Latest news with #SoCalCup


Los Angeles Times
11 hours ago
- Business
- Los Angeles Times
SoCal Cup Hosts Largest Boys Volleyball Tournament of the Year at Los Angeles Convention Center
Tournament Brings 665 Youth Volleyball Teams to Los Angeles Convention Center The SoCal Cup, the leading series of national boys volleyball events, brought its massive 'The Showcase' tournament to the Los Angeles Convention Center this past Father's Day weekend, resulting in the largest SoCal Cup event so far this year. Owned and operated by AIM Sports Group, the three-day event drew 665 boys club volleyball teams across various age groups (12U through 18U) from all over the U.S. and beyond, driven to compete for what has become the ultimate bragging right in the sport. The SoCal Cup hosts three annual national events: this past week's SoCal Cup Showcase, the SoCal Cup Winter Formal event in December and the SoCal Cup Open Championship in January. SoCal Cup also operates regional league tournaments throughout the year. The Showcase event, which filled the Los Angeles Convention Center, drew a crowd of about 65,000 across the three-day event, made up of a multi-generational audience of athletes, families and spectators. With attendee well-being top of mind, AIM took extra security and safety precautions in collaboration with LAPD and the L.A. Convention Center to make sure the event was safe and seamless and that local and visiting clubs and their supporters were comfortable. 'Our SoCal Cup events continue to expand year over year, nurturing the exponential growth of boys volleyball as a sport,' said AIM Sports Group Founder John Gallegos. 'We anticipate continued interest with the Olympic Games coming to L.A. in less than three years. Our mix of providing the highest-level competition, innovative technology and a genuinely entertaining experience for fans is a recipe designed to elevate youth sports for generations to come.' Gallegos shared that AIM Sports Group is doubling down on supporting boys volleyball (and beyond) by investing in tech innovations focused on enhancing the day-to-day experience for athletes, athlete families, coaches and clubs. 'We launched a preview of our AIM+ tech platform at The Showcase to test engagement and gather real-time feedback, and the response exceeded our expectations,' said Gallegos. 'This was a crucial step in validating our product-market fit. As AIM+ evolves, we see it becoming more than a product. It's a tech-forward media and content platform designed to shape the future of youth sports.' Gallegos noted that the AIM+ platform will be officially released and made available this fall. 'The level of competition displayed at this year's Showcase was at an all-time high,' added AIM Sports Group Executive Director of Volleyball Ali'i Keohohou. 'Having 665 club teams from across the country all playing under one roof, competing at the highest level, is a spectacle to behold. We continue to host the best teams in the country - competing in front of audiences that include many, if not all, Division 1 men's college programs.' Information sourced from AIM Sports. Learn more by contacting pwilliams@


Business Wire
2 days ago
- Business
- Business Wire
SoCal Cup Hosts Largest Boys Volleyball Tournament of the Year at Los Angeles Convention Center
LOS ANGELES--(BUSINESS WIRE)--The SoCal Cup, the leading series of national boys volleyball events, brought its massive 'The Showcase' tournament to the Los Angeles Convention Center this past Father's Day weekend, resulting in the largest SoCal Cup event so far this year. Our SoCal Cup events continue to expand year over year, nurturing the exponential growth of boys volleyball as a sport Owned and operated by AIM Sports Group, the three day event drew 665 boys club volleyball teams across various age groups (12U through 18U) from all over the US and beyond, driven to compete for what has become the ultimate bragging right in the sport. The SoCal Cup hosts three annual national events: this past week's SoCal Cup Showcase; the SoCal Cup Winter Formal event in December and the SoCal Cup Open Championship in January. SoCal Cup also operates regional league tournaments throughout the year. The Showcase event, which filled the Los Angeles Convention Center, drew a crowd of about 65,000 across the three day event, made up of a multi-generational audience of athletes, families, and spectators. With attendee well-being top of mind, AIM took extra security and safety precautions in collaboration with LAPD and the LA Convention Center to make sure the event was safe and seamless, and that local and visiting clubs and their supporters were comfortable. 'Our SoCal Cup events continue to expand year over year, nurturing the exponential growth of boys volleyball as a sport,' said AIM Sports Group Founder John Gallegos. 'We anticipate continued interest with the Olympic Games coming to LA in less than three years. Our mix of providing the highest-level competition; innovative technology; and a genuinely entertaining experience for fans, is a recipe designed to elevate youth sports for generations to come.' Gallegos shared that AIM Sports Group is doubling down on supporting boys volleyball (and beyond), by investing in tech innovations focused on enhancing the day-to-day experience for athletes, athlete families, coaches and clubs. 'We launched a preview of our AIM+ tech platform at The Showcase to test engagement and gather real-time feedback, and the response exceeded our expectations,' said Gallegos. 'This was a crucial step in validating our product-market fit. As AIM+ evolves, we see it becoming more than a product, it's a tech-forward media and content platform designed to shape the future of youth sports.' Gallegos noted that the AIM+ platform will be officially released and made available this fall. 'The level of competition displayed at this year's Showcase was at an all-time high,' added AIM Sports Group Executive Director of Volleyball Ali'i Keohohou. 'Having 665 club teams from across the country all playing under one roof, competing at the highest level, is a spectacle to behold. We continue to host the best teams in the country – competing in front of audiences that include many, if not all, Division 1 men's college programs.' Boys volleyball clubs that achieved bragging rights this year by winning their divisions included: 18 Open: MB Surf 18's 1 ASICS, MB Surf VBC, CA 18 Club: RCVA Boys 18 National, River City Volleyball Academy, VA 17 Open: C2 Attack Boys 17-1 Elite, C2 Attack VBC, TN 17 Club: PRVA 17 1, Pacific Rim Volleyball Academy, CA 16 Open: COAST 16-Ian & Dave, COAST VBC, CA 16 Club: Minas Tenis Clube 16 16 Classic: PAC 16 Noah, Pinnacle Athletic Club, CA 15 Open: Team Rockstar 15 Rockstar, Team Rockstar VBC, CA 15 Club: SD Beach 15GONZO, SD Beach Volleyball Club, CA 14 Open: Team Rockstar 14 Rockstar, Team Rockstar VBC, CA 14 Club: Bay to Bay 14-Premier, Bay to Bay Volleyball Club, CA 13 Open: MB Surf 13's 1 ASICS, MB Surf VBC, CA 12 Open: Borinquen Coqui 12 1, Club de Voleibol Borinquen Coqui, Puerto Rico Founded to provide elite competitive and developmental playing opportunities and training for young athletes, the SoCal Cup has grown exponentially over the last five years and is now the largest and best-attended youth volleyball tournament series in the country. Learn more at

Yahoo
2 days ago
- Business
- Yahoo
SoCal Cup Hosts Largest Boys Volleyball Tournament of the Year at Los Angeles Convention Center
Tournament Brings 665 Youth Volleyball Teams to Los Angeles Convention Center for Father's Day Weekend; Tournament Champs Crowned LOS ANGELES, June 24, 2025--(BUSINESS WIRE)--The SoCal Cup, the leading series of national boys volleyball events, brought its massive 'The Showcase' tournament to the Los Angeles Convention Center this past Father's Day weekend, resulting in the largest SoCal Cup event so far this year. Owned and operated by AIM Sports Group, the three day event drew 665 boys club volleyball teams across various age groups (12U through 18U) from all over the US and beyond, driven to compete for what has become the ultimate bragging right in the sport. The SoCal Cup hosts three annual national events: this past week's SoCal Cup Showcase; the SoCal Cup Winter Formal event in December and the SoCal Cup Open Championship in January. SoCal Cup also operates regional league tournaments throughout the year. The Showcase event, which filled the Los Angeles Convention Center, drew a crowd of about 65,000 across the three day event, made up of a multi-generational audience of athletes, families, and spectators. With attendee well-being top of mind, AIM took extra security and safety precautions in collaboration with LAPD and the LA Convention Center to make sure the event was safe and seamless, and that local and visiting clubs and their supporters were comfortable. "Our SoCal Cup events continue to expand year over year, nurturing the exponential growth of boys volleyball as a sport," said AIM Sports Group Founder John Gallegos. "We anticipate continued interest with the Olympic Games coming to LA in less than three years. Our mix of providing the highest-level competition; innovative technology; and a genuinely entertaining experience for fans, is a recipe designed to elevate youth sports for generations to come." Gallegos shared that AIM Sports Group is doubling down on supporting boys volleyball (and beyond), by investing in tech innovations focused on enhancing the day-to-day experience for athletes, athlete families, coaches and clubs. "We launched a preview of our AIM+ tech platform at The Showcase to test engagement and gather real-time feedback, and the response exceeded our expectations," said Gallegos. "This was a crucial step in validating our product-market fit. As AIM+ evolves, we see it becoming more than a product, it's a tech-forward media and content platform designed to shape the future of youth sports." Gallegos noted that the AIM+ platform will be officially released and made available this fall. "The level of competition displayed at this year's Showcase was at an all-time high," added AIM Sports Group Executive Director of Volleyball Ali'i Keohohou. "Having 665 club teams from across the country all playing under one roof, competing at the highest level, is a spectacle to behold. We continue to host the best teams in the country – competing in front of audiences that include many, if not all, Division 1 men's college programs." Boys volleyball clubs that achieved bragging rights this year by winning their divisions included:18 Open: MB Surf 18's 1 ASICS, MB Surf VBC, CA18 Club: RCVA Boys 18 National, River City Volleyball Academy, VA17 Open: C2 Attack Boys 17-1 Elite, C2 Attack VBC, TN17 Club: PRVA 17 1, Pacific Rim Volleyball Academy, CA16 Open: COAST 16-Ian & Dave, COAST VBC, CA16 Club: Minas Tenis Clube 1616 Classic: PAC 16 Noah, Pinnacle Athletic Club, CA15 Open: Team Rockstar 15 Rockstar, Team Rockstar VBC, CA15 Club: SD Beach 15GONZO, SD Beach Volleyball Club, CA14 Open: Team Rockstar 14 Rockstar, Team Rockstar VBC, CA14 Club: Bay to Bay 14-Premier, Bay to Bay Volleyball Club, CA13 Open: MB Surf 13's 1 ASICS, MB Surf VBC, CA12 Open: Borinquen Coqui 12 1, Club de Voleibol Borinquen Coqui, Puerto Rico Founded to provide elite competitive and developmental playing opportunities and training for young athletes, the SoCal Cup has grown exponentially over the last five years and is now the largest and best-attended youth volleyball tournament series in the country. Learn more at View source version on Contacts MEDIA CONTACT: Paul Williams, paul@ 310/569-0023 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


Los Angeles Times
27-03-2025
- Business
- Los Angeles Times
AIM Sports Group Names Ali`i Keohohou Executive Director of Volleyball
Seal Beach-headquartered AIM Sports Group, a leading sports enterprise focused on enhancing the development of young athletes through innovative leagues, sports facility management and national tournaments and events, has announced that Ali'i Keohohou has been named executive director of Volleyball for the organization. With more than 15 years of coaching experience, Keohohou brings to AIM a rich history of expertise in the volleyball world and a vision for growing the game at all levels. He most recently served as the associate head coach at Loyola University in Chicago and has also impacted the game as coach and scout for the U.S. National Team Development Program. 'We're excited to welcome Ali'i to the AIM organization,' said AIM Sports Group founder John Gallegos. 'We're experiencing exponential growth at AIM and with our SoCal Cup (SCC) tournaments and league. It made perfect sense to have Ali'i – with his unique leadership skill set and passion for the sport – lead our volleyball properties as we continue to grow and scale. We're confident that Ali'i, who lives and breathes the sport of volleyball and has made a career of growing the game while motivating student-athletes on and off the court, will be an ideal fit to help AIM reach the next level.' Working closely with many of the leading boys' volleyball club organizations, SCC has become a driving force, contributing to the increase of boys' volleyball teams in Southern California by 133% and by an estimated 43% in the U.S. 'It's an honor to be asked to lead the volleyball properties for AIM,' commented Keohohou. 'This organization has taken volleyball to new levels of excellence and accessibility for young athletes and their families. I'm looking forward to amplifying, enhancing and further innovating the sport. It's going to be rewarding to apply what I've learned to such an impactful enterprise as we further grow the sport of volleyball for all ages.' In this new role, Keohohou will be responsible for the management of volleyball efforts at AIM Sports Group, with the primary objective of growing the game. He will also oversee staff in the day-to-day operations of SCC's boys' league and tournaments and lead the development of volleyball-related innovations. AIM's SoCal Cup events have grown exponentially over the last five years and are now among the largest and best-attended youth volleyball tournaments in the country, including the recent 'The Open' Championship tournament at the Los Angeles Convention Center. Information was sourced from Businesswire. For more details, contact pwilliams@