a day ago
- Business
- Fashion Value Chain
VIRGIO Opens Sustainable Fashion Store in Vashi
VIRGIO, India's first sustainable and trend-forward fashion brand, has opened a new store at Inorbit Mall, Vashi. Known for fusing global style with planet-first values, the brand is reshaping India's fashion landscape by proving that style and sustainability can coexist.
In just over a year, VIRGIO has become one of India's fastest-growing fashion brands, recording 200% quarter-on-quarter revenue growth and building a community of over 60,000 customers. Its strong digital reach, with 280,000+ Instagram followers, highlights the growing demand for purposeful fashion. Expanding beyond India, the brand has also entered the UAE, showcasing its signature pro-planet collections to an international audience.
The new Vashi store is part of VIRGIO's broader retail expansion, joining outlets in Ahmedabad (Sindhu Bhavan Road) and Bangalore (M5 ECity Mall). Each location is designed as an immersive space where customers can engage with the brand's sustainability ethos, discover stories behind each garment, and explore fashion that celebrates individuality and responsibility.
Amar Nagaram, Co-Founder of VIRGIO, said, 'Inorbit Mall in Vashi has become a cultural and lifestyle hub for Navi Mumbai, a place where communities gather, trends are born, and ideas are exchanged. Launching our store here is a natural extension of our journey to bring conscious fashion closer to modern Indian consumers. VIRGIO isn't just about clothing; it's about making mindful choices. With this store, we're creating a space where fashion meets purpose, and where our customers can experience the blend of innovation, sustainability, and self-expression that defines our brand.'
The store showcases VIRGIO's full range, including seasonal collections and the Beyond The Curve (BTC) line for curvy women, co-created with actor and body-positivity advocate Anjali Anand. Featuring thoughtfully designed interiors, personalised styling services, and knowledgeable staff, the space offers a shopping experience that is both inspiring and engaging.
Located at G-32, Inorbit Mall, Palm Beach Road, Sector 30A, Vashi, the store is open daily from 10 AM to 10 PM.
