Latest news with #Swoosh
Fibre2Fashion
4 days ago
- Entertainment
- Fibre2Fashion
US' NikeCraft unveils Mars Yard 3.0 as Tom Sachs' latest evolution
NikeCraft is introducing the Mars Yard 3.0: the latest evolution of Tom Sachs' beloved aerospace-inspired footwear, built for the sport of sculpture and the rigors of everyday life, and earned by committing to a series of unique NikeCraft challenges. 'At a glance, nothing about the Mars Yard 3.0 has changed from the previous iteration,' says Tom Sachs, the famed sculptor and designer behind NikeCraft . 'But while this shoe looks like earlier Mars Yard footwear, it couldn't be more different. Every single thing is completely new — the tooling, midsole, outsole, toe clip, heel clip and feel. Even the packaging, which looks like the previous version, is completely re-engineered from scratch to be reusable.' The innovation of the Mars Yard 3.0 begins with a natural rubber outsole that delivers increased durability, along with a soft bed of React foam and a carbon fiber shank that provides enhanced support and energy return. NikeCraft unveils the Mars Yard 3.0, a reimagined version of Tom Sachs' iconic shoe, featuring upgraded tooling, React foam, carbon fibre shank, redesigned lacing, and enhanced durability. Available only through global I.S.R.U. challenges, the release reflects Sachs' belief in art, discipline, and footwear as functional sculpture for everyday life. The lacing system is redesigned to promote a fit that's more inclusive for different foot shapes and sizes, featuring 4-millimeter ribbed polyester laces infused with Nike Running technology, a blucher-style eye stay, staggered eyelets and a nylon lace keeper that matches the donning strap at the heel. A TPU toe cap answers wear testers' requests for increased toe protection, and a TPU heel clip delivers additional stability in every stride. An unprecedented silkscreen-printed Swoosh anchors a timeless colorway familiar to fans of the Mars Yard, which has taken on the natural colors of its materials since its initial launch in 2012. In keeping with the NikeCraft tradition of consumer engagement, Sachs has created a series of I.S.R.U. (In-Situ Resource Utilization) challenges that participants can complete to become eligible to purchase the new silhouette. 'Mars Yards have always been hard to get, and they're always going to be hard to get. If you want them, you're going to have to work for them,' says Sachs . 'Maybe not all of the challenges are for you. That's OK. What matters is that you do what resonates. I can't guarantee you will get the shoes, but I can promise your life will improve by participating in meaningful daily routines.' Challenges drop weekly via the NikeCraft Instagram and on the I.S.R.U app, which Sachs developed to encourage a global audience to build self-discipline and break old habits by committing to new, constructive rituals. This marks the first time the activation surrounding a Mars Yard release is open to participants worldwide. 'The values of NikeCraft haven't changed, but they have been refined over the past 20 years,' says Sachs . 'From the very beginning, I viewed NikeCraft as an art project: a place where my studio's output and ideas could reach a larger audience through the sculpture known as the shoe. These two decades are a further reminder that art is in everything — and is showcased through the Mars Yard in the ultimate art gallery of the streets.' Launching alongside the I.S.R.U. challenges and app is a new documentary, A Brief History of the Mars Yard, a testament to the spirit and evolution of NikeCraft, where Sachs is consistent in his pursuit to have the courage to simply do less. Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged. Fibre2Fashion News Desk (RM)
Hypebeast
15-07-2025
- Entertainment
- Hypebeast
Nike Ja 3 "NY vs NY" Has an Official Release Date
Name:Nike Ja 3 'NY vs NY'Colorway:Black/Total Orange-Neon Yellow-Bright CrimsonSKU:IM0464-001MSRP:$135 USDRelease Date:July 22, 2025Where to Buy:Nike Nikeis celebrating the vibrant spirit of New York City streetball with a special editionNike Ja 3'NY vs NY.' This new colorway pays homage to the legendary summer basketball tournament series that pits the city's boroughs against each other, showcasing raw talent and intense competition on iconic outdoor courts. The shoe features a dynamic and bold color scheme that captures the essence of summer streetball. A sleek, stealthy black upper forms its foundation, enhanced by intricate textures that promise both grip and enduring resilience. A vibrant orange spray-painted 'A' boldly merges with the signature Swoosh on one side, cleverly forming the 'JA' graphic — a direct nod toJa Morant's explosive presence. This fierce detail is balanced by a striking neon yellow Swoosh on the opposite side, injecting a sharp, energetic pop. The tongue proudly displays a light blue 'NY vs NY' logo, celebrating New York's iconic streetball tradition. Originally teased during the SNKRS Showcase, the Ja 3 maintains its proven performance credentials. It retains trusted Zoom Air cushioning for responsive support, ensuring quick cuts and dynamic play are met with ample comfort. Beyond its technical prowess, subtle design elements further elevate the sneaker's narrative. Orange 'TWELVE' embroidery on the heel directly references Ja Morant's jersey number, while stylized graphics throughout the shoe imbue it with an undeniable urban flair.
Hypebeast
15-07-2025
- Entertainment
- Hypebeast
First Look at the Nike Air Force 1 Low "Realtree"
Name:Nike Air Force 1 Low 'Realtree'Colorway:Black/RealtreeSKU:IH1221-001MSRP:$120 USDRelease Date:October 3, 2025Where to Buy:Nike Nikeis adding to its fall line-up with the reveal of theAir Force 1 Low'Realtree' iteration. The camouflage pattern has been a staple with the Swoosh since 1986, giving the footwear silhouette a nature-inspired treatment. The 'Realtree' iteration of the Air Force 1 Low is instantly recognizable for its unique camouflage pattern. This time, the design features a more refined application of the classic Realtree camo print across its canvas upper, ensuring both durability and a standout aesthetic. This rugged pattern, which typically mimics natural woodland environments, is rendered in an earthy palette, blending greens, browns and blacks. The upper appears to be constructd out of black canvas, highlighting the revived Realtree pattern. Look out for the release arriving late this fall.
Hypebeast
14-07-2025
- Entertainment
- Hypebeast
Nike Revives the Air Max Plus VII in Three Striking Colorways
Name:Nike Air Max Plus VIIColorway:White/Black-Smoke Grey, Orange/Volt/Black/Cactus Flower/Smoke Grey, Varsity Maize/White/Black/Metallic SilverSKU:HQ2197-100, HQ2197-800, HQ2197-700MSRP:$180 USDRelease Date:Fall 2025Where to Buy:Nike Update:Following the recent reveal of the 'Varsity Maize' edition,Nikecontinues to build anticipation for the revival of the iconic 2005 silhouette, expanding theAir Max Plus VIIlineup with two bold new iterations: a minimalist white-based design and a vivid gradient offering. Both reinterpret the iconic silhouette through fresh visual narratives while staying grounded in performance heritage. The white pair presents a clean mesh upper, subtly enhanced with black dotted overlays that resemble raindrops in motion. This understated detail adds dimension and movement to the design, offering a modern elevation of the original silhouette. Thick white laces and a matte-finish leather heel — stamped with the signature Tn Air logo — reinforce the shoe's legacy of energy return and technical innovation. In contrast, the gradient edition commands attention with a tonal transition from blood orange through shocking pink into varsity purple, fading smoothly from toe to heel. A neon yellow Swoosh with bold black trim amplifies the visual intensity, while the visible Air units echo the upper's palette in coordinated hues of yellow, orange, and pink — completing a high-impact design statement. With these new additions, composing the Nike continues to push the Air Max Plus VII forward — balancing expressive color treatments with the silhouette's signature performance cues. Update:At the beginning of the year, we reported on the rumored return of the Nike Air Max Plus VII. Now, the Swoosh has just confirmed that the shoe is indeed making a comeback in its beloved 'Varsity Maize' colorway, sharing official images of the sneaker. As expected, it combines a yellow base with liquid-like dotting throughout the upper, shifting from 'Metallic Silver' to black at the heel. Meanwhile, the Air-infused sole unit features a white midsole, visible yellow Air units, all the while being supported by a black and semi-translucent outsole. Release details remain uncertain, however, you can expect the Nike Air Max Plus VII 'Varsity Maize' to hit shelves once again this fall. Original Story:Nikeis reintroducing itsAir Max PlusVII in celebration of 20 years of the Tuned Air series. The Nike Air Max Plus VII was first launchd in 2005 as a part of the Tuned Air series and now, in 2025, the silhouette is back in the iconic 'Varsity Maize' colorway. The shoe features a bold yellow, mesh upper base that features black to silver gradient dotted pattern accents that weave throughout the design. The wavy TPU overlays complements the white mini Swoosh that contrasts the bright yellow. The shoe sits atop a Tuned Air cushioning unit that is tinted in yellow, highlighted from the black and white midsole and outsole. Look out for the pair arriving later this year.
Tom's Guide
11-07-2025
- Lifestyle
- Tom's Guide
Last chance! Prime Day knocks up to 49% off Nike — 11 apparel and shoe deals I'd shop before they're gone
This year's Amazon Prime Day deals are nearing an end. But don't worry, I won't let you go without casting your eyes on some final killer deals going on Nike apparel and shoes. So if you're on the market for some new pieces in your activewear drawer or shoe rack, let me show you some of the best Nike deals that are still live. All I'm going to say is don't dilly-dally over these discounts. It's the last day of the sale — so grab your size and colour while you still can! The Prime Day Nike deals include running shoes, casual sneakers, socks, exercise tights, tops and more. My top picks are the Nike Women's Pro 365 Tights Leggings, was $65 and now $45 at Amazon, and the Nike Skylon Ace E Sunglasses which have 39% off and are just $44, also at Amazon. I have plenty more of these deals up my sleeve, so stick with me for more. I'm Jess, and I've been wearing Nike gear for as long as I can remember. From being dressed in some questionable Nike snowsuits as a toddler (thanks, Mum and Dad) to competing in my athletics club championships in Nike tights and track spikes, I've pretty much grown up in the Swoosh. These days, I test a wide range of Nike sportswear — including running shoes, sunglasses, sports bras, and more — so I know a thing or two about what's worth snapping up in a Nike sale. If your feet are a sweaty hotspot for you when you work out, it's time you treat yourself to some sport-specific socks like Nike's Training Socks, which feature the brand's Dri-FIT technology (aka they are built to handle sweat). I love the simple white and classic Nike swoosh in this design, and with 32% this deal is a fat yes in my books. I can't guarantee you'll look as slick as the model wearing the Performance Swoosh Cap here, but I can confirm it will shade your face from the sun. It's designed with Nike's Dri-FIT tech to handle sweat, whether you're wearing it on a hot day at the beach or conquering a sweaty game of tennis or a run. Nike's lightweight and sweat-wicking Training T-Shirt has 49% off in this Prime Day, and I'm picking up a bundle of them for my boyfriend while they are this cheap! While there are deals across other colorways in this shirt, the College Navy is the lowest, so make sure to check the final price before you check out. The Nike Legend Tees are perfect if you like a longer length workout top that covers your stomach and sits over your leggings, or can be tucked into some joggers. They are smooth to touch, lightweight and sweat-wicking — a triple threat of handy features! I like this grey (Carbon Heather) shade as it's easy to match with more and the cheapest, but there are plenty of other colors to choose from. If the weather's nice where you are right now, winter wear is probably the last thing on your mind. However, I'd recommend grabbing these Mid-Rise Joggers today while they're a sweet 30% off. You'll save yourself some pennies when the winter chills hit, and you won't have to dread that frosty walk to the gym in your cosy bottoms. Word on the street is that a pair of wraparound Nike Swoosh sunglasses makes you 10 times better at your sport. While I can't back that up with evidence, I can say that whenever I wear a pair of Nike running sunglasses, I do feel faster. Call it a placebo, but it works for me — and when you can save 39% on a pair of the Skylon Aces, you can test my theory yourself. Relaxed fit joggers are king when you need something easy to throw over your gym gear on chillier days, plus these Open Hem Fitness Pants are also the ultimate bottoms for lounging in. Bag a pair for 30% less while Prime Day stocks last! The Nike Pro Tights have been around for a long time, which I think is a great sign that they're a reliable pair of leggings. I used to wear these back in my teens when I was a track runner and felt like a gazelle thanks to their flexibility. They always kept me cool with the Dri-FIT tech and the mesh panel at the back of the lower legs. With 25% off, I'll definitely be reliving my track days and picking up another pair. Out of the gym and off-duty, what better sneakers to wear than a pair of Air Jordans? They're easy to style, and there's something undeniably cool about the blocks of colour with the white that makes this shoe a real statement. The sizes and colours left in this deal vary, so make sure to check both before you check out! The Flyknit 3 is soft, super cushioned, and delivers plenty of energy return for runners of all abilities. I love how protected my feet feel from hard ground in cushioned shoes like these, and I simply can't turn down a $46 saving on new sneakers. If you're looking for a new daily running shoe, this is one deal you shouldn't miss! Got a race coming up this year? Say hello to the Nike Vaporfly 3. This is a superbly light, fast, and responsive racing shoe for runners looking to smash a PB, whether that's in a 5K or a marathon. It's definitely a shoe worth considering, and in this Prime Day deal, it's all yours for $33 less.
