13-05-2025
Appknox Targets 5x GCC Growth with Strong Regional Push and New StoreKnox Launch
Rishika Mehrotra, Chief Strategy Officer at Appknox, is spearheading the company's aggressive growth strategy from her base in Dubai, focusing on scaling operations across the GCC region and globally. Appknox, a leading mobile application security company, provides an automated security testing platform that helps organizations secure their mobile apps throughout the software development lifecycle (SDLC). With cybersecurity risks rising, especially in mobile ecosystems, Appknox is responding to market demands with innovative solutions.
A major milestone for the company is the recent launch of StoreKnox, a post-deployment monitoring tool that detects fake apps and scans for malware across app marketplaces. This addition complements Appknox's pre-deployment security tools and positions it as a full-spectrum mobile app security provider.
Looking ahead to 2025, Appknox is targeting 5x growth in the GCC and 3x global growth, powered by its two-tier distribution model. The company works closely with master distributor Bulwark and more than 100 partners across the GCC. This partner-first approach includes regular technical enablement, joint marketing campaigns, and shared market intelligence to strengthen ecosystem capabilities.
The GCC's tightening regulatory environment is a key growth driver. Increasing compliance requirements and rising cybersecurity threats are pushing enterprises and governments to adopt more advanced mobile security measures. Recognizing this, Appknox is expanding into new markets like Oman and Egypt, with a special focus on government contracts.
Rishika notes that as governments introduce stricter cybersecurity frameworks, the demand for robust, end-to-end mobile security across the SDLC is surging. Appknox's scalable platform, regional presence, and commitment to partner empowerment position it well to capitalize on this momentum and deliver secure mobile experiences at scale. 0 0
