13-03-2025
What's in for weddings in 2025? Uniqueness, experiences, technology
DAYTON, Ohio (WDTN) — The temperature rising means many things. Among the biggest: Wedding season is just around the corner.
Whether you're planning a wedding or just love to see how trends are changing, one thing is clear: 2025 weddings are all about creating a celebration that's unique and personal.
According to recent wedding industry reports, the average cost of a wedding in the U.S. is now around $30,000, with guest lists shrinking but experiences getting bigger.
Experts say couples are choosing quality over quantity, at least partly due to national events.
'I've continually seen just minimalism and not having so much built in,' said Ashley Jackson, CEO and founder of Timeless Dream Events. 'That's probably because of uncertainty.'
More couples are opting for destination weddings, immersive experiences and unique entertainment.
'They're not so worried about 'what am I doing?' or 'what am I getting out of this day?' ' said Ashley, 'but 'what is my guest getting out of this day? Because they might be coming from afar. I want them to enjoy the day and that will make me happy.'
'Of course, the day is about the bride and the groom, don't get me wrong. But they also want their loved ones to enjoy their time, so they might be cultivating a weekend experience because their guests might be coming from out of state.'
Technology is also playing an increasingly large role. More couples are live-streaming their ceremonies for guests who can't attend, or using AI to assist with the planning. Wedding photographers are even incorporating drones into their toolbox.
'They're wanting involvement from the whole picture of everyone,' said Timeless Dream Events co-coordinator Louise Jackson. 'I think it's important that they do that so that everyone feels touched by that evening.'
And when it comes to fashion, it's not just about the white dress anymore. Colorful wedding gowns, mix-and-match bridesmaid dresses, and even second outfits for the reception are becoming more popular.
'Maybe having less florals and more candles or not doing so many grand installs from the ceilings,' said Ashley.
Of course, even with ChatGPT and other AI options available, it helps to have things organized by the wedding planner.
New data shows the job market for wedding planners is expected to grow by more than 7 percent over the next 10 years, with revenue in the wedding planning industry projected to grow to about $1.7 billion.
For Ashley, the journey to founding Timeless Dream Events began the uncertainty of the COVID-19 pandemic when she found herself reflecting on her purpose. With a natural talent for planning and a deep desire to help others, she turned to a business coach and soon realized that her gift was in bringing people together.
'My dad, who is no longer with us, always pushed me to chase my dreams,' said Ashley. 'Dreams are timeless, endless. So that's where Timeless Dream Events was born.'
Working with her mother Mama J, Ashley tries to bring warmth, care and a personal connection to the wedding of every couple they work with.
'I just want to provide an experience for my couples,' said Ashley. 'I want them to be able to feel good about themselves because that way the whole day is just going to go smooth.'
That personal touch has left an impression on countless couples across the Miami Valley and beyond.
One of their most memorable weddings was a vibrant fusion of Indian and American traditions, with two ceremonies unfolding in a single day.'It was amazing because even though I might not have understood what was happening the whole time, you just felt the love,' said Ashley.
As Women's History Month unfolds, Ashley hopes to inspire other women to pursue their passions fearlessly.
'Believe in yourself, get up on your feet and go chase your dreams,' she says.
Her mother agrees.
'Never give up and always seek encouragement,' said Mama J.
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