Latest news with #SerentCapital
Yahoo
05-08-2025
- Business
- Yahoo
ePayPolicy Secures Strategic Investment from LLR Partners
LLR joins Serent Capital to help support the Company's next stage of growth. AUSTIN, Texas, August 05, 2025--(BUSINESS WIRE)--ePayPolicy, a leading provider of accounts receivable ("AR"), accounts payable ("AP") and integrated payment solutions for the insurance industry, today announced an investment from LLR Partners. LLR's investment will help further product innovation, bolster sales and customer support, and continue organizational buildout to better serve the Company's growing customer base. ePayPolicy's suite of AR and AP automation products and payment processing solutions serve agencies, brokers, MGAs, wholesalers, premium finance companies and carriers. The platform automates receipt of premium payments, cash reconciliation, and upstream premium and commission payments. By automating back-office operations and workflows, ePayPolicy enables organizations to streamline operations and offer more seamless digital payment experiences to their policyholders and partners. "Our mission is to increase the speed and efficiency of our customers' AR and AP processes and make insurance payments fast, easy and secure," said Mark Engels, CEO of ePayPolicy. "With this investment, we will continue to build the products our customers need to automate all of their payment-related workflows." "Both LLR Partners and our existing investors, Serent Capital, have proven experience supporting customer-centric technology companies with big ambitions," Engels added. "It's a great fit." LLR's investment in ePayPolicy continues the firm's 26-year history of investing in vertically focused integrated software and payments businesses. "Insurance is a large ($1.5T+)¹ and complex ecosystem undergoing a digital transformation driven by policyholders requiring more seamless payment experiences and insurance companies needing to more efficiently manage operations," said Connor Crump, Vice President at LLR Partners. "ePayPolicy has established itself as a leading AR and AP solution, purpose-built for the insurance industry." Ryan Goldenberg, Partner at LLR Partners, added, "We're thrilled to partner with Serent, Mark and the entire ePayPolicy team. Together, we will continue to invest in technology automation and product growth to support ePayPolicy's customers' needs and help solidify the company as the leading AR and AP automation provider in the insurance ecosystem." Serent Capital originally invested in ePayPolicy in 2019 and will remain an active partner and investor. "It has been a privilege to support Mark and his team over the last six years," said Kevin Frick, Partner at Serent Capital. "We are excited to continue alongside LLR in this next chapter of growth." ePayPolicy was advised by Raymond James and Choate, Hall and Stewart and LLR was advised by William Blair and Company and Goodwin Procter LLP. About ePayPolicy ePayPolicy offers easier payment tools, built just for insurance. ePayPolicy's products bring insurance payments up to speed for agencies, carriers, MGAs and PFCs, with secure online payment pages, automated check processing, payables reconciliation and more. 8,000 insurance companies trust ePayPolicy and their expert, live support team to handle their payments every day. Learn more: About LLR Partners LLR Partners is a lower middle market private equity firm investing in technology and healthcare businesses. We collaborate with our portfolio companies to define high-impact growth initiatives, turn them into action and help create long-term value. Founded in 1999 and with more than $7 billion raised across seven funds, LLR is a flexible provider of equity capital for growth, recapitalization and buyouts. Learn more at Reference 1. "The U.S. Insurance Market," Next Move Strategy Consulting, June 2025, View source version on Contacts Emily Oakeseoakes@ Justin Jakshajustin@
Business Wire
24-06-2025
- Business
- Business Wire
From Click to Cart: PhotoDay Lands Investment to Scale AI-Driven Photo Platform
AUSTIN, Texas & SAN FRANCISCO--(BUSINESS WIRE)-- PhotoDay, a leading software platform for volume photographers, announced today that it has secured a significant growth investment from Serent Capital, a growth-focused private equity firm with a strong track record of supporting founder-led B2B software companies. The partnership will support PhotoDay's mission to transform the volume photography industry through continued investment in innovation, customer experience, and product development. PhotoDay was founded to simplify and modernize the traditional school, sports, and event photography process. Its end-to-end platform streamlines photographer workflows, elevates the parent buying experience, and integrates seamlessly with photo print labs. With signature features like FaceFind® facial clustering, Dashboard App, Capture App, and smart marketing tools, PhotoDay has become an indispensable platform for thousands of photography studios across the United States. 'Our journey has always been about helping studios focus on what they do best—capturing memories—while we handle the rest,' said Jonathan 'JD' Dantes, CEO and Co-Founder of PhotoDay. 'Serent's investment validates our vision and gives us the resources to build even faster, while staying true to our values and commitment to our customers.' Serent's investment, combined with hands-on support from its Growth Team, aims to help PhotoDay scale its go-to-market efforts, accelerate development of AI-powered tools, improve platform flexibility, and explore new strategic partnerships. Importantly, PhotoDay will remain an independent platform, a key priority for customers who rely on its studio-first approach. 'PhotoDay is a category leader in sports and youth photography, and we're thrilled to support the team through its next phase of growth,' said Lance Fenton, Partner at Serent Capital. 'Their platform is beloved by customers and consistently drives better outcomes for studios and families alike. We see significant opportunity to bring this best-in-class experience to even more photographers, studios, and parents.' With customer satisfaction scores in the top percentiles of industry benchmarks, including an NPS of +93 and satisfaction rating of 4.6 out of 5.0, PhotoDay continues to set the standard for ease of use, customer support, and platform innovation. As part of the partnership, Alex Kovacevic, former CEO of ImageQuix (now Captura) and a respected leader in the volume photography industry, will join PhotoDay's board as Executive Chairman. He will work closely with the executive team to help shape strategic growth initiatives and offer guidance drawn from his extensive industry experience. 'I've admired PhotoDay for years,' said Kovacevic. 'Their intuitive user experience, commitment to innovation, and loyal customer base are exceptional. I'm excited to support JD and the entire team as we scale the business and unlock even more value for studios across the country.' With offices in Austin and San Francisco, Serent is proud to partner with a Founder-led business that is committed to transforming an industry from the ground up by putting photographers, studios, and parents first. About PhotoDay PhotoDay is a leading workflow and e-commerce platform for volume photography studios. Designed to eliminate paper forms and manual processes, PhotoDay empowers studios with tools for automated job management, marketing, facial recognition, and direct fulfillment. With thousands of studios using the platform nationwide, PhotoDay is redefining the photography experience for studios and families alike. Learn more at About Serent Capital Serent Capital is a growth-focused private equity firm investing in capital-efficient, B2B SaaS and technology companies. From its founding, Serent set out to build a distinctly different firm that prioritizes founders and their companies and provides true hands-on resources through its 25+ person Growth Team. Serent's in-house Growth Team is equipped with a wide range of resources to help companies accelerate growth, including strategic and operational support to drive revenue generation, assistance in building a top-tier executive team, guidance for transformative M&A, and a community of 400+ founders and operating executives. With $5 billion of assets under management, the firm has partnered with over 70 founder-led, industry-changing companies and offers unparalleled hands-on operational support. Discover how Serent Capital is fueling the growth of innovative companies across a range of industries at
Business Wire
10-06-2025
- Business
- Business Wire
GovWorx Announces Strategic Partnership with Serent Capital to Accelerate Growth in Public Safety Technology
AUSTIN, Texas & DENVER & SAN FRANCISCO--(BUSINESS WIRE)-- GovWorx, an emerging leader in AI-powered Quality Assurance ('QA') and training solutions for 9-1-1 emergency communications centers ('ECCs'), today announced a strategic partnership with Serent Capital, a growth-focused private equity firm with deep expertise in GovTech and public safety markets. The partnership aims to advance GovWorx's mission to transform the future of 9-1-1 telecommunications and expand its reach across public safety. Founded in 2023 by CEO Scott MacDonald and CTO Alex Montgomery, GovWorx has quickly established itself as an innovator in the 9-1-1 market through its flagship product, CommsCoach. In less than a year, the company is serving more than 100 customers who are leveraging GovWorx's AI-generated evaluations and training simulations to help address the staffing, retention, and training challenges faced by ECCs today. The company also continues to roll out additional offerings, including BluAssist and MedAssist, which streamline report creation and QA for Law Enforcement and EMS agencies. 'This partnership is a major milestone for GovWorx,' said Scott MacDonald, Co-Founder and CEO of GovWorx. 'We've been fortunate to help so many public safety agencies early on, and partnering with Serent allows us to scale faster, build smarter, and help so many more. Alex and I were drawn to Serent's operator-first mindset, deep knowledge of the public safety landscape, and most importantly, their alignment with our long-term vision, while allowing us to maintain operational control of the company.' The partnership brings together GovWorx's mission-driven innovation and Serent's hands-on operational expertise to support continued growth. With Serent's support, GovWorx will invest in product development, expand go-to-market capabilities, and further deliver value to public safety agencies. 'We believe GovWorx is uniquely positioned to bring transformative technology to 9-1-1 centers and beyond,' said Stewart Lynn, Partner at Serent Capital. 'From our first conversations with Scott and Alex, it was clear that this team deeply understands the needs of 9-1-1 centers. We're thrilled to partner with them and help accelerate their roadmap to bring scalable, impactful solutions to the broader public safety community.' As part of the partnership, Serent Capital and GovWorx will work closely to expand into adjacent public safety markets, deepen product functionality, and continue to deliver the highest levels of customer satisfaction—a hallmark of the company's early success. GovWorx marks Serent's fifth GovTech investment in the past four years, joining a portfolio that includes category leaders such as BS&A and First Due. About GovWorx GovWorx provides AI-powered QA, training, and decision-support tools for 9-1-1 Emergency Communications, Law Enforcement and Fire/EMS agencies. Its flagship product, CommsCoach, empowers dispatchers and supervisors with automated evaluations, real-time feedback, and integrated training simulations. GovWorx is headquartered in Denver, Colorado. About Serent Capital Serent Capital is a growth-focused private equity firm investing in capital-efficient, B2B SaaS and technology companies. From its founding, Serent set out to build a distinctly different firm that prioritizes founders and their companies and provides true hands-on resources through its 25+ person Growth Team. Serent's in-house Growth Team is equipped with a wide range of resources to help companies accelerate growth, including strategic and operational support to drive revenue generation, assistance in building a top-tier executive team, guidance for transformative M&A, and a community of 400+ founders and operating executives. With $5 billion of assets under management, the firm has partnered with over 60 founder-led, industry-changing companies and offers unparalleled hands-on operational support. Discover how Serent Capital is fueling the growth of innovative companies across a range of industries at
Yahoo
10-06-2025
- Business
- Yahoo
GovWorx Announces Strategic Partnership with Serent Capital to Accelerate Growth in Public Safety Technology
AUSTIN, Texas & DENVER & SAN FRANCISCO, June 10, 2025--(BUSINESS WIRE)--GovWorx, an emerging leader in AI-powered Quality Assurance ("QA") and training solutions for 9-1-1 emergency communications centers ("ECCs"), today announced a strategic partnership with Serent Capital, a growth-focused private equity firm with deep expertise in GovTech and public safety markets. The partnership aims to advance GovWorx's mission to transform the future of 9-1-1 telecommunications and expand its reach across public safety. Founded in 2023 by CEO Scott MacDonald and CTO Alex Montgomery, GovWorx has quickly established itself as an innovator in the 9-1-1 market through its flagship product, CommsCoach. In less than a year, the company is serving more than 100 customers who are leveraging GovWorx's AI-generated evaluations and training simulations to help address the staffing, retention, and training challenges faced by ECCs today. The company also continues to roll out additional offerings, including BluAssist and MedAssist, which streamline report creation and QA for Law Enforcement and EMS agencies. "This partnership is a major milestone for GovWorx," said Scott MacDonald, Co-Founder and CEO of GovWorx. "We've been fortunate to help so many public safety agencies early on, and partnering with Serent allows us to scale faster, build smarter, and help so many more. Alex and I were drawn to Serent's operator-first mindset, deep knowledge of the public safety landscape, and most importantly, their alignment with our long-term vision, while allowing us to maintain operational control of the company." The partnership brings together GovWorx's mission-driven innovation and Serent's hands-on operational expertise to support continued growth. With Serent's support, GovWorx will invest in product development, expand go-to-market capabilities, and further deliver value to public safety agencies. "We believe GovWorx is uniquely positioned to bring transformative technology to 9-1-1 centers and beyond," said Stewart Lynn, Partner at Serent Capital. "From our first conversations with Scott and Alex, it was clear that this team deeply understands the needs of 9-1-1 centers. We're thrilled to partner with them and help accelerate their roadmap to bring scalable, impactful solutions to the broader public safety community." As part of the partnership, Serent Capital and GovWorx will work closely to expand into adjacent public safety markets, deepen product functionality, and continue to deliver the highest levels of customer satisfaction—a hallmark of the company's early success. GovWorx marks Serent's fifth GovTech investment in the past four years, joining a portfolio that includes category leaders such as BS&A and First Due. About GovWorx GovWorx provides AI-powered QA, training, and decision-support tools for 9-1-1 Emergency Communications, Law Enforcement and Fire/EMS agencies. Its flagship product, CommsCoach, empowers dispatchers and supervisors with automated evaluations, real-time feedback, and integrated training simulations. GovWorx is headquartered in Denver, Colorado. About Serent Capital Serent Capital is a growth-focused private equity firm investing in capital-efficient, B2B SaaS and technology companies. From its founding, Serent set out to build a distinctly different firm that prioritizes founders and their companies and provides true hands-on resources through its 25+ person Growth Team. Serent's in-house Growth Team is equipped with a wide range of resources to help companies accelerate growth, including strategic and operational support to drive revenue generation, assistance in building a top-tier executive team, guidance for transformative M&A, and a community of 400+ founders and operating executives. With $5 billion of assets under management, the firm has partnered with over 60 founder-led, industry-changing companies and offers unparalleled hands-on operational support. Discover how Serent Capital is fueling the growth of innovative companies across a range of industries at View source version on Contacts Media Contacts: Kathleen Rochard Serent Capital
Yahoo
18-03-2025
- Business
- Yahoo
Casino Cash Trac Secures Strategic Minority Investment from Serent Capital to Accelerate Growth and Innovation
TULSA, Okla., & AUSTIN, Texas, March 18, 2025--(BUSINESS WIRE)--Casino Cash Trac ("CCT"), a leading provider of enterprise software solutions for casino operations and revenue audit automation, today announced a strategic minority investment from Serent Capital, a growth-focused private equity firm with deep expertise in scaling technology and software businesses. The strategic partnership will support CCT's next phase of growth focused on product innovation and market expansion. Founded in 2012, CCT pioneered revenue audit automation for land-based casinos, eliminating manual reconciliation processes and improving financial visibility. The company's flagship platform, Casino Insight, provides a detailed, audit-ready view of cash transactions across the casino floor, ensuring compliance, operational efficiency, and fraud prevention. Today, CCT serves over 300 casinos across the United States, Canada and the Caribbean, helping operators streamline financial workflows and reduce audit-related labor costs. Kurt Williams, CEO of CCT, along with partners Blake Doerr, Wanor Franca and Danny Roe, will continue to lead the company. "Casino Cash Trac was founded to modernize casino cash and audit operations, providing customers with a seamless, automated solution to replace outdated, manual processes," said Kurt Williams, CEO of Casino Cash Trac. "With Serent Capital's support, we are excited to accelerate our growth with a partnership that complements our strengths and share our core values, enhance our product capabilities, and expand our reach to serve even more gaming operators worldwide," he concluded. Serent Capital's minority investment will equip CCT with its dedicated Growth Team, providing hands-on expertise to accelerate go-to-market execution, optimize product strategies, and enhance customer engagement. With a strong track record in scaling enterprise software companies, Serent has the capability to help CCT expand its market presence, drive product innovation, and unlock new growth opportunities. "Casino Cash Trac is an exceptional platform that addresses a mission-critical need for casino operators," said Dexter Hopen, Partner at Serent Capital. "We are excited to support the company in continuing to innovate and deliver even greater value to its customers." Serent Capital's investment in CCT builds on its strong track record of partnering with high-growth software companies in the hospitality and leisure technology space. With Serent's partnership, CCT is well-positioned to accelerate innovation, expand its market reach, and deliver even more advanced analytics, automation, and compliance solutions for casino operators. About Casino Cash Trac Casino Cash Trac, headquartered in Tulsa, Oklahoma, developed Casino Insight, an award-winning platform designed to automate cage operations, revenue audits, and operational analysis. With robust integration into leading casino management, hospitality, and financial systems, Casino Insight significantly enhances operational efficiency by minimizing manual processes and reducing paper waste. Since its inception in 2012, the platform has empowered over 300 casinos worldwide to optimize productivity and streamline financial operations. For more information, please visit About Serent Capital Serent Capital is a growth-focused private equity firm investing in capital-efficient, B2B SaaS and technology companies. From its founding, Serent set out to build a distinctly different firm that prioritizes founders and their companies and provides true hands-on resources through its 25+ person Growth Team. Serent's in-house Growth Team is equipped with a wide range of resources to help companies accelerate growth, including strategic and operational support to drive revenue generation, assistance in building a top-tier executive team, guidance for transformative M&A, and a community of 400+ founders and operating executives. With $5 billion of assets under management, the firm has partnered with over 60 founder-led, industry-changing companies and offers unparalleled hands-on operational support. Discover how Serent Capital is fueling the growth of innovative companies across a range of industries at View source version on Contacts Media Contact:Kathleen Sign in to access your portfolio
