Latest news with #ShashiKiran


Time of India
12 hours ago
- Business
- Time of India
Jaisalmer rly stn nears completion of Rs 140cr world-class redevelopment
Jaisalmer: The Jaisalmer railway station, a crucial hub for both tourism and military movement in western Rajasthan, is undergoing a major transformation under the Amrit Bharat Station Scheme. With an investment of Rs 140 crore, redevelopment work is in its final stages, with nearly 90% completed, officials said Wednesday. According to Shashi Kiran, chief public relations officer of North-Western Railways, the project under the guidance of general manager Amitabh, is rapidly progressing and will soon offer world-class amenities to over 35,000 passengers travelling daily. The new main station building (G+2) spans 8,327 square metre, blending traditional Rajasthani architecture and modernity. A spacious circulating area and a fully air-conditioned 1,008 sq m concourse has been constructed, with 480 sq m dedicated to commercial outlets. This will ensure smooth passenger flow and enhanced convenience. Two new foot overbridges, each six-metre wide, are being built for easy movement across platforms, supported by 10 lifts and 10 escalators. All three platforms spread over 10,000 sq m are being covered to offer protection from extreme weather. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Trade Bitcoin & Ethereum – No Wallet Needed! IC Markets Start Now Undo Set in the heart of the Golden city, the upgraded station, will feature separate entry and exit points, modern waiting rooms, an executive lounge, food courts, a shopping complex, and ample parking. Facilities for differently-abled individuals, digital signage, baggage scanners, metal detectors, coach guidance boards, and train indicators are being installed for added safety and ease of navigation. The green infrastructure is a key component of the upgrade. The station will have a 900 kVA solar panel system, rainwater harvesting, solid waste management, and an advanced firefighting system. To support the rise in electric vehicle use, six EV charging points are also being installed. The redevelopment has been designed with a 50-year vision, aiming to position Jaisalmer not just as a gateway to the Thar but also as a modern transport landmark. Authorities are expecting to complete the project soon.


Forbes
3 days ago
- Business
- Forbes
CMO And CISO: The Strategic Alliance Every B2B Tech Company Needs
Shashi Kiran is the Chief Marketing Officer (CMO) at Check Point Software, with prior executive roles at companies like Cisco and Broadcom. I recently participated in a CMO-CISO panel that explored these two roles. The discussion was healthy, and I was pleasantly surprised at the questions from the audience to both roles. As I shared some insights with members of my team, it made sense to capture some of these thoughts in an article for broader consumption. In general, the article reflects some of my own observations in roles that I've held over the past few years. Let's start with the obvious. In the fast-evolving world of B2B technology, roles in the C-suite are blurring. Among the most interesting of these convergences is the increasingly intertwined relationship between the chief marketing officer (CMO) and the chief information security officer (CISO). What used to be two very distinct domains—one driving growth, the other defending infrastructure—are now deeply linked. Today, both roles sit at the nexus of digital transformation, customer experience, data trust and corporate reputation. And in B2B tech, where deals are large, cycles are long and relationships are sacred, that partnership is no longer optional—it's strategic. B2B Marketing Is Now A Data Business For B2B marketers, storytelling has gone digital. Buying journeys unfold across multiple touchpoints—webinars, white papers, email campaigns, ABM platforms and more—all of which collect vast amounts of data. Whether it's firmographic enrichment, behavioral scoring or personalized content delivery, modern B2B marketing runs on data. And this data isn't just internal anymore. It often comes from integrations with third-party tools, shared CRM systems, intent providers or cookie-based ad platforms. That means exposure. That means risk. And increasingly, that means marketers must have a seat at the table in security conversations—not as bystanders, but as data owners. Cybersecurity Is A Revenue Issue On the flip side, the CISO's role in B2B tech has expanded from securing endpoints to protecting the entire digital business—including the customer-facing side. In a world where vendors are scrutinized not just on capabilities but on how they handle customer data, security is no longer a back-office function. It's a critical pillar in the sales process. One security questionnaire mishandled, one subpar response in an RFP or one breach in the news, and a multimillion-dollar deal could evaporate. Trust is a currency in B2B tech. And CISOs now help protect it at every stage—from pre-sales diligence to onboarding to ongoing customer success. Why CMOs And CISOs Must Collaborate B2B tech companies thrive on long-term relationships, not one-off transactions. This makes the alignment between marketing and security even more crucial. The blurred boundaries between marketing and security mean these two leaders must work together like never before. Here's why: Shared responsibility for customer trust: Both roles are now on the front lines of protecting (and enhancing) trust—marketing through messaging and engagement, security through privacy and protection. Joint ownership of the digital experience: Every new app, web form, personalization tool or data-driven initiative must be both engaging and secure. That requires marketing and security to co-design digital experiences, not work in silos. Regulatory and reputational alignment: CMOs need to understand the security implications of their data usage. CISOs need to understand the business impact of risk. Together, they can build strategies that are both innovative and compliant. Speed with safety: Marketing moves fast—campaigns launch overnight, trends shift in days. Security, traditionally slower and more methodical, must adapt to support this speed without compromising protection. That requires true partnership. Making The Partnership Work For B2B tech companies looking to foster tighter alignment between CMO and CISO, here's where to start: Speak each other's language: CMOs should gain a working knowledge of cybersecurity fundamentals, while CISOs should appreciate the urgency and agility of modern marketing. Embed security early in go-to-market initiatives: Don't bolt security on after the fact. Bring the CISO in at the planning stage of new campaigns, platforms or tools. Create shared dashboards: Jointly monitor metrics that matter—from lead quality to consent rates to customer data access audits. Make trust measurable. Build a culture of co-ownership: Encourage teams to work cross-functionally. Let marketers learn basic infosec hygiene. Let security teams understand martech architectures and lead scoring models. Tell the trust story—together: Marketing should celebrate security as a differentiator, not just a checkbox. CISOs should partner with marketing to craft narratives that showcase the company's commitment to privacy, governance and resilience. Foster a culture of collaboration: Cross-functional teams, joint workshops and shared road maps can help dissolve organizational barriers and align objectives. Final Thought: Building Secure Brands Takes Two To Tango In many ways, the CMO and the CISO are the new power couple of the digital age. One builds brand love, the other protects it. One generates data, the other safeguards it. Both are now stewards of customer trust—and that's the ultimate strategic asset. Admittedly, in many organizations the CISO and CIO roles are conjoined, but the matter outlined here still applies, and forward thinking CIOs partnering with marketing can drive substantial differentiation, as I've experienced firsthand. So if your marketing and security teams still operate in parallel, it's time to change the game. The future belongs to organizations where creativity and security work hand in hand—because in the end, nothing builds a brand like trust, and nothing erodes it faster than a breach. Forbes Communications Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify?
Yahoo
21-05-2025
- Business
- Yahoo
Check Point Software Technologies Named One of America's Best Cybersecurity Companies by Newsweek and Statista
REDWOOD CITY, Calif., May 21, 2025 (GLOBE NEWSWIRE) -- Check Point® Software Technologies Ltd. (NASDAQ: CHKP), a pioneer and global leader of cyber security solutions, today announced it has been recognized on Newsweek's 2025 list of America's Best Cybersecurity Companies. This prestigious acknowledgment underscores Check Point's commitment to delivering AI-powered security solutions and its dedication to preventing cyber threats and protecting digital trust globally. Newsweek's annual ranking, developed in collaboration with Statista, evaluates companies based on public sentiment and expert evaluations, covering topics including service quality, professional quality, product satisfaction, false positive rate and threat response time criteria including innovation, customer satisfaction, and overall excellence in cybersecurity. Check Point's inclusion in this list highlights its role as a trusted partner for over 100,000 organizations worldwide, offering comprehensive security across networks, cloud environments, endpoints, and mobile devices. 'We are honored to be recognized by Newsweek as one of America's Best Cybersecurity Companies,' said Shashi Kiran, Chief Marketing Officer at Check Point Software. 'This accolade reflects our team's relentless pursuit of excellence and our mission to secure and empower organizations to operate confidently in today's digital landscape.' This recognition adds to a series of accolades for Check Point, including being named one of the World's Best Companies by TIME and Statista in 2024 and earning a spot on the Forbes list of the World's Best Employers for five consecutive years. Follow Check Point via:LinkedIn: X: YouTube: About Check Point Software Technologies Ltd. Check Point Software Technologies Ltd. ( is a leading protector of digital trust, utilizing AI-powered cyber security solutions to safeguard over 100,000 organizations globally. Through its Infinity Platform and an open garden ecosystem, Check Point's prevention-first approach delivers industry-leading security efficacy while reducing risk. Employing a hybrid mesh network architecture with SASE at its core, the Infinity Platform unifies the management of on-premises, cloud, and workspace environments to offer flexibility, simplicity and scale for enterprises and service providers. This press release contains forward-looking statements. Forward-looking statements generally relate to future events or our future financial or operating performance. Forward-looking statements in this press release include, but are not limited to, statements related to our expectations regarding future growth, the expansion of Check Point's industry leadership, the enhancement of shareholder value and the delivery of an industry-leading cyber security platform to customers worldwide. Our expectations and beliefs regarding these matters may not materialize, and actual results or events in the future are subject to risks and uncertainties that could cause actual results or events to differ materially from those projected. The forward-looking statements contained in this press release are also subject to other risks and uncertainties, including those more fully described in our filings with the Securities and Exchange Commission, including our Annual Report on Form 20-F filed with the Securities and Exchange Commission on April 2, 2024. The forward-looking statements in this press release are based on information available to Check Point as of the date hereof, and Check Point disclaims any obligation to update any forward-looking statements, except as required by law. MEDIA CONTACT: INVESTOR CONTACT: Liz Wu Kip E. Meintzer Check Point Software Technologies Check Point Software Technologies press@ ir@ in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data