Latest news with #TarunSharma
Time of India
26-07-2025
- Business
- Time of India
Elder care platforms bullish on growth as silver economy booms
The silver economy is booming and elder care platforms are riding the wave of growth as an increasing proportion of Indians are living away from ageing parents and in-laws. Companies such as Samarth Elder Care, Emoha Eldercare and Yodda Elder Care are seeing a surge in demand from both individuals looking for services for family elders and from corporates seeking partnerships . The number of people aged 60 and above in India is projected to increase sharply to 347 million in 2050 from 149 million in 2022, according to research from the United Nations Population Fund. Explore courses from Top Institutes in Please select course: Select a Course Category Finance Management Leadership healthcare Operations Management Data Analytics Others Data Science Cybersecurity Technology Artificial Intelligence Digital Marketing Healthcare Product Management others Project Management Design Thinking PGDM CXO MBA Data Science Degree Public Policy MCA Skills you'll gain: Duration: 9 Months IIM Calcutta SEPO - IIMC CFO India Starts on undefined Get Details Skills you'll gain: Duration: 7 Months S P Jain Institute of Management and Research CERT-SPJIMR Fintech & Blockchain India Starts on undefined Get Details There is a rapidly increasing demand for organised elder care in the country, particularly as more professionals find themselves part of the 'sandwich generation', balancing childcare with responsibilities towards the elderly. Elder care platforms fill in a critical vacuum as they provide services such as health monitoring, home and emergency care as well as emotional support . Yodda Elder Care is doubling its revenue every year, amid increasing demand from not just carers but also senior citizens themselves. 'There are 400 cities that offer potential, and the market is huge. As of now, we will continue to focus on the home care market itself, though we see a possibility of owning some active or assisted living facilities in future,' said Tarun Sharma, founder and CEO, Yodda Elder Care. Live Events Emoha Eldercare has seen twofold year-on-year growth and is building hyperlocal care ecosystems to enable faster response times, stronger community connections and better quality of care . 'Caregiving stress can significantly contribute to absenteeism and burnout, especially among mid-level employees aged 30-50. Over the years, we have not only saved nearly 1,000 lives through timely emergency interventions but also brought joy and connection back into the lives of thousands of elders who were otherwise living in isolation, having organised more than 5,000 online and offline sessions especially curated for elders,' said Saumyajit Roy, CEO, Emoha Eldercare. Corporate interest Companies including Wipro , American Express, Sanofi, Novartis and Alvarez & Marsal India have launched programmes to help employees manage caregiving responsibilities, said industry sources. These programmes offer health coordination, emergency support, online engagement tools, doctor-on-call, personalised home care and even emotional companionship and community engagement events. Samarth Elder Care has seen an almost threefold increase in enquiries for corporate partnerships compared to last year. 'Companies are reaching out for structured eldercare support programmes as part of their employee assistance offerings, including preventive health plans for parents, emergency response coordination, regular check-ins and even help navigating hospitalisation or homecare,' Asheesh Gupta, co-founder at Samarth Elder Care, told ET. The platform has partnered with organisations such as Wipro, Aditya Birla Group companies, Alvarez & Marsal, Kyndryl and several major banks. It also works with overseas companies which have a significant number of employees of Indian origin. Emoha Eldercare is seeing a sharp increase in demand from corporates, particularly in sectors such as IT, fast-moving consumer goods and pharmaceuticals. Samarth Elder Care's strongest markets include Delhi-National Capital Region, Mumbai, Bengaluru, Hyderabad and Kolkata, but it has also seen significant traction in smaller cities such as Dehradun, Coimbatore, Jaipur, Lucknow and Bhubaneswar. Yodda Elder Care, which operates in eight cities, expects to launch services in five more this year. Like Samarth Elder Care, Emoha Eldercare is also seeing traction from tier-2 and tier-3 cities such as Guwahati and Kochi. Companies, too, are increasingly acknowledging the challenges that employees may face in balancing professional roles with elder care responsibilities. Alvarez & Marsal (A&M) India partnered with Samarth last year to introduce elder care solutions comprising more than 35 services, including advanced nursing, physiotherapy, teleconsultations, and emergency coordination. 'The programme also provides practical assistance such as household management, travel arrangements, legal support and assistance with wills and registration, available throughout India. The initiative has seen strong engagement among employees,' said Nimisha Rana Pathak, chief human resources officer at Alvarez & Marsal (A&M) India. Employee interest in such benefits has grown steadily, with gradual increase in uptake in parental insurance, in-home medical support and diagnostic services, said Nimitha Menon, health risk management consulting leader, Mercer Marsh Benefits India. 'Looking ahead, many companies are aiming to further strengthen eldercare offerings – exploring mental health services for seniors and integrating these benefits more deeply into their overall well-being strategy," she said.
India.com
10-07-2025
- Business
- India.com
IDBI Bank Disinvestment: Strategic Sale Likely To Be Completed By October 2025, Say Sources
New Delhi: Disinvestment in state-run IDBI Bank is set to be completed by October, with the process of financial bids and the lender's announcements in the same month, sources told Zee Business. Earlier, the government had said that the bank's deal is expected to be concluded within the current financial year. Public sector banks are expected to raise funds to the tune of Rs 40,000-45,000 crore through the qualified institutional placement (QIP) route this year, including State Bank of India's Rs 20,000 crore, said the sources. They said that SBI's QIP will be launched soon, with the government's approval already in place. Also, Punjab & Sind Bank, Indian Overseas Bank (IOB), Central Bank of India, and UCO Bank will offload stakes through the offer for sale (OFS) route. The Department of Financial Services (DFS) has also given the nod to Life Insurance Corporation's OFS. Part of a broader disinvestment strategy, the LIC OFS is set to promote retail participation while unlocking value in the PSU insurance major. Bank of Maharashtra will also launch a QIP during the year, in order to meet the minimum public shareholding requirement, according to the sources. As per rules, at least 25 per cent of a listed company's total shares must be held by public shareholders. In another significant development, the deadline for such companies to meet the minimum public shareholding norms may be extended from 2026 to 2027. The proposed offloading of government stake in IDBI Bank has been delayed several times over the past three years. Currently, Government of India and LIC jointly own 94.71 per cent of IDBI Bank. --By Tarun Sharma (The Story Originally Appeared In
Time of India
08-07-2025
- Business
- Time of India
ETBWS 2025: From niche to nation: The bold vision of mCaffeine's playbook for D2C success
HighlightsTarun Sharma, co-founder of mCaffeine and Hyphen, emphasized the importance of creating brands tailored for Indian consumers, leveraging the internet and increased capital to develop sustainable and relevant solutions. Sharma introduced the "4Es" framework—Efficacy, Ethos, Experience, and Emotional currency—to effectively engage millennials and Generation Z in the competitive beauty and personal care market. The "5Cs" framework for achieving profitability focuses on understanding the consumer, category, and channel, while the "6Ps" framework guides product development to ensure effective communication and brand stability. At the recent ETBrandEquity 's Brand World Summit 2025, Tarun Sharma , co-founder of mCaffeine and Hyphen, offered a compelling look into his decade-long journey building successful direct-to-consumer (D2C) brands. As the head of a conglomerate that includes mCaffeine (a caffeine-based body care brand), Hyphen (a face care brand blending nature and science), and Fiem (a fragrance sub-brand), Sharma shared his insights on thriving in India's competitive beauty and personal care market . Domestic vision: Building for India Sharma's core philosophy centers on creating brands specifically for Indian consumers, a direct response to the historical dominance of international products. He highlighted how the internet and increased capital have empowered founders to develop relevant, homegrown solutions at scale. His journey has been marked by a constant pursuit of sustainability, questioning whether they were simply building a business or a true, enduring brand. Sharma pointed to the explosion of competition, with brands on Amazon skyrocketing from 9,600 when mCaffeine launched to 17,000 by Hyphen's debut. This intense environment underscored the need for a strong, adaptable company culture to maintain agility and core values across all ventures. The "4Es" for engaging millennials and GenZ Sharma unveiled his "4Es" framework for connecting with younger demographics: Efficacy : The product must deliver on its promises. A sunscreen, for instance, must effectively protect and a lightweight product must genuinely feel light. Ethos : This generation demands ethical practices, including no animal testing. Experience : The entire brand interaction should be delightful. This extends from tactile packaging and unique textures to thoughtful details like a "cute little spoon" with a body scrub. Emotional currency: Brands are ultimately built on the invisible, emotional value they create in consumers' minds. This requires consistent effort in every decision and communication, shaping a distinct brand persona that resonates deeply. Driving profitability with the "5Cs" and "6Ps" Beyond subjective appeal, profitability is crucial. Sharma introduced the "5Cs" framework for achieving unit profitability: understanding the consumer , the specific category they're interested in, and the channel where they prefer to purchase. Executing this culture correctly, he noted, consistently generates cash . He admitted that past missteps occurred when rapid scaling overshadowed focus on the right consumer-category-channel fit, leading to inefficient marketing. The "6Ps" framework then guides daily product development: Proposition : Clearly defining the product's promise (e.g., "SPF 50 PA++++ a lightweight sunscreen"). Product : Ensuring the product genuinely delivers on that promise. Packaging : Making it not only appealing but also highly usable. Pricing : Setting an accessible price point. Platform : Selecting the ideal sales channel where the category and consumer align. Promotion : Crafting effective communication vital for an experiential brand. Sharma warned that ineffective communication can be "suicidal" for an experiential brand founder. These frameworks, sharpened over a decade, are integral to mCaffeine and Hyphen's continued growth and stability.
Mint
23-06-2025
- Business
- Mint
Metropolis, Dr Lal PathLabs shares dip up to 3% as Amazon enters diagnostic market
Diagnostic stocks including Metropolis Healthcare, Dr Lal PathLabs, Krsnaa Diagnostics, and Thyrocare Technologies came under pressure during Monday's trade (June 23), falling up to 3% intraday as investor sentiment turned cautious after Amazon launched home diagnostic services, intensifying competition in India's $15 billion diagnostics market. On Sunday, Amazon India announced the launch of Amazon Diagnostics — an at-home service that allows customers to book lab tests, schedule and track appointments, and access digital reports via the Amazon app — marking an expansion of its medical offerings beyond online pharmacy and teleconsultations. The service, being offered in collaboration with Orange Health Labs, will be available in Bengaluru, Delhi, Gurgaon, Noida, Mumbai, and Hyderabad, across over 450 PIN codes, the company said in a statement. Last week, the company announced that it would invest over $233 million in 2025 to enhance its India operations. While the healthcare foray is in line with Amazon's global strategy, India is the only country that has diagnostic services currently. Amazon is not the only digital player entering diagnostics. Online pharmacies like Tata 1mg, Apollo 24/7, Pharmeasy, and Netmeds have all expanded their offerings beyond medicines to include diagnostics. Industry experts believe that the diagnostics space, which has largely been unorganized and fragmented in India so far, holds significant potential due to changing consumer preferences as well as higher profit margins. 'There are three primary revenue streams in the B2C health tech space—teleconsultation, diagnostics, and pharmaceutical distribution. Of these, diagnostics remains the most significant profit pool,' Tarun Sharma, senior fund manager and healthcare and consumer strategy head at 360 ONE Asset, said. 'So, this space continues to attract competition, which means constant pricing risk. At the same time, consumers are becoming increasingly discerning about the accuracy of reports and the overall quality of their experience,' he added. Disclaimer: The views and recommendations given in this article are those of individual analysts. These do not represent the views of Mint. We advise investors to check with certified experts before making any investment decisions.
Time of India
05-06-2025
- Sport
- Time of India
Jaipur girl Shreyanshi Jain creates history by winning gold medal in 38th National Under-7 Open & Girls Chess Championships 2025
Jaipur: Jaipur's promising chess player Shreyanshi Jain brought laurels to the region by emerging champion at the 38th National Under-7 Open & Girls Chess Championships 2025 which concluded at KT Global School, Barunei Temple Road, Khordha, Odisha, on Thursday. The five-day Nationals was organised by the All Odisha Chess Association (AOCA) under the auspices of All India Chess Federation. The talented girl created history by becoming the first chess player from the city to claim the U-7 national title. City girl Shreyanshi created a record of sorts by registering wins in all nine rounds to clinch the crown displaying her deep understanding, amazing mental strength and dedication. Shreyanshi, a Standard II student of Neerja Modi School, gives credit for her success to her parents and coach Tarun Sharma of Zeal Chess Academy. Earlier this year, Shreyanshi won a gold medal in the National Schools Under-7 Championship held in Andhra Pradesh. Waves NGO, JDCA, CPA, RCA extended their heartfelt congratulations and best wishes to Shreyanshi on this unprecedented achievement. Shreyanshi's credit for this success goes to her maternal grandfather Shiv Narayan Agarwal, retired bank officer, her parents Dr Sushil Jain and Dr Shimona Jain, coach Tarun Sharma, Zeal Chess Academy and Upstep Academy. "We are not just proud of Shreyanshi's triumph but also salute the role of her family and coach who stood behind her. This victory is just the beginning of many successes to come," said Jaipur District Chess Association officials. This pipeline of chess talents in Rajasthan is set to shine brighter in times to come — and Shreyanshi is a great start to this era.
