16-05-2025
- Business
- Business Journals
Charlottesville's Springbok Analytics signs New York Liberty as first WNBA client
A look at the imaging created by Springbok Athletics.
Charlottesville's Springbok Analytics has added the New York Liberty to its growing pro sports clientele. It's the first WNBA franchise to sign with the startup.
The addition comes after a full deployment with the inaugural Unrivaled basketball season, which ran from January to March.
Springbok's Food and Drug Administration-approved imaging services, which use AI to turn 2D MRI scans into 3D interactive analyses, are used by teams across the NFL, NBA, MLB, NHL, Premier League and NCAA. The company's technology analyzes muscle and skeletal structures, providing detailed 3D visualizations and metrics, including muscle volume, composition and fat infiltration.
Its technology was invented at the University of Virginia by a team of researchers including Dr. Silvia Blemker, a biomedical engineer at the university and a Springbok co-founder.
Springbok Analytics is a former participant of NBA Launchpad participant, the league's initiative to pilot emerging technologies, and has worked with three leagues for various studies: the NBA on knee health, the NFL on hamstring injuries and Major League Baseball on pitcher health.
Earlier this year, the company closed a $5 million Series A round that was led by Chicago's Transition Equity Partners and included participation from the NBA, Charlottesville's CAV Angels and Green Bay, Wisconsin's Titletown Tech, among many others.
Transition, CAV Angels and Titletown also participated in the company's $3 million seed round in 2023.
