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Ferjan Dubai launches second edition of Al Freej Fridge humanitarian campaign
Ferjan Dubai launches second edition of Al Freej Fridge humanitarian campaign

Zawya

time9 hours ago

  • Business
  • Zawya

Ferjan Dubai launches second edition of Al Freej Fridge humanitarian campaign

With Support from Mohammed bin Rashid Al Maktoum Global Initiatives and in collaboration with Suqia UAE and the UAE Food Bank UAE, Dubai – Supported by the Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), Ferjan Dubai, in collaboration with the UAE Water Aid Foundation (Suqia) and the UAE Food Bank, has launched the second edition of the humanitarian community campaign 'Al Freej Fridge.' The initiative aims to distribute 2 million bottles of cold water, juices, and frozen treats to workers across Dubai to help alleviate the effects of summer heat and reinforce the values of solidarity and compassion in the Dubai community. The campaign runs until August 23, covering various areas across the emirate and targeting cleaning and construction workers, delivery drivers, and road and landscaping workers. The goal is to help reduce health risks associated with high temperatures, such as dehydration and heat exhaustion. Suqia UAE and the UAE Food Bank play a pivotal role in supporting the 'Al Freej Fridge' campaign and advancing its humanitarian goals. Suqia UAE provides large quantities of bottled water for distribution to workers, while the UAE Food Bank offers access to its equipped warehouses for storing water, beverages, and frozen items. It also allocates refrigerated distribution vehicles to ensure safe and timely delivery to workers, in addition to mobilizing its volunteers to participate in on-the-ground distribution efforts. Reinforcing Solidarity Values Ibrahim Al Balooshi, Director of Sustainability and Partnerships at MBRGI, said: 'The 'Al Freej Fridge' campaign reflects the essence of our mission at the Mohammed bin Rashid Al Maktoum Global Initiatives, which places people at the heart of its priorities. We aim to reinforce the values of solidarity and compassion within UAE society. This campaign is part of our ongoing support for humanitarian and community-driven initiatives that make a direct difference in people's lives and promote the spirit of human unity.' He added: 'Al Freej Fridge is a model of collaborative humanitarian action, where institutional efforts meet community energy and volunteerism to tangibly improve the quality of life for workers—individuals who play a vital role in advancing sustainable development, especially during the harsh summer months. We deeply appreciate Ferjan Dubai for its outstanding efforts in running this campaign for the second year in a row, and for its ongoing commitment to supporting the Dubai community.' A Message of Gratitude Alia Al Shamlan, Director of Ferjan Dubai, stated: 'The 'Al Freej Fridge' campaign is one of our grassroots community initiatives, inspired by our authentic values and the spirit of solidarity that defines our society. Originating in Dubai's residential neighborhoods, the campaign embodies a message of gratitude to the workers who play a fundamental role in the progress and prosperity of the Emirate.' She continued: 'Building on the significant success of the first edition in summer 2024, this second edition expands its reach by aiming to distribute 2 million bottles of cold water, juices, and frozen treats to workers. Our goal is to help ease the impact of extreme heat during the summer and ensure their wellbeing as they carry out essential tasks across the emirate. We greatly value the fruitful cooperation with our campaign partners, which is instrumental in achieving our goals and delivering this humanitarian message to the target groups in the most effective way.' Campaign Implementation As part of the 'Al Freej Fridge' campaign, Ferjan Dubai deploys refrigerated vehicles that roam various districts in Dubai to distribute water, juices, and frozen refreshments to workers at outdoor working sites. The campaign also includes fixed fridges placed in workers' accommodations, stocked with water, juices, and frozen items, further expanding the initiative's reach to as many beneficiaries as possible, while attracting volunteers from various segments of the society to participate in distribution efforts. 'Al Freej Fridge' also engages volunteers from all segments of society to take part in the distribution efforts. The campaign has encouraged community members to use their personal vehicles to deliver cold beverages to workers, fostering a spirit of cooperation and social unity in the UAE. Campaign partners play a critical role by providing resources and logistical support to ensure efficient execution and widespread coverage across Dubai—maximizing its reach, drawing smiles, and bringing joy to workers' hearts. The first edition of the 'Al Freej Fridge' campaign, held in summer 2024, was a major success, having distributed 1 million bottles of cold water, juices, and frozen treats to workers in Dubai. The initiative also received widespread support from government entities and private companies. The campaign reflects Ferjan Dubai's efforts to strengthen the commitment of neighborhood residents toward their social responsibility—particularly in appreciation of workers' dedication and hard work. Ferjan Dubai is a social enterprise that aims to empower local communities in Dubai's neighborhoods and foster strong connections and trust between them and public and private institutions. It does so by encouraging volunteerism and community engagement to drive social movement, elevate quality of life, and promote positive behaviors and values within society.

Ferjan Dubai launches second edition of Al Freej Fridge humanitarian campaign to distribute 2 million bottles of water, juices, and frozen treats to workers
Ferjan Dubai launches second edition of Al Freej Fridge humanitarian campaign to distribute 2 million bottles of water, juices, and frozen treats to workers

Al Bawaba

time11 hours ago

  • Health
  • Al Bawaba

Ferjan Dubai launches second edition of Al Freej Fridge humanitarian campaign to distribute 2 million bottles of water, juices, and frozen treats to workers

Supported by the Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), Ferjan Dubai, in collaboration with the UAE Water Aid Foundation (Suqia) and the UAE Food Bank, has launched the second edition of the humanitarian community campaign 'Al Freej Fridge.' The initiative aims to distribute 2 million bottles of cold water, juices, and frozen treats to workers across Dubai to help alleviate the effects of summer heat and reinforce the values of solidarity and compassion in the Dubai community. The campaign runs until August 23, covering various areas across the emirate and targeting cleaning and construction workers, delivery drivers, and road and landscaping workers. The goal is to help reduce health risks associated with high temperatures, such as dehydration and heat exhaustion. Suqia UAE and the UAE Food Bank play a pivotal role in supporting the 'Al Freej Fridge' campaign and advancing its humanitarian goals. Suqia UAE provides large quantities of bottled water for distribution to workers, while the UAE Food Bank offers access to its equipped warehouses for storing water, beverages, and frozen items. It also allocates refrigerated distribution vehicles to ensure safe and timely delivery to workers, in addition to mobilizing its volunteers to participate in on-the-ground distribution efforts. Reinforcing Solidarity Values Ibrahim Al Balooshi, Director of Sustainability and Partnerships at MBRGI, said: 'The 'Al Freej Fridge' campaign reflects the essence of our mission at the Mohammed bin Rashid Al Maktoum Global Initiatives, which places people at the heart of its priorities. We aim to reinforce the values of solidarity and compassion within UAE society. This campaign is part of our ongoing support for humanitarian and community-driven initiatives that make a direct difference in people's lives and promote the spirit of human unity.' He added: 'Al Freej Fridge is a model of collaborative humanitarian action, where institutional efforts meet community energy and volunteerism to tangibly improve the quality of life for workers—individuals who play a vital role in advancing sustainable development, especially during the harsh summer months. We deeply appreciate Ferjan Dubai for its outstanding efforts in running this campaign for the second year in a row, and for its ongoing commitment to supporting the Dubai community.' A Message of Gratitude Alia Al Shamlan, Director of Ferjan Dubai, stated: 'The 'Al Freej Fridge' campaign is one of our grassroots community initiatives, inspired by our authentic values and the spirit of solidarity that defines our society. Originating in Dubai's residential neighborhoods, the campaign embodies a message of gratitude to the workers who play a fundamental role in the progress and prosperity of the Emirate.' She continued: 'Building on the significant success of the first edition in summer 2024, this second edition expands its reach by aiming to distribute 2 million bottles of cold water, juices, and frozen treats to workers. Our goal is to help ease the impact of extreme heat during the summer and ensure their wellbeing as they carry out essential tasks across the emirate. We greatly value the fruitful cooperation with our campaign partners, which is instrumental in achieving our goals and delivering this humanitarian message to the target groups in the most effective way.' Campaign Implementation As part of the 'Al Freej Fridge' campaign, Ferjan Dubai deploys refrigerated vehicles that roam various districts in Dubai to distribute water, juices, and frozen refreshments to workers at outdoor working sites. The campaign also includes fixed fridges placed in workers' accommodations, stocked with water, juices, and frozen items, further expanding the initiative's reach to as many beneficiaries as possible, while attracting volunteers from various segments of the society to participate in distribution efforts. 'Al Freej Fridge' also engages volunteers from all segments of society to take part in the distribution efforts. The campaign has encouraged community members to use their personal vehicles to deliver cold beverages to workers, fostering a spirit of cooperation and social unity in the UAE. Campaign partners play a critical role by providing resources and logistical support to ensure efficient execution and widespread coverage across Dubai—maximizing its reach, drawing smiles, and bringing joy to workers' hearts. The first edition of the 'Al Freej Fridge' campaign, held in summer 2024, was a major success, having distributed 1 million bottles of cold water, juices, and frozen treats to workers in Dubai. The initiative also received widespread support from government entities and private companies. The campaign reflects Ferjan Dubai's efforts to strengthen the commitment of neighborhood residents toward their social responsibility—particularly in appreciation of workers' dedication and hard work. Ferjan Dubai is a social enterprise that aims to empower local communities in Dubai's neighborhoods and foster strong connections and trust between them and public and private institutions. It does so by encouraging volunteerism and community engagement to drive social movement, elevate quality of life, and promote positive behaviors and values within society.

Suqia UAE Launches ‘Gift Water to Mosques' Initiative to Foster Community Spirit
Suqia UAE Launches ‘Gift Water to Mosques' Initiative to Foster Community Spirit

Hi Dubai

time17-03-2025

  • General
  • Hi Dubai

Suqia UAE Launches ‘Gift Water to Mosques' Initiative to Foster Community Spirit

The UAE Water Aid Foundation (Suqia UAE) has unveiled its new community-driven initiative, 'Gift Water to Mosques,' in collaboration with the Islamic Affairs & Charitable Activities Department, Mai Dubai, and Moro Hub. This innovative project invites individuals and institutions to contribute water for distribution to mosques across Dubai, further promoting the values of giving and solidarity. Since its inception a decade ago, Suqia UAE, a key part of the Mohammed bin Rashid Al Maktoum Global Initiatives Foundation (MBRGI), has launched numerous programs aimed at creating a more cohesive and supportive society. The latest initiative reflects these efforts, encouraging the community to come together and provide for the less fortunate. HE Saeed Mohammed Al Tayer, Chairman of the Board of Trustees of Suqia, emphasized that this initiative aligns with the UAE's 'Year of Community,' which promotes unity under the theme 'Hand in Hand.' He also highlighted how the UAE's culture of charity and the Islamic values of generosity are central to the mission of Suqia UAE, further strengthening bonds among different segments of society. Those interested in participating can easily donate water via Suqia's official website or mobile app, available on both Android and iOS platforms. By supporting this initiative, both individuals and organizations can help ensure a steady supply of drinking water to mosques, deepening community connections in Dubai. News Source: Dubai Media Office

Suqia UAE launches its new community initiative ‘Gift Water to Mosques'
Suqia UAE launches its new community initiative ‘Gift Water to Mosques'

Al Etihad

time14-03-2025

  • General
  • Al Etihad

Suqia UAE launches its new community initiative ‘Gift Water to Mosques'

14 Mar 2025 17:04 DUBAI (ALETIHAD)The UAE Water Aid Foundation (Suqia UAE) on Friday launched its new community initiative 'Gift Water to Mosques' in collaboration with the Islamic Affairs & Charitable Activities Department, Mai Dubai and Moro Hub. The initiative allows people and institutions to donate water for distribution to selected mosques in Dubai.'Since its establishment 10 years ago, Suqia UAE, under the umbrella of the Mohammed bin Rashid Al Maktoum Global Initiatives Foundation (MBRGI), launched various programmes and initiatives that provide everyone with the opportunity to build a mutually supportive cohesive society, as well as provide opportunities for the community to offer additional support that meets the needs of the disadvantaged on the values of giving and good deeds, which are an integral part of our culture and Islamic religion, and in line with the UAE's 'Year of Community', held under the theme 'Hand in Hand', Suqia UAE is launching a new community initiative to provide drinking water to various mosques in Dubai, a move intended to strengthen the bonds of cohesion and brotherhood among different segments of society,' said HE Saeed Mohammed Al Tayer, Chairman of the Board of Trustees of Suqia. Individuals and institutions can donate water to selected mosques in the Emirate of Dubai through Suqia's website or smart app, available on Android and iOS. Year of Community Continue full coverage

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