Latest news with #Songtradr
CairoScene
18-04-2025
- Entertainment
- CairoScene
Balance the Mix to Host Production Workshop in Dubai April 29
Led by Blu Fiefer, the workshop will delve into the creative and business sides of music production, and providing participants with tips on securing professional opportunities worldwide. Apr 18, 2025 Balance the Mix, a global initiative by MassiveMusic and Songtradr to amplify underrepresented female voices in music, is set to host their first MENA female-only music production workshop in Dubai on April 29th. Brought through a partnership between MassiveMusic and SoundX: Workshops, the workshop will be led by the Lebanese trailblazing producer and singer Blu Fiefer. The session will explore both the creative and business sides of music production, providing participants with valuable insights about navigating music industry as well as key tips on securing professional opportunities worldwide. The workshop is free of charge, taking place at Fridaus Studio in Expo City, Dubai, from 6 PM to 9 PM. You can now sign up for the workshop by filling the form on Balance the Mix's official website.
Campaign ME
07-03-2025
- Business
- Campaign ME
MassiveMusic launches Balance the Mix in the Middle East to address gender gap
MassiveMusic Dubai, a Songtradr company and a music creative agency, has launched 'Balance the Mix' in the Middle East region – an initiative that champions and promotes under-represented music talent in the Middle East. Spearheaded by MassiveMusic London in 2023 – and now an independent, not-for-profit entity – Balance the Mix raises awareness, promotes and fosters growth among women in every aspect of the music industry. While some of the world's biggest and well-known artists are female, MassiveMusic says it's a different story behind the scenes, with talent not being acknowledged or recognised in sectors such as production, songwriting and among commercial artists. For instance, the company revealed that the ratio of commercial artists is 78 per cent male and 22 per cent female, and of songwriters is skewed 86 per cent towards males versus 14 per cent female. In addition, merely 3 per cent of music producers are women, a figure MassiveMusic is working to raise by 30 per cent over the next five years. Leading Balance the Mix in the Middle East, Cherine Altobaishi, Senior Account Manager, MassiveMusic Dubai, said, 'Since its launch, Balance the Mix has grown year-on-year, operating in the United States, Europe and now, here in the Gulf region. While many Arab women may not have previously considered music as a career option, it's changing. We are seeing growth and momentum in terms of female talent, particularly in the UAE and KSA. The goal now is to get them into roles where they can grow and thrive.' Altobaishi added, 'A key part of my role at MassiveMusic is working with music producers, but finding females is a real challenge. We want to create a better gender balance among producers, and, through our Balance the Mix 30-30 initiative, hope to boost the number of women in the business by 30 per cent over the next five years.' In the Middle East, the number of women entering and being retained by the music industry is low, despite a wealth of available female music talent. Becky Wixon, who is spearheading the launch of Balance the Mix globally, said, 'Women in the music sector are often paid less than their male counterparts, despite often being more qualified. They can also face a lack of support when it comes to career growth – particularly in engineering and production roles, which were traditionally seen as jobs for men and remain male-dominated today. We are delighted to bring Balance the Mix to the Middle East.' Balance the Mix initiatives in the region and globally include building an online talent pool through a dedicated website for under-represented talent; regular seminars and events to address issues facing women in the industry; and exploring new ways to champion women and promote diversity, such as future collaborations with organisations such as Equal Arabia, Little Pink Book and Hunna. The initative also calls for better regulation in the creative and music industries to protect women and other represented groups. In addition, girls should be encouraged to study music at school and pursue a career in music: historically, at some girls-only schools, music was never even part of the curriculum. Altobaishi concluded, 'We also encourage businesses to build diversity, equity and inclusion into their brands when it comes to music and tap into female talent – perhaps even insist on it – when working with musicians/artists/music engineers for their businesses.'
Yahoo
06-02-2025
- Entertainment
- Yahoo
Shepard Fairey and Bandcamp Create Original Limited Edition T-Shirt to Support MusiCares LA Wildfire Relief
100% of Proceeds From T-Shirt Sales to Benefit Musicians in Need LOS ANGELES, CA / / February 6, 2025 / Bandcamp, the artist-first platform supporting independent music, is proud to announce the next phase of its Bandcamp <3 LA Fundraiser, featuring an exclusive, limited-edition T-shirt designed by acclaimed artist Shepard Fairey. Available throughout February, 100% of proceeds from T-shirt sales will be donated to MusiCares, which offers preventive, emergency, and recovery programs for the music community. Shepard Fairey, known for his powerful, thought-provoking art, has created a one-of-a-kind T-shirt design that embodies the resilience and creativity of independent artists. His design references vintage vinyl LP packaging design, a nod to Bandcamp's commitment to uplifting the world through the power of music. Fairey's "Lotus Woman" design has evolved over time, originating as a screen print in 2015, symbolizing strength and resilience through bold graphic imagery. The lotus flower itself is often associated with spiritual awakening and the journey of rising above adversity. The collaboration with Bandcamp and MusiCares reworks the design into a new version incorporating the Seal of The City of Los Angeles - to raise funds for the victims of the Los Angeles wildfires, with proceeds going to relief efforts. This lineage highlights Fairey's continued commitment to using his art to support social causes and engage with communities in need. "Bandcamp gives artists a platform to share their art and make a living from it. The wildfires in LA endangered the livelihoods of so many musicians, and we're grateful to Shepard Fairey for helping us raise money for MusiCares and the LA music community," said Dan Melnick, General Manager of Bandcamp. "Music, art, and activism have long been intertwined, shaping culture and inspiring action. This collaboration with Shepard Fairey and MusiCares is about more than just fundraising-it's about building a future where independent artists have the support they need to thrive. We're honored to stand alongside partners who share our commitment to strengthening the creative ecosystem," said Bryan Biniak, President of Songtradr, the parent company of Bandcamp. "I was heartbroken by the immense loss our community in Los Angeles suffered due to the wildfires. The city is enduring such a difficult time, and many artists, musicians, and dedicated individuals are working tirelessly to rebuild their lives. Drawing inspiration from the incredible strength and resilience of the people here, I created this T-shirt for Bandcamp's Love LA Fundraiser, with all proceeds going directly to MusiCares. Now, more than ever, it's essential that we come together and support one another as we help our fellow Angelenos heal and rebuild," said Shepard Fairey, founder of OBEY Clothing and creative agency Studio Number One. This initiative builds on Bandcamp's wildfire relief fundraiser on February 7. From midnight to midnight, 100% of Bandcamp's proceeds will be donated to MusiCare, a safety net supporting the health and welfare of the music community. Bandcamp is proud to partner with A2IM, Harman, Lagunitas, Roland, Shure, Victrola, and WIN, to amplify support for independent musicians affected by the Southern California wildfires. How to Support the Heart LA Fundraiser Purchase the Shepard Fairey-designed T-shirt exclusively on Bandcamp throughout February: Spread the word by sharing the campaign with fans, friends, and fellow artists. Join the movement on February 7-music lovers, industry partners, and artists alike can help ensure musicians receive the support they need. Bandcamp has long championed artist-first initiatives, including Bandcamp Fridays, which have generated over $131 million for independent musicians and labels. This latest fundraiser reaffirms Bandcamp's dedication to fostering a resilient, thriving creative community. About Bandcamp Bandcamp is the premiere online record store and music community where passionate fans discover, connect with and directly support the artists they love. With the majority of revenue going directly to artists, Bandcamp fosters a communal experience with music discovery, where artists and fans support each other in a vibrant ecosystem. Bandcamp artists and labels release and sell a broad range of music products, including digital and physical records, vinyl, apparel and merchandise. Learn more at and follow us on LinkedIn, Instagram, Facebook and TikTok. About MusiCares MusiCares helps the humans behind music because music gives so much to the world. Offering preventive, emergency, and recovery programs, MusiCares is a safety net supporting the health and welfare of the music community. Founded by the Recording Academy in 1989 as a U.S. based, independent 501(c)(3) charity, MusiCares safeguards the well-being of all music people through direct financial grant programs, networks of support resources, and tailored crisis relief efforts. For more information please visit: About Shepard Fairey Shepard Fairey is a contemporary street artist, graphic designer, activist, and founder of OBEY Clothing and creative agency Studio Number One. In 1989, while at Rhode Island School of Design studying for his Bachelor of Fine Arts in Illustration, Shepard Fairey created the "Andre the Giant has a Posse" sticker that later evolved into the OBEY GIANT art campaign. In 2008, his portrait of then-Democratic candidate Barack Obama became an internationally recognized emblem of hope. He is known for the "We The People" campaign that debuted worldwide during the 2017 Women's Marches. Fairey has painted nearly 140 public murals and has become one of the most sought-after and provocative artists globally, changing the way people converse about art and view the urban landscape. Contact Details Jalila Singerff+1 613-614-6777jalila@ Company Website SOURCE: Bandcamp View the original press release on ACCESS Newswire Sign in to access your portfolio
