Latest news with #Supratechnic


Focus Malaysia
10 hours ago
- Automotive
- Focus Malaysia
Supratechnic appointed official dealer for Honda Marine in Johor, Malacca & Pahang
SUPRATECHNIC (M) Sdn Bhd, Malaysia's premier distributor of marine engines, hardware and related maritime services, has today (June 24) been appointed as the official dealer for Honda Marine in the states of Johor, Malacca and Pahang, The appointment of the wholly owned indirect subsidiary of Singapore Mainboard-listed USP Group Ltd follows a strategic partnership agreement sealed with Victormax Sdn Bhd, the official Honda Marine distributor in Malaysia. Under the dealership agreement, Supratechnic will retail Honda Marine's high-performance outboard engines, genuine spare parts, marine accessories as well as VMTec engine oils in Johor, Malacca and Pahang through its strategically located branches in Muar (Johor) and Kuantan (Pahang). 'We are delighted to add Honda Marine which is globally respected for its superior durability, performance and engineering excellence to our premium portfolio of marine solutions,' commented Supratechnic's chief operating officer Lim Boon Sue. 'This dealership underscores our commitment to providing our customers with world-class products backed by outstanding after-sales service and comprehensive warranty support.' In a nutshell, the partnership with Honda Marine strengthens Supratechnic's capability to offer professional installation, dedicated aftersales support and robust warranty programmes, and ensures customers enjoy an exceptional Honda ownership experience. The partners will jointly implement marketing campaigns, regional promotional activities and targeted dealer engagement initiatives with the aim to drive increased brand visibility and strengthen market penetration throughout Johor, Malacca, and Pahang. 'The partnership will align our businesses with future trends, sustainability goals and also to achieve long-term objectives of gaining market share and strengthening brand reputation in the region,' applauded Victormax's general manager Chan Chung Fai. Established in 1968. Supratechnic (M) Sdn Bhd is a wholly owned subsidiary of Singapore-based Supratechnic Pte Ltd which is indirectly owned by USP Group Ltd, a company incorporated in 2004 and listed on the Mainboard of the Singapore Exchange (SGX) since 2007. This latest dealership complements Supratechnic's distribution of renowned brands and further strengthens its market leadership and commitment to delivering innovative marine solutions tailored for commercial operators and recreational boaters. – June 24, 2025


The Sun
10 hours ago
- Automotive
- The Sun
Supratechnic appointed official dealer for Honda Marine in Johor, Malacca and Pahang
Supratechnic brand was established in 1968 and is a wholly owned subsidiary of Singapore-based Supratechnic Pte Ltd, which USP Group indirectly owns. Supratechnic (M) Sdn Bhd, a wholly-owned indirect subsidiary of Singapore mainboard-listed USP Group Ltd, has been appointed as the official dealer for Honda Marine in Johor, Malacca and Pahang, following a strategic partnership agreement with Victormax Sdn Bhd, the official Honda Marine distributor in Malaysia. Under the dealership agreement, Supratechnic will retail Honda Marine's high-performance outboard engines, genuine spare parts, marine accessories, and VMTec engine oils in the three states, through its strategically located branches in Muar, Johor, and Kuantan, Pahang. Supratechnic chief operating officer Lim Boon Sue said Honda Marine is globally respected for its superior durability, performance, and engineering excellence. 'We are delighted to add Honda to our premium portfolio of marine solutions. 'This dealership underscores our commitment to providing our customers with world-class products, backed by outstanding after-sales service and comprehensive warranty support. 'We look forward to further enhancing our leadership in Malaysia's marine industry through this collaboration,' she said in a statement. The partnership with Honda Marine strengthens Supratechnic's capability to offer professional installation, dedicated aftersales support, and robust warranty programs, ensuring customers enjoy an exceptional Honda ownership experience. The partners will jointly implement marketing campaigns, regional promotional activities, and targeted dealer engagement initiatives to drive increased brand visibility and strengthen market penetration throughout Johor, Malacca, and Pahang. Victormax general manager Chan Chung Fai said the appointment of Supratechnic as Honda Marine dealer for Pahang, Johor and Malacca marks the beginning of a strategic alliance between two of the most reputable organisations in Malaysia's marine engine industry. 'The partnership will align our businesses with future trends, sustainability goals and also to achieve long-term objectives of gaining market share and strengthening brand reputation in the region,' he said. USP Group is Malaysia's premier distributor of marine engines, hardware, and related maritime services. The Supratechnic brand was established in 1968 and is a wholly owned subsidiary of Singapore-based Supratechnic Pte Ltd, which USP Group indirectly owns. This latest dealership complements Supratechnic's distribution of renowned brands and further strengthens its market leadership and commitment to delivering innovative marine solutions tailored for commercial operators and recreational boaters.

Barnama
13 hours ago
- Automotive
- Barnama
Supratechnic Appointed Official Dealer For Honda Marine In Johor, Melaka And Pahang
KUALA LUMPUR, June 24 (Bernama) -- Supratechnic (M) Sdn Bhd ("Supratechnic" or the "Company"), a wholly-owned indirect subsidiary of Singapore Mainboard-listed USP Group Limited, and Malaysia's premier distributor of marine engines, hardware, and related maritime services, today announced its appointment as the official dealer for Honda Marine in the states of Johor, Melaka and Pahang, following a strategic partnership agreement with Victormax Sdn Bhd, the official Honda Marine distributor in Malaysia. Under the dealership agreement, Supratechnic will retail Honda Marine's high-performance outboard engines, genuine spare parts, marine accessories, and VMTec engine oils in Johor, Melaka and Pahang, through its strategically located branches in Muar, Johor, and Kuantan, Pahang.