Latest news with #TiaZakher
Vogue
23-07-2025
- Health
- Vogue
The Allure—and Pitfalls—Of a 'Caveman' Skincare Routine
While the phrase 'Caveman Skincare' may feel like an oxymoron—after all, if a caveman didn't have a wheel, he certainly wasn't thinking about salmon sperm facials—the idea behind the trend is eternal. When TikTok creator Tia Zakher announced to her followers she was no longer washing her face in the hopes of repairing a broken skin barrier, the viral moment caused many to wonder about its legitimacy (Zakher confirmed with People that this is no hoax; she did indeed go weeks without touching a face cleanser) and if it would actually work. Going the 'caveman skincare' route, to those in the know, means that one has completely stopped doing their skin routine. Yes: no sunscreen, no serums, no cleanser… not even a little spritz of water. Caveman epiphany: Most experts do not recommend this approach to restore your skin barrier—especially when it comes to skipping the cleansing part of your routine. It is imperative to wash your face to remove dirt, makeup, sunscreen, and other debris. Leaving those to build up on your skin can lead to bacteria and fungus that will create more skin problems. So for those who are considering going cavemen, may we instead suggest…a simple-but-effective beauty routine? 'In this day and age, when everything moves so quickly, we want something quick, easy that'll deliver results [and] is effective,' says David Kim, MD, board-certified dermatologist at NY Dermatology Group. 'I don't think [multi-steps] are necessary to get excellent results,' adds Hadley King, MD, a New York City-based board-certified dermatologist. The answer has to lie somewhere in the middle. What is the ideal basic skincare routine? If you're looking to get back to the basics, there is a safe and effective way to do so. Dr. Kim says that this is especially helpful for those who have sensitive skin, bad acne flare-ups, or perioral dermatitis. The non-negotiables, says Dr. King, are a gentle cleanser, a moisturizer that contains humectants, emollients, or occlusives, and sunscreen with SPF during the day. Serums, which contain active ingredients such as retinol or vitamin C to target specific skin concerns, can be considered optional depending on your needs. But you might be able to swap it for your moisturizer so you can get the most out of your minimal routine. 'There are so many good lightweight serums that can deliver hydration and brighten the skin. So I find it useful to use a cleanser, serum, and SPF. You can skip a moisturizer, especially in the summer,' says Dr. Kim.
Toronto Star
10-06-2025
- Health
- Toronto Star
Would you ever just stop washing your face? Inside the viral ‘caveman beauty' trend
The Paleo trend has come for your face: ' Caveman skin' is the latest beauty routine taking over social media. After circulating on Reddit for a few years, it was popularized this spring by Montreal-based TikTokker Tia Zakher, who went viral on the app for going about three months without putting anything on her face — no water, no cleanser, no moisturizer, nothing. The idea is that it's an elimination diet for your skin; an epidermal reset, if you will. 'For years, I picked and over-exfoliated and damaged my skin really badly … My skin is basically shedding all the damage and attempting to reregulate itself,' Zakher says in a video about the trend. Over the course of her attempt, which she says she did with guidance from her dermatologist, her skin looks as if it's pilling and then peeling off.
Toronto Star
10-06-2025
- Health
- Toronto Star
The caveman skincare trend on TikTok is clean beauty at its worst
The Paleo trend has come for your face: ' Caveman skin' is the latest beauty routine taking over social media. After circulating on Reddit for a few years, it was popularized this spring by Montreal-based TikTokker Tia Zakher, who went viral on the app for going about three months without putting anything on her face — no water, no cleanser, no moisturizer, nothing. The idea is that it's an elimination diet for your skin; an epidermal reset, if you will. 'For years, I picked and over-exfoliated and damaged my skin really badly … My skin is basically shedding all the damage and attempting to reregulate itself,' Zakher says in a video about the trend. Over the course of her attempt, which she says she did with guidance from her dermatologist, her skin looks as if it's pilling and then peeling off.
Toronto Star
09-06-2025
- Health
- Toronto Star
The Caveman Skin Trend on TikTok is Clean Beauty at its Worst
The Paleo trend has come for your face: ' Caveman skin' is the latest beauty routine taking over social media. After circulating on Reddit for a few years, it was popularized this spring by Montreal-based TikTokker Tia Zakher, who went viral on the app for going about three months without putting anything on her face — no water, no cleanser, no moisturizer, nothing. The idea is that it's an elimination diet for your skin; an epidermal reset, if you will. 'For years, I picked and over-exfoliated and damaged my skin really badly … My skin is basically shedding all the damage and attempting to reregulate itself,' Zakher says in a video about the trend. Over the course of her attempt, which she says she did with guidance from her dermatologist, her skin looks as if it's pilling and then peeling off.
USA Today
30-05-2025
- Entertainment
- USA Today
Want MomTok Waves? Drybar offering 'Secret Lives of Mormon Wives' hairstyle
Want MomTok Waves? Drybar offering 'Secret Lives of Mormon Wives' hairstyle Show Caption Hide Caption TikTok user goes viral for not washing her face Tia Zakher has gone viral for documenting her unique skincare journey on social media, her method involves not washing her face. Just in time for Season 2 of "The Secret Lives of Mormon Wives," Hulu and Drybar have partnered to give fans a highly sought-after look: the MomTok Waves. The second season of Hulu's hit series, "The Secret Lives of Mormon Wives," was released on May 15, and through June 8, salon chain Drybar is offering a limited number of MomTok Waves appointments. Yes, if you've ever wanted to look like the Mormon moms on screen, now is your chance. The MomTok Waves, also known as the "Utah Curl," is a hairstyle featuring a loose curl, like beach waves, with straight ends. The hairstyle has made waves − no pun intended − before "The Secret Lives of Mormon Wives," but it has experienced a resurgence over the past year. Where to watch: When does 'Secret Lives of Mormon Wives' Season 2 come out? How to book a MomTok Waves appointment To book a MomTok Waves appointment, create a Drybar account online and book an appointment virtually. Contact a Drybar location ahead of time to ensure they are offering the limited-edition hairstyle. What is 'The Secret Lives of Mormon Wives' about? The reality TV series features a group of eight Utah-based Mormon mom TikTok influencers, known as "MomTok." The first season of the series was released in 2024 and follows the fallout of a "soft-swinging" sex scandal among a Mormon couple. How to watch 'The Secret Lives of Mormon Wives' The first two seasons of "The Secret Lives of Mormon Wives" are available to stream on Hulu. A paid Hulu subscription is required to stream the seasons. Hulu's basic plan with ads is $9.99 per month. Hulu's no-ad plan is $18.99 per month. Is there a Drybar near you? To find a Drybar location near you, visit the Drybar website at Greta Cross is a national trending reporter at USA TODAY. Story idea? Email her at gcross@
