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Touch ‘n Go Launches Official E-Commerce Platform

Touch 'n Go Sdn Bhd has launched its official e-commerce platform, Touch 'n Go Shop, marking a strategic move into lifestyle retail by offering its full suite of products and exclusive merchandise directly to consumers online. The platform provides a one-stop shopping experience for Touch 'n Go's iconic products, including Touch 'n Go Cards, RFID tags, charms and new limited-edition collaborations with local artists and brands. The launch reflects the company's broader ambition to deliver greater convenience, accessibility and brand engagement beyond its core digital payments business. To celebrate the launch, Touch 'n Go is offering exclusive promotions, with up to 50% off selected items, discounted shipping and special launch bundles. Newly unveiled products include the Extendable Charm Foodie Buddies Series (RM38), Touch 'n Go x ThatDania LED Cards and Lanyards (RM29 and RM12), a Pickleball Edition Charm (RM30) and the Cat Edition RFID Tag (Tuxedo) priced at RM37. All these products are available on the platform and at Touch 'n Go's physical service centres in Bangsar South and Nu Sentral. Positioned as more than just an online store, Touch 'n Go Shop aims to be a curated hub for fans and collectors, while reinforcing the brand's push into the digital lifestyle space. Related