Latest news with #ToshibaElectronicsEuropeGmbH


TECHx
27-03-2025
- TECHx
World Backup Day: Toshiba Stresses Data Resilience
World Backup Day, celebrated annually on March 31, serves as an important reminder of the need for regular data backups. Toshiba Electronics Europe GmbH (Toshiba) is emphasizing this crucial practice to protect valuable digital data and ensure data resilience. Data has become one of our most valuable assets. Yet, many consumers still underestimate the importance of backing it up. A recent survey by Acronis, a global cyber protection company, revealed alarming statistics. Of 2,500 consumers surveyed, one-third do not back up their data regularly. Even more concerning, 4% of respondents, 100 people, didn't understand what 'backup' means. Eun-Kyung Hong, Senior Specialist in Product Marketing at Toshiba, urges consumers to take control of their digital lives. 'Our smartphones store photos, videos, passwords, and more,' she says. 'Many rely on cloud storage for backups, but it should not be the only solution. A multi-layered backup strategy is best. Combining cloud services with external storage, like the Toshiba Canvio Flex, is a smart approach.' The Toshiba Canvio Flex external hard drive allows users to back up data directly from smartphones, no laptop or PC needed. It is compatible with most major devices and operating systems. Whether you use a Mac, Windows PC, smartphone, or tablet, the Canvio Flex provides seamless data access and sharing across platforms. Preformatted for different devices, it offers convenience and flexibility for users. Why Choose Toshiba Canvio Flex? Back up directly from smartphones, no laptop or PC required. Works with most major platforms and operating systems. Preformatted for Mac, Windows PCs, smartphones, and tablets. Easy data access and sharing across devices. For the full list of Canvio Flex compatibility, visit: Canvio Flex Compatibility List To learn more about the Toshiba Canvio Flex, visit: Toshiba Canvio Flex Product Page As World Backup Day approaches, Toshiba reminds everyone that regular backups are key to protecting digital data. Using a mix of cloud services and reliable external storage, like the Canvio Flex, ensures your data stays safe and easily accessible. Don't wait, back up today!


Tahawul Tech
26-03-2025
- Tahawul Tech
World Backup Day: Toshiba highlights the importance of data resilience
Toshiba Electronics Europe GmbH (Toshiba) emphasises the importance of this year's World Backup Day. Observed annually on the 31st of March, it serves as a reminder of the critical importance of regular data backups to ensure data resilience. Data is increasingly recognised as one of our most valuable assets, the significance of data backup cannot be overstated – yet consumer awareness levels remain relatively low. A recent independent report by Acronis, a global cyber protection company, reveals that of the 2,500 consumers surveyed, about a third of the respondents said that they do not backup their data regularly. More concerning is that 4%, which equates to 100 people, do not even know what 'backup' means. 'Consumers need to take control of their digital lives', says Eun-Kyung Hong, Senior Specialist Product Marketing Management, Storage Products Division, Toshiba Electronics Europe GmbH. 'Our smartphones store photos, videos, contacts, passwords, and more. Most people use some form of cloud storage for backup, but relying on it as a sole solution is not recommended. It is best practice to perform regular backups using different methods. This could be a combination of cloud services or a mix of cloud and external storage, such as a USB-connected portable hard drive like a Toshiba Canvio Flex'. Toshiba's Canvio Flex external hard drive allows users to backup their data directly from their smartphone – without needing a laptop or PC. It also works interchangeably with most major device platforms and operating systems. Preformatted for Macs, Windows PCs, smartphones, and tablets*, this hard drive allows seamless access to data and sharing between devices. * Please check out the Canvio Flex compatibility list: For more information about the Toshiba Canvio Flex, please visit: Image Credit: Toshiba


TECHx
25-03-2025
- Business
- TECHx
Toshiba Opens HDD Innovation Lab in Düsseldorf
Toshiba Opens HDD Innovation Lab in Düsseldorf to Boost Storage Solutions News Desk - Share Toshiba Electronics Europe GmbH (Toshiba) has opened a new HDD Innovation Laboratory (HDD Innovation Lab) at its site in Düsseldorf. This advanced facility enhances Toshiba's HDD evaluation capabilities for customers and partners across Europe and the Middle East. The lab focuses on optimizing HDD setups for key applications, including storage area networks (SAN), network-attached storage (NAS), surveillance systems, and cloud storage. Advancing HDD Technology and Customer Support According to Rainer W. Kaese, Senior Manager, HDD Business Development at Toshiba Electronics Europe GmbH, the lab marks a major step forward. 'This new HDD Innovation Lab represents a significant leap forward in providing bespoke solutions and advancing HDD technology. It demonstrates Toshiba's commitment to driving the industry forward and supporting customers and partners with technical expertise and resources,' Kaese said. Comprehensive Testing and Benchmarking The HDD Innovation Lab offers extensive testing services to evaluate HDDs and customer-specific architectures. Key features include: Proof-of-Concept testing and custom architecture setups. and custom architecture setups. Benchmarking across various storage architectures. across various storage architectures. Power analysis tools for energy consumption testing. The lab integrates all essential components, including servers, JBoDs (Just a Bunch of Disks), chassis, controllers, and software for operating systems and video management. Tailored Insights and Knowledge Sharing After evaluations, the lab provides customized reports and insights. Toshiba shares these findings through whitepapers and lab reports on the Toshiba Storage website. Customers can also request loan samples for independent evaluation. This service is available for both small and large quantities, allowing thorough real-world testing. Live Demonstrations and Future Plans Toshiba will also use the HDD Innovation Lab for live demonstrations at upcoming trade shows. These sessions will showcase the latest advancements in enterprise, surveillance, and NAS/SAN storage solutions. With this new lab, Toshiba reinforces its commitment to innovation, helping businesses find the best HDD solutions for their unique needs.