Latest news with #TariffPricePlanner
Business Wire
01-08-2025
- Business
- Business Wire
Enable Report Reveals Three-Quarters of US Businesses Have Already Lost Profit Due To Tariffs
SAN FRANCISCO--(BUSINESS WIRE)--Global research among senior business leaders reveals that tariff volatility has become a critical threat to business profitability, with 76% of companies already experiencing profit losses due to tariff impacts. "With costs shifting unpredictably and 93% of businesses admitting their current pricing responsiveness risks further profit loss, pricing agility has become an essential survival skill." Share The study, conducted by Enable, the leading AI-driven rebate and pricing management platform, finds that 91% of businesses are concerned about tariff impacts over the next 12 months, with a third (33%) 'extremely concerned.' With 34% of the average business' cost base exposed to tariffs, this anxiety reflects a significant risk to profits. The research exposes a dangerous gap between the speed of tariff changes and businesses' ability to respond. While 84% of companies plan to increase prices to offset tariff impacts, 59% admit it takes weeks or months to implement price changes. "With costs shifting unpredictably and 93% of businesses admitting their current pricing responsiveness risks further profit loss, pricing agility has become an essential survival skill,' says Andrew Butt, Founder and CEO of Enable. 'The lag between tariff updates and implementing price changes creates a window where competitors with faster pricing capabilities can capture significant market advantage.' The scale of planned business responses underscores the severity of the challenge. Beyond raising prices as their primary response to tariff pressures, 52% will reduce costs elsewhere, and 46% are considering scaling back or withdrawing from high-tariff markets entirely. Despite 96% viewing pricing as a strategic lever, 26% lack confidence in their organization's pricing strategy. Meanwhile, customer relationships add another layer of complexity, with 85% fearing customer sensitivity to tariff-related price changes and 94% of businesses concerned about negatively impacting relationships due to pricing changes. The research reveals that traditional pricing approaches are inadequate for today's volatile trade landscape. Recognition of these limitations is driving significant investment in pricing capabilities, with the study identifying systems limitations as the second biggest barrier to pricing agility after customer pushback. 80% of businesses expect to invest in new pricing tools within the next 12 months, while 79% have already reviewed or updated their pricing processes due to market volatility. Andrew Butt adds, 'As trade tensions show no signs of abating, the research highlights that building pricing resilience has become an urgent strategic priority. Organizations that can rapidly assess tariff impacts, model response scenarios, and execute changes will be best positioned to protect margins and establish a competitive market advantage.' Earlier this year, Enable launched its Tariff Price Planner, a new application which allows businesses to model the impact of tariff scenarios in real time, helping them to navigate shifting trade policies. All research conducted by Censuswide among 1,500 senior business leaders with pricing responsibility across retail, FMCG, manufacturing, and wholesale distribution in the US, UK and DACH region. The data was collected between 19 June and 30 June 2025. Censuswide abides by and employs members of the Market Research Society and follows the MRS code of conduct which is based on the ESOMAR principles. About Enable Enable's AI-driven rebate platform and pricing management solution empowers manufacturers, distributors, and retailers to unlock new levels of profitability. By providing businesses with capabilities to optimize incentives, maximize the value of trading partnerships, gain precise margin visibility, and deploy complex pricing strategies at lightning-fast speed, Enable transforms rebates and pricing into strategic tools for growth.
Business Wire
16-06-2025
- Business
- Business Wire
Enable Launches the Tariff Price Planner, Helping Businesses Respond Instantly to Tariff Volatility
SAN FRANCISCO--(BUSINESS WIRE)--Enable, the leading AI-driven rebate and pricing management platform, today announced the launch of its Tariff Price Planner, a new application designed to help businesses regain control in an unpredictable world of shifting trade policies. As the frequency of tariff changes increases, the tool allows companies to instantly understand the cost impact and respond with data-driven pricing strategies to protect margins. Enable's Tariff Price Planner lets businesses model the impact of tariff scenarios in real time, eliminating the uncertainty that comes from ongoing changes to trading terms. By offering clear visibility of landed costs and the ability to scenario plan different pricing strategies, businesses avoid reactive decisions or delayed responses. The Tariff Price Planner gives companies the power to adjust prices in real time and act with confidence. Built specifically for today's complex tariff environment, the Tariff Price Planner is the first solution to combine granular HTS code cost analysis with dynamic pricing scenario modelling. Users simply enter their pricing data and HTS codes to simulate how various strategies would affect their bottom line. By stress-testing scenarios before making changes, teams can better protect margin and avoid costly pricing missteps. Key features include: Search tariffs by country and HTS code See product costs with and without tariffs Break down different tariff types and their cost impact Model full or partial offsetting and absorption strategies Assess price and margin impacts across SKUs, regions, or customer segments Plan current and future landed costs and customer pricing across time periods The Tariff Price Planner connects directly to any ERP, enabling end-to-end execution of price changes across an organization's entire product catalogue. With this level of integration, companies can react to tariff shifts as they happen, model new outcomes instantly, and adjust pricing strategies before margin is lost. Andrew Butt, Founder and CEO of Enable, says: 'The complexity of the new world tariff scenarios is making it incredibly difficult for businesses to see overall net margin when multiple layers of tariffs are applied. We are committed to responding to the needs of businesses and bringing capabilities to the market that provide immediate value. With accurate visibility on the impact of tariffs, as well as the ability to see how prices can be adjusted, businesses can leverage pricing strategically to maintain margins and profitability.' The Tariff Price Planner is available as a standalone, cloud-hosted application. Customers using the broader Flintfox by Enable platform can instantly execute approved price changes across all sales and procurement channels for a fully automated and closed-loop pricing process. For more information visit: About Enable Enable's AI-driven rebate platform and pricing management solution empowers manufacturers, distributors, and retailers to unlock new levels of profitability. By providing businesses with capabilities to optimize incentives, maximize the value of trading partnerships, gain precise margin visibility, and deploy complex pricing strategies at lightning-fast speed, Enable transforms rebates and pricing into strategic tools for growth.
