Latest news with #SrikumarNair
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Business Standard
a day ago
- Business
- Business Standard
GobbleCube raises $3.5 million to expand AI tools for consumer brands
GobbleCube, a startup that provides AI tools for consumer brands, has raised $3.5 million in a Pre-Series A funding round led by InfoEdge Ventures, with participation from existing investor Kae Capital. The Bengaluru-based company, which recently exited private beta, has reached $2 million in annual recurring revenue and onboarded more than 200 clients, including Reckitt, Tata Consumer, Nivea, and Johnson & Johnson. With the new capital, GobbleCube plans to deepen its AI capabilities, expand platform coverage, and accelerate its global go-to-market motion. GobbleCube was founded by Manas Gupta, Srikumar Nair, and Nitesh Jindal, former members of the Blinkit leadership team. The platform uses AI to help consumer brands identify revenue gaps and growth opportunities in hyperlocal markets. It has reported 2–3 times sales increases for clients ranging from D2C startups to large enterprises. Its AI platform analyses billions of locality-level data points to help brands move from retrospective analysis to predictive and action-oriented decisions—across pricing, planning, digital visibility, and performance marketing. 'E-commerce and q-commerce are becoming increasingly complex, with brands needing to win at a hyperlocal and platform-specific level across marketplaces like Blinkit, Zepto, and Instamart,' said Kitty Agarwal, Partner at InfoEdge Ventures. Gaurav Chaturvedi, General Partner at Kae Capital, added, 'GobbleCube's ability to drive measurable growth for both emerging D2C brands and large enterprises within weeks signals strong product–market fit.'
Economic Times
2 days ago
- Business
- Economic Times
AI-backed brand analytics platform GobbleCube raises $3.5 million in round led by InfoEdge Ventures
ETtech L-R, Nitesh Kumar, Manas Gupta and Srikumar Nair, cofounder, Gobblecube Consumer brand analytics platform GobbleCube has raised $3.5 million in a funding round led by InfoEdge Ventures, with participation from existing investor Kae Capital. Founded by Manas Gupta, Srikumar Nair, and Nitesh Jindal, part of the original Blinkit leadership team, the AI-backed platform specialises in helping consumer brands in revenue management by automating data and decision-making processes. Its AI platform claims to help brands scale by identifying revenue leaks, demand gaps and high-growth micro-markets. The startup, which came out of its beta mode nine months ago, said it has since onboarded 200 brands, including Tata Consumer, Johnson & Johnson and Nivea, and achieved $2 million in annual recurring revenue (ARR). The company said it is also working with brands across Middle East and North Africa, and Latin America regions. With the new capital, GobbleCube plans to deepen its AI capabilities, expand platform coverage, and accelerate its global go-to-market motion.'What we are seeing is an evolution of commerce, how it is becoming more and more hyperlocal. This is where the opportunity lies for us: in enabling brands to engage consumers with precision and relevance at scale,' cofounder and CEO Manas Gupta told ET. 'This isn't just a marketing challenge; it's a big-data problem that demands AI-first, productised solutions," he AI engine helps brands predict and influence their future plans. It analyses "billions of local data points" to identify actions in areas like digital shelf visibility, pricing, and planning. This now includes performance marketing, allowing brands to shift from reactive decision-making to growth driven by clear startup raised a seed round in 2024 of $1.9 million led by Kae Capital.'E-commerce and q-commerce are becoming increasingly complex, with brands needing to win at a hyperlocal and platform-specific level across marketplaces like Blinkit, Zepto, and Instamart. GobbleCube gives them the real-time visibility and intelligence needed to drive growth and revenue outcomes,' said Kitty Agarwal, partner at InfoEdge Ventures. Elevate your knowledge and leadership skills at a cost cheaper than your daily tea. Can this cola maker get back bubble valuation pricked by Ambani? Darkness at noon: Can this reform succeed after failing four times? Zepto has slowed, and Aadit Palicha needs more than a big fund raise to fix it Why Sebi must give up veto power over market infra institutions Stock Radar: SBI stock breaks out from Symmetrical Triangle pattern; what should investors do with this Sensex stock? These mid-cap stocks with 'Strong Buy' & 'Buy' recos can rally over 25%, according to analysts Multibagger or IBC - Part 13: This auto ancillary helps power Chandrayaan-3 and makes the 'glue' that holds cars together Buy, sell or hold: Antique maintains a hold on JSW Steel; Nuvama sees over 15% upside in Apollo Hospitals
