Latest news with #SecretMountain
International Business Times
4 days ago
- Entertainment
- International Business Times
What is 'Secret Mountain'? Oscar-winning Composer AR Rahman and Sam Altman to launch First-of-its-kind Musical Metaverse
Oscar-winning music composer AR Rahman and OpenAI CEO Sam Altman have come together to launch Secret Mountain, a first-of-its-kind, subscription-based musical experience empowered by artificial intelligence. The platform, rooted in metaverse functionality, seeks to merge emotional depth with digital creativity, pointing out a distinct hybrid form of art and technology. Calling the collaboration a "beautiful union of art and technology," Rahman posted a photograph with Altman following a meeting where the two discussed their thoughts on Secret Mountain. The project is "trying to use technology like artificial intelligence to provide the Indian youth with a platform to create music and deter away from mainstream music with clichés," he said, while creating a "virtual world band with diverse voices. A teaser video, shared earlier this year, announced Secret Mountain with a character named Luna—who tells of a fantasy world of musical identities in a surreal, digital landscape. The video suggested an infusion of storytelling, animation, and global music that would all blend with cutting-edge artificial intelligence. One of the most notable aspects of the platform is its pricing: ₹49 per month. This daring leap seems to be an attempt to democratize access to cutting-edge immersive music tech in India and beyond. It's a sharp contrast to the usual high subscription charges. Rahman has a dream to form a "Meta Band" of artists coming together from different countries like Ireland, China, Africa, and India. Beyond performances, the artist will also mentor others, creating a platform that is, at heart, a collaborative and educational space for aspiring creative minds. As he ventures into the future of storytelling, Rahman's fundamental belief remains unchanged, which is that technology can assist, yet the human spirit is the driving force behind genius art. "AI can be a good starting point," he adds, "but the emotional depth and creativity of human beings can never be replaced." Besides Secret Mountain, Rahman is also composing music for a film adaptation of Ramayana, alongside Hans Zimmer.
Indian Express
6 days ago
- Entertainment
- Indian Express
AR Rahman sang ‘Vande Matram' at 2 am, filmmaker recalls wanting to keep it ‘romantic': ‘I was in tears…vohi recording aaj gaane mein hai'
AR Rahman's 1997 rendition of 'Vande Matram' remains an iconic track to this day. . In a recent interview, filmmaker Bharat Bala, who directed the music video of the song, revealed that Rahman recorded the track at 2 a.m. He also reminisced about the organic and natural approach they took while filming 'Vande Mataram'. During a conversation with The Lallantop, Bala shared that he wanted the song to have a 'romantic' vibe, instead of purely patriotic. 'I wanted to make an idea called Vande Matram, not just a music video. Worked on it for six months. Uss zamaane mein vo All India Radio mein aata tha, ek puraana sa scratch tha. There was no feeling as such, I wanted to change that. Even though we took the idea of creating that for India, but we wanted to keep it romantic. It should be like a love song, not patriotic or jingoistic. It's a love song for your country, your mother. That's why it's much deeper and stays like that even today,' he said. AR Rahman had made a separate studio to record the track. 'He made a separate studio on the second floor for this project. We were trying but nothing was working out till six months. We used to sleep on the floor in his studio. He suddenly woke up at 2 am. He makes everything spiritual. He lit a candle that comes from Ajmer dargah and woke me up. He asked me to call the sound engineer, but there was no one,' he shared. ALSO READ | AR Rahman joins forces with OpenAI CEO Sam Altman for his AI project Secret Mountain, a musical metaverse Bharat Bala recorded the track with Rahman without anyone else present in the room and that version was used in the OG song. 'He asked me to sit with him and work on the song. I didn't want to take responsibility of the recording in those 15 minutes. But, nobody was there, it was quiet, everything started moving. He went in the recording studio and started singing 'Maa Tujhe Salaam'. That emotion…I was in tears! Merko nahi pata kya hua, he finished singing. That is the very recording jo uss gaane mein hai. We didn't refine it,' he revealed. The filmmaker continued, 'There wasn't any storyboarding or planning. I was clear about one thing, I will film with real people, there will be flags and people of every village and landscape will be filmed artistically. We identified the location, kahin recce nahi kia tha. It was filmed within 20-25 days, I got the video out in another ten days. Jahan bhi jayenge, ek bada jhanda rakhenge, logon ko ikkattha karenge and we will shoot it. No makeup, no choreography, but it should be epic.'
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Business Standard
6 days ago
- Entertainment
- Business Standard
A R Rahman, OpenAI CEO Altman collaborate on AI project 'Secret Mountain'
Renowned composer A R Rahman is set to merge music with artificial intelligence through his latest collaboration with OpenAI CEO Sam Altman for an upcoming AI project "Secret Mountain". Rahman shared the announcement with a post on his Instagram handle on Friday, featuring him alongside Altman. He called the upcoming venture a "virtual global band", which will "empower and uplift Indian minds to use AI tools." "It was a pleasure meet @sama at his office we discussed Secret Mountain, our virtual global band, and to empower and uplift Indian minds to use AI tools to address generational challenges and lead the way forward. EPI," he wrote in the caption. The story follows a young woman named Luna, who finds herself in the realm of Secret Mountain, where she encounters a variety of musical characters hailing from different cultural backgrounds Rahman posted a glimpse of the project last year on his YouTube channel. It was titled "Introducing the Secret Mountain". In the video, the character can be heard saying, "Hey, I'm Luna, let me tell you a story. Like most of us, I have been wandering the jungles of instant gratification, dooms of scrolling.
New Indian Express
6 days ago
- Entertainment
- New Indian Express
A R Rahman, OpenAI CEO Sam Altman's ‘Secret Mountain' project to blend music, AI, Indian innovation
NEW DELHI: Renowned composer A R Rahman is set to merge music with artificial intelligence through his latest collaboration with OpenAI CEO Sam Altman for an upcoming AI project titled Secret Mountain. Rahman shared the announcement with a post on his Instagram handle on Friday, featuring him alongside Altman. He called the upcoming venture a 'virtual global band', which will 'empower and uplift Indian minds to use AI tools.' 'It was a pleasure to meet @sama at his office… we discussed Secret Mountain, our virtual global band, and to empower and uplift Indian minds to use AI tools to address generational challenges and lead the way forward. EPI,' he wrote in the caption. The story follows a young woman named Luna, who finds herself in the realm of Secret Mountain, where she encounters a variety of musical characters hailing from different cultural backgrounds. Rahman had posted a glimpse of the project last year on his YouTube channel. It was titled Introducing the Secret Mountain. In the video, the character can be heard saying, 'Hey, I'm Luna, let me tell you a story. Like most of us, I have been wandering the jungles of instant gratification, dooms of scrolling.'
News18
6 days ago
- Entertainment
- News18
A R Rahman, OpenAI CEO Sam Altman join forces for AI project Secret Mountain
New Delhi, Jul 25 (PTI) Renowned composer A R Rahman is set to merge music with artificial intelligence through his latest collaboration with OpenAI CEO Sam Altman for an upcoming AI project 'Secret Mountain". Rahman shared the announcement with a post on his Instagram handle on Friday, featuring him alongside Altman. He called the upcoming venture a 'virtual global band", which will 'empower and uplift Indian minds to use AI tools." 'It was a pleasure meet @sama at his office …we discussed 'Secret Mountain", our virtual global band, and to empower and uplift Indian minds to use AI tools to address generational challenges and lead the way forward. EPI," he wrote in the caption. The story follows a young woman named Luna, who finds herself in the realm of Secret Mountain, where she encounters a variety of musical characters hailing from different cultural backgrounds Rahman posted a glimpse of the project last year on his YouTube channel. It was titled 'Introducing the Secret Mountain". In the video, the character can be heard saying, 'Hey, I'm Luna, let me tell you a story. Like most of us, I have been wandering the jungles of instant gratification, dooms of scrolling." PTI ATR ATR ATR Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.
