Latest news with #SimonHumphries
Yahoo
23-05-2025
- Automotive
- Yahoo
Toyota debuts new software system in revamped RAV4
TOKYO (Reuters) - Toyota unveiled its latest RAV4 on Wednesday and said the compact sport utility vehicle would be its first model to feature its Arene software development platform. "The RAV4 marks a start in our journey in building software-defined vehicles," Simon Humphries, Toyota's chief branding officer, said. In the new RAV4, the platform has helped with the development of software powering the new multimedia system's cockpit voice agent and centre display, as well as advanced safety technologies. Launched in 1994, the RAV4 has become one of Toyota's most popular models worldwide, with more than a million vehicles sold last year. Toyota plans to launch the sixth-generation RAV4 in North America, Japan and Europe in the current business year to end-March 2026. It will also have variants with hybrid and plug-in hybrid powertrains. The plug-in hybrid vehicles will have a battery-only range of 150 km (93 miles). Toyota is considering producing the latest version of the vehicle in the United States instead of an earlier plan to export from Japan and Canada, people familiar with the matter have said, rethinking its supply chains to lessen the hit from U.S. tariffs on imported vehicles. The current version of the RAV4 is made in Kentucky, Japan and Canada. Toyota said at the time it had nothing to announce.
Yahoo
22-05-2025
- Automotive
- Yahoo
Toyota debuts new software system in revamped RAV4
TOKYO (Reuters) - Toyota unveiled its latest RAV4 on Wednesday and said the compact sport utility vehicle would be its first model to feature its Arene software development platform. "The RAV4 marks a start in our journey in building software-defined vehicles," Simon Humphries, Toyota's chief branding officer, said. In the new RAV4, the platform has helped with the development of software powering the new multimedia system's cockpit voice agent and centre display, as well as advanced safety technologies. Launched in 1994, the RAV4 has become one of Toyota's most popular models worldwide, with more than a million vehicles sold last year. Toyota plans to launch the sixth-generation RAV4 in North America, Japan and Europe in the current business year to end-March 2026. It will also have variants with hybrid and plug-in hybrid powertrains. The plug-in hybrid vehicles will have a battery-only range of 150 km (93 miles). Toyota is considering producing the latest version of the vehicle in the United States instead of an earlier plan to export from Japan and Canada, people familiar with the matter have said, rethinking its supply chains to lessen the hit from U.S. tariffs on imported vehicles. The current version of the RAV4 is made in Kentucky, Japan and Canada. Toyota said at the time it had nothing to announce.
Yomiuri Shimbun
22-05-2025
- Automotive
- Yomiuri Shimbun
Toyota to Release New RAV4 within FY 2025
AP file photo A logo of Toyota Motor Corp. at a dealer in May, 2022, in Tokyo. Tokyo, May 21 (Jiji Press)—Toyota Motor Corp. said Wednesday that it will release a fully revamped version of its RAV4 SUV in Japan within fiscal 2025, which ends in March next year. The new RAV4 will be the first model equipped with the Japanese automaker's new Arene software, which allows the vehicle to access advanced safety features through its updates. 'Benefiting from advanced learning and updating capabilities…the next-generation Toyota Safety Sense can now learn from big data to make you even safer,' Chief Branding Officer Simon Humphries told a launch event in Tokyo. It is the RAV4's first full model change since 2019. Prices have yet to be announced. The new RAV4 will come only with hybrid and plug-in hybrid versions. The plug-in version will have a maximum cruising range of 150 kilometers in electric vehicle mode, about 50 pct more than the current model. The RAV4 overtook Ford Motor Co.'s F-150 pickup truck as the bestselling vehicle in the United States last year.
Kyodo News
21-05-2025
- Automotive
- Kyodo News
Toyota unveils latest RAV4, 1st to incorporate new software system
KYODO NEWS - 6 hours ago - 18:38 | All, Japan Toyota Motor Corp. on Wednesday unveiled the latest RAV4 to be rolled out in Japan, North America and Europe in the current fiscal year through March, with the revamped model of the compact sport utility vehicle to be the first to incorporate its new software system. "RAV4 marks the start of our journey in building software-defined vehicles," Simon Humphries, chief branding officer of the Japanese automaker, said in the world premiere for the all-new SUV featuring the Arene software development platform, to be available as a hybrid and plug-in hybrid. Like smartphones, software-defined vehicles can receive updates that add new features or enhance existing ones, allowing customers to upgrade their cars without buying a new vehicle. The announcement on the sixth-generation RAV4 -- one of Toyota's most popular models worldwide -- comes as overseas automakers like U.S.-based Tesla Inc. and Chinese EV makers gain momentum with software-centric vehicles. In the new RAV4, the Arene system was used to develop software powering the new multimedia system's cockpit voice agent and center display, as well as advanced safety technologies, Toyota said. The RAV4 has helped drive the SUV trend and is especially favored in the United States. Toyota sold around 1.04 million units in 2024 globally, making up around 10 percent of the automaker's total sales. According to Toyota, the RAV4 is now sold in 180 countries and regions. Related coverage: Toyota to release new EV with Subaru in N. America, Japan in 2026 Toyota expects 34.9% drop in FY 2025 net profit amid U.S. tariff woes FOCUS: Japan carmakers focus on popular models to soften U.S. tariff impact
The Mainichi
21-05-2025
- Automotive
- The Mainichi
Toyota unveils latest RAV4, 1st to incorporate new software system
NAGOYA (Kyodo) -- Toyota Motor Corp. on Wednesday unveiled the latest RAV4 to be rolled out in Japan, North America and Europe in the current fiscal year through March, with the revamped model of the compact sport utility vehicle to be the first to incorporate its new software system. "RAV4 marks the start of our journey in building software-defined vehicles," Simon Humphries, chief branding officer of the Japanese automaker, said in the world premiere for the all-new SUV featuring the Arene software development platform, to be available as a hybrid and plug-in hybrid. Like smartphones, software-defined vehicles can receive updates that add new features or enhance existing ones, allowing customers to upgrade their cars without buying a new vehicle. The announcement on the sixth-generation RAV4 -- one of Toyota's most popular models worldwide -- comes as overseas automakers like U.S.-based Tesla Inc. and Chinese EV makers gain momentum with software-centric vehicles. In the new RAV4, the Arene system was used to develop software powering the new multimedia system's cockpit voice agent and center display, as well as advanced safety technologies, Toyota said. The RAV4 has helped drive the SUV trend and is especially favored in the United States. Toyota sold around 1.04 million units in 2024 globally, making up around 10 percent of the automaker's total sales. According to Toyota, the RAV4 is now sold in 180 countries and regions.
