Latest news with #ShareMyDate
Newsweek
6 hours ago
- Business
- Newsweek
Tinder Launches New Feature to Tap Into Gen Z-Style Dating
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. The "double date" is going digital. Dating app giant Tinder is shaking up the modern romance scene with the launch of "Double Date," a new feature designed to make meeting new people more collaborative. Announced on June 17, 2025, the innovation allows users and a friend to pair up and match with other duos, transforming the traditional swipe experience into a shared quest. The new feature builds on existing initiatives, such as "Tinder Matchmaker" and "Share My Date," designed to bring others into the solo dating fold. Double Date, according to a press release from Tinder, is positioned as a "low-pressure, group-first way to explore the world of dating side by side." It aims to cater to evolving dating habits, particularly among younger generations. According to Tinder testing data from 2025, the feature has seen significant early adoption among Gen Z and younger Millennials, with nearly 90 percent of Double Date profiles coming from users under 29. With Gen Z making up over half of Tinder's global user base, the positive data for Double Dating is unsurprising. The Tinder logo on a tablet. The Tinder logo on a to Activate the 'Double Date' Feature Activating the Double Date feature is designed to be quick and intuitive. Users can tap the Double Date icon in the top right corner of the main card stack screen, then select up to three friends to create a pair with. From there, users can scroll through the main card stack and "Like" the Double Date pairs that "match your energy," the release stated. The matching process is simplified: Only one like per pair is needed to create a group chat. The goal is to "Limit the small talk and stress. Because dating shouldn't feel like a job interview." Initial testing of the Double Date feature has yielded promising results. "Women who used Double Date during testing were three times more likely to Like a pair than they were individual profiles," according to Tinder's internal data, which also found that "match rates have been significantly higher for those using the feature." Furthermore, individual users demonstrated increased engagement, sending 35 percent more messages in Double Date chats compared to one-on-one conversations. Tinder asserts that "Whether you're getting ready, meeting someone new, or catching up after the date, Double Date makes dating feel more fun, social, and supportive—especially for women and younger users." The company prides itself on continually evolving how people connect. With this new feature, "the post-date recap doesn't have to wait—it starts as soon as the date ends." Double Date is currently available for Tinder users in the United States and select international markets, with a global rollout anticipated in July.
Yahoo
10 hours ago
- Yahoo
Tinder launches Double Date feature to swipe with your BFF
Today, Tinder launches Double Date, a feature that lets users pair with friends and match with other pairs. Users in the U.S. can try it now, with a global rollout planned for next month. (Some Tinder users online have already spotted the Double Date feature.) Here's how it works: Tap the Double Date icon (two smiley emojis) at the top right corner of the main screen, and invite up to three friends to create a "pair" with. Then you can scroll through profiles and Like other pairs. SEE ALSO: Feeling thrifty: 10 free dating apps to try in 2025 In settings, you can choose whether to prioritize Double Dates or see them at all. You can also choose whether to show up on your friend's profile or whether your friend shows up on yours, according to a video from a user. Double Date builds on Tinder features Matchmaker, which lets loved ones recommend profiles, and Share My Date, which allows users to do just that with friends and family. Women who tested Double Date were three times more likely to Like a pair than they were individual profiles, Tinder found in 2025 internal data. The match rates have also been significantly higher for those using the feature, the popular hookup app reported in its press release. Individual users sent 35 percent more messages in Double Date conversations than in typical one-on-one chats. Almost 15 percent of users who accepted a Double Date invite were new to Tinder or recently reactivated their accounts. In testing, nearly 90 percent of Double Date profiles came from users under 29 years old. (Half of Tinder users are apparently Gen Z as of 2024.) This feature may play into incoming CEO Spencer Rascoff's plan to change Tinder and its reputation to attract more Gen Z users. Rascoff wants the app to move away from its hookup reputation, as young adults are having less sex and drinking less alcohol than previous generations. Rascoff is also instilling "product principles" at Tinder, one of which is "fewer likes, better types." On LinkedIn, Rascoff wrote, "Users don't want more matches, they want better ones... We're building a smarter experience that surfaces the right person, at the right time." Tinder also made headlines recently for testing a height preference as a paid feature, reigniting a longtime internet discussion about height and dating.
Yahoo
19-02-2025
- Business
- Yahoo
Bumble Shares Plunge 28% as Company Forecasts Revenue Decline in Q1 2025
Bumble Inc. (BMBL, Financials) expects first-quarter 2025 revenue to decline between 7% and 10% year-over-year as the company focuses on strengthening its ecosystem and streamlining operations. Warning! GuruFocus has detected 2 Warning Sign with BMBL. With total sales of $262 million and adjusted profits before interest, taxes, depreciation, and amortization of $73 million, both at the high end of its projection, the company's view matches fourth-quarter results that matched expectations. The business expects first-quarter income between $242 million and $248 million; Bumble App sales are likely to drop 6%-8% year-over-year to fall between $198 million and $202 million. Management blamed the forecasted income drop on continuous attempts to improve the state of the platform, which should have caused a sequential drop of 100,000 to 120,000 paying customers. Fourth-quarter statistics showed resiliency, according to CEO Lidiane Jones; the Bumble App's income exceeded forecasts even if paying customers saw a consecutive drop. She underlined important product changes like a Discover Tab, artificial intelligence-assisted picture picker, and fresh safety features including ID Verification and Share My Date. These projects seek to increase user trust and involvement. Eliminating its Fruitz and Official applications will help the firm to concentrate on its main products, which include the Bumble BFF platform, thereby concentrating its resources. These adjustments are meant to "reaccelerate growth in Bumble App paying users and revenue," Jones stated. The creator and previous CEO of Bumble, Whitney Wolfe Herd, will come back as chief executive in March 2025, a move anticipated to concentrate the brand strategy and product development of the firm. With $65 million left under its approved buyback program, Chief Financial Officer Anu Subramanian said Bumble bought $40 million in shares during the fourth quarter. Reflecting a 28% margin, Bumble stated sales of $1.072 billion and adjusted EBITDA of $304 million for the whole year 2024. The firm concluded the year with $204 million in cash and equivalents and produced $114 million in free cash flow. Geographic mix changes caused average revenue per paying user to drop 8% to $25.17 while fourth-quarter figures revealed a 5% growth in Bumble App paying users to 2.8 million. Seeking to balance free and paid user experiences, management underlined intentions to invest in product momentum and change its revenue model. While management maintained faith in the company's strategic orientation, analysts voiced worries about near-term revenue constraints and paying user reductions during the conference call. Emphasizing the part new safety elements play in reaching this aim, Wolfe Herd stated her emphasis will be on making online dating safer and more interesting. Bumble's perspective highlights a difficult transition time because the business gives long-term involvement top priority above quick expansion. While preserving customer engagementespecially among younger groupsinvestments in technology and platform improvements may strain on profitability, said analysts. This article first appeared on GuruFocus. Sign in to access your portfolio
