaS tools for digital professionals who value accuracy, transparency, and scale. Company Name: Scale Track Technologies, LLC Company Code: 307088810 Address: Eduardo Andre g. 14-5, LT-02232, Vilnius, Lithuania Email: backoffice@ Media Contact Company Name: Scale Track Contact Person: Esef Cosic Email: Send Email Country: Lithuania Website:
Al Etihad
05-06-2025
- Business
- Al Etihad
Onshur marks major milestone with graduation of Scale Track cohort
5 June 2025 15:31 SHARJAH (WAM) Under the patronage and in the presence of Sheikha Bodour bint Sultan Al Qasimi, Chairperson of the Sharjah Book Authority (SBA), the Sharjah Publishing Sustainability Fund (Onshur) celebrated the graduation of the first cohort of its 2025 Scale Track at SBA's programme is designed to support established publishers in the UAE in scaling their operations through sustainable and strategic growth. The ceremony honoured twelve publishers who completed the intensive training event was attended by Ahmed bin Rakkad Al Ameri, CEO of SBA, and Rashid Al Kous, Executive Director of the Emirates Publishers Association, as well as programme partners, experts, trainers, and representatives from local and Arab twelve graduating publishers were selected from a pool of 62 applicants who met rigorous eligibility criteria. These included a demonstrated track record of producing high-quality cultural content and a well-defined strategic vision for expansion aligned with global publishing graduating cohort comprised Ajyal Publishing, Ghaf Publications, Sidra Publishing and Distribution, Loaloa Publishing and Distribution, Kalman Publishing and Distribution, Nabatti Publishing, Shaheen Printing Publishing and Distribution, Dar Al-Farqad, Dar Shams Publishing, Dar Al Fikr Al Jadeed, Dar Al Bayan Al Arabi, and Noor on the occasion, Sheikha Bodour Al Qasimi, Chairperson of SBA, emphasised the importance of empowering UAE publishers to grow and innovate within a sustainable framework. She stated, 'The Scale Track reflects our vision of enabling publishers to move beyond survival, towards a future defined by excellence, creativity, and leadership in enriching the Arab publishing landscape both locally and globally.'She continued, 'I am proud of this cohort, who have shown a remarkable capacity for learning, growth, and openness to new experiences. I believe they are now equipped with the tools and insights needed to build more resilient and adaptable business models. While they represent the current state of Arab publishing, they are equally poised to shape its global future, fuelled by ambition, determination, and a genuine passion for the written word.'Ahmed bin Rakkad Al Ameri said, 'What distinguishes these publishers is their clear ambition to grow and their willingness to embrace new tools and ideas that can propel their businesses forward. Their participation in the Scale Track represents a strategic blueprint for the regional publishing sector's expansion, firmly rooted in innovation and sustainability. This vision is inspired by Sheikha Bodour Al Qasimi's commitment to cultivating a network of publishers equipped to compete on both regional and global stages, driving a renewed momentum for Arab literature and culture.'For his part, Rashid Al Kous congratulated the graduates and commended their commitment to transforming ambition into tangible said, 'We extend our congratulations to this exceptional cohort, who have exemplified what it means to turn vision into reality. The Scale Track has provided participants with critical skills enabling them to thrive in both local and international markets amid a rapidly evolving publishing landscape.'The ceremony opened with a keynote speech by Iman Ben Chaibah, Director of Strategic Initiatives and Global Markets at highlighted that Onshur is reshaping how support is delivered to publishers by offering a comprehensive strategic framework that fosters long-term, sustainable growth. 'The Scale Track has surpassed the boundaries of traditional training,' she said. 'It has established a professional platform dedicated to enhancing publishers' operational capabilities and deepening their industry expertise.'Following the directives of Sheikha Bodour bint Sultan Al Qasimi, graduates of the Scale Track benefit from a robust package of post-programme support. This includes one year of professional accounting services to ensure compliance, guidance in applying for the Sharjah International Translation Grant, onboarding to Ingram's global distribution network, access to business loans secured against publishing contracts, specialised advisory sessions, and priority access to upcoming Onshur measures are designed to help publishers shift from operational stability to strategic and sustainable expansion.
Sharjah 24
05-06-2025
- Business
- Sharjah 24
Onshur marks major milestone with graduation of Scale Track cohort
The event was attended by His Excellency Ahmed bin Rakkad Al Ameri, CEO of SBA, and His Excellency Rashid Al Kous, Executive Director of the Emirates Publishers Association, as well as programme partners, experts, trainers, and representatives from local and Arab media. The twelve graduating publishers were selected from a pool of 62 applicants who met rigorous eligibility criteria. These included a demonstrated track record of producing high-quality cultural content and a well-defined strategic vision for expansion aligned with global publishing developments. The graduating cohort comprised Ajyal Publishing, Ghaf Publications, Sidra Publishing and Distribution, Loaloa Publishing and Distribution, Kalman Publishing and Distribution, Nabatti Publishing, Shaheen Printing Publishing and Distribution, Dar Al-Farqad, Dar Shams Publishing, Dar Al Fikr Al Jadeed, Dar Al Bayan Al Arabi, and Noor Publishing. Driving tangible progress for Emirati and Arab publishers Commenting on the occasion, Sheikha Bodour Al Qasimi, Chairperson of SBA, emphasised the importance of empowering UAE publishers to grow and innovate within a sustainable framework. She stated: 'The Scale Track reflects our vision of enabling publishers to move beyond survival, towards a future defined by excellence, creativity, and leadership in enriching the Arab publishing landscape both locally and globally.' She continued: 'I am proud of this cohort, who have shown a remarkable capacity for learning, growth, and openness to new experiences. I believe they are now equipped with the tools and insights needed to build more resilient and adaptable business models. While they represent the current state of Arab publishing, they are equally poised to shape its global future, fuelled by ambition, determination, and a genuine passion for the written word.' Revitalising the future of Arab literature His Excellency Ahmed bin Rakkad Al Ameri, CEO of SBA, said: 'What distinguishes these publishers is their clear ambition to grow and their willingness to embrace new tools and ideas that can propel their businesses forward. Their participation in the Scale Track represents a strategic blueprint for the regional publishing sector's expansion, firmly rooted in innovation and sustainability. This vision is inspired by Sheikha Bodour Al Qasimi's commitment to cultivating a network of publishers equipped to compete on both regional and global stages, driving a renewed momentum for Arab literature and culture.' Turning vision into actionable success For his part, His Excellency Rashid Al Kous, Executive Director of the Emirates Publishers Association, congratulated the graduates and commended their commitment to transforming ambition into tangible results. He said: 'We extend our congratulations to this exceptional cohort, who have exemplified what it means to turn vision into reality. The Scale Track has provided participants with critical skills enabling them to thrive in both local and international markets amid a rapidly evolving publishing landscape.' Laying the foundations for strategic publishing growth The ceremony opened with a keynote speech by Iman Ben Chaibah, Director of Strategic Initiatives and Global Markets at SBA. She highlighted that Onshur is reshaping how support is delivered to publishers by offering a comprehensive strategic framework that fosters long-term, sustainable growth. 'The Scale Track has surpassed the boundaries of traditional training,' she said. 'It has established a professional platform dedicated to enhancing publishers' operational capabilities and deepening their industry expertise.' Unlocking sustained expansion through targeted support Following the directives of Sheikha Bodour, graduates of the Scale Track benefit from a robust package of post-programme support. This includes one year of professional accounting services to ensure compliance, guidance in applying for the Sharjah International Translation Grant, onboarding to Ingram's global distribution network, access to business loans secured against publishing contracts, specialised advisory sessions, and priority access to upcoming Onshur initiatives. These measures are designed to help publishers shift from operational stability to strategic and sustainable expansion.
