Latest news with #ShaySegev
CairoScene
19-02-2025
- Business
- CairoScene
Saudi's Surj Sports Investment Signs USD 1 Billion Deal With DAZN
The deal involves Saudi Arabia's PIF paying DAZN USD 1 billion in exchange for 10% of the company. Surj Sports Investment, the sport investment unit for Saudi Arabia's sovereign wealth fund, acquired a minority stake in British global sports media provider DAZN to form DAZN MENA. The deal involves Saudi Arabia's PIF paying DAZN USD 1 billion in exchange for 10% of the company. 'DAZN is the only truly global entertainment platform dedicated to sport, which makes us ideally positioned to expand access to sports content globally from Saudi Arabia's growing sports sector,' Shay Segev, CEO of DAZN, said. Founded in 2007, London-based DAZN has often been dubbed the 'Netflix of Sports,' now operating in more than 200 markets across the world. The sports media provider has already been Saudi Arabia's main provider for both boxing and football.
Broadcast Pro
19-02-2025
- Business
- Broadcast Pro
Surj acquires minority stake in DAZN to boost Saudi sports broadcasting
Surj and DAZN to work closely on establishing DAZN MENA—a broadcasting joint venture. Surj Sports Investment, the sports investment arm of Saudi Arabia's Public Investment Fund (PIF), has announced a strategic move to acquire a minority stake in DAZN, a global sports entertainment platform. The partnership aligns with both entities' commitment to expanding access to world-class sports content and enhancing the global sports landscape. Established in 2023, Surj Sports Investment focuses on driving international sports growth while strengthening Saudi Arabia's sports ecosystem. Its investment strategy goes beyond direct sports investments to include key industry components such as broadcasting, digital platforms, grassroots initiatives and fan engagement to boost participation and long-term development. Through this agreement, DAZN will serve as Surj's official streaming and broadcast partner, providing live and on-demand coverage of Saudi sporting events to a global audience. Available in over 200 markets, DAZN has revolutionised sports consumption with its seamless platform, offering fans an immersive experience that integrates viewing, gaming, purchasing and social engagement. This collaboration is expected to reshape how regional fans interact with sports while delivering significant economic and social benefits. A key component of the deal is the launch of DAZN MENA, a joint venture aimed at expanding broadcasting opportunities in Saudi Arabia's rapidly growing sports industry. This initiative will enhance access to high-quality sports content across the Middle East and North Africa, reinforcing Saudi Arabia's position as a major player in the global sports investment market. Speaking about the deal, Danny Townsend, CEO at Surj Sports Investment, said: 'DAZN has established itself as the global sports platform of choice, and this is a really exciting opportunity to build on DAZN's significant successes in recent years by bringing more sports to fans and audiences around the world. 'Surj supports the leadership of DAZN, and our partnership will accelerate the growth of DAZN and capitalise on the significant and growing demand for high-quality sports broadcasting. 'This investment will help Surj achieve its mandate of driving fan engagement, encouraging sports participation and unlocking game-changing opportunities, and further showcasing the region as a destination for world-class sports.' Shay Segev, CEO of DAZN, added: 'DAZN is the only truly global entertainment platform dedicated to sport, which makes us ideally positioned to expand access to sports content globally from Saudi Arabia's growing sports sector. As part of the DAZN MENA joint venture with Surj, DAZN is committed to maximizing the reach and accessibility of sports, while delivering the best entertainment experience to a global community of passionate fans. This is a milestone partnership for the group, which is bound to transform the sports entertainment landscape in Saudi Arabia and the wider region.'
Arabian Business
18-02-2025
- Business
- Arabian Business
Saudi PIF-backed SURJ Sports Investment acquires minority stake in DAZN
Saudi Arabia-based SURJ Sports Investment, a PIF affiliate, said it has agreed to acquire a minority stake in DAZN, the global leader in sports entertainment. The two, who are natural partners, are committed to the unifying power of sports by making world-class sports rights available globally, the companies said. As part of this agreement, the two companies will work closely to establish DAZN MENA, a joint venture that will unlock new broadcasting opportunities for Saudi Arabia's growing sports sector and accelerate fans' access to live and on-demand sports content. The partnership also aims to strengthen Saudi Arabia as a leading market for sports investments, while capitalising on the significant growth in demand for high-quality sports broadcasting. Danny Townsend, CEO at SURJ Sports Investment, said DAZN has established itself as the global sports platform of choice, and this is a really exciting opportunity to build on DAZN's significant successes in recent years by bringing more sports to fans and audiences around the world. 'SURJ supports the leadership of DAZN, and our partnership will accelerate the growth of DAZN and capitalise on the significant and growing demand for high-quality sports broadcasting. 'This investment will help SURJ achieve its mandate of driving fan engagement, encouraging sports participation and unlocking game-changing opportunities, and further showcasing the region as a destination for world-class sports,' he said. Shay Segev, CEO of DAZN, said as part of the DAZN MENA joint venture with SURJ, the company is committed to maximising the reach and accessibility of sports, while delivering the best entertainment experience to a global community of passionate fans. 'This is a milestone partnership for the group, which is bound to transform the sports entertainment landscape in Saudi Arabia and the wider region,' Segev said. Launched in 2023, SURJ Sports Investment is mandated to invest in sports to drive international growth, while enhancing the sporting ecosystem in Saudi Arabia and the wider Middle East. DAZN, available in more than 200 markets, provides SURJ with an official streaming and broadcast partner for both live and on-demand content to showcase the best of Saudi sport and Saudi-based events to a global audience.
Al Arabiya
18-02-2025
- Business
- Al Arabiya
Saudi Arabia's SURJ Sports Investment acquires minority stake in DAZN
Saudi Arabia's SURJ Sports Investments, a Public Investment Fund company, announced on Monday that it acquired a minority stake in sports entertainment platform, DAZN, in a partnership aimed at making world-class sports rights available globally. Financial details of the deal haven't been announced, but the partnership will provide mutual access to global and Saudi sports alike. For more Saudi sports news, visit our dedicated page. DAZN streams over 90,000 live events annually and is available in more than 200 markets worldwide. It is home of European football, women's football, boxing and MMA. It features the biggest sports and leagues from around the world including Serie A, LALIGA, Ligue 1, Formula 1, NBA including FIFA Club World Cup 2025. 'DAZN provides SURJ with an official streaming and broadcast partner for both live and on-demand content to showcase the best of Saudi sport and Saudi-based events to a global audience,' the statement said. The PIF company was launched in 2023 and is mandated to invest in sports to drive international growth while enhancing the sporting ecosystem in Saudi Arabia and wider Middle East. The announcement comes at a time when the Kingdom has established itself as a major sports destination, hosting some of the world's top sports and becoming home to global superstars. It also comes after Saudi Arabia was announced as the host of the 2034 World Cup. The agreement will also lead to the establishment of DAZN MENA, a joint venture aimed at unlocking new broadcasting opportunities for Saudi Arabia's sports sector and that looks at accelerating fans' access to live and on-demand sports content. 'The partnership aims to strengthen Saudi Arabia as a leading market for sports investments, while capitalizing on the significant growth in demand for high-quality sports broadcasting,' the statement added. SURJ CEO Danny Townsend said that the investment with DAZN will support SURJ's goals and will further showcase 'the region as a destination for world-class sports.' Shay Segev, CEO of DAZN, said that the 'this is a milestone partnership for the group, which is bound to transform the sports entertainment landscape in Saudi Arabia and the wider region.'
