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Al Etihad
7 days ago
- General
- Al Etihad
Awqaf enriches Emirati pilgrims' spiritual, practical knowledge with Hajj kit
4 June 2025 00:19 AMEINAH ALZEYOUDI (ABU DHABI)To support Emiratis going on Hajj, the General Authority of Islamic Affairs, Endowments, and Zakat (Awqaf) has prepared a comprehensive kit to help them understand the essential values, virtues, and etiquette for the sacred kit is especially valuable given that nearly 91% of UAE pilgrims this year are performing Hajj for the first time. The annual pilgrimage officially begins on June 4. The kit — which has been put together in partnership with the UAE Council for Fatwa — is comprised of carefully curated brochures and booklets that aim to enrich the spiritual and practical knowledge of pilgrims, Awqaf told Aletihad . "This Hajj awareness kit reflects our deep commitment to guiding and supporting UAE pilgrims in performing their rituals with knowledge, faith, and peace of mind," the authority said.'It is our responsibility to make sure that each pilgrim is academically and spiritually ready for this auspicious voyage.'Among the key publications in the bag is 'Values of the Pilgrim', a booklet that offers lessons on essential moral and ethical values that a pilgrim should uphold during the sacred journey, the authority said. These values include humility, patience, generosity, and kindness — qualities that help pilgrims fulfill the true spirit of Hajj and enhance the likelihood of their pilgrimage being essential component of the kit is 'Supplication in Hajj', which highlights the significance of du'a (supplication) during the pilgrimage. It provides insights into the virtues, etiquette, and conditions of du'a, along with a collection of comprehensive prayers that pilgrims may need throughout their journey. The package also includes a scholarly guide titled 'They Ask You About Hajj: Fatwa Stations', compiled by the UAE Council for Fatwa. This publication addresses frequently asked religious questions and issues related to Hajj, offering reliable rulings and clarifications based on Islamic jurisprudence. It serves as a valuable reference for pilgrims seeking authentic answers during different stages of addition to the booklets, the kit features a map of the main Hajj stations, helping Emiratis understand the geographic and procedural flow of the pilgrimage. It serves as a practical guide to support planning, navigation, and the performance of rituals. Every pilgrim also received a copy of the holy Quran and a special Hajj prayer booklet as part of the kit, offering both spiritual guidance and easy access to essential religious text. This UAE initiative underscores the importance of proper religious preparation and spiritual awareness, ensuring that pilgrims are not only physically ready but also spiritually and intellectually equipped for this profound religious journey.
Forbes
04-05-2025
- Business
- Forbes
The Secret To Business Success: Endless Customers
Build a business with endless customers. Marcus Sheridan owns a pool and spa manufacturing company in Virginia—not a very sexy business, unless you consider the final product, which is often surrounded by beautiful people. What he did to stand out in a marketplace filled with competition is a masterclass in how to get noticed and, more importantly, get business. His most recent book, Endless Customers, is a follow-up to his bestselling book They Ask, You Answer, with updated information and new ideas that will help you build a business that has, as the title implies, endless customers. Sheridan's journey began in 2001 when he started a pool company with two friends. When the 2008 market collapse hit, they were on the verge of losing everything. This crisis forced them to think differently about how to reach customers. Sheridan realized that potential buyers were searching for answers to their questions, so he decided his company would become 'the Wikipedia of fiberglass swimming pools.' By brainstorming every question he'd ever received as a pool salesperson and addressing them through content online, his company's website became the most trafficked swimming pool website in the world within just a couple of years. This approach transformed his business and became the foundation for his business philosophy. In our interview on Amazing Business Radio, Sheridan shared what he believes is the most important strategy that businesses can use to get and keep customers, and that is to become a known and trusted brand. They must immerse themselves in what he calls the Four Pillars of a Known and Trusted Brand. As we wrapped up the interview, I asked Sheridan to share his most powerful idea, and the answer goes back to a word he used several times throughout the interview: Trust. 'In a time of change, we need, as businesses, constants that won't change,' Sheridan explained. 'One thing I can assure you is that in 10 years, you're going to be in a battle for trust. It's the one thing that binds all of us. It's the great currency that is not going to go away. So, become that voice of trust. If you do, your organization is going to be built to last.' And that, according to Sheridan, is how you create 'endless customers.'
