Latest news with #Skywards
Skift
12-05-2025
- Business
- Skift
Emirates Just Made First Class More Exclusive – It's a Smart Brand Strategy
Bloggers may be up in arms, but Emirates understands that scarcity creates desire and exclusivity protects brand equity. On Experience Colin Nagy is a marketing strategist and writes on customer-centric experiences and innovation across the luxury sector, hotels, aviation, and beyond. You can read all of his writing Colin Nagy is a marketing strategist and writes on customer-centric experiences and innovation across the luxury sector, hotels, aviation, and beyond. You can read all of his writing here Few companies excel at brand management like Emirates. I'm talking about the clarity of their brand promise, the consistency of execution across touch points (advertising, digital, app, and in lounges and onboard), and continuous innovation. Plus, Emirates understands the importance of exclusivity. This strategic discipline has paid off. The brand consistently ranks among the world's most valuable airline brands, currently number 4 globally with a brand value of $7.4 billion, according to Brand Finance, and generated $33 billion in revenue in 2023-24, with premium cabins driving significant yield premiums. And good brand strategy is knowing when to say no. So I wasn't entirely surprised when I saw Emirates announce that its first-class product can now only be booked by Emirates Skywards members at the Silver, Gold, or Platinum tier. The collective gasp you heard on the internet this weekend was points bloggers, mileage runners, and YouTubers, disappointed by the change. I understand the negative reaction, but for the Emirates brand, it was strategically brilliant. Protecting the First-Class Experience For a long time, Emirates has benefitted from the halo of its first-class product: the Game Changer suites, the A380 showers ( highlighted by a memorable Jennifer Aniston spot), and the accoutrements like the if-you-know-you-know grey tote, Bvlgari products, and black notebook. Emirates' first class has become a grail item for bloggers and other people who like to hack systems and broadcast their experiences. In fact, Emirates reviews are a surefire way to goose YouTube engagement. The problem is for the core audience. These are people spending actual money to sit up front, or elite, regular customers of the airline, and this cabin is the last place you want to be annoyed by people broadcasting every molecular detail of their experience and asking for a third serving of caviar. It diminished the cabin experience for other paying customers. And that's why Emirates' decision to restrict access is brand protection at its finest and why I'm all for it. Emirates calculated that it has already built up enough brand value from the social proliferation of the first-class product, and that it was time to assert its exclusivity. The economics here are counterintuitive. Emirates has among the largest first-class cabins in the world, up to 14 suites on some A380s, and award redemptions aren't cheap giveaways. With prices often exceeding 200,000 miles plus substantial taxes, Emirates likely makes money on these redemptions. This move isn't about filling seats or protecting yield; it's about deciding who fills them. Emirates is borrowing from the luxury playbook here: Think Hermès limiting Birkin bag purchases or Rolex's notorious waitlists. The psychology is identical: scarcity creates desire, and exclusivity protects brand equity. When everyone can access your premium product (and annoy other passengers as they document it), it ceases to be premium. They are taking a cue from Air France, which has been arguably the best executor of luxury service with its La Première product. Air France makes it notoriously hard to book, and often limits it to the higher levels of its own loyalty program or other Skyteam members. It is hard to hack, and thus the allure, and privacy, is heightened for the people paying for the product. These moves come as more airlines are deciding to double down on first-class products: British Airways is investing £400 million in its new first-class suite, Lufthansa is retrofitting its A350s with Allegris First, and Singapore Airlines continues to expand its suite-equipped fleet. But product innovation alone isn't enough. As Emirates demonstrates, protecting the exclusivity of that product is equally crucial. In an era where every experience is Instagrammed and TikToked, Emirates' move is a reminder that there are still moves to ensure that luxury still values discretion over hyper disclosure. Sometimes the best brand management decision is knowing when to say no.
Time Business News
08-05-2025
- Time Business News
Emirates Airlines Manage Booking
Managing your flight details with Emirates Airlines has never been more seamless. Whether you're adjusting travel dates, selecting your preferred seat, or upgrading your cabin class, the Emirates Airlines Manage Booking portal offers a comprehensive suite of tools to enhance your travel experience. This guide delves deep into each feature, ensuring you harness the full potential of this platform. The Emirates Airlines Manage Booking portal is a centralized platform allowing passengers to: Modify flight details Select or change seats Preorder meals Upgrade cabin classes Manage Skywards membership Request special assistance Cancel bookings and request refunds Accessible via the Emirates website or mobile app, this tool empowers travelers to tailor their journey according to their preferences and needs. Navigate to the Emirates Manage Booking page. Enter your Last Name and Booking Reference. Click on Retrieve Booking. Once logged in, you'll have a comprehensive view of your itinerary and available modification options. Need to adjust your travel dates or destinations? The portal allows: Date and Time Changes : Modify your departure or return dates. : Modify your departure or return dates. Destination Changes: Alter your arrival or departure cities. Note: Changes are subject to fare differences and may incur additional fees, depending on your ticket's fare conditions. Ensure your contact details are up-to-date to receive timely notifications: Email Address : For e-ticket receipts and updates. : For e-ticket receipts and updates. Phone Number: For SMS alerts regarding flight changes. Important: Name changes are generally not permitted. For corrections, contact Emirates customer service directly. Choose your preferred seat to ensure comfort during your journey: Advance Selection: Select seats during booking or later via the portal. Seat Types : Opt for window, aisle, or extra legroom seats. : Opt for window, aisle, or extra legroom seats. 3D Seat Map: Visualize the aircraft layout to pick the best spot. Tip: Some fare types offer complimentary seat selection, while others may charge a fee. Cater to your dietary needs by preordering meals: Special Meals: Options include vegetarian, vegan, gluten-free, and more. Preorder Window : Available from 14 days up to 24 hours before departure. : Available from 14 days up to 24 hours before departure. No Extra Charge: Preordering is complimentary. Note: Some special meals may not be available on short-haul flights. Enhance your journey with extra services: Extra Baggage : Purchase additional allowance in advance. : Purchase additional allowance in advance. Travel Insurance : Add coverage for unforeseen events. : Add coverage for unforeseen events. Special Assistance: Request support for mobility, medical needs, or unaccompanied minors. Elevate your travel experience: Upgrade Options : Move from Economy to Business or First Class. : Move from Economy to Business or First Class. Payment Methods : Use cash or Skywards Miles. : Use cash or Skywards Miles. Availability: Subject to seat availability and fare conditions. Tip: Promotional upgrade offers may be available closer to departure. Maximize benefits from Emirates' loyalty program: Link Membership : Add your Skywards number to your booking. : Add your Skywards number to your booking. Earn Miles : Accumulate miles on flights and services. : Accumulate miles on flights and services. Redeem Rewards: Use miles for upgrades, flights, and more. Note: Ensure your membership is linked before flying to earn miles. Plans changed? Cancel your booking via the portal: Eligibility : Dependent on fare rules. : Dependent on fare rules. Process: Navigate to your booking and select 'Cancel'. Important: Some fares may be non-refundable or incur cancellation fees. After cancellation, request a refund: Refund Form : Complete the Refund Request Form . : Complete the . Processing Time: Varies based on payment method and fare conditions. Tip: If booked through a travel agent, contact them directly for refunds. Read Also: Emirates Airlines Missed Flight Policy 2025: What You Need to Know Keep abreast of any changes to your flight: Flight Status : Check real-time updates via the Flight Status page. : Check real-time updates via the Flight Status page. Notifications : Opt-in for SMS or email alerts regarding delays or gate changes. : Opt-in for SMS or email alerts regarding delays or gate changes. Emirates App: Manage bookings and receive push notifications on the go. Emirates prioritizes the protection of your personal information: Data Usage : Collected data is used to enhance services and ensure compliance with legal obligations. : Collected data is used to enhance services and ensure compliance with legal obligations. Third-Party Sharing : Information may be shared with trusted partners for service delivery. : Information may be shared with trusted partners for service delivery. Your Rights: Access, correct, or delete your data as per the Privacy Policy. Security Tip: Always log out after managing your booking, especially on public devices. Early Check-In : Online check-in opens 48 hours before departure. : Online check-in opens 48 hours before departure. Document Readiness : Ensure passports and visas are valid and up-to-date. : Ensure passports and visas are valid and up-to-date. Travel Insurance : Consider adding coverage for peace of mind. : Consider adding coverage for peace of mind. Stay Updated: Regularly check for flight updates, especially during inclement weather. The Emirates Airlines Manage Booking portal is a powerful tool designed to put control back into the hands of travelers. By understanding and utilizing its features, you can tailor your journey to your preferences, ensuring a comfortable and stress-free experience. Whether it's selecting the perfect seat, indulging in your favorite meal, or upgrading to a luxurious cabin, Emirates offers the flexibility and options to make your trip memorable. Call our 24/7 customer support at 1800-594-4991(OTA) for quick assistance with flight changes, seat selection, meal preferences, upgrades, cancellations, and more. 📞 One call does it all — dial now and fly stress-free! Visit the Emirates Manage Booking page, enter your last name and booking reference, then click 'Retrieve Booking' to view and modify your itinerary. Yes, you can change the date, time, or destination of your flight through the Manage Booking portal. Fare differences and change fees may apply depending on your fare type. Log in to the Manage Booking portal, go to your flight details, and select 'Choose Seats'. You can select standard, extra legroom, or preferred seats (fees may vary). Yes, cancellations can be made via the Manage Booking section. Refund eligibility depends on your ticket type. Refunds can be requested online or by contacting support at 1800-594-4991. How to Book Etihad Airways Flights Online – A Quick Guide Turkish Airline Booking Reservation: A Complete Guide 2025 Turkish Airlines Booking Made Easy: Choose the Best Way to Fly! How to Use the Emirates App for Booking, Check-In & Seat Selection TIME BUSINESS NEWS
Time Business News
07-05-2025
- Business
- Time Business News
Emirates App Guide: Booking, Check-In
In today's fast-paced world, travellers want tools that help them save time, reduce hassle, and keep everything in one place. The Emirates App offers just that. Whether you're booking a new flight, checking in from home, or picking the perfect seat, the app gives you full control. In this blog, we'll walk you through how to use the Emirates App for booking, check-in, and seat selection, along with tips to enhance your travel experience—especially if you're flying on an Emirates Airlines business class ticket or looking for flexible features in case of a change or Emirates Airlines missed flight. The Emirates App is more than just a mobile tool. It is your digital travel assistant. From the palm of your hand, you can: Search and book flights Access your trip details Check in without printing anything Choose or change your seat View your Emirates Business Class Flights upgrades upgrades Get alerts for boarding, gate changes, or delays Track your luggage after arrival Let's explore each feature step by step. Booking a flight on the Emirates App is quick and simple. Here's how to do it: Download the Emirates App from the App Store or Google Play. You can either create an Emirates Skywards account or log in as a guest. Tap on 'Book a Flight' from the home screen. Enter your travel details: Departure and arrival cities Travel dates One-way or return Number of passengers Cabin class (Economy, Business, or First) The app shows a list of available flights, prices, and options. Once the search is complete, you can scroll through available options. This includes Emirates Airlines business class flights, special fares, and upgrade availability. Tap on a flight to see: Total fare Flight number and timings Baggage allowance Meal info and inflight services Add your name, passport details, and contact info. If you're a member of Emirates Skywards, your loyalty number will auto-fill. Choose your payment method (credit card, debit card, or Skywards Miles). Confirm and receive your e-ticket instantly. Your trip now appears under 'My Trips' in the app. Forget the long queues at the airport. The Emirates App allows you to check in from home or on the go. You can check in 48 hours before your flight. Here's how: Open the Emirates App and tap 'My Trips' Select your Emirates Airlines Flight Tap 'Check In' Confirm passenger details Choose your seat (we'll cover this in the next section) Download or email your mobile boarding pass Once complete, your boarding pass will appear in the app and can also be saved to your phone's wallet for easy access. During check-in, you can: Add extra bags (for a fee) Upgrade to Emirates Airlines business class if available if available Order special meals Add frequent flyer info Checking in online gives you more time to relax at the airport—or enjoy the Emirates Business Class Flights lounge if you're flying business or first class. Picking the right seat can make or break your flight, especially on long-haul routes. When booking your flight, the app will show you a seat map for your selected aircraft. You can: Pick window or aisle seats Reserve extra legroom seats (charges may apply) View available seats for each class See special icons for bassinets, toilets, and exits If you've already booked but want to change your seat: Go to 'My Trips' Select your flight Tap 'Manage' Choose 'Change Seat' Select your preferred seat from the map Confirm the change For Emirates Business Class Flights, you can preview flat beds, access privacy screens, or pick a seat closer to the lounge entrance. Track your upcoming Emirates Airlines Flight and get updates on: Delays Gate changes Boarding times Baggage belt numbers after landing You can also track flights for friends or family arriving on Emirates. If you're part of the Emirates Skywards loyalty programme, the app helps you: Track miles Redeem rewards See your tier status Find offers and promotions Once you book your ticket, add the trip to your calendar straight from the app. It keeps your schedule organised and gives alerts as your travel date nears. Life happens. Sometimes, you can't make it to the airport on time. Here's what to do if you face an Emirates Airlines missed flight situation. If you miss your flight or think you'll miss it, open the app and go to 'My Trips.' Tap 'Rebook' or 'Manage' to: View rebooking options Pay fare differences Reschedule to the next flight (subject to availability) If your fare allows changes or refunds, you can request them directly in the app. You can also call Emirates support with a tap, and your booking details will auto-fill for faster service. Using the app for emirates airlines reservations online gives you control and peace of mind. Benefits include: Secure and fast payment Access to the best deals Real-time trip updates No paper tickets Easy check-in and boarding Option to manage everything in one place Whether you're flying short-haul or enjoying the luxury of Emirates Airlines business class, the app supports every step of your journey. The Emirates App is more than a booking tool—it's your travel companion. From booking to check-in, seat selection to in-flight upgrades, everything is just a tap away. Let's recap the key features: Book flights easily, including Emirates Business Class Flights easily, including Check in online to skip airport queues to skip airport queues Choose your seat and manage changes in real-time and manage changes in real-time Handle situations like an Emirates Airlines missed flight Enjoy the perks of emirates airlines reservations online Next time you fly, save time and effort by using the Emirates App. It's smooth, fast, and tailored to give you the best flying experience. Book your Emirates flight, manage your trip, or check in easily with The Emirates App—download now or call our travel experts at 1800-594-4991(OTA) for instant assistance! The Emirates App is the official mobile application of Emirates Airlines, allowing users to book flights, manage bookings, check in, download boarding passes, and access travel information. Open the app, go to 'Manage,' and enter your booking reference and last name to link your booking. You can book a ticket through the Emirates website, the Emirates App, or by visiting an Emirates ticket office or travel agent. Open the app, go to 'Check-in,' enter your booking details, select your seat, and download your mobile. How to Book Etihad Airways Flights Online – A Quick Guide Turkish Airline Booking Reservation: A Complete Guide 2025 Turkish Airlines Booking Made Easy: Choose the Best Way to Fly! TIME BUSINESS NEWS
Time Out Dubai
29-04-2025
- Business
- Time Out Dubai
Emirates Skywards Miles Classic Rewards can now buy flydubai flights
Dubai's two major airlines come together to give more options to frequent flyers. A major agreement between Emirates and flydubai means that loyal customers are now able to purchase full flights across all classes with flydubai using Classic Rewards on the Emirates Skywards programme. Classic Rewards allows frequent flyers with at least 5,000 miles to book full flights in any class with both airlines. Travellers are able to earn Skywards miles in a variety of ways including shopping, banking and hotel stays – not just by booking flights. The latest agreement between the two airlines also means that you're able to book flights using a combination of Cash+Miles on flydubai flights as well as Emirates flights. flydubai has an extensive travel network of more than 130 destinations in 55 countries so it means that frequent flyers now have a whole host of new options when using a loyalty scheme to book their next flight. flydubai will fly to 11 top summer destinations this year (Credit: flydubai) The agreement was signed in the presence of His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive of Emirates Group and Chairman of flydubai, and senior executives from both airlines at the Arabian Travel Market in Dubai. Jeyhun Efendi, divisional senior vice president of commercial operations & e-commerce at flydubai, said that the new agreement will allow passengers greater flexibility when booking flights. He said: 'The introduction of Classic Rewards marks a significant milestone in enhancing the Skywards experience for flydubai customers. 'Alongside our existing Cash+Miles offering, it gives our passengers greater flexibility and value when redeeming their Miles. 'Our strong partnership with Emirates through the codeshare agreement and combined network unlocks even more possibilities, making it easier than ever for customers to access a seamless travel experience across both airlines.' (Credit: flydubai) Earlier this week, Emirates and flydubai revealed that five million travellers flew on their joint networks in the past year – a 36 percent rise from the previous year. Dubai's two major airlines have worked closely together for the past seven years and currently offer travellers from the emirate the option to get to 400 destinations across the world. The partnership has meant that there's more choice and convenience for those flying from the emirate. Looking for things to do in Dubai? 112 best things to do in Dubai in 2025 Everything to tick off your Dubai bucket list 50 free things to do in Dubai Feeling the pinch? Enter free things to do Here's how to eat at 10 expensive Dubai restaurants for less Early bird dinners, lunch specials and more
The Independent
18-03-2025
- Business
- The Independent
This Emirates discount code could save you 10% on flights in March
If you're dreaming of your next getaway, now is a great time to book with amazing savings on flights, holidays and add-ons that make your experience all the more memorable. A brand that is synonymous with luxury is Emirates – the largest airline in the Middle East that connects different destinations around the world through their global hub in Dubai. Some of the airline's most popular destinations include Bangkok, Sydney and Singapore, but Emirates also flies to many more dreamy locations, such as Europe, Canada and Mexico, and most recently, Madagascar and Bogotá. Flying to some of the world's most popular holiday destinations, and with a reputation for in-flight luxury, it's no surprise that a trip with Emirates will come with a handsome price tag. So that you can enjoy the experience for less, our team of deal hunters have used their expertise to bring you the very best offers. Here's our top pick of Emirates promo codes to help you save on your travel costs. All about Emirates discount codes If you're hoping to book an Emirates holiday but are yet to find anything that takes your fancy, you'll want to keep checking back, as the promo codes and offers are updated regularly. Frequent flash sales take place, such as 10 per cent off flights to Spain and other destination-specific offers, which is a great way to bag a bargain holiday. We're committed to bringing you the latest on all Emirates discounts, so be sure to bookmark this page for the most up to date news. Students can get in on the fun, with great deals to help you broaden your horizons and learn more about new cultures. When using the student code above and showing a valid student ID, you'll enjoy discounts of up to 10 per cent on economy and 5 per cent business class fares on over 250 destinations worldwide. You'll also get 10kg more baggage, or one extra piece, on top of the usual allowances, and flexible options to change your flight. It's not just flights you can save money on with Emirates – you can also save 10 per cent saving on duty free goods. Using the above discount code, customers can browse the EmiratesRed store and save on exclusive items that you won't find on board. The best part? Your products will be delivered to your seat when you board. You'll find big name brands like Creed, Kiehl's and Garmin, along with travel essentials. More ways to save on Emirates flights Ever heard of Skywards? It's the loyalty programme that Emirates shares with Flydubai, and is designed to offer its members benefits and experiences that will work with their lifestyle, and make holidays even more rewarding. Skywards is totally free to join, and you'll only need to input some basic information. The programme rewards its frequent fliers with miles, which you can accumulate pretty quickly. In fact, you could earn enough miles for an upgrade after just one long haul holiday. To enhance your benefits, join Skywards+, which gives subscribers the choice of three levels – classic, advanced and premium, all with their own advantages to give you personalised deals. Even with the lowest tier of membership, classic, you'll get a one time 20 per cent off when you book a classic reward flight, which could save you big bucks on that dream holiday to historic Oman or trendy Brisbane. The savings alone will pay for the annual subscription, and that's without the other benefits – including bonus miles, airport lounge access, extra luggage. Must-visit destinations in 2025 Sydney is at the top of our must-visit list for this year, filled with popular tourist attractions like the Sydney Opera House and beautiful beaches. The capital city of the state of New South Wales, Sydney is so fast paced and at the forefront of Australia's evolution, while maintaining plenty of its natural beauty and unspoiled nature. Emirates flights to Sydney are priced from £1,195, which is very reasonable for the distance you'll be travelling. If it's the beautiful country of Singapore that calls your name, book with Emirates from £745. Singapore is home to the world's first night zoo and is one of the world's greenest and safest cities – perfect for families who want to explore the wonder of Southeast Asia. How we find the best Emirates deals The Independent' s team of deal hunters dedicate themselves to carefully selecting the best travel offers and discount codes. We look out for deals on flights, package holidays and in-flight shopping, we'd never recommend a deal that we wouldn't use ourselves. It's here where you'll find the most up-to-date offers available at Emirates for saving money on your 2025/26 holiday. Why choose Emirates? 'I've been following the Emirates story since the very first flight almost 40 years ago. The growth of the Dubai-based airline has been astonishing. Emirates now serves more than 150 destinations on six continents and has the world's biggest fleet of Airbus A380 'SuperJumbo' aircraft. Many travellers appreciate the extra space they offer, as well as the unrivalled inflight entertainment. 'Emirates also excels at connecting Britain with the Middle East, Asia, Africa and Australia, with 18 daily flights from six UK airports taking thousands of people each day to Dubai and beyond,' says travel correspondent Simon Calder.
